How to rebrand a SaaS after hitting $1M ARR and not kill it with Iliya Valchanov @Juma

saas.unbound is a podcast for and about founders who are working on scaling inspiring products that people love, brought to you by https://saas.group/, a serial acquirer of B2B SaaS companies. In episode #5 of season 6, Anna Nadeina talks with Iliya Valchanov, founder of Juma, an AI workspace platform built for marketing teams to collaborate and create on-brand content.----------- Episode's Chapters -----------0:00 — Introduction & Background2:44 — The OpenAI Letter & Rebrand Trigger5:35 — The Power of Product Communities8:03 — Finding Product-Market Fit at $1M ARR9:22 — Choosing the Name: Just Marketing10:14 — The Vision: AI Marketing Super Agent13:46 — Data Analysis: The Killer Use Case27:19 — Impact on Growth & SEO32:02 — AI in Operations: Where to Draw the Line39:20 — Wins, Failures & Team Changes42:00 — Growth Hack: Analyzing Customer CallsIliya - https://www.linkedin.com/in/iliya-valchanov/ Juma - https://juma.ai/ Subscribe to our channel to be the first to see the interviews that we publish - https://www.youtube.com/@saas-groupStay up to date:Twitter: https://twitter.com/SaaS_groupLinkedIn: https://www.linkedin.com/company/14790796