PODCAST · business
Forward Thinking - The Freight Forwarding & Logistics Podcast
by Sam Smeaton
Forward Thinking is Australia’s go-to podcast for the freight forwarding, logistics, and supply chain community. Hosted by Sam Smeaton from LogiHire, each episode features real conversations with the people shaping the Australian freight and logistics industry. From operations coordinators and customs brokers to sales leaders, executives, and business owners. We explore the topics that matter most: freight forwarding careers, logistics recruitment insights, sales and business development strategies, operational best practices, leadership in logistics, supply chain innovation, and the trends transforming the industry in Australia and globally. Whether you work on the warehouse floor, manage operations, lead a sales team, or run a freight business, Forward Thinking delivers practical advice, industry knowledge, and career insights to help you succeed in the fast-moving world of freight. New episodes are released regularly. <b
Episodes
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#15 - Why companies waste millions on spare parts — and how AI is fixing it
How much money is sitting unused on warehouse shelves? In Episode 15 of Forward Thinking, I sit down with Tim McLain, co-founder of Lexin, to unpack one of the most overlooked areas of supply chain: MRO — maintenance, repair and operating materials. Tim has spent his career working across supply...
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#14 - From Everest to Freight - Johnny Davison, Hitrak Founder & CEO
In this episode, I sit down with Johnny Davison, founder of Hightrak, a transport management system built by freight people for freight operators. Johnny's path into logistics is anything but typical. He grew up in Auckland, became a certified mountain guide, spent six months in Antarctica…
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#13 - Ben Young: The Frank Green Founder Making Plastic Pallet Wrap Extinct
Ben Young built Frank Green into a household name, selling as many water bottles in Australia as there are Australians. Now he's taking on a problem the entire logistics industry has ignored: single use plastic pallet wrap. In this episode, Ben shares the Frank Green origin story, the hard…
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#12 - From the Boardroom to Behind the Wheel: Joe Joseph, JD Refrigerated Transport
Joe Joseph started out as an accountant at Ernst & Young and spent 20 years in consumer goods before walking out of the boardroom and into the cab of a truck. Fourteen years on, JD Refrigerated Transport runs more than 120 drivers across Southeast Queensland. Joe joins Sam to talk through how he...
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#11 - Nick Gavos: Breaking the Stigma That Age Equals Knowledge
Nick Gavos turned 21 the day we recorded this episode. He's already a national award winner, an IFCBAA Young Professionals panellist, and an aspiring licensed customs broker at his family business, Gavos Freight Solutions. Nick grew up in the industry, learning from his father while competing as…
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#10 - Why "Good Enough" Is Costing Businesses Millions
In this episode of Forward Thinking, Sam Smeaton sits down with Chris Roe, Principal Advisor at FR8 Advice, to unpack the hidden cost of “good enough” in supply chain and logistics. With more than 25 years across freight forwarding, operations, sales, leadership, and advisory, Chris shares...
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#09 - What it takes to build a modern logistics business
Hannah Hurckes is the Founder & CEO of Boss Lady Logistics and author of The Leadership Reset. In this episode, we get into what it actually takes to build a logistics brand that stands out. Not just moving freight, but building something people recognise and trust. Hannah breaks down her move…
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#08 - Why Most Salespeople Fail in Logistics
Sam sits down with Michael Altamore, National Sales Manager at Civic Transport Services — a same-day carrier doing over 150,000 deliveries per month. They get into what actually makes a great salesperson in transport, why moving into management isn't always the right call, how the industry…
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#07 - How LinkedIn Is Changing Logistics Sales
In this episode of Forward Thinking, I sit down with Jose Coronel from Miami to talk about what’s really happening inside freight forwarding right now. We cover: – Growing up in a family freight business – Why most forwarders are still selling the wrong way – The biggest mistakes sales teams make…
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#06 - Shipping Wisdom with Amanda Bradfield
This episode, I’m joined by Amanda Bradfield, Head of International Freight & Logistics at FTA. Amanda has spent nearly three decades in freight forwarding and global trade, and brings a sharp, no-nonsense view of what’s really happening across shipping, ports, and supply chains right now. We...
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#05 - Why your logistics marketing isn't working (and how to fix it)
In this episode, I sit down with Pete Lynagh, founder of Haul Agency, a marketing firm that specialises in logistics and freight. Pete shares how he went from being an electrician to running a full-service digital agency focused exclusively on the logistics sector, and why most companies are…
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#04 - Why price and service aren't enough in logistics anymore
Price and service still matter in freight forwarding, but they no longer win on their own. Sam talks with Sean Crook, Co-Founder and Director of Neolink, about why logistics decisions now hinge on visibility, technology, and data-driven insight. Sean shares how a beer marketing mishap led him…
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#03 - How Freight professionals can avoid being left behind
In this episode, Sam speaks with Johann Psaila, sales leader and founder of Blueprint Coaching, about how freight professionals can future-proof their careers. With over 20 years’ experience across shipping lines and freight forwarders, Johann shares what sets top performers apart – from hunger…
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#02 - The Freight industry's biggest problem no one wants to talk about
In this episode of Forward Thinking, Sam Smeaton speaks with Paul Zalai, co-founder and director of the Freight & Trade Alliance (FTA). They discuss the evolution of FTA, the challenges facing the freight forwarding and logistics industry, and the impact of AI and automation on talent. Paul…
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#01 - "They think all freight forwarders are dumb"
Ep 1 - "They think all freight forwarders are dumb", with Arman Muhović from Northline Logistics. In this first episode of Forward Thinking, Sam Smeaton from LogiHire sits down with Arman Muhović, International Trade Lane & Pricing Manager at Northline. Arman shares how he carved out a unique…
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ABOUT THIS SHOW
Forward Thinking is Australia’s go-to podcast for the freight forwarding, logistics, and supply chain community.
Hosted by Sam Smeaton from LogiHire, each episode features real conversations with the people shaping the Australian freight and logistics industry. From operations coordinators and customs brokers to sales leaders, executives, and business owners.
We explore the topics that matter most: freight forwarding careers, logistics recruitment insights, sales and business development strategies, operational best practices, leadership in logistics, supply chain innovation, and the trends transforming the industry in Australia and globally.
Whether you work on the warehouse floor, manage operations, lead a sales team, or run a freight business, Forward Thinking delivers practical advice, industry knowledge, and career insights to help you succeed in the fast-moving world of freight.
New episodes are released regularly. <b
HOSTED BY
Sam Smeaton
CATEGORIES
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