Texting. But Make It Business.

Episode 4 of the Conversation Starters with Sammi Reinstein podcast, hosted by Drift, titled "Texting. But Make It Business." was published on November 26, 2019 and runs 17 minutes.

November 26, 2019 ·17m · Conversation Starters with Sammi Reinstein

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Summary

Andrew Kimmell has spent nearly 10 years working to create more personalized buying experiences – all via text messages. Okay, not all through texting, but as the co-founder and CMO of TextUs, Andrew is carving out a place for text messaging in the traditional marketing funnel. And it’s working. Listen to the full episode where Sammi and Sara talk to Andrew about how he got the idea to create business texting software for professionals, why texting can make a huge impact on your sales and marketing efforts, and the best business text he’s ever received.

Episode Description

Andrew Kimmell has spent nearly 10 years working to create more personalized buying experiences – all via text messages. Okay, not all through texting, but as the co-founder and CMO of TextUs, Andrew is carving out a place for text messaging in the traditional marketing funnel. And it’s working. Listen to the full episode where Sammi and Sara talk to Andrew about how he got the idea to create business texting software for professionals, why texting can make a huge impact on your sales and marketing efforts, and the best business text he’s ever received.

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