Competitors Bidding on Your Brand Name: Why It Happens & How to Fight Back

from Google Ads Unleashed | Winning Strategies for E-Commerce Marketers · host jeremy young

Send us Fan MailSpotted a competitor running ads on your brand name? Here's exactly why it happens and how to shut it down. In this episode of the Google Ads Unleashed Podcast, host Jeremy Young breaks down how competitor brand bidding works, from accidental PMax spillover to deliberately crafted conquesting ads. Learn how to use auction insights, bid strategy, and sharp ad copy to outgun competitors and make their clicks painfully expensive, or when to go nuclear and take the fight to their brand terms instead. Whether you're dealing with a friendly rival or a cut-throat competitor, this episode gives you the full playbook to protect your brand and fight back smart.Get your free 30 minute strategy session with Jeremy here: https://www.younganddigital.marketing/Scale your store with 1:1 coaching: https://www.younganddigital.marketing/1-2-1-coaching

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How long is this episode of Google Ads Unleashed | Winning Strategies for E-Commerce Marketers?

This episode is 12 minutes long.

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This episode was published on May 3, 2026.

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