Hammer & Grind : Built For Contractors

Overcome the fear of raising prices with confidence. This episode provides practical guidance for contractors on how to increase your rates, communicate value to clients effectively, and grow your contracting business sustainably.In this episode, Brad talks about:How to effectively raise your hourly rates without losing customers.The importance of pricing your services appropriately to reflect the value you provide.Strategies for overcoming the fear of raising prices and addressing common objections.Links to resourcesWant to go deeper?Check out the Contractor Profit Blueprint: https://www.thecontractorprofitblueprint.com/Book a strategy call with Brad: https://hammerandgrind.com/qualification-websiteHelp us get the word out to other contractors by leaving us a review or sharing our podcast! Hosted on Acast. See acast.com/privacy for more information.

In the world of business, particularly within service-oriented industries, the processes you establish are not merely guidelines; they are sacred. The integrity of these processes is crucial, as they underpin the promises you make to your clients. Deviating from your established process risks breaking those promises, which can lead to negative outcomes for both you and your customers.In this episode, Brad talks about:Understanding the concept of the sacred process in businessThe importance of having a standardized process for delivering goods and servicesDifferentiating between preferences and a proven processReal-life examples of how breaking the process leads to problemsThe acronym SACRED: Standardize, Align, Control, Respect, Enforce, DeliverProtecting the process to ensure quality, accountability, and customer satisfactionThe significance of saying "no" to maintain process integrity and business successLinks to resourcesDownload the accompaning worksheets to help create your S.A.C.R.E.D process and enforce 3P accountability in your business. https://go.hammercrm.com/widget/form/4Bws6E9GGX0RZPoED1bnWant to go deeper?Check out the Contractor Profit Blueprint: https://www.thecontractorprofitblueprint.com/Book a strategy call with Brad: https://hammerandgrind.com/qualification-websiteHelp us get the word out to other contractors by leaving us a review or sharing our podcast! Hosted on Acast. See acast.com/privacy for more information.

Explore the key differences between employees and subcontractors in the contracting business. Learn hiring tips and workforce management strategies to optimize your team while avoiding common pitfalls. Perfect for contractors looking to improve construction worker retention and streamline operations.In this episode, Brad talks about:Different business structures for contracting (employees vs. subcontractors)Legal implications of misclassifying employeesPros and cons of hiring employees versus subcontractorsThe hybrid model: combining employees and subcontractorsThe sales team model in contractingImportance of niching down for business clarityPersonal experiences and insights on business growthLinks to resourcesWant to go deeper?Check out the Contractor Profit Blueprint: https://www.thecontractorprofitblueprint.com/Book a strategy call with Brad: https://hammerandgrind.com/qualification-websiteHelp us get the word out to other contractors by leaving us a review or sharing our podcast! Hosted on Acast. See acast.com/privacy for more information.

Wrapping up the series on contractor struggles, this episode dives into the crucial business side: interpreting financial statements, creating and implementing systems that provide freedom, and the power of constant improvement. Discover actionable tips to help contractors achieve predictable growth and improved operations.In this episode, Brad talks about:Understanding the language of your business through numbers.The importance of profit and loss statements and financial tracking.Creating systems to achieve freedom and efficiency.The difference between delegation and abdication of responsibilities.Emphasizing continuous improvement for business growth.Utilizing data and systems for predictable growth instead of relying on memory and hustle.Link to Resources:Want to go deeper?Check out the Contractor Profit Blueprint: https://www.thecontractorprofitblueprint.com/Book a strategy call with Brad: https://hammerandgrind.com/qualification-websiteHelp us get the word out to other contractors by leaving us a review or sharing our podcast! Hosted on Acast. See acast.com/privacy for more information.

In Part 2 of this series, discover powerful contractor client acquisition strategies that move you from hopeful prospects to closed deals. Learn actionable tips on contractor marketing, sales techniques, and overcoming business challenges to boost your client base and profitability. Perfect for contractors seeking to scale their business effectively and master client acquisition.In this episode, Brad talks about:The importance of follow-up after estimates to avoid "Hope Island."Understanding that price objections often stem from budget, value, or mismatched client expectations.The significance of effective communication: contractors often talk too much and miss the client's true motives.Strategies for maintaining control in the sales process and ensuring clarity in client interactions.Link to Resources:This episode is sponsored by iGUIDE — the smarter way to capture, measure, and market your projects.With accurate floor plans, immersive 3D tours, and detailed property data, iGUIDE helps contractors and real estate professionals showcase their work with confidence and precision.Learn more at https://hammerandgrind.com/iguideWant to go deeper?Check out the Contractor Profit Blueprint: https://www.thecontractorprofitblueprint.com/Book a strategy call with Brad: https://hammerandgrind.com/qualification-websiteHelp us get the word out to other contractors by leaving us a review or sharing our podcast! Hosted on Acast. See acast.com/privacy for more information.

Learn proven niche marketing techniques tailored for contractors to help you attract the right clients and scale your business. Packed with tips on contractor sales strategies, profitability, and managing business challenges, this episode is essential for contractor success.In this episode, Brad talks about:Why contractors receive bad leadsThe dangers of broad marketing messagesThe importance of niching down servicesHow generic marketing makes contractors sound like commoditiesThe significance of online presence and authority in today’s marketLink to Resources:This episode is sponsored by iGUIDE — the smarter way to capture, measure, and market your projects.With accurate floor plans, immersive 3D tours, and detailed property data, iGUIDE helps contractors and real estate professionals showcase their work with confidence and precision.Learn more at https://hammerandgrind.com/iguideWant to go deeper?Check out the Contractor Profit Blueprint: https://www.thecontractorprofitblueprint.com/Book a strategy call with Brad: https://hammerandgrind.com/qualification-websiteHelp us get the word out to other contractors by leaving us a review or sharing our podcast! Hosted on Acast. See acast.com/privacy for more information.

Contractors face unique financial hurdles. Learn strategies for mastering cash flow and achieving lasting financial stability to support business growth and success.In this episode, Brad talks about:Why separate bank accounts are crucial for financial clarityThe importance of living below your means and staying leanHow to collect deposits to stay ahead of costsThe necessity of saving money for unexpected downturnsTips for regularly reviewing your financials to stay on trackLink to Resources:This episode is sponsored by iGUIDE — the smarter way to capture, measure, and market your projects.With accurate floor plans, immersive 3D tours, and detailed property data, iGUIDE helps contractors and real estate professionals showcase their work with confidence and precision.Learn more at https://hammerandgrind.com/iguideWant to go deeper?Check out the Contractor Profit Blueprint: https://www.thecontractorprofitblueprint.com/Book a strategy call with Brad: https://hammerandgrind.com/qualification-websiteHelp us get the word out to other contractors by leaving us a review or sharing our podcast! Hosted on Acast. See acast.com/privacy for more information.

Contractors often get stuck in a busy but unprofitable cycle. Explore proven strategies to break free and prioritize profit over just revenue growth.In this episode, Brad talks about:The misconception that scaling a business solves profitability issuesUnderstanding the difference between revenue and profitThe dangers of being busy without being profitableThe importance of tracking financial metrics regularlyHow chaos can hinder business growth and clarityThe significance of pricing and margins over hustleStrategies for improving profitability without increasing workloadLink to Resources:This episode is sponsored by iGUIDE — the smarter way to capture, measure, and market your projects.With accurate floor plans, immersive 3D tours, and detailed property data, iGUIDE helps contractors and real estate professionals showcase their work with confidence and precision.Learn more at https://hammerandgrind.com/iguideWant to go deeper?Check out the Contractor Profit Blueprint: https://www.thecontractorprofitblueprint.com/Book a strategy call with Brad: https://hammerandgrind.com/qualification-websiteHelp us get the word out to other contractors by leaving us a review or sharing our podcast! Hosted on Acast. See acast.com/privacy for more information.

Fear can be a major obstacle for contractors. Learn how to identify and break free from fear, empowering you to grow your contracting business with confidence and strong leadership skills.In this episode, Brad talks about:Understanding how fear manifests in procrastination and perfectionism.The difference between positive thinking and reducing negative self-talk.The importance of community and support in overcoming self-doubt.Embracing mistakes as a pathway to confidence and growth.Link to Resources:This episode is sponsored by iGUIDE — the smarter way to capture, measure, and market your projects.With accurate floor plans, immersive 3D tours, and detailed property data, iGUIDE helps contractors and real estate professionals showcase their work with confidence and precision.Learn more at https://hammerandgrind.com/iguideWant to go deeper?Check out the Contractor Profit Blueprint: https://www.thecontractorprofitblueprint.com/Book a strategy call with Brad: https://hammerandgrind.com/qualification-websiteHelp us get the word out to other contractors by leaving us a review or sharing our podcast! Hosted on Acast. See acast.com/privacy for more information.

Discover how Andrew Nuhfer scaled AKN Interiors from craftsman to CEO, sharing leadership and remodeling sales training strategies tailored for contractors.In this episode, Brad and Andrew talk about:The importance of investing in a professional website and marketingThe benefits of having an in-house purchasing managerStrategies for managing multiple projects simultaneouslyThe significance of customer experience over product qualityInsights on hiring and building a reliable teamMentioned:Website: https://akninteriors.com/Instagram: https://www.instagram.com/akn_interiors/Facebook (business): https://www.facebook.com/profile.php?id=100086213487334Facebook (personal): https://www.facebook.com/andrew.nuhferLink to Resources:This episode is sponsored by iGUIDE — the smarter way to capture, measure, and market your projects.With accurate floor plans, immersive 3D tours, and detailed property data, iGUIDE helps contractors and real estate professionals showcase their work with confidence and precision.Learn more at https://hammerandgrind.com/iguideWant to go deeper?Check out the Contractor Profit Blueprint: https://www.thecontractorprofitblueprint.com/Book a strategy call with Brad: https://hammerandgrind.com/qualification-websiteHelp us get the word out to other contractors by leaving us a review or sharing our podcast! Hosted on Acast. See acast.com/privacy for more information.

Master contractor time management with our essential tips for business owners. Learn how to optimize your schedule, prioritize important tasks, and enhance your daily productivity for sustained business success.In this episode, Brad talks about:Focusing on high-value tasks, not just doing more.Understand your Value Per Hour (VPH) to prioritize tasks effectively.Use time blocking to group similar tasks and minimize distractions.Implement the F.L.O.W. acronym: Focus, Leverage, Output, Win to evaluate tasks.Delegate low-level tasks to free up time for high-value activities.Protect your time and establish a disciplined schedule to maximize productivity.Link to Resources:This episode is sponsored by iGUIDE — the smarter way to capture, measure, and market your projects.With accurate floor plans, immersive 3D tours, and detailed property data, iGUIDE helps contractors and real estate professionals showcase their work with confidence and precision.Learn more at https://hammerandgrind.com/iguideWant to go deeper?Check out the Contractor Profit Blueprint: https://www.thecontractorprofitblueprint.com/Book a strategy call with Brad: https://hammerandgrind.com/qualification-websiteHelp us get the word out to other contractors by leaving us a review or sharing our podcast! Hosted on Acast. See acast.com/privacy for more information.

Discover 5 essential contractor sales training tips that can transform your remodeling business. From mastering sales techniques to closing more deals, this episode is packed with actionable advice to boost your sales performance and grow your contracting business. Perfect for contractors seeking proven sales tips.In this episode, Brad talks about:Why shifting from “selling” to becoming a trusted advisor changes everythingHow focusing on outcomes and client dreams leads to better conversionsThe importance of slowing down and truly understanding your client’s needsWhy talking less can actually help you close more dealsHow to confidently guide every conversation toward a clear next stepLink to Resources:This episode is sponsored by iGUIDE — the smarter way to capture, measure, and market your projects.With accurate floor plans, immersive 3D tours, and detailed property data, iGUIDE helps contractors and real estate professionals showcase their work with confidence and precision.Learn more at https://hammerandgrind.com/iguideWant to go deeper?Check out the Contractor Profit Blueprint: https://www.thecontractorprofitblueprint.com/Book a strategy call with Brad: https://hammerandgrind.com/qualification-websiteHelp us get the word out to other contractors by leaving us a review or sharing our podcast! Hosted on Acast. See acast.com/privacy for more information.

You start with a plan and a lot of passion. But when things don’t go as expected, one lesson hits fast keeping overhead low can make or break your business.In this episode, Brad and Chris talk about:Turning a side hustle into a full-time landscaping businessCostly mistakes and lessons learned along the wayWhy low overhead is key to staying profitableSimple marketing that actually brings in workHiring the right people and building a strong teamThe vision for scaling and long-term growthMentioned:Website: https://gclandscapinginc.com/Instagram (Business): https://www.instagram.com/gclandscapingincInstagram (Personal): https://www.instagram.com/chrismcmanus151Facebook: https://www.facebook.com/gclandscapingincEmail: [email protected] to Resources:This episode is sponsored by iGUIDE — the smarter way to capture, measure, and market your projects.With accurate floor plans, immersive 3D tours, and detailed property data, iGUIDE helps contractors and real estate professionals showcase their work with confidence and precision.Learn more at https://hammerandgrind.com/iguideGrab Brad's tell-all book: The Contractor Profit Blueprinthttps://thecontractorprofitblueprint.comHelp us get the word out to other contractors by leaving us a review or sharing our podcast! Hosted on Acast. See acast.com/privacy for more information.

A lot of contractors still believe that if they do great work, the jobs will just come. But in today’s market, that mindset can quietly hold your business back.In this episode, Brad talk about:The importance of marketing and visibility for your businessWhy relying solely on word-of-mouth referrals can hinder your growthThe key elements of effective branding and how to create a recognizable presenceStrategies for increasing your visibility through consistent marketing effortsThe three pillars of a strong brand and how to communicate your message effectivelyLink to Resources:This episode is sponsored by iGUIDE — the smarter way to capture, measure, and market your projects.With accurate floor plans, immersive 3D tours, and detailed property data, iGUIDE helps contractors and real estate professionals showcase their work with confidence and precision.Learn more at https://hammerandgrind.com/iguideGrab Brad's tell-all book: The Contractor Profit Blueprinthttps://thecontractorprofitblueprint.comHelp us get the word out to other contractors by leaving us a review or sharing our podcast! Hosted on Acast. See acast.com/privacy for more information.

Public work in contracting opens the door to a wide range of opportunities, but it also comes with its own set of challenges. While many contractors assume federal jobs are the ultimate goal, there’s often more accessible, and practical opportunities closer to home.In this episode, Daniella and Brad talked about:Daniella's family history in flooring and the transition from retail to commercial workThe benefits of working with government entities vs. private clientsUnderstanding procurement processes at local, state, and federal levelsStrategies for building long-term relationships with public institutionsThe importance of cash flow management and diversifying client basesTips for small business owners on leveraging resources and supportMentioned:Connect with DaniellaWebsite: https://thedanielladevine.com/TikTok: https://www.tiktok.com/@the.danielladevineInstagram: https://www.instagram.com/thedanielladevine/reels/LinkedIn: https://www.linkedin.com/in/daniella-devine-62339a70/Link to Resources:This episode is sponsored by iGUIDE — the smarter way to capture, measure, and market your projects.With accurate floor plans, immersive 3D tours, and detailed property data, iGUIDE helps contractors and real estate professionals showcase their work with confidence and precision.Learn more at https://hammerandgrind.com/iguideGrab Brad's tell-all book: The Contractor Profit Blueprinthttps://thecontractorprofitblueprint.comHelp us get the word out to other contractors by leaving us a review or sharing our podcast! Hosted on Acast. See acast.com/privacy for more information.

More tools. More systems. More problems.If your business feels heavier instead of better, this episode will make you rethink what “improvement” actually means.In this episode, Brad challenges that idea and shares a different approach:The misconception of needing more estimates vs. optimizing the sales processThe dangers of hiring unnecessary staff to solve inefficienciesIdentifying and addressing root problems instead of symptomsThe importance of having clear systems and processes in placeHow to effectively reduce overhead without sacrificing qualityLink to Resources:This episode is sponsored by iGUIDE — the smarter way to capture, measure, and market your projects.With accurate floor plans, immersive 3D tours, and detailed property data, iGUIDE helps contractors and real estate professionals showcase their work with confidence and precision.Learn more at https://hammerandgrind.com/iguideGrab Brad's tell-all book: The Contractor Profit Blueprinthttps://thecontractorprofitblueprint.comHelp us get the word out to other contractors by leaving us a review or sharing our podcast! Hosted on Acast. See acast.com/privacy for more information.

Starting a business usually begins with excitement and big dreams. You imagine the freedom, the success, and the satisfaction of building something that’s truly your own. It’s easy to feel unstoppable in the beginning, but every entrepreneur eventually hits a different phase of the journey.In this episode, Brad talks about:Realities of starting and owning a construction business.Overview of the five stages: uninformed optimism, informed pessimism, valley of despair, success, and fulfillment.Common misconception of views in business ownershipPersonal anecdotes illustrating the struggles faced by contractors.How financial stability can alleviate stress and improve business operations.Introduction of the Profit Accelerator program for affordable business coaching.Link to Resources:This episode is sponsored by iGUIDE — the smarter way to capture, measure, and market your projects.With accurate floor plans, immersive 3D tours, and detailed property data, iGUIDE helps contractors and real estate professionals showcase their work with confidence and precision.Learn more at https://hammerandgrind.com/iguideGrab Brad's tell-all book: The Contractor Profit Blueprinthttps://thecontractorprofitblueprint.comHelp us get the word out to other contractors by leaving us a review or sharing our podcast! Hosted on Acast. See acast.com/privacy for more information.

Most builders are obsessed with getting more leads. More calls. More estimates. More “opportunities.” But here’s the hard truth: more leads don’t automatically build a better business. If you’re tired of running estimates for people who were never a good fit to begin with, this episode will help you rethink what growth should really look like.In this episode, Brad and Rick talk about:The evolution from lead generation to client acquisitionImportance of establishing trust and authority in the marketDifferentiating between home builders and remodelersStrategies for attracting high-quality leadsThe significance of nurturing leads over timeUnderstanding the sales cycle and conversion ratesThe role of effective marketing and operational readinessMentioned:Website: BuilderLeadConverter.comFacebook: https://www.facebook.com/BuilderLeadConverterInstagram: https://www.instagram.com/builderleadconverter/ameLinkedIn: https://www.linkedin.com/in/rickstorlieLink to Resources:This episode is sponsored by iGUIDE — the smarter way to capture, measure, and market your projects.With accurate floor plans, immersive 3D tours, and detailed property data, iGUIDE helps contractors and real estate professionals showcase their work with confidence and precision.Learn more at hammerandgrind.com/iguideGrab Brad's tell-all book: The Contractor Profit Blueprinthttps://thecontractorprofitblueprint.comHelp us get the word out to other contractors by leaving us a review or sharing our podcast! Hosted on Acast. See acast.com/privacy for more information.

How many decisions have you already made today? In the contracting world, it never stops — hiring, scheduling, change orders, client questions, pricing adjustments. By the end of the day, your brain feels fried. And that mental exhaustion? It’s not weakness, it’s decision fatigue.In this episode, Brad talks about:Understanding why we make poor decisions later in the day.Definition of Decision Fatigue and its impact on contractorsMental depletion from constant problem-solving and lack of structure.Underpricing jobs, avoiding hard conversations, and impulsive purchases.Financial, leadership, and personal costs associated with decision fatigue.Standardizing processes, creating decision windows, and empowering your team to make decisions.Moving from being the problem-solver to a leader who delegates effectivelyLink to Resources:This episode is sponsored by iGUIDE — the smarter way to capture, measure, and market your projects.With accurate floor plans, immersive 3D tours, and detailed property data, iGUIDE helps contractors and real estate professionals showcase their work with confidence and precision.Learn more at hammerandgrind.com/iguideGrab Brad's tell-all book: The Contractor Profit Blueprinthttps://thecontractorprofitblueprint.comHelp us get the word out to other contractors by leaving us a review or sharing our podcast! Hosted on Acast. See acast.com/privacy for more information.

It's simple to become distracted by what other people are doing, particularly in competitive fields like building and remodeling. Flashy marketing, new advertisements, and cheaper prices can quickly grab your attention. If you’ve ever felt distracted by what the “other guy” is charging or promoting, this conversation will help you refocus on what truly matters.In this episode, Brad and Kyle talked about:Kyle's journey from working for a remodeling company to becoming a business coach.The significance of focusing on the positives and avoiding the trap of negativity.The importance of incremental growth and the "1% rule" in achieving long-term success.How to set realistic expectations when working with a coach and the value of vulnerability in business.The power of community and surrounding yourself with like-minded individuals for support and growth.Mentioned:Website: https://remodelersontherise.com/Facebook: http://www.facebook.com/remodelersontherise/Facebook Group: http://www.facebook.com/groups/remodelerscommunity/rnameInstagram: http://www.instagram.com/remodelersontherise/Link to Resources:This episode is sponsored by NEXT Insurance — the smart, simple insurance designed for contractors and small business owners.Protect your business with fast, affordable coverage you can set up in minutes.Learn more at NEXTinsurance.com/hammerGrab Brad's tell-all book: The Contractor Profit Blueprinthttps://thecontractorprofitblueprint.comHelp us get the word out to other contractors by leaving us a review or sharing our podcast! Hosted on Acast. See acast.com/privacy for more information.

What if the real reason your projects are behind, over budget, and full of tension isn’t a labor shortage, but a leadership and planning problem?In this episode, Brad and Mark Story talk about:Discussion on the shortage of tradespeople for large projects, particularly data centers and semiconductor plants.Mark explains how CCS helps project teams with planning, scheduling, and coaching to improve project outcomes.Importance of visual tools for effective communication among trades and project teams.Emphasizing the need for collaboration and respect for tradespeople to enhance productivity and project success.Mentioned:LinkedIn: http://www.linkedin.com/in/mark-storyYou can email: [email protected] to Resources:This episode is sponsored by NEXT Insurance — the smart, simple insurance designed for contractors and small business owners.Protect your business with fast, affordable coverage you can set up in minutes.Learn more at NEXTinsurance.com/hammerGrab Brad's tell-all book: The Contractor Profit Blueprinthttps://thecontractorprofitblueprint.comHelp us get the word out to other contractors by leaving us a review or sharing our podcast! Hosted on Acast. See acast.com/privacy for more information.

Profit isn’t just a number on a spreadsheet. It’s what keeps your business alive. Everything feels rushed, tense, and reactive without it. When profit is missing, even good businesses end up in survival mode, constantly scrambling just to keep up.In this episode, Brad talks about:The importance of profit in business and why it’s often misunderstood.Common misconceptions about making money and the mindset of contractors.How financial stress impacts decision-making and business operations.The significance of knowing your numbers and pricing your services correctly.Practical takeaways for improving profitability, including raising prices and only taking profitable work.Introduction of a quiz to assess your business's financial health and identify profit leaks.Mentioned:Take the profit quiz at hammerandgrind.com/profitquiz, or text #QUIZ to 812-405-4610 to get the link.Link to Resources:This episode is sponsored by NEXT Insurance — the smart, simple insurance designed for contractors and small business owners.Protect your business with fast, affordable coverage you can set up in minutes.Learn more at NEXTinsurance.com/hammerGrab Brad's tell-all book: The Contractor Profit Blueprinthttps://thecontractorprofitblueprint.comHelp us get the word out to other contractors by leaving us a review or sharing our podcast! Hosted on Acast. See acast.com/privacy for more information.

Running a business today means doing everything at once—clients, admin, follow-ups, and an endless to-do list. It’s exhausting. The truth is, the businesses that win aren’t the ones doing more; they’re the ones willing to change how they operate.In this episode, Brad talks about:Definition of a virtual assistantSigns you need a VAKey responsibilities for a VATasks your VA can handleThe value of hiring experts from other countriesHow to find and hire a VAResources for getting startedMentioned:Learn more about hiring a VA: hammerandgrind.com/VADownload the checklist and start the process today: hammerandgrind.com/VAchecklistLink to Resources:This episode is sponsored by NEXT Insurance — the smart, simple insurance designed for contractors and small business owners.Protect your business with fast, affordable coverage you can set up in minutes.Learn more at NEXTinsurance.com/hammerGrab Brad's tell-all book: The Contractor Profit Blueprinthttps://thecontractorprofitblueprint.comHelp us get the word out to other contractors by leaving us a review or sharing our podcast! Hosted on Acast. See acast.com/privacy for more information.

Every business has its beginnings, and Nicolas Breedlove's began in a little bedroom at his parents' home. Nicolas demonstrates that great businesses don't need big beginnings by sharing the true tale of starting his playground firm from scratch. The connections he made along the road were more important than where he began. It serves as a reminder that trust, consistency, and treating coworkers fairly are the foundations of growth.In this episode, Brad and Nicolas talk about:Nicolas Breedlove from PlaygroundEquipment.com shares insights into the commercial playground equipment industry.Discussion on manufacturing, supplying, designing, and installing playgrounds across the U.S.How the company handles maintenance and the importance of trained installers.Nicolas's background in horticulture and the evolution of his business model.Insights on hiring, company culture, and lessons learned from past experiences.Nicolas shares books he's currently reading, including insights on software and entrepreneurship.Mentioned:LinkedIn: www.linkedin.com/in/nicolas-breedlove/Link to Resources:This episode is sponsored by NEXT Insurance — the smart, simple insurance designed for contractors and small business owners.Protect your business with fast, affordable coverage you can set up in minutes.Learn more at NEXTinsurance.com/hammerGrab Brad's tell-all book: The Contractor Profit Blueprinthttps://thecontractorprofitblueprint.comHelp us get the word out to other contractors by leaving us a review or sharing our podcast! Hosted on Acast. See acast.com/privacy for more information.

If you’re still running your business the same way you did five years ago, you’re already behind. Learn how contractors can use technology to save time, reduce chaos, and stop being the bottleneck in their own business. No hype, just real tools and systems that actually make day-to-day work easier and more profitable.In this episode, Brad talks about:Importance of documentation and note-taking toolsRecommended devicesAudio recording essentialsVideo recording optionsEditing software3D scanning technologyUtilizing AI for business efficiencyProject management and CRM toolsImportance of job site photo managementLink to Resources:Grab your FREE document and text #Tech to 812-405-4610This episode is sponsored by NEXT Insurance — the smart, simple insurance designed for contractors and small business owners.Protect your business with fast, affordable coverage you can set up in minutes.Learn more at NEXTinsurance.com/hammerGrab Brad's tell-all book: The Contractor Profit Blueprinthttps://thecontractorprofitblueprint.comHelp us get the word out to other contractors by leaving us a review or sharing our podcast! Hosted on Acast. See acast.com/privacy for more information.

For years, contractors were told the same thing: do good work and the jobs will keep coming. But in today’s market, that advice is outdated and in 2026, it’s costing a lot of businesses real opportunities.In this episode, Brad talks about:Why simply doing good work is no longer enough to attract clients.Understanding branding beyond logos and how it shapes client expectations.Why video content is essential for building trust and pre-selling your services.How to communicate effectively and differentiate yourself from competitors.Link to Resources:This episode is sponsored by NEXT Insurance — the smart, simple insurance designed for contractors and small business owners.Protect your business with fast, affordable coverage you can set up in minutes. Learn more at NEXTinsurance.com/hammerGrab Brad's tell-all book: The Contractor Profit Blueprinthttps://thecontractorprofitblueprint.comHelp us get the word out to other contractors by leaving us a review or sharing our podcast! Hosted on Acast. See acast.com/privacy for more information.

The majority of entrepreneurs do not face financial difficulties due to their poor mathematical skills. Their beliefs about it force them to struggle. Your "money personality" drives how you handle finances, charge for your work, and think about money. It may be more positive or negative to your company than you realize.In this episode, Brad and Leanne talk about:Introduction to Leanne and her work with service-based businessesThe concept of "money personalities" and their impact on financial decisionsFive psychological instincts affecting business ownersThe importance of financial boundaries and strategic investmentsLeanne's "Two Number Method" for managing cash flowMentioned:LinkedIn: https://www.linkedin.com/in/leanneozainesmith/Instagram: https://www.instagram.com/profitwithleanne/Facebook: https://www.facebook.com/leanne.ozainesmith/TikTok: https://www.tiktok.com/@profitwithleanneWebsite: https://profitwithleanne.replit.app/Link to Resources:Download Leanne's guide at gift.profitwithleanne.comThis episode is sponsored by NEXT Insurance — the smart, simple insurance designed for contractors and small business owners.Protect your business with fast, affordable coverage you can set up in minutes. Learn more at NEXTinsurance.com/hammerGrab Brad's tell-all book: The Contractor Profit Blueprinthttps://thecontractorprofitblueprint.com Hosted on Acast. See acast.com/privacy for more information.

The majority of contractors are falling behind because they continue to operate their businesses in the same manner while everything around them changes, rather than because they are poor at what they do.In this episode, Brad breaks down:Why most contractors undercharge and how to fix your pricing without losing good clientsWhat a real sales process looks like (and why winging it is costing you deals)How to put systems in place that reduce daily chaos and free up your timeSimple ways to build visibility and credibility online so customers trust you before you even show upWhere AI actually makes sense in your business and how to use it to work smarter, not harderLink to Resources:Work Smarter in 2026Get my FREE ChatGPT ToolsText #2026 to 812-405-4610This episode is sponsored by NEXT Insurance — the smart, simple insurance designed for contractors and small business owners.Protect your business with fast, affordable coverage you can set up in minutes. Learn more at NEXTinsurance.com/hammerGrab Brad's tell-all book: The Contractor Profit Blueprinthttps://thecontractorprofitblueprint.comHelp us get the word out to other contractors by leaving us a review or sharing our podcast! Hosted on Acast. See acast.com/privacy for more information.

One of the biggest challenges many businesses face, especially in the early stages, is the urge to use a “shotgun” approach to marketing. When you're trying to attract anyone and everyone, it’s easy to spread your budget and efforts too thin. The result? Wasted ad spend, unfocused messaging, and campaigns that miss the mark.In this episode, Brad and Daniel talk about:Daniel Dixon’s journey and the story behind SendJimHis experience in the home service industryWhy targeted marketing consistently outperforms broad strategiesSmart and effective local marketing tacticsHow automation can streamline and strengthen your marketing effortsThe importance of tracking your numbers to know what truly worksWays to leverage customer relationships to encourage repeat business and upsellsMentioned:LinkedIn: https://www.linkedin.com/company/sendjimautomation/Website: https://sendjim.com/Link to Resources:This episode is sponsored by NEXT Insurance — the smart, simple insurance designed for contractors and small business owners.Protect your business with fast, affordable coverage you can set up in minutes. Learn more at NEXTinsurance.com/hammerGrab Brad's tell-all book: The Contractor Profit Blueprinthttps://thecontractorprofitblueprint.com Hosted on Acast. See acast.com/privacy for more information.

Many people believe that being a leader is a fixed attribute that one either has or does not. But the truth is much more complex. In the area of effective leadership, ongoing self-improvement is not simply desirable; it is crucial.In this episode, Brad and Chris talk about:Importance of empowering team members and recognizing their strengthsDistinction between leadership and managementKey traits of effective leaders: vision, communication, and trustThe significance of setting and maintaining standardsThe role of pre-planning in project successConducting After Action Reviews (AARs) for continuous improvementCreating a safe space for team feedback and accountabilityMentioned:LinkedIn: https://www.linkedin.com/company/barrel-strength-leadership/Instagram: https://www.instagram.com/barrel_strength_leadership/Link to Resources:This episode is sponsored by NEXT Insurance — the smart, simple insurance designed for contractors and small business owners.Protect your business with fast, affordable coverage you can set up in minutes.Learn more at NEXTinsurance.com/hammerGrab Brad's tell-all book: The Contractor Profit Blueprinthttps://thecontractorprofitblueprint.com Hosted on Acast. See acast.com/privacy for more information.

In today’s fast-paced business world, clarity is everything. As companies grow, so does the complexity of their operations, and without structure, confusion quickly follows.In this episode, Brad and Isaac talked about:The role of an integrator vs. a visionaryImportance of hiring and training for business growthThe freedom formula for business ownersOvercoming the scarcity mindset in hiringCreating a positive onboarding experience for new employeesInsights on business efficiency and productivityMentioned:LinkedIn: http://www.linkedin.com/in/jake-isaacs-28071b41/Instagram: http://www.instagram.com/jake.c.isaacs/rnameFacebook: http://www.facebook.com/jake.isaacs.56YouTube: http://www.youtube.com/@coachjakeisaacsnameLink to Resources:This episode is sponsored by NEXT Insurance — the smart, simple insurance designed for contractors and small business owners. Protect your business with fast, affordable coverage you can set up in minutes. 👉 Learn more at NEXTinsurance.com/hammerGrab Brad's tell-all book: The Contractor Profit Blueprinthttps://thecontractorprofitblueprint.com Hosted on Acast. See acast.com/privacy for more information.

ADHD impacts millions of people, shaping how they focus, prioritize, and stay productive. For many, it feels like being both the arsonist and the firefighter in their own life, like constantly sparking new ideas while scrambling to put out the flames of unfinished tasks. This nonstop cycle of excitement and overwhelm can leave individuals feeling frustrated or “not enough,” especially when they compare themselves to others who don’t face the same internal battles.In this episode, Brad and Skye talk about:Skye's journey from academia to entrepreneurshipThe impact of ADHD on business ownersImportance of tailored systems for ADHD brainsStrategies for prioritizing tasks and delegating effectivelyThe role of operations assistants in scaling businessesMentioned:LinkedIn: https://www.linkedin.com/in/skye-waterson-026286204/Instagram: https://www.instagram.com/unconventionalorganisationFacebook: https://www.facebook.com/UnconventionalOrganisationLink to Resources:Grab Brad's tell-all book: The Contractor Profit Blueprinthttps://thecontractorprofitblueprint.com Hosted on Acast. See acast.com/privacy for more information.

Collecting subcontractor insurance certificates is one of the most critical responsibilities in the construction industry, yet it’s also one of the most overlooked. Many new contractors underestimate how important this step is, especially when navigating the complex requirements of workers’ compensation, general liability, and specialized coverage.In this episode, Brad talked about:Importance of insurance for contractorsThe audit process and its implicationsCollecting Certificates of Insurance (COIs) from subcontractorsWorkers' comp exemptions and state-specific regulationsThe significance of a reliable insurance agentTips for organizing and tracking insurance documentsLink to Resources:Grab Brad's tell-all book: The Contractor Profit Blueprinthttps://thecontractorprofitblueprint.comHelp us get the word out to other contractors by leaving us a review or sharing our podcast! Hosted on Acast. See acast.com/privacy for more information.

Lifestyle creep often comes from the urge to show success through material things. Many contractors, after earning more, feel pressured to upgrade their lifestyle. This often leads to buying new trucks, bigger homes, or taking lavish trips as a way to demonstrate their financial progress.In this episode, Brad talked about:Definition of lifestyle creep and its impact on personal success for contractorsComparison of lifestyle creep to scope creep in businessPsychological factors driving lifestyle increases among contractorsImportance of financial discipline and delaying purchasesStrategies to combat lifestyle creep.Link to Resources:Grab Brad's tell-all book: The Contractor Profit Blueprinthttps://thecontractorprofitblueprint.comHelp us get the word out to other contractors by leaving us a review or sharing our podcast! Hosted on Acast. See acast.com/privacy for more information.

Historically, referrals were the cornerstone of many businesses, particularly in industries like construction and home services. The idea was simple: provide excellent service, and satisfied customers would naturally spread the word. However, this model is becoming obsolete as the way consumers engage with services evolves.In this episode, Brad talked about:Reasons why referrals are drying up and how to effectively address this issue in your business.Understand why relying solely on referrals is not a sustainable business strategy.How modern homeowners shop and communicate differently.Five key reasons for declining referralsActionable tips on how to market your business beyond referrals.How to turn clients into raving fans for better referrals.Link to Resources:Grab Brad's tell-all book: The Contractor Profit Blueprinthttps://thecontractorprofitblueprint.comHelp us get the word out to other contractors by leaving us a review or sharing our podcast! Hosted on Acast. See acast.com/privacy for more information.

Many contractors are not genuinely running a business but rather managing a chaotic circus with a stressed ringmaster and a bunch of unorganized clowns rather than a legitimate business. This chaos is not merely a symptom of external factors but is primarily rooted in the absence of effective systems.In this episode, Brad talks about:Understanding why many contractors run their businesses like a circus.Common misconceptions about chaos, including hiring and customer issues.How a lack of systems leads to chaos and inefficiency.Key indicators that your business is disorganized.The hidden costs of running a chaotic business.Simple systems to implement for better organization and efficiency.The importance of proactive management in building a successful business.Link to Resources:Grab Brad's tell-all book: The Contractor Profit Blueprinthttps://thecontractorprofitblueprint.comHelp us get the word out to other contractors by leaving us a review or sharing our podcast! Hosted on Acast. See acast.com/privacy for more information.

Communication has a blueprint, much like building a house. You can’t put on the roof before you’ve laid the foundation. In the same way, you must follow a structure when communicating if you want to capture and hold someone’s attention.In this episode, Brad and Aurora talked about:The importance of the "hook" in communicationUnderstanding the neuroscience of communicationCrafting compelling stories for your audienceIdentifying your ideal client and setting boundariesThe value of practice and preparation in communicationResources for improving your messaging skillsMentioned:Website: https://www.aurorawinter.comLinkedIn: https://linkedin.com/in/AuroraWinterYouTube: https://www.youtube.com/AuroraWinterLinktree: https://linktr.ee/AuroraWinterOne Sheet with Sample Questions: https://aurorawinter.com/onesheet/Aurora-Winter-Impact-One-Sheet.pdfTurn Words Into Wealth Gift eBook for you: https://dl.bookfunnel.com/7o54im0y52Magic, Mystery and the Multiverse Gift eBook for you: https://dl.bookfunnel.com/bd91o9fg2zLink to Resources:Grab Brad's tell-all book: The Contractor Profit Blueprinthttps://thecontractorprofitblueprint.comHelp us get the word out to other contractors by leaving us a review or sharing our podcast! Hosted on Acast. See acast.com/privacy for more information.

A lot of business owners confuse information gathering with quick action. They wait for the "ideal" piece of advice before acting, watching one more video, reading one more article, and attending one more webinar. But in real life, implementation is more important than knowledge.In this episode, Brad talks about:Understanding the difference between information and implementation problems in business.The importance of seeking actionable insights rather than accumulating knowledge.Four Main Levers: Mindset, Pricing/Sales, Systems/Time, and Team/Accountability.How to focus on solving major problems to eliminate smaller issues.The value of accountability and guidance in making effective business decisions.Link to Resources:Grab Brad's tell-all book: The Contractor Profit Blueprinthttps://thecontractorprofitblueprint.comHelp us get the word out to other contractors by leaving us a review or sharing our podcast! Hosted on Acast. See acast.com/privacy for more information.

Have you ever promoted someone because they were great at their job only to realize later that leadership requires a completely different skill set? It’s a common challenge in the construction industry, where technical excellence doesn’t always translate into effective leadership.In this episode, Brad talks about:Importance of hiring and developing foremen in the construction industry.Promoting the best worker to foreman without considering leadership potential.Understanding the difference between task-oriented and time-oriented individuals.Exploring three types of leaders: Structured, Adaptive, and Craftsman.Introduction of a simplified Myers-Briggs-inspired test to identify leadership styles.Strategies for developing effective leadership skills in foremen.Link to Resources: Take the leadership style test: www.hammerandgrind.com/foreman Grab Brad's tell-all book: The Contractor Profit Blueprinthttps://thecontractorprofitblueprint.comHelp us get the word out to other contractors by leaving us a review or sharing our podcast! Hosted on Acast. See acast.com/privacy for more information.

Do you start your mornings in chaos? Rushing out the door, skipping breakfast, and already behind before the day even begins? If you’ve ever felt like life is a constant fire drill, this episode will show you how to take control, create structure, and start living with purpose.In this episode, Brad talks about:Why your day actually starts the night beforeThe four steps of the Core Four Method:Cut off distractions – How to shut down electronics and prep for tomorrow.Optimize sleep – Tips for better rest and creating a consistent bedtime routine.Rise with intention – Practical ways to protect your morning and avoid distractions.Energize body and mind – Fueling yourself physically and mentally for peak performance.The importance of building habits that stickHow small, intentional changes can radically improve your productivityLink to Resources: Grab your free worksheet here: https://drive.google.com/file/d/1a50b24gw-WP921BXD8G-jlos8TT0CHlH/view?usp=sharing Grab Brad's tell-all book: The Contractor Profit Blueprinthttps://thecontractorprofitblueprint.comHelp us get the word out to other contractors by leaving us a review or sharing our podcast! Hosted on Acast. See acast.com/privacy for more information.

Being indispensable is not the fundamental power of a leader; instead, it is the ability to create teams that function well without you. Leaders build strong teams that are prepared for expansion by encouraging collaboration and empowering others.In this episode, Brad and Adam talk about:Emphasis on stewardship and purpose beyond profit in business.Lessons learned from previous roles and the importance of being a dispensable CEO.Overview of the operating system designed for small businesses, focusing on execution and accountability.The significance of caring for employees and building trust.The importance of timely decisions and the impact on business and employees.Mentioned:Website: https://www.kingdommindsetstrategies.com/coachingTikTok: https://www.tiktok.com/@thedispensableceoInstagram: https://www.instagram.com/thedispensableceo/Link to Resources:Grab Brad's tell-all book: The Contractor Profit Blueprinthttps://thecontractorprofitblueprint.comHelp us get the word out to other contractors by leaving us a review or sharing our podcast! Hosted on Acast. See acast.com/privacy for more information.

All of us have memories in our brains that have been influenced by our upbringing, experiences, and the culture we live in. Some of those stories push us forward. Others hold us back. These are limiting beliefs: invisible barriers that quietly sabotage growth, stunt leadership, and keep us from stepping into our full potential.In this episode, Brad and Natasha talk about:Challenges women face in construction leadershipThe impact of limiting beliefs and self-awarenessTechniques for building confidence and resilienceThe importance of emotional intelligence in leadershipStrategies for effective communication and team dynamicsMentioned:Website: https://www.theleadershipcabin.com/LinkedIn: http://www.linkedin.com/in/natashaskolnyInstagram: https://www.instagram.com/theleadershipcabinLink to Resources:Grab Brad's tell-all book: The Contractor Profit Blueprinthttps://thecontractorprofitblueprint.comHelp us get the word out to other contractors by leaving us a review or sharing our podcast! Hosted on Acast. See acast.com/privacy for more information.

The biggest risk in life and in business is frequently not taking a chance on something you have never tried before, but rather not taking a chance on yourself. Too many entrepreneurs and contractors jump into business ownership but then refuse to make the necessary investments in their personal development.In this episode, Brad talks about:The importance of committing fully to your business and personal growth.Discussing the inherent risks of starting and running a business.Analyzing common excuses that prevent contractors from investing in themselves.The danger of prioritizing comfort over making necessary sacrifices for future success.Addressing unrealistic portrayals of success in the coaching and business world.Encouragement to stop making excuses and start taking decisive steps toward improvement.Link to Resources:Grab Brad's tell-all book: The Contractor Profit Blueprinthttps://thecontractorprofitblueprint.comHelp us get the word out to other contractors by leaving us a review or sharing our podcast! Hosted on Acast. See acast.com/privacy for more information.

Most business owners start out chasing freedom, the freedom to control their time, make more money, and build a life on their own terms. But too often, that dream turns into long hours, constant stress, and a business that feels more like a prison than a pathway to freedom. So what separates those who actually achieve it from those who stay stuck?In this episode, Brad talks about:Essential components of desire, knowledge, and action that drive success.How your level of desire can impact your journey and why it’s crucial to have a strong motivation.Importance of having the right knowledge in your craft and business, and how to avoid getting stuck in analysis paralysis.Why taking massive action is the secret ingredient to achieving your goals, even if your desire and knowledge are average.How negative beliefs can hold you back and how to identify and overcome them to unlock your full potential.Link to Resources:Grab Brad's tell-all book: The Contractor Profit Blueprinthttps://thecontractorprofitblueprint.comHelp us get the word out to other contractors by leaving us a review or sharing our podcast! Hosted on Acast. See acast.com/privacy for more information.

In business leadership, ego often does more harm than good. While confidence is necessary to lead, unchecked pride can quietly sabotage growth and stall organizational success. This is especially true in the blue-collar industry, where many owners carry the weight of “doing it all” themselves.In this episode, Brad and John talk about:Ryan's military background and its influence on his business journeyLessons learned from entrepreneurial failures and successesThe importance of core values in hiringBalancing cultural fit and skill set in new hiresStrategies for scaling a business and the role of partnershipsMentioned:Website: https://talentharbor.com/LinkedIn: https://www.linkedin.com/in/ryanehogan/Link to Resources:Grab Brad's tell-all book: The Contractor Profit Blueprinthttps://thecontractorprofitblueprint.comHelp us get the word out to other contractors by leaving us a review or sharing our podcast! Hosted on Acast. See acast.com/privacy for more information.

Are you drowning in the daily chaos of running your contracting business?Running a contracting business shouldn't feel like you're constantly putting out fires, yet that's exactly where most entrepreneurs find themselves. According to business strategist John Nieuwenburg, this isn't just bad luck. It's the "chaos trap," a destructive pattern that snares successful contractors when their time management, team systems, and financial controls fall out of sync.In this episode, Brad and John talk about:Introduction to John Nieuwenburg and his coaching backgroundUnderstanding the "Chaos Trap": time, team, and money challengesThe importance of proactive recruiting and building a strong team cultureDelegation vs. abdication: effective management strategiesShifting from operator to owner mindsetThe value of systems and virtual assistants in businessMentioned:Website: https://w5coaching.com/Instagram: https://www.instagram.com/johnnieuwenburg/Facebook: https://www.facebook.com/john.nieuwenburg/LinkedIn: https://ca.linkedin.com/in/business-coach-canadaLink to Resources:Grab Brad's tell-all book: The Contractor Profit Blueprinthttps://thecontractorprofitblueprint.comHelp us get the word out to other contractors by leaving us a review or sharing our podcast! Hosted on Acast. See acast.com/privacy for more information.

What if you didn’t have to tackle your next real estate project alone? Joint venture partnerships between landowners and seasoned developers are on the rise, reducing risk and increasing project success.In this episode, Brad and Eugune talk about:Eugene's unique approach to partnering with landowners for development projectsThe importance of building strong relationships with general contractors and subcontractorsStrategies for navigating construction challenges and avoiding common pitfallsTips for creating a recession-proof business through effective marketing and financial managementInsights on how to evaluate and select contractors for projectsRecommended books for improving negotiation and business skillsMentioned:Website: http://www.giscompanies.co/Instagram: https://www.instagram.com/eg_developer/Facebook: https://www.facebook.com/people/Eugene-Gershman-Professional/61554299185446/LinkedIn: https://www.linkedin.com/in/eugenegershman/Link to Resources:Grab Brad's tell-all book: The Contractor Profit Blueprinthttps://thecontractorprofitblueprint.comHelp us get the word out to other contractors by leaving us a review or sharing our podcast! Hosted on Acast. See acast.com/privacy for more information.

Taxes might not be the most exciting topic but they play a huge role in both personal and business finances. Whether you're an individual or a business owner, understanding how taxes work is essential. It’s not just about staying on the right side of the law, it’s also a key part of smart financial planning and growing your wealth over time.In this episode, Brad and Cody talk about:Introduction to Builders Tax Group and Cody's backgroundImportance of understanding taxes for entrepreneursExplanation of cost segregation and its benefitsCommon accounting mistakes contractors makeTax strategies for contractors, including R&D creditsOverview of the One Big Beautiful Bill and its implicationsImportance of hiring a specialized tax professionalRecommendations for effective tax planningMentioned:Website: https://builderstaxgroup.com/Instagram: https://www.instagram.com/builders_tax_group/Facebook: https://www.facebook.com/p/Builders-Tax-Group-61567222373060/LinkedIn: https://www.linkedin.com/in/cody-daniels-btg/Book:Laying The FoundationLink to Resources:Grab Brad's tell-all book: The Contractor Profit Blueprinthttps://thecontractorprofitblueprint.comHelp us get the word out to other contractors by leaving us a review or sharing our podcast! Hosted on Acast. See acast.com/privacy for more information.

It is impossible to overestimate the importance of effective hiring in the competitive business environment of today. Choosing the proper people is essential for an organization's overall health as well as the performance of specific teams. The use of behavioral science is one possible strategy to improve hiring procedures. This approach, grounded in understanding human behavior and psychology, provides valuable insights that can lead to more informed hiring decisions.In this episode, Brad and Mike of XP3 Talent talk about:Mike's background and the founding of XP3 TalentKey lessons learned from Vistage and their impact on hiringThe significance of systems and processes in businessUnderstanding employee engagement and psychological connectionsThe role of personality assessments in hiringThe importance of training and coaching in retaining talentStrategies for effective hiring and onboardingInsights on transforming B players into A playersMentioned:Website: http://www.xp3talent.com/Instagram: http://www.instagram.com/mmatalone/Facebook: https://www.facebook.com/mike.mataloneLinkedIn: https://www.linkedin.com/in/mike-matalone-6029b87/Book: Hire • Train • RetainLink to Resources:Grab Brad's tell-all book: The Contractor Profit Blueprinthttps://thecontractorprofitblueprint.comHelp us get the word out to other contractors by leaving us a review or sharing our podcast! Hosted on Acast. See acast.com/privacy for more information.

Artificial intelligence is quickly emerging as one of the most transformative tools in a marketer's toolbox, so it's not just hype. From predictive analytics to automated customer engagement, AI is helping businesses uncover deep insights about their audience and personalize their strategies like never before.In this episode, Brad and April Edwards from Deck Builders Marketers talk about:April's background and journey into deck marketingThe role of AI in modern marketing strategiesUnderstanding consumer behavior and expectationsThe importance of online presence and reviewsCreating a seamless customer journeyMentioned:Website: https://deckbuildermarketers.com/Instagram: https://www.instagram.com/deckbuildermarketers/Facebook: https://www.facebook.com/deckbuildermarketers/TikTok: https://www.tiktok.com/@deckbuildermarketersLinkedIn: https://www.linkedin.com/company/deckbuildermarketers/Book Recommendation:They Ask You Answer: A Revolutionary Approach to Inbound Sales, Content Marketing, and Today's Digital ConsumerGet the free book here:http://deckbuildermarketers.com/book/Link to Resources:Grab Brad's tell-all book: The Contractor Profit Blueprinthttps://thecontractorprofitblueprint.comHelp us get the word out to other contractors by leaving us a review or sharing our podcast! Hosted on Acast. See acast.com/privacy for more information.