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EPISODE · Aug 28, 2025 · 56 MIN

Speaker Strategies for Authors

from Don't Write That Book · host Mike Michalowicz

In this episode, Mike and AJ break down the strategy for parlaying writing books into a successful speaking career. Mike gets granular with pay structure, expectations from audiences, and where he believes speakers go wrong in their career. They also have a mini debate on whether organizers should bulk buy your book or if speakers should compel the audience to make a purchase live, and why. Be sure to visit https://dwtbpodcast.com for more information and add your name to start receiving their newsletter. If you’d like to support this show, rate, subscribe and leave a review on your podcast app. Books/Resources Mentioned: Comfort Crisis, by Michael Easter Reset, by Dan Heath Avid Reader, by Robert Gottlieb The Book of Alchemy, by Suleika Jaouad Friction, by Roger Dooley Li Hayes, speaker agent at GoLeeWard Too Much , by Terri Cole

What this episode covers

In this episode, Mike and AJ break down the strategy for parlaying writing books into a successful speaking career. Mike gets granular with pay structure, expectations from audiences, and where he believes speakers go wrong in their career. They also have a mini debate on whether organizers should bulk buy your book or if speakers should compel the audience to make a purchase live, and why.

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Speaker Strategies for Authors

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Frequently Asked Questions

How long is this episode of Don't Write That Book?

This episode is 56 minutes long.

When was this Don't Write That Book episode published?

This episode was published on August 28, 2025.

What is this episode about?

In this episode, Mike and AJ break down the strategy for parlaying writing books into a successful speaking career. Mike gets granular with pay structure, expectations from audiences, and where he believes speakers go wrong in their career. They...

Can I download this Don't Write That Book episode?

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