EPISODE · Apr 13, 2021 · 8 MIN
The Right and Wrong Way to Automate Prospecting
from Breaking Sales
How does outreach automation feel and sound to your prospects? In this 180 Conversation, Dan and Kiley clarify the difference between using automation to leverage and scale your outreach efforts versus deploying it out of laziness. Your prospects can tell when you are simply trying to play the numbers game - the "spray and pray" approach only tarnishes your brand. Why would your prospects invest time in getting to know you – when you invest minimal time in them?
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The Right and Wrong Way to Automate Prospecting
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Frequently Asked Questions
How long is this episode of Breaking Sales?
This episode is 8 minutes long.
When was this Breaking Sales episode published?
This episode was published on April 13, 2021.
What is this episode about?
How does outreach automation feel and sound to your prospects? In this 180 Conversation, Dan and Kiley clarify the difference between using automation to leverage and scale your outreach efforts versus deploying it out of laziness. Your prospects...
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