Marketing to Physicians....Without Buying Lunch episode artwork

EPISODE · Jul 9, 2020 · 29 MIN

Marketing to Physicians....Without Buying Lunch

from Pelvic PT Rising · host Nicole Cozean, PT, DPT, WCS & Jesse Cozean

Marketing your services is a huge challenge, whether you run your own place or are part of a larger program.  You have to let others know about what you do and how you can help.Traditionally in the PT world, that has meant going to physicians and asking for referrals.  But is that the best way?In this episode we dive into how marketing works in different settings, from large hospital programs to small, cash-based clinics and everything in between.Find out how to have a great physician marketing program - and why you don't even need one!Shout Out!If you're enjoying the podcast, please take a few seconds to take a screenshot and put it up in your Instagram Stories and tag Nicole (@nicolecozeandpt).  We'd love to hear from you!Get in TouchIf you're running a cash-based PT clinic, or considering starting one, we'd love to hear from you and have some great resources to help!  And we'd love to hear your feedback, questions and ideas for future podcasts.  Get in touch over social media or at [email protected].  Looking forward to connecting!About UsNicole and Jesse Cozean founded PelvicSanity Physical Therapy together in 2016.  It grew quickly into one of the largest cash-based physical therapy practices in the country.  They believe every pelvic physical therapist should find a position they love and feel confident in treating even the most complex patients.  They started Pelvic PT Rising to provide clinical and business resources to pelvic PTs to raise the level of our profession.Get in Touch!Learn more at www.pelvicptrising.com, follow Nicole @nicolecozeandpt (www.instagram.com/nicolecozeandpt) or reach out via email ([email protected]).Check out our Clinical Courses, Business Resources and learn more about us at Pelvic PT Rising...Let's Continue to Rise!

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Marketing your services is a huge challenge, whether you run your own place or are part of a larger program. You have to let others know about what you do and how you can help. Traditionally in the PT world, that has meant going to physicians and asking for referrals. But is that the best way? In this episode we dive into how marketing works in different settings, from large hospital programs to small, cash-based clinics and everything in between. Find out how to have a great p...

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