Josef Trauner @Usersnap. How to prepare a SaaS company for acquisition

saas.unbound is a podcast for and about founders who are working on scaling inspiring products that people love, brought to you by https://saas.group/ . I'm your host Anna Nadeina, Head of Growth for saas.group. In this episode #46, we talk with Josef, CEO and founder of Usersnap, the #1 customer feedback software for growing SaaS companies. And of course, now a member of saas.group’s family.Listen in as Joseph walks us through the origins and transformation of Usersnap, revealing how it morphed from a simple bug tracker to a comprehensive customer feedback platform. He shares insights into the hurdles of finding the product-market fit and underscores the necessity of feedback in shaping exceptional products. We talk about the critical strategic choices faced when considering raising capital, focusing on longevity rather than immediate VC-driven success, and the considerations leading up to a company's exit. Finally, Joseph shares his experience with the acquisition process, touching on the intricacies of due diligence and the post-merger journey.Stay up to date: LinkedIn - https://www.linkedin.com/company/14790796 Twitter - https://twitter.com/SaaS_group Website - https://saas.group/