What Self-Funding & Building a Successful Beauty Brand Looks Like w/ Lisa Mattam, Founder of Sahajan Skincare and AccelerateHER

"The economics of your business are really what's gonna make you successful or not."  - Lisa MattamSuppose you’ve been listening to $HMONEY Radio lately, specifically the #FoundingFemme series. In that case, you know we’re passionate about showcasing women entrepreneurs, particularly those who are open and transparent about their journeys to success. We’ve learned from their experiences how tricky business can be, and today’s podcast guest, Lisa Mattam, knows this firsthand.You may recognize Lisa’s name if you’re familiar with Sahajan Skincare, her evidence-based Canadian skincare brand that’s based on the ancient science of Ayurveda. Today, Lisa’s entrepreneurial spirit is also the driving force behind a new endeavour: AccelerateHER.AccelerateHER is an early-stage accelerator for Canadian female founders to gain guidance, support and insight to grow their business. It offers one-on-one mentorship, networking and workshops about venture capital, operations, digital marketing and more.On today’s episode of $HMONEY Radio, we discuss filling white space in the beauty market, securing funding for your business, switching careers, entrepreneurship as a working mom, the key to success when building a brand, pricing products accessibly, and more.To shop Sahajan Skincare, tap or click HERE. To follow along with Sahajan on social, tap or click HERE.For more information about AccelerateHER, tap or click HERE.  Connect with Lisa on her website or on LinkedIn. To learn more about $HMONEY, visit shmoney.club and join us on…Instagram: @shmoneyradio / @shmoneyhoniesFacebook: https://www.facebook.com/shmoneyradioTwitter: @shmoneyradioTikTok: @shmoneyradioSound credits: Levels by Yung Kartz ($HMONEY theme song - intro/outro music)Edited and produced by Anastasia Barbuzzi, founder and creative director of $HMONEY ($HMONEY Radio).To get acquainted with your host, tap or click HERE.To subscribe to The #SundayScroll ☕, Anastasia’s weekly newsletter, tap or click HERE.To learn more about $HMONEY, visit shmoney.club and join us on...Instagram: @shmoneyradio / @shmoneyhoniesFacebook: https://www.facebook.com/shmoneyradioSound credits: Levels by Yung Kartz ($HMONEY theme song - intro/outro music)Edited and produced by Anastasia Barbuzzi, founder and creative director of $HMONEY ($HMONEY Radio).