Weekly - KW 33/24: Kampagnen, Eigenmarken, Haltung (#191)...

What this episode covers

ChatGPT, Aldi Süd, VW Golf, AfDnee, Omas gegen Rechts, Nucao Die Marketing- und Markennews der KW 33 mit folgenden Themen: Smalltalk News der Woche: Wofür ChatGPT genutzt wird Überraschung der Woche: Aldi Süd und "Döner für Alle" Zahlen der Woche: Knuspr und Appinio mit einer Marktforschung zu Eigenmarken Themen der Woche: VW Golf: Colin Fernando nennt 3 Gründe, warum er die Kampagne zum 50-jährigen Jubiläum sehr gut findet: Multimodalität, User Generated Content (= Authentizität) und Fokus auf Emotionen und Anziehung #AfDnee mit neuer Kampagne, die wieder eine kreative und sinnvolle Mechanik nutzt und sehr zielgruppenspezifisch ist. Was gerade auf TikTok abgeht: Omas gegen Rechts Fundstück der Woche: nucao mit neuer OOH-Kampagne

Share this episode

Similar Episodes

Fearless by Design: The Maxie J Manifesto

Nov 17, 2025 ·66m

Episode 27: Finding Peace After a Death &/or a Personal Shamanic Death

Sep 19, 2025 ·33m

Episode 26: The Inward Journey to Wellbeing

Jul 23, 2025 ·32m

Episode 25: Winning the Battle for Wellness & Against Dark Forces

May 28, 2025 ·39m

Episode 24: Navigating the Transition to the Fifth Dimension with Self-Realization and Spiritual Awakening

Mar 24, 2025 ·38m

Episode 23: Death, Illness, & Jesus Christ

Jan 31, 2025 ·32m

Similar Podcasts

Million Dollar Mindset MUSICHYPEBEAST The Million Dollar Mindset Podcast peers into the mental makeup, work ethic, & passion of the brightest & influential minds in the world of business/entertainment. The MDM Podcast is hyper-focused on illuminating the positive culture of brands & impactful digital products engineered by unconventional entrepreneurs. Thinking Cap Solutions Podcast Mickey Maher & Corey Kay 🎙 Thinking Cap Solutions Podcast – Unlock the power of content, audience engagement, and leadership.With 30+ years in media, content strategy, and senior leadership, Mickey & Corey share real-world lessons, insights, and strategies to help brands, businesses, and leaders grow.🚀 From podcasting and content creation to audience engagement and leadership coaching, we break down what works, what doesn’t, and how to cut through the noise.🎧 Listen, learn, and lead with impact. RUBY'S ROUNDTABLE Ruby Durham AS RUBY SHARES HER RISING ENTREPRENEUR JOURNEY WITHIN MUSIC, FASHION DESIGN AND PRODUCTIONS SHE ALSO SITS AT THE TABLE WITH A DIVERSE SET OF GUESTS WHO ARE ALSO BUILDING BRANDS WITH WHAT THEY HAVE.THROUGHOUT THE CONVERSATIONS NOT ONLY WILL YOU HAVE RESOURCES AND TAKEAWAYS TO APPLY TO YOUR OWN JOURNEY, BUT A FEARLESS AURA THAT WILL FUEL THE NEXT BET YOU'RE SET TO MAKE ON YOURSELF. #ifnotyouwho #ifnotnowwhen Defining Hospitality Dan Ryan Welcome to Defining Hospitality, the podcast focused on highlighting the most influential figures in the hospitality industry. In each episode we provide 1 on 1, in depth interviews with experts in the industry to learn what hospitality means to them. We feature expert advice on working in the industry, behind the scenes looks at some of your favorite brands, and in depth explorations of unique hospitality projects. Defining Hospitality is hosted by Founder and CEO of Agency 967, Dan Ryan. With over 30 years of experience in hospitality, Dan brings his expertise and passion to each episode as he delves into the latest trends and challenges facing the industry.Episodes are released every week on Wednesday mornings. To listen to episodes, visit https://www.defininghospitality.live/ or subscribe to Defining Hospitality wherever you get your podcasts.

Frequently Asked Questions

How long is this episode of Decoding Brands?

This episode is 24 minutes long.

When was this Decoding Brands episode published?

This episode was published on August 16, 2024.

What is this episode about?

ChatGPT, Aldi Süd, VW Golf, AfDnee, Omas gegen Rechts, Nucao Die Marketing- und Markennews der KW 33 mit folgenden Themen: Smalltalk News der Woche: Wofür ChatGPT genutzt wird Überraschung der Woche: Aldi Süd und "Döner für Alle" Zahlen der...

Can I download this Decoding Brands episode?

Yes, you can download this episode by clicking the download button on the episode player, or subscribe to the podcast in your preferred podcast app for automatic downloads.