Writing Supportive Content for Your Book

In this episode, Mike and AJ address another listener’s question about how to write and share supportive content for one’s must-read book. From planting your flag as the authority in your area of expertise to building your newsletter and circle of authorial friends to even launching a podcast, our team covers the what, how, and why every author should be creating content that supports their transformational books.

Episode 110 of the Don't Write That Book podcast, hosted by Mike Michalowicz, titled "Writing Supportive Content for Your Book" was published on January 1, 2026 and runs 48 minutes.

January 1, 2026 ·48m · Don't Write That Book

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Summary

In this episode, Mike and AJ address another listener’s question about how to write and share supportive content for one’s must-read book. From planting your flag as the authority in your area of expertise to building your newsletter and circle of authorial friends to even launching a podcast, our team covers the what, how, and why every author should be creating content that supports their transformational books.

Episode Description

In this episode, Mike and AJ address another listener’s question about how to write and share supportive content for one’s must-read book. From planting your flag as the authority in your area of expertise to building your newsletter and circle of authorial friends to even launching a podcast, our team covers the what, how, and why every author should be creating content that supports their transformational books.

Be sure to visit https://dwtbpodcast.com for more information and add your name to start receiving their newsletter. If you’d like to support this show, rate, subscribe, and leave a review on your podcast app.

Books/Resources Mentioned:

Joyspan, by Dr. Kerry Burnight

Scaling Up, by Verne Harnish

The Alter Ego Effect, by Todd Herman

AJ’s Authorship Planning Workshop

Connect with AJ & Mike:

AJ Harper, website

Write A Must-Read

AJ’s Socials:

Mike Michalowicz, website

Mike’s Socials:

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