CEO Conversations™: The Private Practice Podcast with Brandy Mabra podcast artwork

PODCAST · business

CEO Conversations™: The Private Practice Podcast with Brandy Mabra

Are you tired of being on the hamster wheel in your practice? Doing all the things? Not making the money you want? Working late nights, early mornings and weekends because "if I don't do it, it doesn't get done"? It's time to take back your practice and own your CEO status. In this podcast, we will cover the business side of your practice with actionable takeaways for you to implement in your practice. We will discuss: marketing, team building & leading, finances, operations & systems, YOU and everything in between. It's time to own your CEO status. Let's start these CEO Conversations™.

  1. 150

    Re-Release: Get Your Life Back with the Four Freedom Systems

    When you're scaling your private practice, growing your team, and trying to keep provider schedules full, it can start to feel like your practice is taking over your life. Every question, every decision, every fire, every number, every team issue… it all finds its way back to your plate. In this replay episode, I'm revisiting the Four Freedom Systems, a framework I've worked through with clients inside Private Practice CEO™ to help them create more time, energy, profit, and breathing room in their businesses. I'll walk through the four systems every growing practice needs – CEO, marketing, money, and team – and share how each one supports a practice that can grow without keeping you stuck in the weeds.   ➡️ The Profit Playbook Workshop is happening July 15 from 2-4 PM ET (FREE). If you're tired of being the go-to for every team question, decision, and fire drill, this workshop will show you where your practice is leaking time, energy, and profit. You'll learn how my clients are increasing revenue by 103%, adding six figures in profit, working less, and getting 20+ hours back on their calendars. [Save your seat now]   Resources mentioned: Ep. 35 - The Importance of Optimizing Your Website with Jessica Freeman Ep. 76 - Increasing the Lifetime Value of Your Patients So You Don't Have to Hustle for Sales   Some key takeaways from this episode include: Brandy's four freedom systems and how to improve each one Why all problems in your business tie back to CEO systems The metrics you need to track to evaluate your marketing systems The #1 thing successful private practice owners are doing to generate leads How mindset and emotions play into your money systems Why each freedom system supports you getting your life back from your practice   It's time to take back your practice and own your CEO status. On the CEO Conversations™ podcast, we will cover the business side of your practice with actionable takeaways for you to implement in your practice. We will discuss: marketing, team building & leading, finances, operations & systems, YOU and everything in between.    Connect with Brandy: Brandy Mabra on IG Private Practice CEO IG Website Apply for the Private Practice CEO™ Program

  2. 149

    Ep. 138 - Stay Ready So You Don't Have to Get Ready | Business Preparedness for Private Practice Owners

    Lately, I've been noticing a pattern. Someone needs a vacation and can't leave because the team depends on them. A maternity leave is coming and nothing has been delegated. An unexpected family situation happens and suddenly the business needs more support than it has. In this episode, I'm talking about what it means to stay ready so you don't have to get ready. We're looking at the leadership, systems, financial preparation, team accountability, and daily habits that help your practice stay steady when life and business shift. Readiness gives your business something solid to stand on. It helps you move through what comes next with more clarity, more options, and a lot less scrambling.   ➡️ The Profit Playbook Workshop is happening July 15 from 2-4 PM ET (FREE). If you're tired of being the go-to for every team question, decision, and fire drill, this workshop will show you where your practice is leaking time, energy, and profit. You'll learn how my clients are increasing revenue by 103%, adding six figures in profit, working less, and getting 20+ hours back on their calendars. [Save your seat now].    Episodes mentioned: Ep. 137 - Sleep Strategies for Private Practice CEOs with Dr. Felicia Ivey, Founder of Sleep for Wellness Ep. 135 - Cigna Is Exiting the Marketplace | Here's What You Need to Know Ep. 100 - The Future of Healthcare | Are You Ready for the Shift?   Some key takeaways from this episode include: 00:00 - What it really looks like to build a business that can handle the moments you didn't plan for. 02:46 - A look inside the financial decisions that give your future self more room to breathe. 07:19 - Why seven-figure revenue can still leave a practice owner feeling stretched, unclear, and unsupported. 10:52 - What leaders often overlook when they think documented SOPs are enough. 14:28 - Why AI decisions in healthcare need stronger leadership before the tools ever touch the team. 19:36 - What your practice needs in place before a patient complaint becomes public. 20:45 - A look at the personal safeguards every CEO needs before life forces a business decision.   It's time to take back your practice and own your CEO status. On the CEO Conversations™ podcast, we will cover the business side of your practice with actionable takeaways for you to implement in your practice. We will discuss: marketing, team building & leading, finances, operations & systems, YOU and everything in between.    Connect with Brandy: Brandy Mabra on IG Private Practice CEO IG Website Apply for the Private Practice CEO™ Program

  3. 148

    Ep. 137 - Sleep Strategies for Private Practice CEOs with Dr. Felicia Ivey, Founder of Sleep for Wellness

    Sleep is one of those things we all know we need, but actually protecting it through different seasons of business and life is where the real work begins. As practice owners and healthcare entrepreneurs, we're leading teams, making decisions, carrying stress, navigating motherhood, hormones, growth, money, and the pressure to keep showing up at a high level. That is why I asked Dr. Felicia Ivey, Founder and CEO of Sleep for Wellness, to come back to CEO Conversations™ and help us look at sleep in a deeper way. We talked about what sleep really does for your executive functioning, why Black women specifically need to pay attention to how sleep deprivation affects cognition, how cortisol and stress interrupt rest, and what we can do to build better sleep hygiene before we hit the seasons where sleep feels harder to come by.   Dr. Felicia Ivey is a sleep expert, occupational therapist, and the Founder and CEO of Sleep for Wellness, where she helps high performers improve their health, productivity, and performance through better sleep. Through her work, she teaches practical, research-backed strategies that help entrepreneurs, professionals, and parents build sustainable habits that support both personal well-being and professional success.   Connect with Dr. Ivey: LinkedIn IG Website   Free Resource from Dr. Ivey: Follow Dr. Ivey on Instagram and DM "CEO Conversations" to receive her complimentary Sleep Habit Tracker, a simple tool designed to help you identify areas for improvement and build healthier sleep habits.   Episodes mentioned: Ep. 29 - How Sleep Affects Your Practice's Bottom Line With Dr. Felicia Ivey   ➡️  The Profit Playbook Workshop is happening July 15 from 2-4 PM ET (FREE). If you're tired of being the go-to for every team question, decision, and fire drill, this workshop will show you where your practice is leaking time, energy, and profit. You'll learn how my clients are increasing revenue by 103%, adding six figures in profit, working less, and getting 20+ hours back on their calendars. [Save your seat now]    Some key takeaways from this episode include: 00:00 - Why sleep quietly shapes the way you lead, make decisions, and sustain your business. 04:11 - What it really takes to build a sleep system before the stressful season arrives. 05:38 - A look inside the simple daytime habits that can support better sleep at night. 07:03 - Why sleep is an important business conversation for Black women leading at a high level. 24:45 - What private practice leaders often overlook about calming the nervous system during stressful seasons. 31:39 - Why that evening glass of wine may be affecting your sleep more than you realize. 38:05 - What your routine checkups have to do with your leadership, energy, and long-term sustainability.   It's time to take back your practice and own your CEO status. On the CEO Conversations™ podcast, we will cover the business side of your practice with actionable takeaways for you to implement in your practice. We will discuss: marketing, team building & leading, finances, operations & systems, YOU and everything in between.    Connect with Brandy: Brandy Mabra on IG Private Practice CEO IG Website Apply for the Private Practice CEO™ Program

  4. 147

    Ep. 136 - The Profit Playbook for Healthcare Entrepreneurs

    Your energy is part of your business model, whether you are treating it that way or not. As healthcare entrepreneurs, we are trained to put everyone else first, and that training follows us into business until we are exhausted, overwhelmed, and wondering why the strategy is not working the way we thought it would. In this conversation, I'm sharing the deeper realization that led me to create The Profit Playbook, why burnout in healthcare is predictable but still something we can take responsibility for, and how time, money, and energy work together when you are building a profitable practice. I'm also talking about protecting your best hours, prioritizing your health as a business decision, and the client results that prove self-care has a direct impact on revenue, profit, and leadership capacity.   ➡️ My Profit Playbook workshop is happening on June 17th from 2–4 PM E.T. (FREE) – A two-hour deep dive into time, energy, and money management. If your practice still runs through you, I will show you where your profit is leaking and how to lead in a way that gives you your time, energy, and margin back. [Save your seat now]   Resources mentioned: Deep Work by Cal Newport Ep. 135 - Cigna Is Exiting the Marketplace | Here's What You Need to Know   Some key takeaways from this episode include: 00:00 - Why burnout in healthcare is predictable, even when we keep acting surprised by it. 01:02 - How years of putting patients and clients first can quietly train healthcare entrepreneurs to put themselves last. 06:40 - Why time, money, and energy have to work together if you want a profitable business that does not drain you. 07:53 - How to protect your best energy hours for the work, movement, prayer, or deep focus that helps you lead well. 14:56 - Why "control the controllables" starts with your health, your sleep, and the support you keep postponing. 16:36 - How clients saw revenue growth, six-figure profit increases, and more leadership capacity when they started putting themselves first. 17:55 - What The Profit Playbook will help you rethink about profitability, energy, women's health, and sustainable growth.   It's time to take back your practice and own your CEO status. On the CEO Conversations™ podcast, we will cover the business side of your practice with actionable takeaways for you to implement in your practice. We will discuss: marketing, team building & leading, finances, operations & systems, YOU and everything in between.    Connect with Brandy: Brandy Mabra on IG Private Practice CEO IG Website Apply for the Private Practice CEO™ Program

  5. 146

    Ep. 135 - Cigna Is Exiting the Marketplace | Here's What You Need to Know

    Cigna is pulling out of 11 states, and 369,000 people are going to be impacted. In this episode, I'm talking through what this means from a business perspective, especially for private practice owners and healthcare entrepreneurs who are trying to build sustainable practices in an unpredictable healthcare economy. This conversation is about payer moves, patient access, contracts, cash flow, team impact, and the way healthcare businesses have to prepare before the next major shift happens. Whether Cigna directly impacts your practice or not, this is your reminder to look at your business through three lenses: you as the owner, the patients and clients you serve, and the team you lead. The practices that sustain through seasons like this are led by CEOs who know their numbers, understand their contracts, pay attention to the healthcare landscape, and build revenue models that can weather change.   ➡️ My Profit Playbook workshop is happening on June 17th from 2–4 PM E.T. … and it's free. If your practice still runs through you, I'll show you where your profit is leaking and how to lead in a way that gives you your time, energy, and margin back – save your seat now!   Some key takeaways from this episode include: 00:00 – Why Cigna's exit from 11 states creates a ripple effect for providers, patients, and healthcare business owners 02:42 – What the broken healthcare system requires from practice owners trying to lead and make business decisions inside of it 04:01 – Why knowing your payer contracts can protect your practice from being blindsided by marketplace changes 05:26 – The three lanes every CEO needs to assess when payer shifts hit the healthcare landscape 06:38 – How payer cost containment can quietly create more administrative pressure for your practice 08:02 – Why cash-pay practices still need a backup plan when the economy starts changing patient behavior 12:13 – What practice owners need to change about their time, leadership, and business development to stay prepared   It's time to take back your practice and own your CEO status. On the CEO Conversations™ podcast, we will cover the business side of your practice with actionable takeaways for you to implement in your practice. We will discuss: marketing, team building & leading, finances, operations & systems, YOU and everything in between.    Connect with Brandy: Brandy Mabra on IG Private Practice CEO IG Website Apply for the Private Practice CEO™ Program  

  6. 145

    Re-Release: Getting Your Mind Right for Growth | Money Mindset, Manifesting Your Vision, and Charging Your Worth

    When you're building the next version of your private practice, your mindset shapes the way you lead, make decisions, and execute the strategy in front of you. In this replay episode, we're revisiting conversations around money mindset, profitability, vision, faith, and preparing yourself for the practice you say you want. You'll hear from me, Monique Castro, and Shawniel Chamanlal on what it looks like to balance purpose-driven work with sustainable compensation, stand confidently in your vision, and make decisions from faith and clarity instead of fear, scarcity, or exhaustion. If you're in a season of stabilizing, rebuilding, or preparing for your next level, this episode will help you get your mind right first so you can lead with intention and move toward growth with more confidence.   Episodes included: Ep. 23 - Are You Prepared For The Practice You Want? Ep. 14 - What Are You Sitting On? Ep. 79 - Embracing Unapologetic Success as a Private Practice Owner with Shawniel Chamanlal Ep. 72 - Finding Alignment in Your Practice | Balancing Purpose-Driven Work and Profit with Monique Castro   ➡️ My Profit Playbook workshop is happening on May 20th from 2–4 PM ET and it's free. If your practice still runs through you, I'll show you where your profit is leaking and how to lead in a way that gives you your time, energy, and margin back – save your seat now!   Some key takeaways from this episode include: 00:00 – Why your mindset has to support the strategy you're trying to implement 02:42 – What purpose-driven practice owners need to understand about charging sustainably 09:05 – My story of trusting a bigger vision even when the investment felt scary 10:12 – How clarity around your God-given mission can shift the way you lead your practice 15:14 – Why halfway believing in your vision can keep you stuck in confusion and self-doubt 23:20 – What it really means to prepare for the practice, opportunities, and life you say you want 28:26 – How delegating the tasks you hate can protect the energy you need for bigger growth   It's time to take back your practice and own your CEO status. On the CEO Conversations™ podcast, we will cover the business side of your practice with actionable takeaways for you to implement in your practice. We will discuss: marketing, team building & leading, finances, operations & systems, YOU and everything in between.    Connect with Brandy: Brandy Mabra on IG Private Practice CEO IG Website Apply for the Private Practice CEO™ Program

  7. 144

    Ep. 134 - Carrying the Mental Load as Women | How People Pleasing Becomes Invisible Labor

    Servant leadership sounds good in theory, but I've lived what happens when it goes too far. In this episode, I'm breaking down how leading from a place of service can quietly turn into overextending yourself, burning out, and carrying more than you were ever meant to hold. I share how this showed up for me in both my business and my home, the moment I realized something had to change, and what it actually looks like to lead in a way that supports your team without sacrificing yourself in the process. I also talk about what it looked like to outsource, delegate, and redefine my role, not just as a CEO, but as a woman, a mom, and a partner – and how that decision changed everything about how I lead.   ➡️ My Profit Playbook workshop is happening on May 20th from 2–4 PM E.T. … and it's free. If your practice still runs through you, I'll show you where your profit is leaking and how to lead in a way that gives you your time, energy, and margin back – save your seat now!   Resources mentioned: Chef "Reggie" Ep. 125 - Why You're Still Doing Everything (And Why It's Not A Delegation Problem)   Some key takeaways from this episode include: 00:00 – Introduction 02:43 – What leaders often overlook when their role expands faster than their capacity 04:51 – Why small moments can reveal deeper operational and emotional overload 05:17 – What it really takes to delegate without carrying guilt into the decision 07:58 – A look inside the shift from trying to do everything to leading from true strengths 08:27 – Why many leaders confuse service with overextension, and where that line actually sits 10:44 – Why constant decision-making quietly limits your ability to lead at a high level 13:20 – What leaders often underestimate about the role of environment in sustaining new standards   It's time to take back your practice and own your CEO status. On the CEO Conversations™ podcast, we will cover the business side of your practice with actionable takeaways for you to implement in your practice. We will discuss: marketing, team building & leading, finances, operations & systems, YOU and everything in between.    Connect with Brandy: Brandy Mabra on IG Private Practice CEO IG Website Apply for the Private Practice CEO™ Program  

  8. 143

    Ep. 133 - How to Prepare Your Team Member for Leadership

    I've made the mistake of promoting someone too quickly, thinking their performance in one role would naturally translate into leadership. It didn't. In this episode, I walk through what it actually takes to prepare someone for leadership inside your practice. We talk about the difference between doers, owners, and leaders, why a title alone doesn't create leadership, and how rushing a promotion can create more problems than it solves. I'm sharing the real behind-the-scenes of what went wrong, what went right, and how to think more strategically about building leaders who can truly support the growth of your practice. ➡️ My Profit Playbook is happening on May 20th from 2–4 PM ET – and it's free. I'll show you how to scale your private practice from $500K to $5M by strengthening your leadership and truly learning the business side of your practice. Save your seat now and let's set you up for sustainable success this year.   Some key takeaways from this episode include: The real difference between a doer, an owner, and a leader, and why most promotions get this wrong What it's really like to promote someone who looks ready but isn't How to test leadership potential before ever changing someone's title The secret to identifying leaders your team will actually follow A peek into how culture fit, strengths, and skill set shape every successful promotion Why promoting out of exhaustion quietly damages your team and your practice How to think about leadership roles based on where your practice is going, not just where it is today   It's time to take back your practice and own your CEO status. On the CEO Conversations™ podcast, we will cover the business side of your practice with actionable takeaways for you to implement in your practice. We will discuss: marketing, team building & leading, finances, operations & systems, YOU and everything in between.    Connect with Brandy: Brandy Mabra on IG Private Practice CEO IG Website Apply for the Private Practice CEO™ Program

  9. 142

    Ep. 132 - It's Time for a Summer Vacation | How to Build a Practice That Functions When You're Not There

    This time of year always brings the same quiet question to the surface for so many of us: can I actually step away from my practice without everything unraveling? And I don't mean stepping away while still checking emails or fielding questions, I mean truly being gone. In this episode, I'm walking you through what it really looks like to prepare your practice for your absence in a way that feels clean, supportive, and sustainable. We're using time off as a lens to look at your leadership, your systems, and how much your business still relies on you to function. Because the ability to take time away isn't about luxury, it's about whether your practice is actually built to run.   ➡️ My Profit Playbook is happening on May 20th from 2–4 PM ET – and it's free. I'll show you how to scale your private practice from $500K to $5M by strengthening your leadership and truly learning the business side of your practice. Save your seat now and let's set you up for sustainable success this year.   Some key takeaways from this episode include: 01:38 – The secret to turning time off into a leadership test for your team 04:26 – The real reason you feel guilty taking time off and how it's tied to leadership identity 09:01 – The real behind-the-scenes of why your team may actually want you to take a break 09:26 – What it's really like to come back from vacation when your systems actually work 10:24 – An exclusive peek into the six-step process that makes stepping away feel clean and supported 10:34 – How to prepare your practice to run without you before you ever book the trip   It's time to take back your practice and own your CEO status. On the CEO Conversations™ podcast, we will cover the business side of your practice with actionable takeaways for you to implement in your practice. We will discuss: marketing, team building & leading, finances, operations & systems, YOU and everything in between.    Connect with Brandy: Brandy Mabra on IG Private Practice CEO IG Website Apply for the Private Practice CEO™ Program

  10. 141

    Ep. 131 - You Built the Practice… But Did You Protect It? | How to Protect Your Practice with Gabriella E. Martinelli

    I know you've poured everything into your practice, your time, your energy, your sacrifice… but have you ever stopped to ask what would happen to it if your life changed overnight? You're building, you're growing, you're leading, but this is one of those conversations most people avoid because it feels uncomfortable, especially when it involves your relationship. On this week's episode, Gabriela Martinelli sits down with me to talk about what it really looks like to protect what you've built, not just emotionally, but financially and legally too. We're getting into the real risks practice owners face when there's no plan in place, what happens behind the scenes during a divorce, and why waiting until something goes wrong can cost you everything. If you're serious about your practice, your team, and the legacy you're creating, this is a conversation you can't afford to skip.   Gabriella E. Martinelli is a divorce financial strategist and founder of Ever After Wealth, where she helps business owners and physicians protect their practices and financial futures before, during, and after divorce. With over 20 years of experience and a background working inside family law firms, she brings a rare blend of financial strategy and real-world insight to high-stakes decisions that impact wealth, business ownership, and legacy.   Connect with Gabriella: Website Podcast [email protected]    ➡️ My Own Your CEO Status™ Masterclass is happening on April 28th from 6–7 PM ET – and it's free. I'll show you how to scale your private practice from $500K to $5M by strengthening your leadership and truly learning the business side of your practice. Save your seat now and let's set you up for sustainable success this year.   Some key takeaways from this episode include:  00:00 – Why protecting your practice isn't optional 03:49 – How to actually start the "uncomfortable" conversation 07:16 – What happens when your spouse is on payroll 13:53 – The biggest financial mistake practice owners make 16:20 – Why you need a business valuation before marriage 20:14 – What "goodwill" really means for your practice value 23:58 – How postnuptial agreements protect your practice 27:42 – The real financial risk of divorce settlements 31:00 – Why your CPA isn't enough for this conversation 36:05 – The cost of fighting vs. being strategic 39:23 – What co-founders MUST plan for in advance 41:20 – How protection creates peace of mind   It's time to take back your practice and own your CEO status. On the CEO Conversations™ podcast, we will cover the business side of your practice with actionable takeaways for you to implement in your practice. We will discuss: marketing, team building & leading, finances, operations & systems, YOU and everything in between.    Connect with Brandy: Brandy Mabra on IG Private Practice CEO IG Website Apply for the Private Practice CEO™ Program

  11. 140

    Ep. 130 - Leading vs. Running Your Practice

    Have you ever looked at your day and realized you were busy the entire time… but nothing actually moved forward? You've been checking tasks off, answering questions, putting out fires, but the vision, the strategy, the leadership piece keeps getting pushed to the side. Can you relate? I get it. So many practice owners think they're leading when they're really just operating at a high level of "doing." In this episode, I break down the real difference between running a practice and actually leading one. And it's not just about delegating tasks or hiring a team. It's about how you show up, how your team operates when you're not in the room, and whether your practice is truly set up to scale. We're unpacking the razor-thin line between the two, the leadership identities that might be keeping you stuck, and what it really takes to move from firefighter to visionary. If you've been stuck in the day-to-day, constantly pulled back into operations, or questioning why your team still depends on you for everything, this episode is exactly what you need to hear.   ➡️ My Own Your CEO Status™ Masterclass is happening on April 28th from 6–7 PM ET – and it's free. I'll show you how to scale your private practice from $500K to $5M by strengthening your leadership and truly learning the business side of your practice. Save your seat now and let's set you up for sustainable success this year.   Some key takeaways from this episode include: 00:00 – The real difference between leading and just "doing more" 05:05 – Why being busy isn't the same as being effective 5:56 – What your calendar is really saying about your leadership 08:52 – How to test if you're truly leading your practice 09:10 – What it actually means to create leaders inside your team 10:22 – The shift from task delegation to decision delegation 10:44 – The hidden cost of decision fatigue 11:48 – A peek into the five leadership identities 14:01 – What you can do right now to step out of the weeds     It's time to take back your practice and own your CEO status. On the CEO Conversations™ podcast, we will cover the business side of your practice with actionable takeaways for you to implement in your practice. We will discuss: marketing, team building & leading, finances, operations & systems, YOU and everything in between.    Connect with Brandy: Brandy Mabra on IG Private Practice CEO IG Website Apply for the Private Practice CEO™ Program

  12. 139

    Ep. 129 - The Team That Got You Here May Not Get You There

    Have you ever looked at your team and thought… something feels off, but you can't quite explain it, like you've been growing but your team hasn't grown with you? Can you relate? Because this is one of the hardest parts of leadership, especially as a heart-centered CEO who genuinely cares about your people and the roles they've played in your journey. In this episode, I'm unpacking the truth that the team that got you here may not be the team that gets you there, sharing a personal story from my early team and walking you through the two paths every CEO has to navigate when alignment starts to shift. And it's not just about letting people go, it's about clarity, leadership, and making decisions that support the next level of your business. If you've been avoiding a conversation, feeling tension on your team, or questioning whether you have the right people in the right seats, this episode is for you.   ➡️ My Own Your CEO Status™ Masterclass is happening on April 14th from 6–7 PM ET – and it's free. I'll show you how to scale your private practice from $500K to $5M by strengthening your leadership and truly learning the business side of your practice. Save your seat now and let's set you up for sustainable success this year.   Resources mentioned: Ep. 11 - Is Your Team An Asset Or A Liability?   Some key takeaways from this episode include: 00:00 – The truth about why the team that got you here… won't get you there 01:53 – What it really looks like to outgrow your team… or be outgrown 05:19 – The emotional side of leadership no one talks about… and how to navigate it 05:52 – The two paths every CEO must face when a team member no longer fits 09:03 – How to use growth conversations to uncover what your team actually wants 09:58 – A behind-the-scenes look at creating clarity with org charts, roles, and next steps 12:23 – Why accountability makes hard conversations easier… not harder 13:34 – What it takes to shift culture when your business is evolving 13:10 – The real reason your "original team" can start to slow down your growth 14:52 – What you need to accept if you truly want to scale your business   It's time to take back your practice and own your CEO status. On the CEO Conversations™ podcast, we will cover the business side of your practice with actionable takeaways for you to implement in your practice. We will discuss: marketing, team building & leading, finances, operations & systems, YOU and everything in between.    Connect with Brandy: Brandy Mabra on IG Private Practice CEO IG Website Apply for the Private Practice CEO™ Program

  13. 138

    Ep. 128 - What Changes When Team, Leadership, and Operations Align in Your Practice

    There's a moment in your practice where things finally start to click, but it's not because you added another strategy. It's because your leadership, your team, and your systems are finally aligned. In this episode, I'm breaking down what actually changes when you have the right leaders in place, when your vision is clear, and when your team is truly operating with you instead of relying on you. We're talking about the difference between managing people and leading leaders, why alignment is non-negotiable for growth, and how the right leadership structure can give you more time, more profit, and more freedom. If you've been feeling stretched, stuck in the weeds, or like your team isn't fully clicking, this is the shift your practice needs next.   ➡️ My Own Your CEO Status™ Masterclass is happening on April 14th from 6–7 PM ET – and it's free. I'll show you how to scale your private practice from $500K to $5M by strengthening your leadership and truly learning the business side of your practice. Save your seat now and let's set you up for sustainable success this year.   Resources mentioned: Private Practice Success Stories  CEO Conversations Ep. - From Burnt-Out Therapist to 6-Figure CEO | How Krystal Built a Practice That Lets Her Travel the World CEO Conversations Ep. - Zero to $1.2M in Revenue | What It Really Takes to Scale to 7 Figures with Courtney Curtis CEO Conversations Ep. - She Almost Quit. Now She's Scaling a $3M Practice feat. Monique Castro   Some key takeaways from this episode include: What actually changes when your practice finally aligns Why leadership alignment determines your growth ceiling The difference between managing a team and leading leaders What strong leaders really give back to the CEO How alignment creates more time, profit, and freedom The real reason high-level hires increase revenue, not expenses Why focusing on a few key metrics changes everything   It's time to take back your practice and own your CEO status. On the CEO Conversations™ podcast, we will cover the business side of your practice with actionable takeaways for you to implement in your practice. We will discuss: marketing, team building & leading, finances, operations & systems, YOU and everything in between.    Connect with Brandy: Brandy Mabra on IG Private Practice CEO IG Website Apply for the Private Practice CEO™ Program

  14. 137

    Ep. 127 - The Scottsdale Private Practice CEO Retreat Recap | CEO Mindsets & Succession Planning Strategies Elite Practices Use

    Every time I get in the room with my clients, I'm reminded that what most people are missing isn't more information. It's proximity. It's leadership. It's space to actually think. At our recent Private Practice CEO Retreat in Scottsdale, we did something different and brought leadership teams into the room. And the shift that happens when everyone starts thinking like a CEO… it's powerful. We had real conversations about where CEOs are still the bottleneck, how to build leaders who can actually execute the vision, and what it takes to create a practice that can sustain growth without everything depending on you. If you've been feeling stuck in the day-to-day, or like too much is still sitting on your plate, this episode is going to challenge how you think about leadership and what your practice actually needs next. ➡️ My Own Your CEO Status™ Masterclass is happening on April 14th from 6–7 PM ET – and it's free. I'll show you how to scale your private practice from $500K to $5M by strengthening your leadership and truly learning the business side of your practice. Save your seat now and let's set you up for sustainable success this year.   Episodes mentioned: Ep. 39 - Train Your Team to Think Like a CEO | Leading a Team That Can Thrive Without You   Some key takeaways from this episode include: What actually happens inside a CEO retreat Why your leadership team needs to think like a CEO The real reason you're still the bottleneck What "who's up next" reveals about your practice How to use the sports team analogy to build succession planning into your practice Why org charts are essential for growth and clarity Cross-training, SOPs, and onboarding: the foundation for sustainability How isolated departmental decisions create domino effects across your practice Why cross-departmental collaboration is non-negotiable What changes when you get in the right room with elite practice owners The power of quarterly resets, wins, and gaps conversations   It's time to take back your practice and own your CEO status. On the CEO Conversations™ podcast, we will cover the business side of your practice with actionable takeaways for you to implement in your practice. We will discuss: marketing, team building & leading, finances, operations & systems, YOU and everything in between.    Connect with Brandy: Brandy Mabra on IG Private Practice CEO IG Website Apply for the Private Practice CEO™ Program

  15. 136

    Ep. 126 - Why Your Systems Don't Stick in Your Private Practice

    You buy the new software, the automation tool, or the AI feature that promises to make everything easier… and a few months later, no one is using it. Sound familiar? In this episode, I'm breaking down why systems fail inside private practices, even when the software itself is great. After implementing countless EMR systems and operational tools throughout my career, I've seen practices spend thousands on technology that ends up sitting unused or creating even more chaos. The truth is, tools don't fix broken workflows, unclear leadership, or a lack of accountability. From EMR implementations to AI tools like ChatGPT, I'm sharing what actually needs to be in place before you invest in another system. Clear workflows, leadership accountability, and intentional rollout strategies that ensure the tool actually supports your practice. We'll talk about how to properly evaluate tools, map your workflows before you buy anything, and avoid shiny object syndrome so the systems you implement actually make your practice more productive.   ➡️ My Own Your CEO Status™ Masterclass is happening on April 1st from 6–7 PM ET – and it's free. I'll show you how to scale your private practice from $500K to $5M by strengthening your leadership and truly learning the business side of your practice. Save your seat now and let's set you up for sustainable success this year.   Some key takeaways from this episode include: Why the best tools still fail inside private practices What really happens after the "perfect" software demo The behind-the-scenes reason EMR implementations fall apart What most practice owners underestimate about system rollouts How to map your workflows before buying a new tool Why AI tools require clear leadership and policies What actually makes systems stick inside a growing practice   It's time to take back your practice and own your CEO status. On the CEO Conversations™ podcast, we will cover the business side of your practice with actionable takeaways for you to implement in your practice. We will discuss: marketing, team building & leading, finances, operations & systems, YOU and everything in between.    Connect with Brandy: Brandy Mabra on IG Private Practice CEO IG Website Apply for the Private Practice CEO™ Program

  16. 135

    Ep. 125 - Why You're Still Doing Everything (And Why It's Not A Delegation Problem)

    Everyone talks about delegation like it's simple, just hire someone, hand it off, and suddenly you have your time back. But the truth is, delegation is a lot more complex than people make it sound. In this episode, I'm breaking down why delegation often fails inside private practices and what's really happening when tasks keep boomeranging back onto your plate. From trust issues and unclear expectations to understanding the difference between doers, owners, and leaders on your team, we're getting honest about what it actually takes to delegate well. Because if you want to grow your practice, protect your time, and lead like a CEO, delegation isn't optional. It's a skill you have to master.   ➡️ My Own Your CEO Status™ Masterclass is happening on March 17th from 6–7 PM ET – and it's free. I'll show you how to scale your private practice from $500K to $5M by strengthening your leadership and truly learning the business side of your practice. If you're ready to stop doing everything yourself and start leading like a CEO, save your seat now and let's set you up for sustainable success this year.   Books mentioned: Eat That Frog!: 21 Great Ways to Stop Procrastinating and Get More Done in Less Time by Brian Tracy   Some key takeaways from this episode include: Why delegation is more complicated than most CEOs realize The hidden trust issue behind "it's quicker if I do it" The "boomerang effect" that keeps putting tasks back on your plate The difference between doers, owners, and leaders on your team The seven delegation steps most CEOs skip Why unclear deadlines quietly sabotage your team What true freedom through delegation actually looks like   It's time to take back your practice and own your CEO status. On the CEO Conversations™ podcast, we will cover the business side of your practice with actionable takeaways for you to implement in your practice. We will discuss: marketing, team building & leading, finances, operations & systems, YOU and everything in between.    Connect with Brandy: Brandy Mabra on IG Private Practice CEO IG Website Apply for the Private Practice CEO™ Program

  17. 134

    Ep. 124 - From Burnt-Out Therapist to 6-Figure CEO | How Krystal Built a Practice That Lets Her Travel the World

    Have you ever realized that your private practice is reflecting something back to you? As your business grows, it starts asking more of you. More leadership, clearer decisions, stronger boundaries, and sometimes a completely different version of yourself than the one who started the practice. In this conversation, Krystal Jackson, CEO of Simply Being Wellness Counseling and a member of Private Practice CEO, joins me to talk about what it really looks like to grow into your CEO identity while scaling a practice.   Krystal Jackson, LPC is the Founder and Clinical Director of Simply Being Wellness Counseling in Connecticut, where she leads trauma-informed mental health services for individuals and organizations. With over 15 years of experience across correctional, outpatient, and emergency care settings, she specializes in burnout prevention and practical self-care strategies that build resilience. She is trained in somatic healing tools such as Brainspotting and EMDR. Krystal has been featured in Forbes Health, Yahoo, and Healthline, and regularly shares mental wellness insights on NBC Connecticut's CT Live!   Connect with Krystal: IG LinkedIn   ➡️ My Own Your CEO Status™ Masterclass is happening on March 10th from 6–7 PM ET – and it's free. I'll walk you through the mindset, leadership shifts, and systems your practice needs to finally run without you. Save your seat now and let's set you up for sustainable success this year.   Some key takeaways from this episode include: How a wellness retreat in Bali helped Krystal make the decision to start her private practice What staff turnover taught her about intentional hiring and team accountability How burnout can show up mentally and emotionally during a growth phase The moment she realized she couldn't be both full-time therapist and CEO Why protecting your energy becomes critical as your practice grows How working with a CFO helped her rethink her revenue projections and growth strategy The importance of making faster decisions and embracing imperfect action as a leader Why community and coaching can help uncover the blind spots slowing your growth   It's time to take back your practice and own your CEO status. On the CEO Conversations™ podcast, we will cover the business side of your practice with actionable takeaways for you to implement in your practice. We will discuss: marketing, team building & leading, finances, operations & systems, YOU and everything in between.    Connect with Brandy: Brandy Mabra on IG Private Practice CEO IG Website Apply for the Private Practice CEO™ Program

  18. 133

    Re-Release: Zero to $1.2M in Revenue | What It Really Takes to Scale to 7 Figures with Courtney Curtis

    Would you shut down a profitable business model to start over from scratch? Most people wouldn't. But that's exactly what Courtney Curtis did, and it changed everything. In this episode, we're revisiting her journey from inherited operations to intentional CEO leadership, and how she rebuilt her company into a $1.2 million agency. This isn't a "get rich quick" story. It's about mindset shifts, strategic planning, faith, and finally stepping fully into the CEO role. If you've been hovering at six figures, stuck in operator mode, or wondering what it actually takes to scale to seven figures, this conversation will stretch you in the best way.   Courtney Curtis is the CEO & Executive Director of Family Services, Inc., a mental health agency specializing in intensive in-home and therapeutic day treatment mental health services. Website Instagram   ➡️ My Own Your CEO Status™ Masterclass is happening on March 3rd from 6–7 PM ET – and it's free. I'll walk you through the mindset, leadership shifts, and systems your practice needs to finally run without you. Save your seat now and let's set you up for sustainable success this year.   Some key takeaways from this episode include: Courtney's story of deciding to shut down the business she inherited How working with Brandy in Private Practice CEO™ helped her make huge leaps in her business Implementing regular planning practices to prioritize needle movers Trusting God's plan for your life and leaning on faith The moment everything clicked for Courtney and she went all in How team KPI scorecards and 1:1s with management helped her scale The biggest shifts she has made to step into her CEO self   It's time to take back your practice and own your CEO status. On the CEO Conversations™ podcast, we will cover the business side of your practice with actionable takeaways for you to implement in your practice. We will discuss: marketing, team building & leading, finances, operations & systems, YOU and everything in between.    Connect with Brandy: Brandy Mabra on IG Private Practice CEO IG Website Apply for the Private Practice CEO™ Program  

  19. 132

    Ep. 123 - Don't Let Your Practice Be the Next Blockbuster | Why CEO Thinking Time Is Your Competitive Advantage

    Have you ever looked up and realized you've been busy all week, but you haven't actually thought about your business? You're adding services, hiring, solving problems, staying booked and productive… but you're not innovating. And that's exactly how practices slowly become irrelevant. This minisode, pulled from Episode 103, is your reminder that CEO thinking time is not optional if you want to stay competitive. We're talking about what happened to Blockbuster, what Best Buy did differently, and why companies like Amazon and Netflix didn't just get lucky, they thought ahead. Innovation doesn't happen in the weeds. It happens when you step out of them. If your calendar is full but your vision feels blurry, this conversation is for you.   ➡️ My Own Your CEO Status™ Masterclass is happening on February 24th from 6–7 PM ET – and it's free. I'll walk you through the mindset, leadership shifts, and systems your practice needs to finally run without you. Save your seat now and let's set you up for sustainable success this year.   Resources mentioned: Good to Great by Jim Collins   Some key takeaways from this episode include: Why CEO time is your real competitive advantage The leadership mistake that made Blockbuster obsolete What Best Buy understood about customer loyalty The difference between reacting and leading How to create innovation inside your practice Why adding services without foundation backfires What you can do right now to start thinking like a CEO   It's time to take back your practice and own your CEO status. On the CEO Conversations™ podcast, we will cover the business side of your practice with actionable takeaways for you to implement in your practice. We will discuss: marketing, team building & leading, finances, operations & systems, YOU and everything in between.    Connect with Brandy: Brandy Mabra on IG Private Practice CEO IG Website Apply for the Private Practice CEO™ Program

  20. 131

    Ep. 122 - It Feels Good to Be Needed, But It's Keeping You From Scaling | Why People-Pleasing Leadership Is Costing You Six Figures

    I used to think being needed made me a good leader, until I realized it was breaking my business. Back when I was managing a team of 35, I bent over backwards trying to please everyone, and it left me burned out, underpaid, and constantly cleaning up messes that weren't mine. In this episode, I'm telling the truth about people-pleasing leadership – how it cost me six figures, how it pushed my high performers out the door, and what finally shifted when I stopped leading for approval and started holding people accountable. If your team can't function without you, if you feel like you're the only one carrying the bag, or if resentment is creeping in, this is the conversation you didn't know you needed.   ➡️ My Own Your CEO Status™ Masterclass is happening on February 17th from 6–7 PM ET – and it's free. I'll walk you through the mindset, leadership shifts, and systems your practice needs to finally run without you. Save your seat now and let's set you up for sustainable success this year.   Some key takeaways from this episode include: Why people-pleasing leaders always burn out How overextending costs you six figures (and your sanity) What a "reset conversation" looks like The difference between being liked vs. being respected Signs your leadership style is breaking your business How Brandy turned a Tier 3 team into Tier 1 Why high performers leave when low performers run the show   It's time to take back your practice and own your CEO status. On the CEO Conversations™ podcast, we will cover the business side of your practice with actionable takeaways for you to implement in your practice. We will discuss: marketing, team building & leading, finances, operations & systems, YOU and everything in between.    Connect with Brandy: Brandy Mabra on IG Private Practice CEO IG Website Apply for the Private Practice CEO™ Program  

  21. 130

    Ep. 121 - Why It Feels Riskier to Scale Your Practice | The Truth About Playing It Safe, Building Wealth, and Thinking Bigger

    Let me 10x you for a second. If you hit seven figures and thought "this is it," you're not alone. A lot of practice owners stop there, believing anything beyond feels too risky, too complicated, or too out of reach. But what if playing it safe is actually what's keeping you stuck? In this episode, I'm talking about the real reason it feels riskier to scale than to stay small, and how to shift your mindset, leadership, and strategy to make scaling feel safer, smarter, and more sustainable. From building generational wealth to creating industry-shifting impact, I'm pulling back the curtain on what's actually possible for private practice CEOs, and why I'll never just stop at seven figures. ➡️ My Own Your CEO Status™ Masterclass is happening on February 17th from 6–7 PM ET – and it's free. I'll walk you through the mindset, leadership shifts, and systems your practice needs to finally run without you. Save your seat now and let's set you up for sustainable success this year.   Resources mentioned: 10x Is Easier Than 2x: How World-Class Entrepreneurs Achieve More by Doing Less by Dan Sullivan & Dr. Benjamin Hardy   Some key takeaways from this episode include: Why 7 figures is just the beginning (not the peak) What no one tells you about getting to 8 and 9 figures The leadership + strategy required to scale without working more Why burnout isn't a sign to stop scaling, it's a sign to shift how you scale What wealth-building practice owners are doing differently How to think bigger (without adding more to your plate) The #1 reason staying small can be riskier than going big   It's time to take back your practice and own your CEO status. On the CEO Conversations™ podcast, we will cover the business side of your practice with actionable takeaways for you to implement in your practice. We will discuss: marketing, team building & leading, finances, operations & systems, YOU and everything in between.    Connect with Brandy: Brandy Mabra on IG Private Practice CEO IG Website Apply for the Private Practice CEO™ Program

  22. 129

    Ep. 120 - Why Leadership Becomes the Constraint Before You Realize It | The Real Reason You Still Feel Stretched, Even As You Grow

    Let's be honest… your practice can't grow if your leadership stays the same. In this episode, I'm breaking down one of the biggest blind spots I see as businesses scale: leadership becomes the constraint before you even realize it. I'm sharing what it looks like when your team outpaces your management skills, how to know if you're stuck in survival mode (even if revenue is up), and why burnout is often a leadership problem in disguise. If you've been frustrated by your team, feeling stretched too thin, or stuck wondering why it's still so hard, you need to hear this. Because at a certain point, it's not your systems or your people holding you back. It's you. Let's fix that.   ➡️ My Own Your CEO Status™ Masterclass is happening on February 17th from 6–7 PM ET – and it's free. I'll walk you through the mindset, leadership shifts, and systems your practice needs to finally run without you.  Save your seat now and let's set you up for sustainable success this year.   Some key takeaways from this episode include: The #1 reason practice growth can feel more draining, not freeing What "leadership lag" looks like (and how to spot it early) The mindset shifts Brandy had to make from leading 3 to 100+ people Why team performance is usually a reflection of your CEO habits A powerful 2-question audit to evaluate your leadership How to stop solving people problems with more hustle What your team really needs from you as the business scales The biggest signs you've hit a leadership ceiling What to do when you've outgrown the way you've always led   It's time to take back your practice and own your CEO status. On the CEO Conversations™ podcast, we will cover the business side of your practice with actionable takeaways for you to implement in your practice. We will discuss: marketing, team building & leading, finances, operations & systems, YOU and everything in between.    Connect with Brandy: Brandy Mabra on IG Private Practice CEO IG Website Apply for the Private Practice CEO™ Program

  23. 128

    Ep. 119 - She Almost Quit. Now She's Scaling a $3M Practice feat. Monique Castro

    What does it look like to lead with purpose, scale with intention, and stay true to your values, while building a multi-million dollar practice? In this Private Practice CEO® highlight, Monique Castro returns to the podcast to share the raw, real, and remarkable evolution of her leadership journey. From burnout and identity shifts to bold vision and team growth, this episode goes deep. We talk about what it took for Monique to move from survival mode to building legacy-level impact with structure, clarity, and mission-driven strategy. If you're in the messy middle of scaling, or doubting what's possible, this is your invitation to dream bigger, and lead stronger.   Monique Castro is the founder and CEO of Indigenous Circle Wellness and a Private Practice CEO member. After nearly walking away from her practice, she rebuilt her leadership, her team, and her vision -- and is now scaling toward a $3M practice with intention.   Connect with Monique: Website @indigenouscircleofwellness @moniquecastro.coach Facebook LinkedIn TikTok   ➡️ The next Own Your CEO Status® Challenge kicks off January 26-30 from 12PM to 1:30 PM EST. This 5-day leadership challenge is built for multi-6 and 7-figure practice owners ready to step out of the weeds, lead with strategy, and scale a business that doesn't depend on them to survive. Save your seat now.   Some key takeaways from this episode include: How Monique went from burnout to building a $3M vision The secret to scaling without losing yourself (or your mission) What money, leadership, and legacy have in common What it's really like to step away from the therapy chair What Monique really thinks about hiring full-time A peek into the mindset shift that changed everything The real, behind-the-scenes of scaling with systems Monique's unexpected perspective on visibility as a CEO How to lead your practice with confidence and clarity What you can do right now to get out of the weeds… for good!   It's time to take back your practice and own your CEO status. On the CEO Conversations™ podcast, we will cover the business side of your practice with actionable takeaways for you to implement in your practice. We will discuss: marketing, team building & leading, finances, operations & systems, YOU and everything in between.    Connect with Brandy: Brandy Mabra on IG Private Practice CEO IG Website Apply for the Private Practice CEO™ Program  

  24. 127

    Ep. 118 - The Truth About Big Revenue Dreams (and What They Don't Fix)

    You've probably thought it before: "If I could just hit $1M in revenue, everything would get easier." But the truth is, revenue alone doesn't solve chaos. It doesn't fix broken systems, underperforming teams, or your exhaustion. In fact, more money can hide deeper problems… until it doesn't.   In this episode, I'm breaking down the real KPIs that determine whether your practice is truly scalable, sellable, and sustainable. From profitability to team engagement to system flows, I lay out exactly what you need to monitor (and what to shift) to build a practice that actually gives you freedom, NOT just bigger numbers.   If your practice is making more money but still feels hard, clunky, or chaotic, this one's for you. ➡️ My Own Your CEO Status™ Masterclass is happening on January 22 at 6PM ET – and it's free. I'll walk you through the mindset, leadership shifts, and systems your practice needs to finally run without you.  Save your seat now and let's set you up for sustainable success this year.   Some key takeaways from this episode include: Why 7-figure practices still struggle to make payroll The 5 metrics every high-growth CEO needs to watch Profit vs. revenue (and why one matters way more) The "bad apple" test for team culture What private equity won't tell you about your practice's value The real cost of not knowing your numbers   It's time to take back your practice and own your CEO status. On the CEO Conversations™ podcast, we will cover the business side of your practice with actionable takeaways for you to implement in your practice. We will discuss: marketing, team building & leading, finances, operations & systems, YOU and everything in between.    Connect with Brandy: Brandy Mabra on IG Private Practice CEO IG Website Apply for the Private Practice CEO™ Program

  25. 126

    Ep. 117 - 15 Things That Will Keep You From Scaling Your Practice in 2026

    Let me be real with you: your leadership will become the constraint long before you realize it. I've seen it with my clients, and I've lived it myself. In this episode, I'm unpacking 15 warning signals for why your mindset and leadership capacity have to evolve faster than your growth. Because staying in the weeds, holding all the bags, or waiting for a crisis to force a shift, that's what keeps your practice stuck. I'm sharing how I had to grow from leading a team of 3 to running operations across 20+ locations, and how the leadership and business skills that got me started couldn't carry me to the next level. If you're feeling stretched, frustrated, or like everything still runs through you, this is the wake-up call you didn't know you needed.   ➡️ My Own Your CEO Status™ Masterclass is happening on January 15 at 12PM ET – and it's free. I'll walk you through the mindset, leadership shifts, and systems your practice needs to finally run without you. Save your seat now and let's set you up for sustainable success this year.   Some key takeaways from this episode include: How growth can outpace your leadership skill set without you realizing it The mindset shift from being in the weeds to showing up as an empowered CEO Why doing more isn't the answer to scaling Signs that your practice has outgrown your current leadership style and business skill set  What it actually looks like to lead, not just run, your practice    It's time to take back your practice and own your CEO status. On the CEO Conversations™ podcast, we will cover the business side of your practice with actionable takeaways for you to implement in your practice. We will discuss: marketing, team building & leading, finances, operations & systems, YOU and everything in between.    Connect with Brandy: Brandy Mabra on IG Private Practice CEO IG Website Apply for the Private Practice CEO™ Program

  26. 125

    {Best of 2025} How to Survive the Healthcare Shift and Keep Your Practice Growing | Why Innovation Can't Wait

    Happy Holidays! We're taking a short break from new episodes to reflect, rest, and soak up all the end-of-year joy. While we do, we're counting down the top three most downloaded episodes of 2025. These were your favorites, and for good reason. Thanks for being part of the CEO Conversations community this year. We can't wait to keep growing with you in 2026!   If you're still running your practice like it's 2025, you're already behind. Being innovative isn't about being trendy, it's about survival. In this episode, I'm continuing our conversation around leading through the healthcare shifts we know are coming like Medicaid changes to AI adoption to the evolving demands of modern patients. We're talking about what it really means to stay open to innovation, why "comfortable" is no longer a growth strategy, and how to build a business that actually lasts.   This one will stretch how you think and challenge you to lead with vision and creativity - not just react to what's happening around you.   ➡️ My next FREE Own Your CEO Status™ Masterclass is happening January 7th at 12 PM EST. We're talking all things mindset, leadership strategy, and how to build the resources inside your practice to get more time back, make more money, and create a high-performing team that can actually keep up. Save your seat now!   Resources mentioned: Good to Great: Why Some Companies Make the Leap...And Others Don't by Jim Collins  Jeff Bezos: The Beginning biopic on Prime Video   Some key takeaways from this episode include: What Blockbuster and Best Buy can teach you about how to run your practice Why innovation is not about strategy and how it's all about survival How to carve out CEO time that actually leads to breakthrough ideas   It's time to take back your practice and own your CEO status. On the CEO Conversations™ podcast, we will cover the business side of your practice with actionable takeaways for you to implement in your practice. We will discuss: marketing, team building & leading, finances, operations & systems, YOU and everything in between.    Connect with Brandy: Brandy Mabra on IG Private Practice CEO IG Website Apply for the Private Practice CEO™ Program  

  27. 124

    {Best of 2025} Strengthen Your Brand, Increase Your Visibility, and Make More Money

    Happy Holidays! We're taking a short break from new episodes to reflect, rest, and soak up all the end-of-year joy. While we do, we're counting down the top three most downloaded episodes of 2025. These were your favorites, and for good reason. Thanks for being part of the CEO Conversations community this year. We can't wait to keep growing with you in 2026!   We talk about branding a lot as business owners, and for good reason! Branding helps you stand out from your competition, communicate your values, and increase revenue through visibility. As an established private practice owner, it's crucial to think about your practice's brand and your personal brand. In this episode, I dive into the differences and overlapping elements between a personal brand and a business brand, and how you can leverage both to make more money.    ➡️ My next FREE Own Your CEO Status™ Masterclass is happening January 7th at 12 PM EST. We're talking all things mindset, leadership strategy, and how to build the resources inside your practice to get more time back, make more money, and create a high-performing team that can actually keep up. Save your seat now!   Resources mentioned: Listen to Episode 71: $10,000 Tasks | Avoid Burnout by Prioritizing Your Money-Making CEO Tasks   Some key takeaways from this episode include: What you can do right now to start up your personal brand The secret to getting marketing to become a $10,000 task What your practice vision and personal brand have in common What it's really like to show up authentically in public What Brandy really thinks about completely separate personal brands A peek into how you can use your expertise to your brand's advantage The real, behind-the-scenes of growing a marketing team Brandy's unexpected perspective on your brand not being for everyone How to pull from what you enjoy to enhance your personal brand   It's time to take back your practice and own your CEO status. On the CEO Conversations™ podcast, we will cover the business side of your practice with actionable takeaways for you to implement in your practice. We will discuss: marketing, team building & leading, finances, operations & systems, YOU and everything in between.    Connect with Brandy: Brandy Mabra on IG Private Practice CEO IG Website Apply for the Private Practice CEO™ Program  

  28. 123

    {Best of 2025} Locking Down the Best Admin for Your Practice | What to Look For In Every Stage of the Hiring Process

    Happy Holidays! We're taking a short break from new episodes to reflect, rest, and soak up all the end-of-year joy. While we do, we're counting down the top three most downloaded episodes of 2025. These were your favorites, and for good reason. Thanks for being part of the CEO Conversations community this year. We can't wait to keep growing with you in 2026!   Have you ever hired an admin just to realize weeks later that they're not the right fit? Finding a great admin takes more than just a job post; you need a strong hiring strategy. In this episode, I'm breaking down what it really takes to find someone that supports your processes, reflects your practice culture, and grows with your business. From identifying the stories in resumes, to understanding the importance of relationship building, we're diving into what makes a standout admin, and how to build a hiring process that sets you - and them - up for success.   ➡️ My next FREE Own Your CEO Status™ Masterclass is happening January 7th at 12 PM EST. We're talking all things mindset, leadership strategy, and how to build the resources inside your practice to get more time back, make more money, and create a high-performing team that can actually keep up. Save your seat now!   Some key takeaways from this episode include: My hot take on hiring an admin with healthcare experience vs. without Why customer service skills can be a game-changer How to get clear on the skillset, culture fit, and strengths your practice actually needs What story the candidate's resume is really telling and how to read between the lines to spot growth, gaps, and red flags The importance of offering a growth path for your admin Why being picky with hiring leads to a better patient experience   It's time to take back your practice and own your CEO status. On the CEO Conversations™ podcast, we will cover the business side of your practice with actionable takeaways for you to implement in your practice. We will discuss: marketing, team building & leading, finances, operations & systems, YOU and everything in between.    Connect with Brandy: Brandy Mabra on IG Private Practice CEO IG Website Apply for the Private Practice CEO™ Program  

  29. 122

    Ep. 116 - How to Take Back Your Time Before 2026 | Break the Busy Cycle and Lead your Practice with Intention

    You've been telling yourself it'll slow down soon. That once you hire that new provider, wrap up those chart notes, or finally fix your EMR workflows… then you'll get a break. But here's the truth: time isn't going to give itself back. You have to take it.In this episode, I'm sharing the mindset shifts, leadership moves, and practical tools I use (and teach) to help you take your time back. From time audits to energy mapping to creating a seasonal calendar that actually works, this is about more than time management. It's about reclaiming your power, resetting your pace, and stepping into 2026 with a whole new level of intention.   ➡️ My next FREE Own Your CEO Status™ Masterclass is happening January 7th at 12 PM EST. We're talking all things mindset, leadership strategy, and how to build the resources inside your practice to get more time back, make more money, and create a high-performing team that can actually keep up. Save your seat now!   Some key takeaways from this episode include: Why time is more valuable than money (and how your calendar might be lying to you) How to stop "spending time" on safe tasks that don't move your practice forward What a seasonal calendar looks like - and how it changes everything How to run a team that respects your boundaries (even when you're on a beach) The mindset shift of "break it to grow it" and why comfort is costing you Why white space is one of your most powerful leadership tools   It's time to take back your practice and own your CEO status. On the CEO Conversations™ podcast, we will cover the business side of your practice with actionable takeaways for you to implement in your practice. We will discuss: marketing, team building & leading, finances, operations & systems, YOU and everything in between.    Connect with Brandy: Brandy Mabra on IG Private Practice CEO IG Website Apply for the Private Practice CEO™ Program

  30. 121

    Ep. 115 - The Leadership Gap No One Talks About | What To Do When Your Team Can't Keep Up

    You've been doing the work… growing as a leader, leveling up how you think, plan, and lead. But your team? Not so much. Suddenly, you're dragging people behind you, carrying all the vision alone, and wondering how it got this lopsided. In this episode, I'm breaking down what to do when your leadership outpaces your team's skills, AND how to close the gap without burning out or shrinking your vision. Whether you need to train, restructure, or lovingly let some folks go, this one gives you a roadmap.   ➡️ My next FREE Own Your CEO Status™ Masterclass is happening December 10th at 12 PM EST. We're talking all things mindset, leadership strategy, and how to build the resources inside your practice to get more time back, make more money, and create a high-performing team that can actually keep up.  Save your seat now!   Some key takeaways from this episode include: Why your vision evolves faster than your team, and how to stop shrinking to match their energy The "Rate Your Team" exercise to spot weak links, underperformers, and future leaders How to develop leadership from within, and why titles don't equal skills What happens when you outgrow your team structure (and the closet-cleaning metaphor that makes it real) The three types of team members, and how to identify who's who   It's time to take back your practice and own your CEO status. On the CEO Conversations™ podcast, we will cover the business side of your practice with actionable takeaways for you to implement in your practice. We will discuss: marketing, team building & leading, finances, operations & systems, YOU and everything in between.    Connect with Brandy: Brandy Mabra on IG Private Practice CEO IG Website Apply for the Private Practice CEO™ Program

  31. 120

    Ep. 114 - How to Reset, Refine, & Lead | A Private Practice CEO Mindset Compilation

    You've been growing, stretching, and wondering if you're even cut out for this CEO thing. This episode is your mindset reset. I've pulled together some of my most powerful moments to help you reclaim your power, reset your focus, and lead from a place of clarity instead of chaos. From hard boundaries to leadership mistakes and mindset shifts that saved my business, this one will speak to your leadership soul. Because the journey you're on? It's still meant for you.   ➡️My next FREE Own Your CEO Status™ Masterclass is happening December 3rd at 12pm EST. Create your 2026 CEO Plan before the year ends. Save your seat now!   Featuring Clips From: Ep. 84 - Clinician to CEO Ep. 39 - Train Your Team to Think Like a CEO Ep. 89 - Money-Making Team Meeting Agenda Ep. 47 - The Slow Down is Your Friend   Resources mentioned: Bamboozled by Jesus by Yvonne Orji A CEO Only Does Three Things by Trey Taylor   Some key takeaways from this episode include: Why leadership growth always comes with discomfort The surprising upside of slowing down How to stop enabling your team, and start empowering them Brandy's $100K mistake (and what it taught her) Mindset shifts that saved her business A reset, a refine, and a reminder for your next season   It's time to take back your practice and own your CEO status. On the CEO Conversations™ podcast, we will cover the business side of your practice with actionable takeaways for you to implement in your practice. We will discuss: marketing, team building & leading, finances, operations & systems, YOU and everything in between.    Connect with Brandy: Brandy Mabra on IG Private Practice CEO IG Website Apply for the Private Practice CEO™ Program  

  32. 119

    Ep. 113 - What It Really Takes to Be a Steadfast Leader

    You've been leading, making moves, wearing all the hats. But when the pressure's on, are you steady… or scrambling? Can you stick to your plan when the revenue dips, or your KPIs miss the mark? Leadership isn't about being perfect, it's about being prepared. In this episode, I'm diving into what it really means to be a steadfast leader in your practice, especially with the shifts happening in healthcare right now. If you're tired of leadership feeling heavy, inconsistent, or chaotic, this one's for you.   ➡️My next FREE Own Your CEO Status™ Masterclass is happening December 10th at 12pm EST. Create your 2026 CEO Plan before the year ends. Save your seat now!   Resources mentioned: Aspire Podcast with Emma Grede   Some key takeaways from this episode include: What elephants and leadership have in common The three D's of steadfast leadership The behind-the-scenes strategy I actually used during a company layoff How to create calm and clarity when everything feels chaotic What you must understand about upcoming payer and telehealth shifts A real-world service line pricing mistake (and the fix that protected profit)   It's time to take back your practice and own your CEO status. On the CEO Conversations™ podcast, we will cover the business side of your practice with actionable takeaways for you to implement in your practice. We will discuss: marketing, team building & leading, finances, operations & systems, YOU and everything in between.    Connect with Brandy: Brandy Mabra on IG Private Practice CEO IG Website Apply for the Private Practice CEO™ Program

  33. 118

    Ep. 112 - Let Me Change Your Life in 2026 | Real Results from Private Practice CEO™

    You're still showing up late, doing the heavy lifting yourself, and watching the days slip by. Sound familiar? What if you could reclaim 10–20 extra hours per week, add $500K + to your annual revenue, and lead a practice that frees you instead of draining you? In this episode, I'm sharing exactly how the Private Practice CEO™ program is helping practice owners reclaim their power, scale their business without burning out, and build a life they actually want to live. If you're dreaming of big moves in 2026, this episode is exactly what you need to hear.   ➡️ My next FREE Own Your CEO Status™ Masterclass is happening December 10 at 12pm EST. Create your 2026 CEO Plan before the year ends. Save your seat now!   Some key takeaways from this episode include: The real cost of waiting until January What "retiring your husband" really looks like Why transformation takes time and continued support Behind the scenes of what makes Private Practice CEO different Why we don't do fluff, and how 8–9 figure strategy changes the game The most common regret: "Why didn't I do this sooner?" The 4 guarantees: more money, more time, more structure, high-performing team   It's time to take back your practice and own your CEO status. On the CEO Conversations™ podcast, we will cover the business side of your practice with actionable takeaways for you to implement in your practice. We will discuss: marketing, team building & leading, finances, operations & systems, YOU and everything in between.    Connect with Brandy: Brandy Mabra on IG Private Practice CEO IG Website Apply for the Private Practice CEO™ Program

  34. 117

    Ep. 111 - How to Build a Team That Pays for Itself | Hiring for Time, Energy & Revenue

    You've probably heard it before: "Your team should pay for itself." But if that hasn't been your experience, if you're hiring and still stuck doing all the things, this one's got your name on it. In this episode, I'm breaking down what it actually means to build a team that gives back more than they take. We're going deep on what this looks like across every level of growth: from hiring your first admin to leading a full leadership team. I'm walking you through the doers, the owners, and the true leaders, and how each one either creates freedom and profit... or drains your energy and margins.   ➡️My next FREE Own Your CEO Status™ Masterclass is happening December 10 at 12pm EST. Create your 2026 CEO Plan before the year ends. Save your seat now!   Some key takeaways from this episode include: The 3 types of team members every CEO needs to understand: doers, owners, and leaders What it really means for a team to "pay for themselves" (hint: it's not just revenue) Why admin support isn't just overhead, it's a growth strategy How low-performing team members drain your time, energy, and money What makes a leadership team truly effective (and when they're not actually leading) Why the team that got you here, won't get you there How to evolve your leadership at every stage of business growth   It's time to take back your practice and own your CEO status. On the CEO Conversations™ podcast, we will cover the business side of your practice with actionable takeaways for you to implement in your practice. We will discuss: marketing, team building & leading, finances, operations & systems, YOU and everything in between.    Connect with Brandy: Brandy Mabra on IG Private Practice CEO IG Website Apply for the Private Practice CEO™ Program

  35. 116

    Ep. 110 - What Private Practice CEOs Need to Lock In Now | How to Reset Your Goals & Rebuild Momentum Before 2026

    You've been pushing all year, but the goals you set in January? Some got crossed off, others never got off the ground. Now, you're asking the real question: What's actually worth chasing in these final weeks?   In this episode, I'm pulling back the curtain on my own Private Practice CEO™ Lock-In. I'm walking you through what I'm reflecting on, what I'm recommitting to, and how I'm using this season to plan for 2026 with more clarity, not more pressure. From navigating personal challenges as a caregiver, getting honest about the goals I had to shift, to rebuilding my own health routines, this is a real look at what it means to meet yourself where you're at, and still lead like the visionary CEO you are. If you've been feeling behind, off track, or stuck in the weeds, this episode is for you. ➡️ My next  FREE Private Practice CEO™ Masterclass is happening November 5 at 12pm ET. The smartest CEOs don't wait for January – they lock in their plan now. Join me for 60 minutes of real strategy, structure, and clarity that moves your practice forward.   Some key takeaways from this episode include: What to lock in on when life throws off your goals Why "ending the year strong" might look different this season The difference between rushing and resetting How to audit your year without shame The mindset and the metrics every CEO needs going into 2026 How clarity now creates momentum for Q1 hiring, growth, and revenue How Private Practice CEO™ clients are resetting, scaling, and thriving   It's time to take back your practice and own your CEO status. On the CEO Conversations™ podcast, we will cover the business side of your practice with actionable takeaways for you to implement in your practice. We will discuss: marketing, team building & leading, finances, operations & systems, YOU and everything in between.    Connect with Brandy: Brandy Mabra on IG Private Practice CEO IG Website Apply for the Private Practice CEO™ Program

  36. 115

    Ep. 109 - Behind-The-Scenes of Our First International Retreat | CEO Lessons from Grand Cayman

    What does it really take to lead when everything feels big, risky, or uncertain? In this episode, I'm pulling back the curtain on our first-ever international Private Practice CEO™ Retreat in Grand Cayman, not to show you pretty pictures, but to tell the truth about what happens when you say yes to the vision God gave you. From unexpected contract lessons to team leadership breakthroughs in the ocean, I'm sharing what it actually looks like to lead with faith, strategy, and excellence -- even when it stretches you. We're also talking about what every private practice CEO needs to do right now to prepare for 2026. Because AI is shifting patient behavior. High-deductible plans are changing access. Teams are navigating fear and fatigue. And leadership in this next season will require more clarity, courage, and connection than ever before. If you're feeling called to go bigger - but fear, logistics, or timing are holding you back - this is your sign. You're being prepared. Now let's get you ready.   ➡️Apply today for Private Practice CEO™, my signature coaching program built for private practice owners ready to own their CEO status and grow in leadership, revenue, and systems.   Resources mentioned: Kimpton Seafire Resort + Spa   Episodes mentioned: Ep. 100 - The Future of Healthcare | Are You Ready for the Shift?   Some key takeaways from this episode include: The exact hotel contract clause you need to double-check Why your best strategy might come while floating in the ocean What most retreat hosts underestimate about logistics and leadership The 7x rule for communicating clearly with your team How AI and high-deductible plans are already shifting patient behavior What it looks like to lead through disruption, not avoid it The power of an intimate, aligned CEO community Why it's time to start planning for 2026 (yes, already) It's time to take back your practice and own your CEO status. On the CEO Conversations™ podcast, we will cover the business side of your practice with actionable takeaways for you to implement in your practice. We will discuss: marketing, team building & leading, finances, operations & systems, YOU and everything in between.    Connect with Brandy: Brandy Mabra on IG Private Practice CEO IG Website Apply for the Private Practice CEO™ Program  

  37. 114

    Ep. 108 - Where Did the Money Go? | Solving Cash Flow Problems in Your Private Practice with Nate Hendrikse

    You're hitting your revenue goals, but your bank account tells a different story. Payroll feels tight, and even though you're technically "profitable," something's not adding up. Sound familiar? In this episode, I'm joined by Nate Hendrikse, CEO and Founder of Navigator Bookkeeping, to unpack what's really going on with your finances behind the scenes. We're talking about common cash flow traps, pay structure mistakes that quietly kill your margin, and the financial rhythms every healthcare CEO needs to scale without sacrificing profit. If you've been avoiding your numbers, stuck in financial fog, or trying to grow without true financial clarity, this episode is your wake-up call. Nate Hendrikse is the CEO and Founder of Navigator Bookkeeping, a financial services firm that helps healthcare business owners gain clarity, control, and confidence with their numbers. He specializes in simplifying complex financial systems so CEOs can lead with confidence. Connect with Nate: Website LinkedIn ➡️Apply today for Private Practice CEO™, my signature coaching program built for private practice owners ready to own their CEO status and grow in leadership, revenue, and systems.   Some key takeaways from this episode include: The surprising difference between being profitable on paper and actually having cash in the bank What healthy financial rhythms and cadences look like inside a thriving practice How to avoid the pay structure mistakes that quietly destroy profitability as you scale Why your numbers might be "right", but still lying to you What every healthcare CEO needs to do before hiring or expanding   It's time to take back your practice and own your CEO status. On the CEO Conversations™ podcast, we will cover the business side of your practice with actionable takeaways for you to implement in your practice. We will discuss: marketing, team building & leading, finances, operations & systems, YOU and everything in between.    Connect with Brandy: Brandy Mabra on IG Private Practice CEO IG Website Apply for the Private Practice CEO™ Program

  38. 113

    Ep. 107 - Running a Business While Grieving | Grief, Leadership, and the Practice Built On Loss With Niesia Garza

    You're doing the CEO work, but inside, you're still hurting. You lead with strength, but grief has a way of creeping in when no one sees it.  In this episode, Niesia Garza, LCSW, founder of Daniel's Harbor, shares how she's built a practice out of her pain. She walks us through the raw loss of her son, how she continues to carry that in her leadership, and what it truly means to lead while healing. If you're navigating deep seasons but still trying to show up for your business, this one's for you.   Niesia Garza, LCSW, is a licensed therapist and the founder/CEO of Daniel's Harbor Therapy Center in Florida. She turned the devastating loss of her two‑year‑old son into a mission‑driven practice that creates safe, judgment‑free space for families navigating traumatic grief.   Connect with Niesia: Daniel's Harbor Website Daniel's Harbor Therapy IG   ➡️ 3 DAYS LEFT: The Private Practice CEO® Bootcamp – Oct 13–17 It's time to stop solving the same problems twice. Save your seat now.   Some key takeaways from this episode include: Why your pain can become your mission if you choose to lead from authenticity How Niesia learned to tell her story and navigate grief without erasing it The leadership shift: letting your team see your humanity, even in hard seasons What to do when grief crashes in the middle of your workweek The power of not rushing your healing and how that wisdom filters into business decisions   It's time to take back your practice and own your CEO status. On the CEO Conversations™ podcast, we will cover the business side of your practice with actionable takeaways for you to implement in your practice. We will discuss: marketing, team building & leading, finances, operations & systems, YOU and everything in between.    Connect with Brandy: Brandy Mabra on IG Private Practice CEO IG Website Apply for the Private Practice CEO™ Program  

  39. 112

    Ep. 106 - The Busy CEO's Guide to Luxury Travel (Without the Hustle) with Eli Facenda

    What if your points could fly you first class to Dubai? Or land you in a five-star suite in Scotland? Too many CEOs are hustling hard but missing out on the luxury travel experiences their businesses could already be funding. Can you relate? Are your points collecting dust while burnout piles up? We get it. In this episode, Eli Facenda, aka The Travel Guy, reveals how to build a system that turns everyday business expenses into luxury travel experiences (without spending more). And it's bigger than flights and hotel upgrades. His philosophy helps CEOs redefine success, prioritize rest, and build a business that doesn't need them 24/7. If you've been craving freedom and fulfillment, this one's for you.   Eli Facenda is the founder of Freedom Travel Systems, helping high-earning entrepreneurs turn everyday expenses into first-class travel. From first-class flights to five-star hotels, Eli's approach to travel systems has helped thousands of CEOs reclaim their time and elevate their rest. Follow Eli on IG Visit his Website   ➡️10 DAYS LEFT: The Private Practice CEO® Bootcamp – Oct 13–17 It's time to stop solving the same problems twice. Save your seat now.   Resources mentioned: Emirates A380 Hyatt Globalist Status Southwest Companion Pass Aviator Red (Barclays) Freedom Travel Systems   Some key takeaways from this episode include: The 3 travel "buckets" every CEO should master Why hustle culture might be costing you real freedom How to double your points (and your vacations) When to DIY vs. delegate your travel What "experiential wealth" really means - and how to measure it   It's time to take back your practice and own your CEO status. On the CEO Conversations™ podcast, we will cover the business side of your practice with actionable takeaways for you to implement in your practice. We will discuss: marketing, team building & leading, finances, operations & systems, YOU and everything in between.    Connect with Brandy: Brandy Mabra on IG Private Practice CEO IG Website Apply for the Private Practice CEO™ Program  

  40. 111

    Ep. 105 - How to Leverage AI in Your Practice Without Losing the Human Touch

    You've been hearing all the buzz about AI… but let's be honest, it still feels overwhelming, impersonal, or even a little risky. You want to be more efficient, but not at the cost of your patient experience. Automation can save time, but when your business is built on connection, you have to be intentional. In this episode, I walk you through how to strategically insert AI into your private practice, without replacing your team or inflating your expenses. From self-check-ins to a client-built GPT named "Sage," I'm sharing real-world use cases, the four workflows you can automate today, and the compliance must-haves your practice can't ignore.   ➡️Coming this October: The Private Practice CEO® Bootcamp – Oct 13–17 It's time to stop solving the same problems twice. Save your seat now.   AI Resources mentioned: ClearWave Phreesia The Receptionist Podium AI Jasper AI Fireflies.ai Heidi Health Atlas.md EMR Zapier Visitly ClaimFlow   Additional Resources mentioned: HIPAA Compliance & Enforcement   Some key takeaways from this episode include: Where you should not to use AI  How one client replaced herself with a GPT What AI tasks actually boost profitability The ethical must-knows before you dive in Why "Sage" is the future of onboarding   It's time to take back your practice and own your CEO status. On the CEO Conversations™ podcast, we will cover the business side of your practice with actionable takeaways for you to implement in your practice. We will discuss: marketing, team building & leading, finances, operations & systems, YOU and everything in between.    Connect with Brandy: Brandy Mabra on IG Private Practice CEO IG Website Apply for the Private Practice CEO™ Program  

  41. 110

    Ep. 104 - Getting Buy-In from Your Team on AI | What to Say When They're Not On Board

    You're exploring AI for your practice, but your team isn't exactly cheering you on. Maybe they're worried, confused, or just flat-out resistant. Sound familiar? In this episode, I'm breaking down how to lead your team through the AI transition with clarity and integrity. You'll learn how to manage fear around job security, communicate your vision without overexplaining, and leverage the right team members as "ambassadors" to support the rollout. If you're trying to implement AI but feeling the friction, this episode will help you shift from overwhelm to confident leadership.   ➡️Coming this October: The Private Practice CEO® Bootcamp – Oct 13–17 It's time to stop solving the same problems twice. Join the waitlist now.   Some key takeaways from this episode include: The first question to ask your team before implementing AI Why AI fear is really a culture issue (and what to do about it) How to identify and empower your "AI ambassadors" The leadership phrase that builds more trust than a perfect answer Why one conversation isn't enough, and what to expect instead How to create a rollout plan that your team can actually follow   It's time to take back your practice and own your CEO status. On the CEO Conversations™ podcast, we will cover the business side of your practice with actionable takeaways for you to implement in your practice. We will discuss: marketing, team building & leading, finances, operations & systems, YOU and everything in between.    Connect with Brandy: Brandy Mabra on IG Private Practice CEO IG Website Apply for the Private Practice CEO™ Program

  42. 109

    Re-Release: How to Implement a Bonus Structure For Your Team

    As we get closer to the holidays, you may be wondering how you can pay your team a holiday bonus for their performance this year. Bonuses are an amazing way to incentivize your team to hit their goals and reward them for hitting their marks. In this episode, I share the logistics of creating a bonus structure for your team members, what I've seen done well (and not well) when it comes to bonuses, and how to incentivize team members that aren't money-motivated.   ➡️ The next FREE Private Practice CEO Masterclass is happening September 17 at 12pm EST. If Q3 felt like chaos, Q4 doesn't have to. In just 60 minutes, we'll have a real conversation, do real strategy, and walk through the shifts you need to make to lead with more clarity, confidence, and innovation. Some key takeaways from this episode will include: The benefits of implementing a bonus structure in your business Deciding what the performance goals will be for bonuses Why your bonus structure should be a win-win scenario, not a loss Who should get a bonus in a private practice How to incentivize team members who aren't motivated by money Ranges for bonuses based on the caliber of the position What I recommend for how often bonuses should be paid out Factoring how bonuses are taxed into the overall amount How to utilize ChatGPT to write your bonus structure   ChatGPT prompts to try: Create a bonus structure for a [practice specialty] private practice that will reward team members who work in the [fill-in-the-blank] department? Create a bonus structure for a [position/title] of a private practice in [insert specialty] that has financial oversight. Create a bonus structure for a [provider] who sees 25 patients per day in [X] specialty. Create a bonus structure for a [provider] who sees 25 sessions per week and is wanting a portion of the profit at $50,000 per year.   It's time to take back your practice and own your CEO status. On the CEO Conversations™ podcast, we will cover the business side of your practice with actionable takeaways for you to implement in your practice. We will discuss: marketing, team building & leading, finances, operations & systems, YOU and everything in between.    Connect with Brandy: Brandy Mabra on IG Private Practice CEO IG Website Apply for the Private Practice CEO™ Program  

  43. 108

    Re-Release: Creating a Sales System for Your Practice | Lead Generation & Nurturing Leads

    "Oh, I don't want to bother them!" Have you found yourself or an employee use this phrase to escape following up with a client? We've all been there and it's time to shake the feeling. Sales systems are critical not only for your practice but for the health and well-being of your clients. Today we're talking about the stages of marketing that can help you attract more clients, engage and nurture those relationships, and keep them coming back for more. ➡️ The next FREE Private Practice CEO Masterclass is happening September 17 at 12pm EST. If Q3 felt like chaos, Q4 doesn't have to. In just 60 minutes, we'll have a real conversation, do real strategy, and walk through the shifts you need to make to lead with more clarity, confidence, and innovation. Resources mentioned: Ep. 31 - Marketing Conversations You and Your Team Need to Have to Keep Your Money Coming in the Door Ep. 68 - How a Luxury Brand Can Help You Elevate Your Practice Ep. 71 - $10,000 Tasks   Some key takeaways from this episode include: The secret to building a patient pipeline What your sales and your clients' health  have in common What it's really like to build a community around your practice What Brandy really thinks about getting reminders from her providers A peek into how to get the marketing work done without burning out The real, behind-the-scenes of following up effectively Brandy's unexpected perspective on sales and why yours are important How to identify when you're on the verge of losing engagement What you can do right now to to better understand your clients   It's time to take back your practice and own your CEO status. On the CEO Conversations™ podcast, we will cover the business side of your practice with actionable takeaways for you to implement in your practice. We will discuss: marketing, team building & leading, finances, operations & systems, YOU and everything in between.    Connect with Brandy: Brandy Mabra on IG Private Practice CEO IG Website Apply for the Private Practice CEO™ Program

  44. 107

    Ep. 103 - How to Survive the Healthcare Shift and Keep Your Practice Growing | Why Innovation Can't Wait

    If you're still running your practice like it's 2025, you're already behind. Being innovative isn't about being trendy, it's about survival. In this episode, I'm continuing our conversation around leading through the healthcare shifts we know are coming like Medicaid changes to AI adoption to the evolving demands of modern patients. We're talking about what it really means to stay open to innovation, why "comfortable" is no longer a growth strategy, and how to build a business that actually lasts. This one will stretch how you think and challenge you to lead with vision and creativity - not just react to what's happening around you.   ➡️The next FREE Private Practice CEO Masterclass is happening September 17 at 12pm EST. If Q3 felt like chaos, Q4 doesn't have to. In just 60 minutes, we'll have a real conversation, do real strategy, and walk through the shifts you need to make to lead with more clarity, confidence, and innovation.   Resources mentioned: Good to Great: Why Some Companies Make the Leap...And Others Don't by Jim Collins  Jeff Bezos: The Beginning biopic on Prime Video   Some key takeaways from this episode include: What Blockbuster and Best Buy can teach you about how to run your practice Why innovation is not about strategy and how it's all about survival How to carve out CEO time that actually leads to breakthrough ideas   It's time to take back your practice and own your CEO status. On the CEO Conversations™ podcast, we will cover the business side of your practice with actionable takeaways for you to implement in your practice. We will discuss: marketing, team building & leading, finances, operations & systems, YOU and everything in between.    Connect with Brandy: Brandy Mabra on IG Private Practice CEO IG Website Apply for the Private Practice CEO™ Program  

  45. 106

    Ep. 102 - How Big Is Too Big? Breaking Through Your Private Practice Revenue Ceiling

    Have you ever said you didn't want a million-dollar practice, but deep down you're not sure that's true?  Maybe it's not that you don't want more, it's that you don't know how to get there. In this episode, I'm walking you through what it really takes to grow from $20K to $300K months. We'll talk about the mindset shifts, structure, and leadership required to scale, plus why so many practice owners limit their revenue without even realizing it. Even if 7-figures isn't your goal, you'll learn how to grow in a way that feels aligned, profitable, and on purpose.  If you're ready to lead like a CEO, this episode will help you think bigger and build smarter.   ➡️ Need clarity around what's really possible for your private practice? Join the FREE Masterclass on August 21 at 11am ET. This isn't a slideshow or a sales pitch. It's a real-time, organic, 60-minute CEO conversation about leadership, business, and team culture in private practice.    Resources mentioned: 10x Is Easier Than 2x by Dan Sullivan & Dr. Benjamin Hardy   Some key takeaways from this episode include: Why revenue is a vanity metric, and what you should prioritize instead The difference between $20K/month and $300K/month practices What your baked bean story has to do with your money mindset (yes, really) The powerful "gap check" you unlock when you 10x your goals The CEO-level visioning exercise to define your version of wealthy (and why it will change everything) The leadership shifts needed for scaling a profitable, purpose-filled business   It's time to take back your practice and own your CEO status. On the CEO Conversations™ podcast, we will cover the business side of your practice with actionable takeaways for you to implement in your practice. We will discuss: marketing, team building & leading, finances, operations & systems, YOU and everything in between.    Connect with Brandy: Brandy Mabra on IG Private Practice CEO IG Website Apply for the Private Practice CEO™ Program  

  46. 105

    Ep. 101 - You Need to Break Your Bubble: How Diversifying Your Circle Can Transform Your Healthcare Business

    Have you ever looked around your circle and realized… everyone thinks like you, leads like you, and runs their business just like you? What if that comfort zone is actually the thing keeping you stuck? In this episode, I'm breaking down why cliquishness in healthcare is holding so many CEOs back—and how diversifying your circle can unlock new strategy, leadership, and income. After nearly two decades in healthcare, across a wide range of specialties and settings, I've seen firsthand how powerful it is to think beyond your credentials—and I want the same for you. If you're ready for fresh ideas, stronger strategy, and real industry impact—it starts with who you're learning from.   ➡️ If your team, time, or systems are still draining you, let's fix that. Join my next FREE Masterclass on August 21 at 11am ET. This is your first step toward leading with more clarity, structure, and confidence. Resources mentioned: Ep. 100 – The Future of Healthcare: Are You Ready for the Shift?   Some key takeaways from this episode include: Why cliquishness is quietly killing innovation in private practices How working across 10+ specialties reshaped my own business strategy What healthcare entrepreneurs can learn from industries outside of healthcare One simple challenge to help you expand your circle—starting today Why broadening your perspective leads to more money, more impact, and more freedom   It's time to take back your practice and own your CEO status. On the CEO Conversations™ podcast, we will cover the business side of your practice with actionable takeaways for you to implement in your practice. We will discuss: marketing, team building & leading, finances, operations & systems, YOU and everything in between.    Connect with Brandy: Brandy Mabra on IG Private Practice CEO IG Website Apply for the Private Practice CEO™ Program  

  47. 104

    Ep. 100 - The Future of Healthcare | Are You Ready for the Shift?

    What happens when 12 million people lose their insurance overnight? Are you paying attention to what that means for your business model? In this 100th episode, I'm unpacking the two industry shifts every healthcare CEO needs to understand right now: the One Big, Beautiful Bill and the rise of AI. I share how policy and tech are reshaping patient access, hiring trends, and reimbursement—and what that means for how you run your business. This is the episode for CEOs who want to be ahead of the curve—not crushed by it.   ➡️My next Private Practice CEO Lunch & Learn Series is August 25th through August 29th! This is CEO-level strategy built specifically for practice owners generating multiple 6-figures and 7-figures who are ready to scale smarter, lead better, and actually enjoy the business they've built.   Some key takeaways from this episode include: Why even cash-pay practices can't ignore payer changes The truth about AI and what it means for your admin team What no one's saying about the upcoming job market flip How to position your practice to attract top talent in a shakeup One hiring move that's helping my clients serve patients and boost revenue   It's time to take back your practice and own your CEO status. On the CEO Conversations™ podcast, we will cover the business side of your practice with actionable takeaways for you to implement in your practice. We will discuss: marketing, team building & leading, finances, operations & systems, YOU and everything in between.    Connect with Brandy: Brandy Mabra on IG Private Practice CEO IG Website Apply for the Private Practice CEO™ Program

  48. 103

    Ep. 99 - Multi 6-Figure Q&A: Letting Go, Leveling Up, and Leading Like a CEO

    You asked and I have the answers! In this episode, I'm answering real questions from multi six-figure private practice owners who are stepping into the next level of leadership, and feeling all the friction that comes with it. We're talking about what it feels like to shed your six-figure identity and how to build a team that doesn't just support you—but leads without you. I also break down how to let go of clinical guilt, how to balance automation with human touch in your practice, and how to delegate the right tasks so your business doesn't rely entirely on you to run. If you're scaling past the six-figure mark and need clarity, structure, or just a deep breath—you're in the right place.   ➡️My next Private Practice CEO Lunch & Learn Series is July 28th through August 1st! This is CEO-level strategy built specifically for practice owners generating multiple 6-figures and 7-figures who are ready to scale smarter, lead better, and actually enjoy the business they've built.   Resources mentioned: Ep. 73 - Hiring Another Leadership Role for Your Practice | Types of Roles, Salary Expectations, and More Ep. 11 - Is Your Team An Asset Or A Liability?   Some key takeaways from this episode include: Why stepping into your seven-figure identity starts before you hit seven figures The right way to build leadership roles without overhiring too soon The secret to using automation without losing the human connection in patient care What your guilt around leaving clinical work might really be telling you How to prepare your team (and your systems) so that you can step away and the practice can still run The truth about 80% delegation—and where you shouldn't accept less than 100%   It's time to take back your practice and own your CEO status. On the CEO Conversations™ podcast, we will cover the business side of your practice with actionable takeaways for you to implement in your practice. We will discuss: marketing, team building & leading, finances, operations & systems, YOU and everything in between.    Connect with Brandy: Brandy Mabra on IG Private Practice CEO IG Website Apply for the Private Practice CEO™ Program  

  49. 102

    Ep. 98 - Profit on Purpose: Budgeting for Bold Moves & Slower Seasons

    Let's talk about what it really means to invest in your private practice. This isn't just a job you built for yourself—it's a company, and your budget should reflect that. In this episode, we're talking about how to use your budget as a tool for growth, even amidst the seasonal ebbs and flows. I'm breaking down the top three mistakes I see practice owners make when it comes to financial planning, how to prepare for dips like the "summer slowdown," and what it looks like to set yourself up for expansion, from hiring key team members to opening new locations. We're also getting into what to do when you feel a bold strategic move calling your name but aren't sure how to back it up financially. Your vision needs a budget to match… and this episode will help you get there.    ➡️My next Private Practice CEO Lunch & Learn Series is July 28th through August 1st! This is CEO-level strategy built specifically for practice owners generating multiple 6-figures and 7-figures who are ready to scale smarter, lead better, and actually enjoy the business they've built.   Resources mentioned: Watch Ep. 70 - Building Your Financial Team | Staying Ahead of Your Practice's Finances with Carla Titus   Some key takeaways from this episode include: How to invest in the most pivotal hires you'll ever make in your practice Why real expansion means knowing when to pass the leadership baton A smarter way to spot dips in your practice—and how to plan for them The top three budgeting mistakes that make the summer slowdown feel like a crisis Why clarity in your vision is the first (and most powerful) step toward your next big move What those butterflies around your bold decision are really telling you—and how to use that energy to take the leap or realign your strategy   It's time to take back your practice and own your CEO status. On the CEO Conversations™ podcast, we will cover the business side of your practice with actionable takeaways for you to implement in your practice. We will discuss: marketing, team building & leading, finances, operations & systems, YOU and everything in between.    Connect with Brandy: Brandy Mabra on IG Private Practice CEO IG Website Apply for the Private Practice CEO™ Program  

  50. 101

    Ep. 97 - Scaling Distractions: What's Pulling You Off Track (and What to Do About It)

    Do your legs hurt from running in every direction but still not moving forward? You're not alone and it might not be your strategy that's broken. In this episode, we dig into the seemingly productive tasks that actually pull you away from true growth: scaling distractions.   From clinging to admin work to hiring for convenience instead of impact, Brandy outlines the 3 biggest distraction traps private practice CEOs fall into - and how to spot them before they cost you time, money, and momentum. If your days are full but your progress is slow, this one's for you.   ➡️My next Private Practice CEO Lunch & Learn Series is July 28th through August 1st! This is CEO-level strategy built specifically for practice owners generating multiple 6-figures and 7-figures who are ready to scale smarter, lead better, and actually enjoy the business they've built.   ➡️Apply today for Private Practice CEO™, my signature coaching program built for private practice owners ready to own their CEO status and grow in leadership, revenue, and systems.   Some key takeaways from this episode include: What scaling distractions are actually rooted in (hint: it's not strategy) How hiring "what's easy" could be the reason you're still stuck in place The sneaky way your service offerings might be pulling you away from your ideal client Why stepping into operations might feel helpful - but actually keeps you small What The Intern gets right about being in the weeds without losing your CEO mindset Three questions that will instantly reveal what's keeping you from scaling   It's time to take back your practice and own your CEO status. On the CEO Conversations™ podcast, we will cover the business side of your practice with actionable takeaways for you to implement in your practice. We will discuss: marketing, team building & leading, finances, operations & systems, YOU and everything in between.    Connect with Brandy: Brandy Mabra on IG Private Practice CEO IG Website Apply for the Private Practice CEO™ Program  

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ABOUT THIS SHOW

Are you tired of being on the hamster wheel in your practice? Doing all the things? Not making the money you want? Working late nights, early mornings and weekends because "if I don't do it, it doesn't get done"? It's time to take back your practice and own your CEO status. In this podcast, we will cover the business side of your practice with actionable takeaways for you to implement in your practice. We will discuss: marketing, team building & leading, finances, operations & systems, YOU and everything in between. It's time to own your CEO status. Let's start these CEO Conversations™.

HOSTED BY

Brandy Mabra

Frequently Asked Questions

How many episodes does CEO Conversations™: The Private Practice Podcast with Brandy Mabra have?

CEO Conversations™: The Private Practice Podcast with Brandy Mabra currently has 50 episodes available on PodParley. New episodes are automatically indexed when they're published to the podcast feed.

What is CEO Conversations™: The Private Practice Podcast with Brandy Mabra about?

Are you tired of being on the hamster wheel in your practice? Doing all the things? Not making the money you want? Working late nights, early mornings and weekends because "if I don't do it, it doesn't get done"? It's time to take back your practice and own your CEO status. In this podcast, we will...

How often does CEO Conversations™: The Private Practice Podcast with Brandy Mabra release new episodes?

CEO Conversations™: The Private Practice Podcast with Brandy Mabra has 50 episodes. Check the episode list to see recent publication dates and frequency.

Where can I listen to CEO Conversations™: The Private Practice Podcast with Brandy Mabra?

You can listen to CEO Conversations™: The Private Practice Podcast with Brandy Mabra on PodParley by clicking any episode. We provide an embedded audio player for direct listening, and you can also subscribe via your preferred podcast app using the RSS feed.

Who hosts CEO Conversations™: The Private Practice Podcast with Brandy Mabra?

CEO Conversations™: The Private Practice Podcast with Brandy Mabra is created and hosted by Brandy Mabra.
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