Ep. 1: Are Ecommerce Sites Dead in the Age of AI? episode artwork

EPISODE · Nov 12, 2025 · 28 MIN

Ep. 1: Are Ecommerce Sites Dead in the Age of AI?

from RETHINK RETAIL · host RETHINK Retail

Welcome to Omnichannel Reimagined: A new RETHINK Retail & VTEX Video Podcast Series giving senior retail leaders an insider’s edge on the trends, tech, and tactics shaping the future of B2C and B2B commerce, from seamless digital storefronts to AI-powered experiences. In Episode 1, Top Retail Expert Brendan Witcher sits down with Santiago Naranjo, CRO at VTEX, to explore how AI is reshaping the buyer journey, whether websites are becoming obsolete in an AI-first world, the risks of letting AI platforms control customer relationships and how enterprise brands can remain indispensable, even when shoppers never visit them directly. 🎧 Tune in now to rethink what omnichannel really means in 2025 and beyond

Welcome to Omnichannel Reimagined: A new RETHINK Retail & VTEX Video Podcast Series giving senior retail leaders an insider’s edge on the trends, tech, and tactics shaping the future of B2C and B2B commerce, from seamless digital storefronts to AI-powered experiences. In Episode 1, Top Retail Expert Brendan Witcher sits down with Santiago Naranjo, CRO at VTEX, to explore how AI is reshaping the buyer journey, whether websites are becoming obsolete in an AI-first world, the risks of letting AI platforms control customer relationships and how enterprise brands can remain indispensable, even when shoppers never visit them directly. 🎧 Tune in now to rethink what omnichannel really means in 2025 and beyond

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Ep. 1: Are Ecommerce Sites Dead in the Age of AI?

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How long is this episode of RETHINK RETAIL?

This episode is 28 minutes long.

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This episode was published on November 12, 2025.

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Welcome to Omnichannel Reimagined: A new RETHINK Retail & VTEX Video Podcast Series giving senior retail leaders an insider’s edge on the trends, tech, and tactics shaping the future of B2C and B2B commerce, from seamless digital storefronts to...

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