SEO Unplugged: Building for Humans in the Age of AI

from SEO Rockstars · host WMR.FM

In this episode of the SEO Rockstars podcast, host Guillermo Bravo sits down with Yoast SEO founder Joost De Valk to discuss his transition from a high-level operator to a passionate investor and founder.Following his full exit from Yoast in 2023, Joost shares his renewed focus on open-source sustainability through Ameliah Capital and his latest venture, Progress Planner, which he describes as "Duolingo for websites."They dive deep into the shifting landscape of digital marketing, where de Valk argues that despite the rapid rise of AI and generative engine optimization, the core of success remains "holistic marketing"—prioritizing user experience, brand consistency, and authentic human connection over technical gimmicks and "AI slop."

Episode metadata supplied by the publisher feed · Published Mar 17, 2026

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SEO Unplugged: Building for Humans in the Age of AI

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This episode is 35 minutes long.

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This episode was published on March 17, 2026.

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