PODCAST · business
Get Under My Skin
by Kate March, your SkinTherapist
The beauty business podcast about people, not marketing. I am Kate March, your SkinTherapist, 16 years in client care and the last 10 in aesthetics, and I nearly closed my studio before I learned what keeps a book full: the relationship. For estheticians, injectors, lash and brow artists, nail techs and salon owners who are busy but not thriving. The first 90 seconds with a client, the consultation that builds trust, selling without sounding like a salesperson, saying no, the slow seasons nobody admits to, and running a solo business with a brain that does not do routine. Illinois CE sponsor.
Episodes
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Plastic Beauty on Netflix: it was never about surgery
Plastic surgery, good or bad? That is not what Netflix's Plastic Beauty is about. In this full spoiler breakdown I go through the two doctors: Fumi Numata, the gifted trauma surgeon who looks down on anyone who wants to change how they look, and Rin Tohyama, who built a famous clinic and lost the...
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Why my clients should feel better the moment they walk in
Why I designed the studio around light and orange so people recharge the second they walk in, where resilience comes from, the simplest skincare advice I give, and why a follower count is not a license. Short, and a good first episode if you are new here. Get Under My Skin is hosted by Kate…
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Red flags and green flags for estheticians
What beauty school does not tell you about the first four years. How we both fell into esthetics, the cattiness of school, the license being only the start, nobody hiring without experience, burnout stories from the treatment room, and the red flag green flag game on client ethics and sales…
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You cannot remove a habit, you have to replace it
Trust the gut thought, it has a reason to exist. A partner's right to refuse, what real self care looks like, and the principle I use for every bad habit: if you remove it without replacing it with a skill, something else fills the hole. Sometimes you need to hit rock bottom before you can fly....
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Help yourself first, the rule that got me out
Addiction as a family disease, the difference between not knowing, ignoring, and enabling, and why you cannot save someone who will not be saved. For me this is about choosing yourself when either choice gets you criticized, and about self awareness as the skill that got me out. Content note:...
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The habit you call relaxing and when it stops being one
Where the after work drink becomes a pattern, why people reach for a substance when a coping skill is missing, and the house rule I set so my kids see me cope. Also the one social confidence tip that works in any room: everyone in it is insecure too. Content note: addiction and mental health are...
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The customer is not always right, and how I say so
A short one with the three principles I run my studio on: transparency, quality, and commitment to results. Why I refuse treatments clients are ready to pay for, what "the customer is not always right" means when you still respect their opinion, my five year plan, and the trends I tell people to...
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Clients who do the work and why you should turn some away
Nelly runs a mandatory consultation, asks for lifestyle changes before treatment, and turns clients away when they are not a fit. We talk about the 50/50 partnership with a client, rebuilding trust with people burned by other providers, licensing and cheap equipment, building a business through a...
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Why your intro offer is a relationship, not a discount
The closest thing to a client attraction playbook I have recorded. Neal runs paid ads and coaching for aesthetics practices and owns a salon suite himself. We cover why an intro offer starts a relationship instead of discounting your work, the consultation as the moment trust is built, sales as a...
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Why your brain picks the easy fix over the real one
The performed perfect family online, the Instagram poll where most of my partnered followers said they feel alone, and what I learned in the treatment room: people usually already know the real fix, and the brain reaches for the easy one anyway. Content note: brief, non graphic references to…
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My story, and why I stopped staying silent
The episode I almost did not record. Arriving in the United States at eighteen, the relationship that followed, why I missed the signs, how gaslighting made me stop trusting my own read, and how it ended. Then the part that matters now: trusting your gut, letting one person in, and choosing to...
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Why smart successful women miss the signs at home
A conversation about the cycle of abuse, the forms it takes beyond physical, the perfect image online versus the reality at home, and how to make a plan to stay or to leave. The last part is about rebuilding: finding your people, volunteering, and why one relevant person is enough to start.…
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What I wish every client understood about this job
A guest fell through, so this one is me, unscripted, answering the questions anyway. Would I ever leave the industry, when I lose respect for a client, the hardest part of running a business, why providers are not out to take your money, and the rule I give every client: the treatment room is…
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The truth about my first slow year in business
I opened my studio in November, the slow season for skin, in an election year, and spent months banging my head against the wall while every other owner said business was great. It was not. In this episode: skincare as a luxury industry that moves with the economy, the reps who told me the truth,...
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The little lies we tell ourselves
The lies we tell for attention, the lies we tell online, and the ones we tell ourselves in a low season. A short, honest conversation about why people perform a life instead of living one, and what that costs in a business built on trust. Get Under My Skin is hosted by Kate March, your...
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Why every client is your walking business card
A special edition with the person who has watched me build everything. We talk about trust and honest feedback, in friendship and with clients, rebuilding a life and a business at the same time, parenting with accountability, and my selling rule: you are my business card, so I never sell what you...
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What a plastic surgeon taught me about client expectations
Managing client expectations is the hardest skill in the beauty business, and a plastic surgeon has to do it with a scalpel in his hand. In the first episode I sit down with Dr. Lawrence Iteld to talk about saying no to a client, natural results over trends, why cheap providers and fake product...
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ABOUT THIS SHOW
The beauty business podcast about people, not marketing. I am Kate March, your SkinTherapist, 16 years in client care and the last 10 in aesthetics, and I nearly closed my studio before I learned what keeps a book full: the relationship. For estheticians, injectors, lash and brow artists, nail techs and salon owners who are busy but not thriving. The first 90 seconds with a client, the consultation that builds trust, selling without sounding like a salesperson, saying no, the slow seasons nobody admits to, and running a solo business with a brain that does not do routine. Illinois CE sponsor.
HOSTED BY
Kate March, your SkinTherapist
CATEGORIES
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Frequently Asked Questions
How many episodes does Get Under My Skin have?
Get Under My Skin currently has 17 episodes available on PodParley. New episodes are automatically indexed when they're published to the podcast feed.
What is Get Under My Skin about?
The beauty business podcast about people, not marketing. I am Kate March, your SkinTherapist, 16 years in client care and the last 10 in aesthetics, and I nearly closed my studio before I learned what keeps a book full: the relationship. For estheticians, injectors, lash and brow artists, nail...
How often does Get Under My Skin release new episodes?
Get Under My Skin has 17 episodes. Check the episode list to see recent publication dates and frequency.
Where can I listen to Get Under My Skin?
You can listen to Get Under My Skin on PodParley by clicking any episode. We provide an embedded audio player for direct listening, and you can also subscribe via your preferred podcast app using the RSS feed.
Who hosts Get Under My Skin?
Get Under My Skin is created and hosted by Kate March, your SkinTherapist.
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