EPISODE · Dec 12, 2024 · 37 MIN
Marketing Assets You Need
from Don't Write That Book · host Mike Michalowicz
In this episode, Mike and AJ not only discuss what key marketing assets are needed when promoting your book, but they also warn newbies about the harm of a cold, unprepared ask for free promotion. They detail all the elements of a top-level media and marketing kit and what you need to have on hand to ensure your book’s success. Be sure to visit https://dwtbpodcast.com for more information and add your name to start receiving their newsletter. If you’d like to support this show, rate, subscribe, and leave a review on your podcast app. Books/Resources Mentioned: Friction, by Roger Dooley LINGO, by Jeffrey Shaw John DeMato, Photographer (tell him AJ sent you) Connect with AJ & Mike: AJ Harper, website Write A Must-Read Free resources AJ’s Socials: Facebook LinkedIn Mike Michalowicz, website All books Mike’s Socials: IG FB LinkedIn
What this episode covers
In this episode, Mike and AJ not only discuss what key marketing assets are needed when promoting your book, but they also warn newbies about the harm of a cold, unprepared ask for free promotion. They detail all the elements of a top-level media and marketing kit and what you need to have on hand to ensure your book’s success.
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Marketing Assets You Need
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