EPISODE · Feb 21, 2022 · 7 MIN
Good Cadence, Bad Content
from Breaking Sales
What happens when your cadence is well-timed, but your content misses the mark? In this lively 180 Conversations episode, Dan and Kiley analyze a series of two emails to demonstrate how your approach can minimize the prospects' perception of your value and expertise – and get them to ignore your outreach. Hint: stop making the outreach about what you want – no one cares. Your prospect only cares about the things that matter to them and surrounding themselves with people who have their back.
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Good Cadence, Bad Content
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Frequently Asked Questions
How long is this episode of Breaking Sales?
This episode is 7 minutes long.
When was this Breaking Sales episode published?
This episode was published on February 21, 2022.
What is this episode about?
What happens when your cadence is well-timed, but your content misses the mark? In this lively 180 Conversations episode, Dan and Kiley analyze a series of two emails to demonstrate how your approach can minimize the prospects' perception of your...
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