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Tuesday Tip: Be Brief. episode artwork

Mar 24, 2020 4 min

Tuesday Tip: Be Brief.

from Creating Distance

"If I had more time, I would have written a shorter letter." - Mark Twain Last week, I gave some tips from NYT writer Aaron Orendorff on how to get people to read what you write at work. Here’s a similar tip that can help with writing, public speaking, and presentations. There is common advice given to novice public speakers: Be brief. Be brilliant. Be gone. A lot comes across in those six words, and that’s exactly the point. The goal is to get your point across so succinctly, so precisely, and to do it in as few words as possible. If you’re writing an email, it’s 5 or fewer sentences. If you’re leaving a voicemail, it’s 20 seconds or less. Have you ever done a full presentation with no words on your slide deck? Sometimes we try to outsmart ourselves. We think that the six-paragraph email of rambling ideas makes it look like we gave it a lot of thought. In fact, you can (and should) spend more time crafting the exact words you want to say to someone in just a few sentences. Two scrolls on an iPhone. Anything more than that, and you’ve lost them. Maybe George Costanza was right when he tried to leave every meeting on a high note after he landed a joke. Brevity is key. Brilliance is underestimated. Distance creates anticipation. This post is from our new series, Daily Momentum. Each morning, we send a short, inspirational post via email, blog and podcast. You can get it directly to your email here. You can subscribe on iTunes here.

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Attract Clients Now Marketing Secrets Monica D. Bishop Welcome to the Attract Clients Now podcast, where we believe in the power of attraction-based marketing to help you create both the impact and income you crave. I'm your host, Monica Bishop, and I’m all about creating straight-forward, energetically aligned marketing approaches that work for YOU. That's a WRAP for Season One. Take some time to listen back to our episodes, and we look forward to seeing you for season two! Explicit The End Game Entrepreneur Kassie O'Driscoll Welcome to The End Game Entrepreneur podcast, where we dive deep into the stories and experiences of entrepreneurs who are building businesses that align with their passions and long-term goals. Hosted by Kassie, each episode features candid conversations with business owners who share their "end game," the defining moments that led them to entrepreneurship, and the bold goals that keep them motivated.Through relaxed, insightful discussions, we uncover the challenges, wins, and real-life experiences that shape their path to success. Whether you're a seasoned entrepreneur or just starting out, this podcast offers inspiration, advice, and relatable stories that remind us all: the end game is about more than just the hustle—it's about defining your purpose, creating a meaningful impact, and living the life you've always imagined.Tune in for a mix of business tips, personal reflections, and thought-provoking talks that will help you navigate your own entrepreneurial journey. Let’s focus Explicit Don't Say Content Devin Bramhall & Margaret Kelsey The marketing and business strategy podcast that executives and marketing leaders can't stop talking about. Marketing veterans Devin Bramhall (Animalz, Help Scout) & Margaret Kelsey (InVision, OpenView) use their combined 20+ years of experience to increase the business impact of marketing by creating shared understanding of its purpose and outcomes among marketing leaders, founders/CEOs & others in the C-suite. No tactics, playbooks, guides, or interviews with smart people (or anyone). Just in-depth conversations about B2B marketing behind the scenes: Communicating value of marketing to executives and founders Managing marketing teams Trends in B2B marketing: AI, TikTok, YouTube, LinkedIn, social platforms, email, and more Marketing strategy: Product-led Growth (PLG), Community marketing, Influencer marketing, micro influencers Created in partnership with Share Your Genius An award-winning podcast pr Explicit

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This episode was published on March 24, 2020.

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