EPISODE · Sep 9, 2024 · 43 MIN
How Google Ads Attribute Conversions: With Vince Wagenknecht
from Google Ads Unleashed | Winning Strategies for E-Commerce Marketers · host Jeremy Young
Send us Fan MailWonder how Google Ads tracks conversions? In this episode, host Jeremy is joined by Vince Wagenknecht who breaks down the complexities of Google Ads conversion attribution and shares insights into his innovative attribution and tracking model, Kickbite. We discuss how in-platform data can often fall short, the importance of testing for more accurate insights, and the future of media buying. Vince also explores how AI is reshaping the way brands track and optimise performance.Stay-up-to-date with Vince Wagenknecht on LinkedIn: https://www.linkedin.com/in/vince-wagenknecht/Get your free 30 minute strategy session with Jeremy here: https://www.younganddigital.marketing/Scale your store with 1:1 coaching: https://www.younganddigital.marketing/1-2-1-coaching
What this episode covers
Send us Fan Mail Wonder how Google Ads tracks conversions? In this episode, host Jeremy is joined by Vince Wagenknecht who breaks down the complexities of Google Ads conversion attribution and shares insights into his innovative attribution and tracking model, Kickbite. We discuss how in-platform data can often fall short, the importance of testing for more accurate insights, and the future of media buying. Vince also explores how AI is reshaping the way brands track and optimis...
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How Google Ads Attribute Conversions: With Vince Wagenknecht
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