EPISODE · Apr 30, 2026 · 25 MIN
Episode 12: Mergers, AI, and Growth Strategies
from Broker Rehab · host Courtney Twiss
In this episode, Jeff Sutherlin and Courtney Twiss discuss the recent merger of Real Broker with RE/MAX, exploring industry impacts, business models, and strategic decisions. They also delve into AI's role in real estate, agent branding, and leadership development, offering valuable insights for brokers and agents navigating a rapidly changing market.Key TopicsIndustry impact of the Real and RE/MAX mergerDifferences between franchise and cloud-based modelsAI's influence on real estate marketing and lead generationLeadership development and succession planning in brokeragesStrategies for agent branding and market positioning
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Episode 12: Mergers, AI, and Growth Strategies
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