Weekly - Volkswagen kopiert Apple (#217)

What this episode covers

Volkswagen, Fritz-Kola, IKEA, Wien Tourismus In der neuesten Folge von Brand Trust Talks Weekly berichtet Colin über den VW-Werbe-Fail, bei dem das Video aufgrund einer peinlichen Ähnlichkeit mit einer Apple-Kampagne zurückgezogen wurde. Weitere Themen der Woche: KI-Meilenstein: Lacalut bringt den ersten KI-generierten TV-Spot. Fritz-Kola & Politik: Flaschen mit Gen-Z-Forderungen in der Bundestagskantine. IKEA: Zum Weltschlaftag sorgt IKEA mit „Schlafomaten“ an Bahnhöfen für Entspannung Gewinner der Woche: Fritz-Kola Verlierer der Woche: Volkswagen Fundstück der Woche: Wien Tourismus – Der Donauwalzer wird ins Weltall geschickt! Jetzt reinhören!

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Frequently Asked Questions

How long is this episode of Decoding Brands?

This episode is 16 minutes long.

When was this Decoding Brands episode published?

This episode was published on March 14, 2025.

What is this episode about?

Volkswagen, Fritz-Kola, IKEA, Wien Tourismus In der neuesten Folge von Brand Trust Talks Weekly berichtet Colin über den VW-Werbe-Fail, bei dem das Video aufgrund einer peinlichen Ähnlichkeit mit einer Apple-Kampagne zurückgezogen wurde. Weitere...

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