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Weekly - KW 39/21: Corporate Design, Streaming-Dienst, Social Media, Werbekampagnen (#65)

EPISODE · Oct 1, 2021 · 15 MIN

Weekly - KW 39/21: Corporate Design, Streaming-Dienst, Social Media, Werbekampagnen (#65)

from Decoding Brands · host Colin Fernando - BrandTrust

Deutsche Post, Strichpunkt, Ricola, Netflix, Night School Studio, TikTok, Neckermann, Otto, Unicef, Sea-Watch, ZPS und Flyerservice Hahn BrandTrust Talks Weekly - der inspirierendste Wochenrückblick aus Markenperspektive Diese Woche mit folgenden Themen: Das neue Corporate Design der Deutschen Post, das Colin insgesamt sehr positiv bewertet, da es selbstähnlich weiterentwickelt wurde. Auch die Schweizer Traditionsmarke Ricola hat das Markendesign überarbeitet und bekommt für die Art und Weise gute Noten. Der Streaming-Dienst Netflix hat den Videospieleentwickler Night School Studio gekauft und setzt damit weiter auf das Geschäftsfeld Gaming. Gewinner der Woche: TikTok Verlierer der Woche: Neckermann Fundstücke der Woche: Unicef, Sea-Watch, ZPS und Flyerservice Hahn

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Weekly - KW 39/21: Corporate Design, Streaming-Dienst, Social Media, Werbekampagnen (#65)

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