What is marketing? - Uncensored Renegades

What this episode covers

When you define any other business function, the answer is simple. What is finance? What is HR? What is IT?When you ask, what is marketing? The answer is broad. Is it sales? Is it storytelling? Is it brand?In this episode, Kory and Jon dig into some of the words used to define marketing and decrypt some of the findings.Timestamps00:00 - Intro00:15 - Why is marketing hard to define?04:35 - Why brand is so important08:36 - How your brand shows up when hiring people10:36 - The words that describe marketing14:47 - Do marketers neglect the role of strategy?17:25 - The most surprising words that define marketing18:39 - The power of storytelling

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Frequently Asked Questions

How long is this episode of Uncensored Renegades?

This episode is 20 minutes long.

When was this Uncensored Renegades episode published?

This episode was published on February 6, 2026.

What is this episode about?

When you define any other business function, the answer is simple. What is finance? What is HR? What is IT?When you ask, what is marketing? The answer is broad. Is it sales? Is it storytelling? Is it brand?In this episode, Kory and Jon dig into some...

Can I download this Uncensored Renegades episode?

Yes, you can download this episode by clicking the download button on the episode player, or subscribe to the podcast in your preferred podcast app for automatic downloads.