EPISODE · Dec 26, 2022 · 3 MIN
SNIPPET: Like vs. Trust
from Breaking Sales
People buy from people they like, right? No. They buy from people they trust. In this snippet, Dan explores the different levels of trust that are needed to help your prospect decide on change – doing business with you. The more complex and unexpected the change – the more trust is needed. Not all trust is the same. To hear the full-length conversation, listen to episode 2: Building Trust.
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SNIPPET: Like vs. Trust
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Frequently Asked Questions
How long is this episode of Breaking Sales?
This episode is 3 minutes long.
When was this Breaking Sales episode published?
This episode was published on December 26, 2022.
What is this episode about?
People buy from people they like, right? No. They buy from people they trust. In this snippet, Dan explores the different levels of trust that are needed to help your prospect decide on change – doing business with you. The more complex and...
Can I download this Breaking Sales episode?
Yes, you can download this episode by clicking the download button on the episode player, or subscribe to the podcast in your preferred podcast app for automatic downloads.
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