Sorrell's Hint's, IAB's cookie replacement, US privacy legislation introduced.

from Thinking Caps Hosted by Cheetah Digital

In this episode we breakdown an AdAge Q&A with Sir Martin Sorrell, question the IAB's cookie replacement theory and discus new US privacy legislation to create a 'federal referee'. Plus some suggestions for email and loyalty marketers. Learn why many of the world’s best brands, including Neiman Marcus, Hilton, Walgreens, and Williams-Sonoma trust Cheetah Digital to help them drive revenue, build lasting customer relationships, and deliver a unique value exchange throughout the entire customer lifecycle. https://www.cheetahdigital.com. VISIT CHEETAH DIGITAL RESOURCES FOR MORE MARKETING INSIGHTS https://www.cheetahdigital.com/resources SUBSCRIBE NOW FOR OTHER MARKETING INSIGHTS https://www.youtube.com/channel/UCu6Qx1lHFJHaWU1oMk9yajQ?sub_confirmation=1 CONNECT with CHEETAH DIGITAL Twitter ► https://twitter.com/Cheetah_Digital LinkedIn ► https://www.linkedin.com/company/cheetahdigital Facebook ► https://www.facebook.com/CheetahDigital

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Sorrell's Hint's, IAB's cookie replacement, US privacy legislation introduced.

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This episode is 28 minutes long.

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This episode was published on March 19, 2020.

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