Should I Raise My Prices? episode artwork

EPISODE · Jan 4, 2024 · 24 MIN

Should I Raise My Prices?

from Pelvic PT Rising · host Nicole Cozean, PT, DPT, WCS & Jesse Cozean

How do you know if it's the 'right time' to raise your prices?  And how can you do it confidently, ready to deal with any pushback?Maybe you've heard people online telling you that we all should raise our prices.  'Because you deserve it', or because you paid a lot of money to go to school.  These definitely aren't good reasons to raise your prices, and certainly won't make you feel comfortable with it.  And if you don't feel comfortable with your pricing you're going to struggle to attract clients (even if you're very reasonably priced!).Almost 76% of those in the first cohort of our Business Accelerator program found the confidence to raise prices during those six months, so we wanted to do a deep dive!Setting appropriate prices is incredibly important for the business.  It's one of the biggest levers we have on how much we can make (revenue) and how much we take home (profit).  It allows us to hire and provide great-paying jobs for our employees.And yes, most of us are chronically underpriced.So let's dive in!Accelerator Program - Doors Closing!If you're looking to take your pelvic rehab business to the next level in 2024, a new cohort of the Pelvic Business Accelerator starts in January of 2024.  Registration opens next week!Doors close today (Jan 4, 2024) for Cohort #2 - check it out here:  www.pelvicptrising.com/acceleratorGet in Touch!Learn more at www.pelvicptrising.com, follow Nicole @nicolecozeandpt (www.instagram.com/nicolecozeandpt) or reach out via email ([email protected]).Check out our Clinical Courses, Business Resources and learn more about us at Pelvic PT Rising...Let's Continue to Rise!

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How do you know if it's the 'right time' to raise your prices? And how can you do it confidently, ready to deal with any pushback? Maybe you've heard people online telling you that we all should raise our prices. 'Because you deserve it', or because you paid a lot of money to go to school. These definitely aren't good reasons to raise your prices, and certainly won't make you feel comfortable with it. And if you don't feel comfortable with your pricing you're going ...

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Should I Raise My Prices?

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