To Increase Sales, Don't Pounce

Click the link Below to learn about the "Closing With Confidence" Mini-course https://optimal-selling.mykajabi.com/closing-with-confidence Today's tip to increase sales is: don't pounce. So what is pouncing, you ask? Let's say you're in front of a prospect and the prospect says something like, "We're having a problem with X." The inexperienced salesperson might respond, "Listen, we are experts at helping you fix X." That's called pouncing. What that does is, as soon as you pounce on it, the prospect is likely to say, "Okay, tell me how." So you will then lose control of the sales process. They'll want to know what you know. And for the rest of the sales call, you're going to be the one talking, which means you're not in control. Today's tip is, when the prospect says they have a problem, ask them to elaborate on the problem. Don't pounce with your solution. #shorts