Why Top Advertisers are Going Back to Manual Bidding

from Google Ads Unleashed | Winning Strategies for E-Commerce Marketers · host Jeremy Young

Send us Fan MailTop advertisers are quietly shifting away from automation—and for good reason. In this episode of Google Ads Unleashed, host Jeremy shares why manual bidding is making a comeback, especially for brand campaigns, low-volume accounts, and high-CPC segments. Learn where smart bidding fails, how to run strategic A/B tests, and why taking back control of your bids might be your next best move. Get your free 30 minute strategy session with Jeremy here: https://www.younganddigital.marketing/Scale your store with 1:1 coaching: https://www.younganddigital.marketing/1-2-1-coaching

What this episode covers

Send us Fan Mail Top advertisers are quietly shifting away from automation—and for good reason. In this episode of Google Ads Unleashed, host Jeremy shares why manual bidding is making a comeback, especially for brand campaigns, low-volume accounts, and high-CPC segments. Learn where smart bidding fails, how to run strategic A/B tests, and why taking back control of your bids might be your next best move. Get your free 30 minute strategy session with Jeremy here: https://www.young...

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Why Top Advertisers are Going Back to Manual Bidding

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Frequently Asked Questions

How long is this episode of Google Ads Unleashed | Winning Strategies for E-Commerce Marketers?

This episode is 16 minutes long.

When was this Google Ads Unleashed | Winning Strategies for E-Commerce Marketers episode published?

This episode was published on August 3, 2025.

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Is there a transcript available for this episode?

Yes, a full transcript is available for this episode. You can read the complete transcript on the episode page.

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