EPISODE · May 26, 2026 · 15 MIN
It’s Time to Get Yapping On Camera
from Good Content with Shannon McKinstrie · host Shannon McKinstrie
Right now is the easiest time to grow on social media, especially with the rise of yapping videos. What is yapping exactly? It’s basically just a talk to camera reel. Whether the idea of yapping on camera feels scary for you or you’re just not sure where to start, I’m going to walk you through my favorite tips and a simple formula to help you start creating your own yapping videos.In this episode we’ll be covering:Why we all love yapping videos on Instagram so much right now, especially with the rise of AI content. Do yap videos actually convert? We'll look at real examples of successful yapping videos.How to create yap videos when speaking on camera feels scary and the real reason you hate how you sound on camera.A peek behind the scenes of creating a yapping reel and why I usually do three takes of all my videos.A walkthrough of my simple 30 Second Reel Formula.Featured content in this episode:Lonelinessdoctor: Making friends as an adultSabrinakaylor: I own three coffee shops in GAHindirlane: Smartest things we did was create a family emailThe thirty second yap formulaRecommended episodes:Episode 103: Hot Take: We’re Following Accounts Where We See a Reflection of OurselvesEpisode 108: Why You NEED To Take Content Creation SeriouslyEpisode 109: The Human Side of Content That SellsEpisode 114: Intellectual Property vs. Content Inspiration: Protecting Your Work as a CreatorSend a message!If you use the send a message option above, be sure to include your email address if you would like a reply! (Please allow 3-5 business days for a response)Join me in the Reels Lab!Love this conversation? Make sure to follow and subscribe so you never miss an episode.Connect with me on Instagram!
What this episode covers
Right now is the easiest time to grow on social media, especially with the rise of yapping videos. What is yapping exactly? It’s basically just a talk to camera reel. Whether the idea of yapping on camera feels scary for you or you’re just not sure where to start, I’m going to walk you through my favorite tips and a simple formula to help you start creating your own yapping videos. In this episode we’ll be covering: Why we all love yapping videos on Instagram so much right now, especially w...
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It’s Time to Get Yapping On Camera
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