EPISODE · Aug 9, 2024 · 18 MIN
IT in Fashion: Balancing Technology and Brand Identity at Supreme
from RETHINK RETAIL · host RETHINK Retail
Get a closer look at the dynamic IT landscape of a leading fashion brand! Host Trevor Sumner sits down with Juliette Arnaud, Global Director of Enterprise Applications at Supreme, to explore the brand's journey and the intricacies of managing IT for a cultural phenomenon. Join us to hear Juliette’s views on balancing Supreme’s unique brand identity with technological advancements and what lies ahead for fashion. Key Insights: - Brand Integrity and IT: Understand how Supreme maintains its brand image while integrating new technologies and processes. - Smart Growth: Discover Supreme's approach to expanding into new markets with a focused strategy. - ERP Implementation: Learn about the challenges and triumphs of implementing an ERP system in a rapidly growing brand. Ready to join the GRL community? Nominate yourself or another retail executive to join the community today: http://www.globalretailleaders.com
What this episode covers
Get a closer look at the dynamic IT landscape of a leading fashion brand! Host Trevor Sumner sits down with Juliette Arnaud, Global Director of Enterprise Applications at Supreme, to explore the brand's journey and the intricacies of managing IT for a cultural phenomenon. Join us to hear Juliette’s views on balancing Supreme’s unique brand identity with technological advancements and what lies ahead for fashion. Key Insights: - Brand Integrity and IT: Understand how Supreme maintains its brand image while integrating new technologies and processes. - Smart Growth: Discover Supreme's approach to expanding into new markets with a focused strategy. - ERP Implementation: Learn about the challenges and triumphs of implementing an ERP system in a rapidly growing brand. Ready to join the GRL community? Nominate yourself or another retail executive to join the community today: http://www.globalretailleaders.com
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IT in Fashion: Balancing Technology and Brand Identity at Supreme
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