EP 89 - Sam Shaper

Sales Led Growth is a scam! Sure it would be easy to say something seemingly so outlandish, if this wasn’t the finding from more and more professionals whom have been in the trenches with results more than most could dream in a lifetime. So for my next guest, to come from heavy in the doing, with overwhelming success, to now like myself, understand the commercial repercussions of Sales Led Growth causing organisational failures across the board, something must have stuck with him, to provide him that lens, right? In this episode we touch on Sam’s journey, from high pressure commission only roles, to leading high ticket teams, to his very Ahuh moments, where also like me when in management still broke sales records that exceeded the teams performance with some of that very finding. If you like many know something is wrong with your go to market, but can’t quite put your finger on what that is, and can’t forge your path forward, this one is not one to miss. I bring to you that @Sam Shaper Founder of @Shapers for episode 89, BBB - 🎙 Podcast - Adem Manderovic . The book ⁠⁠https://www.amazon.com.au/Closed-Circuit-Selling-Predictable-Unpredictable/dp/B0GQ2YV52Y/⁠⁠ Partner page ⁠⁠https://theb2bplaybook.com/ccs-resources⁠⁠ More about our programs ⁠⁠https://theb2bplaybook.com/cro-school⁠