No Minimums, No Limits: Inside the On-Demand Revolution with SplashBrands and Digital On Demand

What if you could deliver fully branded products with no minimums, no inventory, and lightning-fast turnaround? Welcome to the future of promo — where on-demand printing meets innovation.Summary In this episode of The Promo Playbook, hosts Lisa Fosdick, Adrienne Barker, and Kim Ballerene explore the rapidly growing world of on-demand printing and the game-changing MOQ of one model. Guests Elissa Turner, founder of SplashBrands, and Jacob Adner, founder of Digital On Demand, share how automation, technology, and efficient production are transforming company stores, profitability, and personalization in the promotional products industry.From the early days of e-commerce and credit card hesitation to today’s fully automated fulfillment centers, this conversation demystifies how suppliers and distributors can evolve, scale, and stay profitable in a digital-first market.Key Takeaways ➜ Automation is the backbone of on-demand success. Both SplashBrands and Digital On Demand use technology to streamline every step — from artwork setup to production and invoicing. ➜ No inventory, no problem. On-demand models eliminate risk for distributors and clients by producing items only as they’re ordered. ➜ Distributor relationships are shifting. Distributors must learn to trust automation, embrace partnership models, and let go of old-school control over every order. ➜ Profitability is being redefined. With built-in automation and API-driven systems, on-demand suppliers can scale one-off orders efficiently while maintaining healthy margins. ➜ Personalization is the next big driver. From QR-coded business cards to name-printed kits, hyper-personalized gifting connects technology with the human touch. ➜ Change is here to stay. As Adrienne reminds listeners, company stores are no longer loss leaders — they’re loyalty machines when powered by tech-savvy partners.Quote Spotlight 💬 “We built SplashBrands to eliminate the pain of inventory and minimums. Everything we do is made when you need it — not before.” — Elissa Turner 💬 “We’re not just a print shop. We’re a software company that happens to print.” — Jacob AdnerConnect With the Guests 🔗 Elissa Turner — SplashBrands 🔗 Jacob Adner — Digital On DemandConnect With the Hosts Follow Lisa Fosdick, Adrienne Barker, and Kim Ballerene on LinkedIn for more supplier success strategies and behind-the-scenes insights.Reach out:Kimberly: https://www.linkedin.com/in/kimberlymillerballerene/Lisa: https://www.linkedin.com/in/lisa-fosdick/Adrienne: https://www.linkedin.com/in/adriennebarkermas/