EPISODE · Feb 16, 2026 · 47 MIN
How to Get Better ChatGPT Results with Context, Strategy, and Smart Prompting Without Guessing
from AI Automation Alchemist · host Rey Ortega
In this episode, I show how I actually use ChatGPT to run my business: settings, models, custom GPTs, and Projects.Then we do a live demo: I ask ChatGPT to write the prompt, and we generate an ad image from 2 photos.ChatGPT updates constantly. New models, new features, new hype cycles.But the real advantage isn’t the latest update — it’s how you use the tool.In this episode, I walk you through my real ChatGPT workflow:Free vs Plus plan (and why I use Plus)The settings that matter (personalization + memory)Model selection (thinking vs instant)Uploading files/images for better contextCustom GPTs (shareable) vs Projects (internal)How I build a business GPT (Customer Avatar Finder)My favorite trick: ask ChatGPT to write the promptLive demo: combine two photos into a photorealistic ad imageSponsored by:Grata Software — custom AI + automation for small businessesDigital Strike — DIY training for AI + automationComment what you want me to show next:Lead gen, sales follow-up, customer avatars, offers, or automations.00:00 We’re finally using tools (ChatGPT)01:10 AI hype cycles & why strategy matters04:37 ChatGPT plans: Free vs Plus06:58 Personalization settings09:27 Why I keep Memory OFF11:47 Data controls + privacy reality14:11 Protecting data (local models)15:00 Models: thinking vs instant + training dates16:33 RAG explained in plain English18:56 Files, context windows, and uploads21:13 Agent mode warning23:35 Sidebar: chats, images, apps, codex25:51 Custom GPTs vs Projects30:25 Why ChatGPT changed business research forever32:42 Building a Custom GPT (Avatar Finder)35:06 Knowledge base “secret sauce”37:29 Projects example (travel budget)39:53 Ask AI to write the prompt (pro move)44:25 Live image generation results46:44 CTA + next episode#ChatGPT #AI #Automation #SmallBusiness #Marketing
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How to Get Better ChatGPT Results with Context, Strategy, and Smart Prompting Without Guessing
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