Making Marketing Metrics More Human

Episode 10 of the Conversation Starters with Sammi Reinstein podcast, hosted by Drift, titled "Making Marketing Metrics More Human" was published on December 18, 2019 and runs 21 minutes.

December 18, 2019 ·21m · Conversation Starters with Sammi Reinstein

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Summary

Measuring results. It's something all marketers do. Metrics like CTR, ROI, CPC, and so many more are great indicators for success. But at a certain point, it seems like marketers started putting metrics ahead of the customer and what matters to them. So, we sat down with Brianna Gammons from Motus to talk about making metrics more human, connecting with audiences on LinkedIn, and building communities of learning. Like this episode? Be sure to leave a ⭐️⭐️⭐️⭐️⭐️⭐️ review and share the pod with your friends! You can connect with Sammi, Sara, and Brianna on Twitter @sammireinstein @sara_pion @briannagammons @HYPERGROWTH_Pod

Episode Description

Measuring results. It's something all marketers do. Metrics like CTR, ROI, CPC, and so many more are great indicators for success. But at a certain point, it seems like marketers started putting metrics ahead of the customer and what matters to them. So, we sat down with Brianna Gammons from Motus to talk about making metrics more human, connecting with audiences on LinkedIn, and building communities of learning. Like this episode? Be sure to leave a ⭐️⭐️⭐️⭐️⭐️⭐️ review and share the pod with your friends! You can connect with Sammi, Sara, and Brianna on Twitter @sammireinstein @sara_pion @briannagammons @HYPERGROWTH_Pod

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