From £10 Tickets to a National Movement: The Story Behind Dayfever

What started as a £10 daytime rave has exploded into a national movement. In this episode, we sit down with the visionary behind one of the UK’s fastest-growing social experiences — a club night made for people who still love to dance, but don't want the 2AM finish or the sticky floors. We unpack how this idea went from “a bit mad” to completely sold-out events across the country, and why people — especially women over 30 — are calling it the safest and most empowering night out they’ve ever had. If you’ve ever felt like nightlife left you behind, or you’re curious how community, culture, and clever branding can change lives — this is your episode. Key Takeaways Why people are craving connection over chaos The power of daytime partying (and why it works) Creating safe spaces for women on the dance floor How pricing your event at £10 can still build an empire What makes this brand feel inclusive, nostalgic, and modern all at once The moment it all clicked — and the business took off Social Links ⁠https://www.tiktok.com/@provocateurspodcast⁠ ⁠https://www.youtube.com/channel/UCPmCQvMWLaLTayKshPyGOEg⁠ Day Fever Links https://dayfever.os.fan/ https://www.instagram.com/dayfeveruk/?hl=en Host Bio Sarah Moxom is the ultimate powerhouse—an accomplished serial entrepreneur, seasoned investor, and master of navigating the human connection. At just nineteen, she founded her first company, a thriving temporary staffing agency, which she has successfully led for over two decades. With a remarkable ability to blend business acumen with emotional intelligence, Sarah is passionate about exploring the intricate interplay of entrepreneurship, relationship dynamics, people skills, and leadership. Her wealth of experience and sharp insights into human behaviour make her a compelling guide through the challenges of life and business. Whether you’re looking to sharpen your communication skills, build stronger relationships, or take your ventures to the next level, Sarah is here to inspire and empower you every step of the way. ⁠https://sarahmoxom.co.uk/⁠ This Podcast has been brought to you by Disruptive Media. ⁠https://disruptivemedia.co.uk/⁠