PODCAST · business
Pilates Business Podcast
by Seran Glanfield
The Pilates Business Podcast is where boutique fitness studio owners come to get actionable insights and strategies to grow and scale their businesses! Hosted by business growth expert Seran Glanfield, this podcast is packed with real-world advice, marketing know-how, and the exact steps you need to attract more clients, boost revenue, and create systems that make running your studio a breeze. From the latest industry trends to tried-and-true business tactics, Seran breaks down the essentials in a way that’s easy to understand and even easier to implement. Whether you're dreaming of taking your studio to new heights or looking to bring balance back into your business life, tune in to The Pilates Business Podcast and finally build a studio you and your clients love!
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272
3 Ways to Raise Your Prices Without Losing Clients
In this episode of The Pilates Business Podcast, host Seran Glanfield dives into one of the most challenging (and often avoided) topics for studio owners—raising prices. Speaking directly to overwhelmed pilates studio owners and boutique fitness business operators, Seran shares three powerful strategies to increase your pricing without losing clients or damaging trust. She unpacks the common fears around pricing, why undercharging is keeping your pilates business stuck, and how to confidently position your services for long-term profitability. If you’re tired of working long hours, struggling with inconsistent revenue, and feeling undervalued, this episode offers a smarter, more sustainable approach to growing your boutique fitness business while protecting your community and your income.Learn more about Thrive and book a discovery call at www.springthree.com/thriveGot a question for Seran? Add it here 👉~~~GRAB YOUR FREE RESOURCE 👉 The Studio Owner's Guide to MASTERING REELS 📲 Follow Seran on Instagram @seran_spring_three❤️ Loved this episode? Leave a review - your review helps spread the word about the show and I read each and every one!🎧 Never miss a new episode! Be sure to follow or subscribe to stay up to dateWork with Seran:🌟 Join the Thrive Business Coaching Program and get smart strategies that drive growth (and profit) in your boutique fitness studio🌟Enroll in the Marketing Intensive and get everything you need to finally master your marketing and stand out from the competition
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271
The Myth of ‘Just Hire a Front Desk Person’ — What You Actually Need
In this episode of The Pilates Business Podcast, host Seran Glanfield unpacks one of the most common misconceptions in the pilates business world: that hiring a front desk person will magically solve overwhelm. Speaking directly to boutique fitness business owners feeling stretched thin, Seran reveals why adding staff without the right systems in place can actually create more stress, not less. She shares practical insights on how to streamline operations, improve client experience, and build a sustainable pilates studio that runs smoothly - without relying on reactive hiring. If you’re struggling with burnout, inconsistent processes, or feeling like your business depends entirely on you, this episode offers a smarter, more scalable path forward.Learn more about Thrive at www.springthree.com/thriveGot a question for Seran? Add it here 👉~~~GRAB YOUR FREE RESOURCE 👉 The Studio Owner's Guide to MASTERING REELS 📲 Follow Seran on Instagram @seran_spring_three❤️ Loved this episode? Leave a review - your review helps spread the word about the show and I read each and every one!🎧 Never miss a new episode! Be sure to follow or subscribe to stay up to dateWork with Seran:🌟 Join the Thrive Business Coaching Program and get smart strategies that drive growth (and profit) in your boutique fitness studio🌟Enroll in the Marketing Intensive and get everything you need to finally master your marketing and stand out from the competition
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270
The Money Mistakes Boutique Fitness Studio Owners Make Without Realizing It with Danielle Hayden
In this episode of The Pilates Business Podcast, host Seran Glanfield sits down with finance expert Danielle Hayden to unpack the hidden money mistakes that many boutique fitness studio owners make without even realizing it. From relying on a bank balance to judge business health to overlooking debt, profit margins, and cash flow, this conversation shines a light on the financial red flags that can quietly undermine a growing studio. Seran and Danielle explore what Pilates studio owners, yoga studio owners, and barre studio owners really need to understand about their numbers so they can make smarter decisions, grow a more profitable boutique fitness business, and avoid costly mistakes that lead to stress, burnout, and financial uncertainty.To learn more about Kickstart Accounting go here >> https://kickstartaccountinginc.com/And get the healthy numbers info here https://kickstartaccountinginc.com/healthyGot a question for Seran? Add it here 👉~~~GRAB YOUR FREE RESOURCE 👉 The Studio Owner's Guide to MASTERING REELS 📲 Follow Seran on Instagram @seran_spring_three❤️ Loved this episode? Leave a review - your review helps spread the word about the show and I read each and every one!🎧 Never miss a new episode! Be sure to follow or subscribe to stay up to dateWork with Seran:🌟 Join the Thrive Business Coaching Program and get smart strategies that drive growth (and profit) in your boutique fitness studio🌟Enroll in the Marketing Intensive and get everything you need to finally master your marketing and stand out from the competition
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269
Stuck Teaching Every Class? Here’s Why Your Studio Isn’t Scaling
In this episode of The Pilates Business Podcast, host Seran Glanfield dives into one of the biggest growth blockers for boutique fitness studio owners: being the center of everything. Many Pilates studio owners build their business on passion and exceptional teaching - but without stepping into leadership, growth becomes capped by time, energy, and capacity. Seran explores the critical shift from instructor to business leader, sharing how to create systems, empower your team, and remove yourself as the bottleneck in your Pilates business. If you're feeling overwhelmed, stuck teaching too many classes, and struggling to scale your boutique fitness business, this episode will show you how to build a profitable, sustainable studio that runs smoothly—without relying on you for everything.Learn more about Thrive: www.springthree.com/thriveGot a question for Seran? Add it here 👉~~~GRAB YOUR FREE RESOURCE 👉 The Studio Owner's Guide to MASTERING REELS 📲 Follow Seran on Instagram @seran_spring_three❤️ Loved this episode? Leave a review - your review helps spread the word about the show and I read each and every one!🎧 Never miss a new episode! Be sure to follow or subscribe to stay up to dateWork with Seran:🌟 Join the Thrive Business Coaching Program and get smart strategies that drive growth (and profit) in your boutique fitness studio🌟Enroll in the Marketing Intensive and get everything you need to finally master your marketing and stand out from the competition
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268
Waitlists Are Costing You Money: The Hidden Bottleneck in Your Pilates Studio
In this episode of The Pilates Business Podcast, host Seran Glanfield tackles one of the most misunderstood signals in a boutique fitness studio business: the waitlist. While a waitlisted class can feel like the ultimate win, Seran breaks down why it might actually be a hidden bottleneck quietly costing your pilates studio revenue, burning out your best clients, and capping your growth potential.Seran walks through the three most common mistakes pilates and boutique fitness studio owners make when demand outpaces capacity, including why treating your waitlist like a passive parking lot is one of the most expensive habits in your business. If your classes are full but your revenue feels flat, this episode is your wake-up call. Discover how to read your waitlist as a powerful data point, design your pilates business for intentional growth, and optimize your pricing and positioning to match the demand you've already created. Because the goal isn't just full classes — it's a profitable, sustainable studio that supports your life, not consumes it.🔗 Learn more about Thrive: www.springthree.com/thrive 📲 Instagram: @seran_spring_three 🌐 Website: www.springthree.comGot a question for Seran? Add it here 👉~~~GRAB YOUR FREE RESOURCE 👉 The Studio Owner's Guide to MASTERING REELS 📲 Follow Seran on Instagram @seran_spring_three❤️ Loved this episode? Leave a review - your review helps spread the word about the show and I read each and every one!🎧 Never miss a new episode! Be sure to follow or subscribe to stay up to dateWork with Seran:🌟 Join the Thrive Business Coaching Program and get smart strategies that drive growth (and profit) in your boutique fitness studio🌟Enroll in the Marketing Intensive and get everything you need to finally master your marketing and stand out from the competition
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267
Stuck at $15-20k Months? How to Rethink Your Studio for Profit
If your studio is fully booked… but your revenue is stuck hovering between $15–20K months, this episode of The Pilates Business Podcast is a must-listen.Hosted by Seran Glanfield, this episode dives into why so many Pilates studio owners and boutique fitness business owners hit a frustrating revenue plateau — despite working harder than ever. Seran unpacks the real reason growth stalls (hint: it’s not your marketing or your work ethic) and reveals how your current business model may be limiting your profit and scalability.You’ll learn how to shift from a busy, time-heavy pilates business to a strategically designed, profitable studio that supports sustainable growth, stronger margins, and more freedom. If you’re ready to move beyond burnout, increase profitability, and finally scale your pilates studio without adding more hours, this episode will show you what’s really holding you back — and what to do next.🔗 Learn more about Thrive: www.springthree.com/thrive 📲 Instagram: @seran_spring_three 🌐 Website: www.springthree.comGot a question for Seran? Add it here 👉~~~GRAB YOUR FREE RESOURCE 👉 The Studio Owner's Guide to MASTERING REELS 📲 Follow Seran on Instagram @seran_spring_three❤️ Loved this episode? Leave a review - your review helps spread the word about the show and I read each and every one!🎧 Never miss a new episode! Be sure to follow or subscribe to stay up to dateWork with Seran:🌟 Join the Thrive Business Coaching Program and get smart strategies that drive growth (and profit) in your boutique fitness studio🌟Enroll in the Marketing Intensive and get everything you need to finally master your marketing and stand out from the competition
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266
The Teaching Trap: Why Being Your Studio's Best Instructor Is Keeping You Broke and Burned Out
In this episode of The Pilates Business Podcast, host Seran Glanfield tackles one of the most overlooked growth blockers facing boutique fitness studio owners today - the teaching trap. If you're a Pilates or boutique fitness studio owner who's fully booked, running back-to-back sessions, and still not seeing the revenue growth you know your business is capable of, this episode is your wake-up call. Seran explores why being your studio's best — and busiest — instructor may actually be the very thing quietly capping your growth, stalling your revenue, and keeping you locked in a cycle of exhaustion. She dives deep into the real strategic cost of over-teaching, the identity shift required to step into your role as CEO, and why building a studio that thrives beyond you is not just possible — it's essential. Whether you're struggling with a revenue plateau, inconsistent marketing, or the fear of what stepping back might mean for your clients and culture, this episode will shift how you see your time, your role, and your business's potential. If you're ready to stop being your studio's best employee and start becoming its most powerful leader, this one's for you.🎧 Listen now and discover what it really takes to build a Pilates business that grows — even when you're not in the room.Learn more about working with Seran inside Thrive: www.springthree.com/thriveGot a question for Seran? Add it here 👉~~~GRAB YOUR FREE RESOURCE 👉 The Studio Owner's Guide to MASTERING REELS 📲 Follow Seran on Instagram @seran_spring_three❤️ Loved this episode? Leave a review - your review helps spread the word about the show and I read each and every one!🎧 Never miss a new episode! Be sure to follow or subscribe to stay up to dateWork with Seran:🌟 Join the Thrive Business Coaching Program and get smart strategies that drive growth (and profit) in your boutique fitness studio🌟Enroll in the Marketing Intensive and get everything you need to finally master your marketing and stand out from the competition
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265
100 Locations in 14 Countries: The Systems, Strategy & Secrets Behind Strong Pilates' Global Growth with Michael Ramsey
What does it actually take to build a boutique fitness brand that scales globally — without losing the quality, culture, and client experience that made it special in the first place? In this episode of The Pilates Business Podcast, host Seran Glanfield sits down with Michael Ramsey, co-founder and director of Strong Pilates — one of the fastest-growing hybrid fitness concepts in the world. Since launching in 2019, Strong Pilates has expanded to over 100 studios across 14 countries, with 155 more planned for the U.S. alone. Michael pulls back the curtain on how they did it — from proving the concept and franchising fast, to building the systems that hold it all together at scale. If you're a boutique fitness studio owner wondering how to grow beyond your four walls — whether that's a second location, a stronger team, or a more systemized business — this conversation is packed with the kind of real-world insight that will shift the way you think about your Pilates business. From client retention strategies and pre-sale best practices to the future of tech-driven fitness experiences, this episode is a masterclass in building something that lasts.Connect with Michael Ramsey & Strong Pilates: 🌐 Website: www.strongpilates.co 📲 Instagram: @strongConnect with Seran: 🌐 Website: www.springthree.com 📲 Instagram: @seran_spring_three💛 Ready to grow your studio business? Learn more about the Thrive Business Coaching Program: www.springthree.com/thriveGot a question for Seran? Add it here 👉~~~GRAB YOUR FREE RESOURCE 👉 The Studio Owner's Guide to MASTERING REELS 📲 Follow Seran on Instagram @seran_spring_three❤️ Loved this episode? Leave a review - your review helps spread the word about the show and I read each and every one!🎧 Never miss a new episode! Be sure to follow or subscribe to stay up to dateWork with Seran:🌟 Join the Thrive Business Coaching Program and get smart strategies that drive growth (and profit) in your boutique fitness studio🌟Enroll in the Marketing Intensive and get everything you need to finally master your marketing and stand out from the competition
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264
Why Your Pilates Studio Marketing Is Making You Invisible (And What to Fix Instead)
Is your Pilates studio marketing feeling like a whole lot of effort for very little reward? In this episode of The Pilates Business Podcast, host Seran Glanfield pulls back the curtain on one of the most common — and costly — mistakes boutique fitness studio owners make: trying to market to everyone. Seran breaks down why generic, broad marketing messaging doesn't just fail to attract new clients, it actively makes your studio invisible in a crowded market. From understanding the real difference between inclusivity and specificity, to uncovering the hidden costs of vague positioning — price shoppers, low retention, and exhausting conversion conversations — this episode is a must-listen for any studio owner who's wondering why their marketing isn't converting. Seran shares why a positioning problem, not a posting problem, is likely at the root of stalled growth, and how getting clear on who you serve best is the most powerful thing you can do to fuel consistent, sustainable revenue in your Pilates business.🎧 If your boutique fitness studio is busy but not profitable, or if your marketing feels noisy and inconsistent, this episode will shift the way you think about your brand messaging — for good.🔗 Ready to stop guessing and start growing? Learn more about the Thrive Business Coaching Program at www.springthree.com/thrive📲 Follow along: @seran_spring_three | www.springthree.comGot a question for Seran? Add it here 👉~~~GRAB YOUR FREE RESOURCE 👉 The Studio Owner's Guide to MASTERING REELS 📲 Follow Seran on Instagram @seran_spring_three❤️ Loved this episode? Leave a review - your review helps spread the word about the show and I read each and every one!🎧 Never miss a new episode! Be sure to follow or subscribe to stay up to dateWork with Seran:🌟 Join the Thrive Business Coaching Program and get smart strategies that drive growth (and profit) in your boutique fitness studio🌟Enroll in the Marketing Intensive and get everything you need to finally master your marketing and stand out from the competition
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263
Growth Without Structure = Burnout: How to Scale Your Studio the Smart Way
In this episode of The Pilates Business Podcast, host Seran Glanfield tackles one of the most persistent myths in the boutique fitness industry: that more clients automatically equals more success. Seran breaks down why chasing new leads without the right foundations in place can actually accelerate stress, erode profit margins, and push studio owners closer to burnout — not further away from it. Drawing from her work with studio owners around the world inside her Thrive Business Coaching Program, Seran reveals why the real growth bottlenecks in most Pilates and boutique fitness businesses aren't about lead generation at all — they're hiding in retention systems, pricing strategy, operational capacity, and leadership development. If you've been working harder than ever but still feel like your business is fragile, reactive, or unpredictable, this episode will completely shift how you think about scaling your studio. Seran shares why sustainable, profitable studio growth comes from building smarter — not bigger — and what it truly looks like to design a boutique fitness business that supports both your income goals and your life. 🎙️Learn more about Thrive at: www.springthree.com/thriveGot a question for Seran? Add it here 👉~~~GRAB YOUR FREE RESOURCE 👉 The Studio Owner's Guide to MASTERING REELS 📲 Follow Seran on Instagram @seran_spring_three❤️ Loved this episode? Leave a review - your review helps spread the word about the show and I read each and every one!🎧 Never miss a new episode! Be sure to follow or subscribe to stay up to dateWork with Seran:🌟 Join the Thrive Business Coaching Program and get smart strategies that drive growth (and profit) in your boutique fitness studio🌟Enroll in the Marketing Intensive and get everything you need to finally master your marketing and stand out from the competition
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262
Revenue Plateaus Are a Symptom — Here’s What They’re Telling You
In this episode of The Pilates Business Podcast, host Seran Glanfield tackles one of the most frustrating experiences a studio owner can face — the dreaded revenue plateau. If your Pilates studio income has flatlined despite your best efforts, this episode is your wake-up call. Seran unpacks why flat revenue isn't a sign of failure, but rather a powerful signal from your business that something needs to shift. From capacity constraints and maxed-out schedules to outdated marketing language and lead generation strategies that have run their course, Seran walks studio owners through the real reasons revenue stalls — and what to do about it. She also gets honest about the moment every growing studio hits: when the owner herself becomes the bottleneck. This episode is essential listening for any boutique fitness studio owner who is tired of working harder without seeing results, and is ready to stop spinning their wheels and start building the structure, systems, and leadership that will carry their Pilates business into its next level of sustainable, profitable growth.Got a question for Seran? Add it here 👉~~~GRAB YOUR FREE RESOURCE 👉 The Studio Owner's Guide to MASTERING REELS 📲 Follow Seran on Instagram @seran_spring_three❤️ Loved this episode? Leave a review - your review helps spread the word about the show and I read each and every one!🎧 Never miss a new episode! Be sure to follow or subscribe to stay up to dateWork with Seran:🌟 Join the Thrive Business Coaching Program and get smart strategies that drive growth (and profit) in your boutique fitness studio🌟Enroll in the Marketing Intensive and get everything you need to finally master your marketing and stand out from the competition
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261
Why Your Pilates Studio Isn’t Getting New Clients (And It’s Not Your Social Media)
In this episode of The Pilates Business Podcast, host Seran Glanfield dives into one of the most common (and exhausting) challenges facing Pilates studio owners today: inconsistent new client flow. If you feel like you’re doing all the things—posting on social media, running promotions, offering discounts—yet still not seeing steady growth, this conversation will be a game changer. Seran breaks down why the problem is rarely about tactics and instead lives in your foundations: lead generation strategy, messaging clarity, trust-building, and the path into your studio. This episode is a must-listen for Pilates studio owners and boutique fitness business owners who want predictable leads, stronger client retention, and a sustainable business that grows without burnout.Learn more and join Thrive Business Coaching Program HereGot a question for Seran? Add it here 👉~~~GRAB YOUR FREE RESOURCE 👉 The Studio Owner's Guide to MASTERING REELS 📲 Follow Seran on Instagram @seran_spring_three❤️ Loved this episode? Leave a review - your review helps spread the word about the show and I read each and every one!🎧 Never miss a new episode! Be sure to follow or subscribe to stay up to dateWork with Seran:🌟 Join the Thrive Business Coaching Program and get smart strategies that drive growth (and profit) in your boutique fitness studio🌟Enroll in the Marketing Intensive and get everything you need to finally master your marketing and stand out from the competition
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260
You’re Not Burnt Out. You’re Isolated. The Truth About Boutique Fitness Ownership
Studio ownership can look full, successful, and thriving on the outside… yet still feel incredibly lonely on the inside. In this episode of The Pilates Business Podcast, host Seran Glanfield explores the hidden truth behind burnout in a pilates studio and boutique fitness business — isolation. From carrying the emotional weight of leadership to navigating decisions, finances, and growth alone, Seran unpacks why so many studio owners feel disconnected even when their schedules are packed. She shares the mindset shifts, structures, and support systems that help studio owners move from overwhelm to clarity, confidence, and sustainable growth. If you’ve ever felt like you’re building your pilates business on your own, this episode will feel like a much-needed exhale.Learn more and join Thrive hereGot a question for Seran? Add it here 👉~~~GRAB YOUR FREE RESOURCE 👉 The Studio Owner's Guide to MASTERING REELS 📲 Follow Seran on Instagram @seran_spring_three❤️ Loved this episode? Leave a review - your review helps spread the word about the show and I read each and every one!🎧 Never miss a new episode! Be sure to follow or subscribe to stay up to dateWork with Seran:🌟 Join the Thrive Business Coaching Program and get smart strategies that drive growth (and profit) in your boutique fitness studio🌟Enroll in the Marketing Intensive and get everything you need to finally master your marketing and stand out from the competition
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259
Elevating Pilates Teachers as Professionals: What the Industry Needs Now with Victoria Torrie-Capan
In this episode of The Pilates Business Podcast, host Seran Glanfield sits down with longtime friend, Pilates educator, and industry leader Victoria Torrie-Capan to explore what it truly means to elevate Pilates teachers as professionals in a rapidly changing industry. With over 20 years of experience as a teacher, studio owner, and mentor, Victoria shares why teaching excellence, business understanding, and personal growth cannot be separated — and how studio owners must rethink how they support their teams. Together, they unpack what’s missing from the current Pilates industry conversation, why comparison and isolation are holding teachers back, and how curiosity, confidence, and community create sustainable careers. This episode is a must-listen for Pilates studio owners and boutique fitness business leaders who want to build stronger teams, retain great teachers, and future-proof their studios while staying rooted in integrity, quality, and long-term impact.GET YOUR TICKETS TO MUSIC CITY MOVES ME PILATES CONFERENCEGot a question for Seran? Add it here 👉~~~GRAB YOUR FREE RESOURCE 👉 The Studio Owner's Guide to MASTERING REELS 📲 Follow Seran on Instagram @seran_spring_three❤️ Loved this episode? Leave a review - your review helps spread the word about the show and I read each and every one!🎧 Never miss a new episode! Be sure to follow or subscribe to stay up to dateWork with Seran:🌟 Join the Thrive Business Coaching Program and get smart strategies that drive growth (and profit) in your boutique fitness studio🌟Enroll in the Marketing Intensive and get everything you need to finally master your marketing and stand out from the competition
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258
Your Classes Are Full… Then Empty Again? The Retention Problem No One Is Talking About
In this episode of The Pilates Business Podcast, host Seran Glanfield breaks down the hidden reason so many boutique fitness studio owners feel stuck on a constant hamster wheel of marketing, discounting, and chasing new clients. Spoiler alert: it’s not a lead problem - it’s a retention problem. Seran explains why client retention is the real engine behind a profitable, sustainable pilates business and how focusing on keeping the right clients can create stable revenue, fuller classes, and far less burnout. If your pilates studio or boutique fitness business feels unpredictable month to month, this episode will show you how retention systems, consistency, and intentional client experience can completely transform the way your business grows - without adding more to your already full plate.Got a question for Seran? Add it here 👉~~~GRAB YOUR FREE RESOURCE 👉 The Studio Owner's Guide to MASTERING REELS 📲 Follow Seran on Instagram @seran_spring_three❤️ Loved this episode? Leave a review - your review helps spread the word about the show and I read each and every one!🎧 Never miss a new episode! Be sure to follow or subscribe to stay up to dateWork with Seran:🌟 Join the Thrive Business Coaching Program and get smart strategies that drive growth (and profit) in your boutique fitness studio🌟Enroll in the Marketing Intensive and get everything you need to finally master your marketing and stand out from the competition
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257
The 20% of Systems That Give Pilates Studio Owners 80% of Their Time Back
In this episode of The Pilates Business Podcast, host Seran Glanfield breaks down why studio owners don’t need more systems - they need the right ones. If running your Pilates studio or boutique fitness business feels overwhelming, chaotic, or overly dependent on you, this episode reveals how systemizing just 20% of your business can free up 80% of your time, energy, and mental bandwidth. Seran shares the three high-leverage areas that create the biggest shift - your client journey, internal operations, and team delegation - so your studio can run smoothly without you doing everything. This episode is a must-listen for Pilates, barre, and yoga studio owners who want a profitable, streamlined business that supports their life instead of consuming it.Got a question for Seran? Add it here 👉~~~GRAB YOUR FREE RESOURCE 👉 The Studio Owner's Guide to MASTERING REELS 📲 Follow Seran on Instagram @seran_spring_three❤️ Loved this episode? Leave a review - your review helps spread the word about the show and I read each and every one!🎧 Never miss a new episode! Be sure to follow or subscribe to stay up to dateWork with Seran:🌟 Join the Thrive Business Coaching Program and get smart strategies that drive growth (and profit) in your boutique fitness studio🌟Enroll in the Marketing Intensive and get everything you need to finally master your marketing and stand out from the competition
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256
Do Less Marketing, Get Better Clients: A Smarter Strategy for Studio Owners
In this episode of The Pilates Business Podcast, host Seran Glanfield breaks down a refreshing and sustainable approach to marketing for studio owners who feel burned out, overwhelmed, and stuck on the content hamster wheel. Instead of doing more, Seran introduces the concept of the minimum effective dose of marketing—the smallest, most strategic actions that actually generate consistent, high-quality leads.This episode is a must-listen for Pilates, barre, and yoga studio owners who are juggling teaching, admin, and team management while struggling with inconsistent client flow. Seran explains why more marketing doesn’t equal better marketing, how clarity simplifies everything, and the three essential marketing pillars every boutique fitness business needs to grow without burnout. If you want a smarter, simpler way to attract better-fit clients and build a profitable, sustainable studio, this episode will completely change how you think about marketing.Got a question for Seran? Add it here 👉~~~GRAB YOUR FREE RESOURCE 👉 The Studio Owner's Guide to MASTERING REELS 📲 Follow Seran on Instagram @seran_spring_three❤️ Loved this episode? Leave a review - your review helps spread the word about the show and I read each and every one!🎧 Never miss a new episode! Be sure to follow or subscribe to stay up to dateWork with Seran:🌟 Join the Thrive Business Coaching Program and get smart strategies that drive growth (and profit) in your boutique fitness studio🌟Enroll in the Marketing Intensive and get everything you need to finally master your marketing and stand out from the competition
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255
Teacher Training for Studio Owners: Build a Stronger Team (and a Stronger Studio) with Jessica Spillane (EYT Pilates Teacher Training)
In this episode of The Pilates Business Podcast, host Seran Glanfield sits down with Jessica Spillane, founder of EYT Pilates Teacher Training and longtime Pilates studio owner, to unpack what it really takes to build a strong, sustainable Pilates business through exceptional teacher training. With decades of experience growing a successful Pilates studio in the New York Tri-State area, Jessica shares why so many studio owners struggle to find qualified instructors - and what’s actually missing from most modern teacher training programs. This conversation dives deep into the importance of mentorship, foundational education, and developing teachers who can problem-solve, connect, and elevate the client experience. If you’re a Pilates studio owner or boutique fitness business owner looking to grow your team, improve retention, and protect the integrity of your brand, this episode offers powerful insights into building a stronger studio from the inside out.Connect With Jessica at EYT HEREOr learn more at: www.eytpilatesteachertraining.comGot a question for Seran? Add it here 👉~~~GRAB YOUR FREE RESOURCE 👉 The Studio Owner's Guide to MASTERING REELS 📲 Follow Seran on Instagram @seran_spring_three❤️ Loved this episode? Leave a review - your review helps spread the word about the show and I read each and every one!🎧 Never miss a new episode! Be sure to follow or subscribe to stay up to dateWork with Seran:🌟 Join the Thrive Business Coaching Program and get smart strategies that drive growth (and profit) in your boutique fitness studio🌟Enroll in the Marketing Intensive and get everything you need to finally master your marketing and stand out from the competition
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254
How to Fill Classes Without Discounts: A Smarter Sales Strategy for Boutique Fitness Studios
In this episode of The Pilates Business Podcast, host Seran Glanfield breaks down one of the biggest misconceptions holding boutique fitness studio owners back: the belief that discounts will fix long-term revenue problems. Spoiler alert — they won’t. Instead, Seran reveals how a clear, intentional sales process can help Pilates studios and boutique fitness businesses fill classes, improve retention, and grow predictable revenue without racing to the bottom on price. From understanding why discounts attract the wrong clients to learning how your sales process actually begins long before someone walks through the door, this episode is a must-listen for Pilates studio owners who want sustainable growth, aligned clients, and a business that feels calmer and more profitable. 💫Got a question for Seran? Add it here 👉~~~GRAB YOUR FREE RESOURCE 👉 The Studio Owner's Guide to MASTERING REELS 📲 Follow Seran on Instagram @seran_spring_three❤️ Loved this episode? Leave a review - your review helps spread the word about the show and I read each and every one!🎧 Never miss a new episode! Be sure to follow or subscribe to stay up to dateWork with Seran:🌟 Join the Thrive Business Coaching Program and get smart strategies that drive growth (and profit) in your boutique fitness studio🌟Enroll in the Marketing Intensive and get everything you need to finally master your marketing and stand out from the competition
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253
The Boutique Fitness Boom: What 2025 Revealed — And How Studios Can Win in 2026
In this powerful year-in-review episode of The Pilates Business Podcast, host Seran Glanfield breaks down the real story behind the boutique fitness boom of 2025—and what every Pilates, barre, and yoga studio owner must understand heading into 2026. With the global boutique fitness market climbing toward $60B, Seran uncovers the trends, data, and mindset shifts reshaping how consumers choose movement, community, and long-term wellness. From the rise of AI in studio operations, to the surge in Gen Z and millennial clients, to the industry-wide shift toward longevity and holistic well-being, this episode gives boutique fitness owners the clarity and direction they need to build stronger, more sustainable, and more profitable studios in the year ahead.Got a question for Seran? Add it here 👉~~~GRAB YOUR FREE RESOURCE 👉 The Studio Owner's Guide to MASTERING REELS 📲 Follow Seran on Instagram @seran_spring_three❤️ Loved this episode? Leave a review - your review helps spread the word about the show and I read each and every one!🎧 Never miss a new episode! Be sure to follow or subscribe to stay up to dateWork with Seran:🌟 Join the Thrive Business Coaching Program and get smart strategies that drive growth (and profit) in your boutique fitness studio🌟Enroll in the Marketing Intensive and get everything you need to finally master your marketing and stand out from the competition
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252
Stop Surviving January: How Smart Studio Owners Turn the New Year Rush into Predictable Revenue
In this episode of The Pilates Business Podcast, host Seran Glanfield breaks down the mindset shift that helps boutique fitness studio owners transform the chaotic January rush into calm, predictable, profitable growth.Instead of hustling harder, discounting deeper, or adding more to your already full plate, Seran reveals the “January Machine Mindset” — the mental model high-performing studio owners use to conserve energy, lead with confidence, and turn new-year interest into long-term retention. If you’re tired of starting the year feeling overwhelmed, reactive, and burnt out, this conversation will show you how to simplify, streamline, and step into your CEO role with clarity and purpose.Got a question for Seran? Add it here 👉~~~GRAB YOUR FREE RESOURCE 👉 The Studio Owner's Guide to MASTERING REELS 📲 Follow Seran on Instagram @seran_spring_three❤️ Loved this episode? Leave a review - your review helps spread the word about the show and I read each and every one!🎧 Never miss a new episode! Be sure to follow or subscribe to stay up to dateWork with Seran:🌟 Join the Thrive Business Coaching Program and get smart strategies that drive growth (and profit) in your boutique fitness studio🌟Enroll in the Marketing Intensive and get everything you need to finally master your marketing and stand out from the competition
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251
The Three Client Moments That Matter Most in the Holiday Season
The Pilates Business Podcast host Seran Glanfield breaks down The 3 Client Moments That Matter Most in the Holiday Season—the key touchpoints that can make or break a boutique fitness studio’s momentum during December and beyond. As studio schedules shift and client routines derail, Seran reveals how to strategically nurture connection, encourage consistency, and position your studio for a powerful January rebound. This episode delivers clarity, confidence, and practical strategies Pilates, barre, and yoga studio owners can implement immediately to maintain revenue, deepen loyalty, and set the stage for strong growth in the new year.Got a question for Seran? Add it here 👉~~~GRAB YOUR FREE RESOURCE 👉 The Studio Owner's Guide to MASTERING REELS 📲 Follow Seran on Instagram @seran_spring_three❤️ Loved this episode? Leave a review - your review helps spread the word about the show and I read each and every one!🎧 Never miss a new episode! Be sure to follow or subscribe to stay up to dateWork with Seran:🌟 Join the Thrive Business Coaching Program and get smart strategies that drive growth (and profit) in your boutique fitness studio🌟Enroll in the Marketing Intensive and get everything you need to finally master your marketing and stand out from the competition
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250
How Pilates Studio Owners Are Turning Classes Into Recurring Revenue (with Uscreen CEO Allison Yazdian)
How Pilates Studio Owners Are Turning Classes Into Recurring Revenue (with Uscreen CEO Allison Yazdian)In this episode of The Pilates Business Podcast, host Seran Glanfield sits down with Uscreen CEO Allison Yazdian to unpack one of the biggest opportunities for Pilates and boutique fitness studio owners in 2026 and beyond: building scalable, recurring revenue through digital memberships. Allison shares powerful insights on how instructors and studio owners—no matter their audience size—can create their own on-demand platform, expand their impact, and generate income without teaching more hours. Together, they explore what’s changed in the digital fitness world since 2020, why niche content is winning, and exactly what tools and strategies help turn online offerings into profitable, sustainable business models. If you’ve ever wondered how to grow your Pilates business while reclaiming your time, this conversation is packed with clarity, inspiration, and actionable steps.Learn more about Uscreen and book a demo go to: www.uscreen.tv *This episode may contain affiliate links or promotions for products and services. If you choose to make a purchase or engage with those offers through the links provided, I may receive a commission or other financial benefit at no additional cost to you.Please note: I only recommend tools, platforms, and resources that I believe offer real value to boutique fitness studio owners based on my industry knowledge and professional experience. Any opinions expressed are solely my own. These recommendations should not be considered financial, legal, or professional advice. You are encouraged to conduct your own due diligence to determine whether any product or service is appropriate for your business.Participation in affiliate programs does not influence the content of this podcast. All sponsorships and partnerships are disclosed in accordance with applicable advertising and regulatory guidelines.How Pilates Studio Owners Are Turning Classes Into Recurring Revenue (with Uscreen CEO Allison Yazdian)In this episode of The Pilates Business Podcast, host Seran Glanfield sits down with Uscreen CEO Allison Yazdian to unpack one of the biggest opportunities for Pilates and boutique fitness studio owners in 2026 and beyond: building scalable, recurring revenue through digital memberships. Allison shares powerful insights on how instructors and studio owners—no matter their audience size—can create their own on-demand platform, expand their impact, and generate income without teaching more hours. Together, they explore what’s changed in the digital fitness world sincGot a question for Seran? Add it here 👉~~~GRAB YOUR FREE RESOURCE 👉 The Studio Owner's Guide to MASTERING REELS 📲 Follow Seran on Instagram @seran_spring_three❤️ Loved this episode? Leave a review - your review helps spread the word about the show and I read each and every one!🎧 Never miss a new episode! Be sure to follow or subscribe to stay up to dateWork with Seran:🌟 Join the Thrive Business Coaching Program and get smart strategies that drive growth (and profit) in your boutique fitness studio🌟Enroll in the Marketing Intensive and get everything you need to finally master your marketing and stand out from the competition
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249
Why January Success Starts NOW: The Planning Strategy Every Boutique Fitness Studio Needs
In this episode of The Pilates Business Podcast, host Seran Glanfield breaks down why January is the biggest opportunity month for every boutique fitness studio — and why waiting until after the holidays to plan your campaigns is the fastest way to miss out on revenue, retention, and long-term growth. Seran shares how forward-thinking studio owners inside her Thrive coaching program are preparing NOW for 2026, and the mindset shifts that help Pilates, barre, and yoga studio owners walk into the new year confident, strategic, and ready to scale. If you want a profitable, sustainable Pilates business that doesn’t rely on last-minute hustling, this episode will show you where to start.Got a question for Seran? Add it here 👉~~~GRAB YOUR FREE RESOURCE 👉 The Studio Owner's Guide to MASTERING REELS 📲 Follow Seran on Instagram @seran_spring_three❤️ Loved this episode? Leave a review - your review helps spread the word about the show and I read each and every one!🎧 Never miss a new episode! Be sure to follow or subscribe to stay up to dateWork with Seran:🌟 Join the Thrive Business Coaching Program and get smart strategies that drive growth (and profit) in your boutique fitness studio🌟Enroll in the Marketing Intensive and get everything you need to finally master your marketing and stand out from the competition
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248
The $10 vs. $10,000 Hour: The Simple Shift That Grows Your Pilates Business Faster
Feeling like your studio runs you instead of the other way around? In this episode of The Pilates Business Podcast, host Seran Glanfield dives into why so many boutique fitness studio owners—especially Pilates, barre, and yoga studio owners—end up working endless hours and what’s truly keeping them stuck.Seran reveals the hidden habits that bury your brilliance under busy work and walks you through the simple yet powerful shift that frees up your time while fueling real growth. You’ll learn how to step out of the $10-an-hour tasks that drain your energy and focus instead on the $10,000-an-hour strategies that drive impact, profit, and freedom.Tune in to discover: 💡 Why overworking isn’t a sign of dedication—it’s a signal something’s missing ⚙️ The systems that help your business run without you 📊 How to reclaim your “CEO time” and lead with clarity 💬 The mindset shift that separates busy studio owners from thriving leadersIf you’re ready to work less, earn more, and finally feel like the leader your business needs, this episode will show you how.Got a question for Seran? Add it here 👉~~~GRAB YOUR FREE RESOURCE 👉 The Studio Owner's Guide to MASTERING REELS 📲 Follow Seran on Instagram @seran_spring_three❤️ Loved this episode? Leave a review - your review helps spread the word about the show and I read each and every one!🎧 Never miss a new episode! Be sure to follow or subscribe to stay up to dateWork with Seran:🌟 Join the Thrive Business Coaching Program and get smart strategies that drive growth (and profit) in your boutique fitness studio🌟Enroll in the Marketing Intensive and get everything you need to finally master your marketing and stand out from the competition
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247
Small Studio, Big Profit: What the BFS Pilates Industry Report Reveals About Top-Performing Studios
In this episode of The Pilates Business Podcast, host Seran Glanfield sits down with Julian Barnes, CEO and Co-Founder of BFS, to unpack the brand-new BFS Pilates Industry Report—the most comprehensive data set on profitable boutique studios to date. Together, they dive into what truly separates high-performing Pilates studios from the rest, including how smaller spaces, premium pricing, and dedicated management drive consistent growth and strong margins.Whether you're wondering how your numbers stack up or what it actually takes to build a million-dollar Pilates business, this conversation offers data-driven insights and validation that success isn’t about size—it’s about strategy, systems, and smart operations.You’ll learn:Why Pilates studios are leading the boutique fitness industry in profitability and revenueHow the Find–Enroll–Retain (FER) framework fuels steady growthThe #1 factor that consistently drives higher total revenue (hint: it’s not working harder!)Why referrals still outperform ads for lead generationAnd how independent, owner-led studios are thriving—without franchise backingIf you’re ready to transform your studio into a data-driven, profit-optimized business, this is a must-listen.Got a question for Seran? Add it here 👉~~~GRAB YOUR FREE RESOURCE 👉 The Studio Owner's Guide to MASTERING REELS 📲 Follow Seran on Instagram @seran_spring_three❤️ Loved this episode? Leave a review - your review helps spread the word about the show and I read each and every one!🎧 Never miss a new episode! Be sure to follow or subscribe to stay up to dateWork with Seran:🌟 Join the Thrive Business Coaching Program and get smart strategies that drive growth (and profit) in your boutique fitness studio🌟Enroll in the Marketing Intensive and get everything you need to finally master your marketing and stand out from the competition
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246
Turn Every Client Into a Raving Fan: The Boutique Fitness Owner’s Guide to Word-of-Mouth Marketing
In this episode of The Pilates Business Podcast, host Seran Glanfield shares the secret to turning every client into a raving fan — without spending a dime on ads. If you’ve ever wondered why some studios seem to have a never-ending stream of referrals while others struggle to fill classes, this episode is for you.Seran breaks down the difference between simply teaching classes and crafting experiences that leave clients eager to tell everyone they know about your studio. You’ll learn how to design intentional client touchpoints, create emotional connections, and develop simple systems that keep your members coming back (and bringing their friends, too!).✨ Whether you’re running a Pilates studio, barre studio, or any boutique fitness business, this conversation will help you refine your client journey, boost retention, and grow your revenue — all through the power of exceptional experiences.Got a question for Seran? Add it here 👉~~~GRAB YOUR FREE RESOURCE 👉 The Studio Owner's Guide to MASTERING REELS 📲 Follow Seran on Instagram @seran_spring_three❤️ Loved this episode? Leave a review - your review helps spread the word about the show and I read each and every one!🎧 Never miss a new episode! Be sure to follow or subscribe to stay up to dateWork with Seran:🌟 Join the Thrive Business Coaching Program and get smart strategies that drive growth (and profit) in your boutique fitness studio🌟Enroll in the Marketing Intensive and get everything you need to finally master your marketing and stand out from the competition
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245
Busy ≠ Profitable: The Hidden Trap That’s Keeping Your Studio Stuck
In this episode of The Pilates Business Podcast, host Seran Glanfield dives into one of the most common — and costly — misconceptions in the boutique fitness world: the idea that busyness equals success. If your Pilates studio looks full but your profits don’t reflect it, this episode will completely change the way you think about growth.Seran unpacks what she calls “The Revenue Illusion” — the false sense of success that comes from packed classes, full schedules, and discounted offers that quietly drain your margins. She explains why a bustling schedule doesn’t always mean a profitable Pilates business and how to spot the hidden leaks that may be holding your boutique fitness studio back.You’ll learn how to shift from chasing “busy” to building true profitability and sustainability, and how redefining success can transform both your income and your quality of life.🎧 Tune in to discover:Why full classes can still lose moneyHow to identify the silent profit leaks in your businessThe mindset shift that separates busy owners from profitable CEOsHow to design your studio around profitability, not pressureIf you’re ready to step out of the “busy but broke” cycle and finally build a thriving, profitable Pilates studio, this episode is for you.Got a question for Seran? Add it here 👉~~~GRAB YOUR FREE RESOURCE 👉 The Studio Owner's Guide to MASTERING REELS 📲 Follow Seran on Instagram @seran_spring_three❤️ Loved this episode? Leave a review - your review helps spread the word about the show and I read each and every one!🎧 Never miss a new episode! Be sure to follow or subscribe to stay up to dateWork with Seran:🌟 Join the Thrive Business Coaching Program and get smart strategies that drive growth (and profit) in your boutique fitness studio🌟Enroll in the Marketing Intensive and get everything you need to finally master your marketing and stand out from the competition
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244
How the Pilates Journal Is Uniting Studios (and What It Means for Your Pilates Business) with CJ Zarb
In this inspiring episode of The Pilates Business Podcast, host Seran Glanfield sits down with CJ Zarb, founder and editor-in-chief of The Pilates Journal — a global platform uniting instructors, educators, and studio owners from all corners of the Pilates world. Together, they dive into how the Pilates Journal is elevating the industry through connection, collaboration, and community.From the latest industry data on group reformer growth to the rise of wellness-based expansion and the highly anticipated Pilates Journal Expo, this conversation offers a front-row look at where the industry is headed — and how boutique fitness owners can grow right alongside it.Whether you’re a studio owner, instructor, or educator, you’ll walk away with a renewed sense of belonging and actionable insights for your Pilates business.Join me at the Expo on January 10-11, 2026, in Huntington Beach, California - get your ticket: www.pilatesjournal.comConnect with the Pilates Journal online: https://www.instagram.com/the_pilates_journal/Got a question for Seran? Add it here 👉~~~GRAB YOUR FREE RESOURCE 👉 The Studio Owner's Guide to MASTERING REELS 📲 Follow Seran on Instagram @seran_spring_three❤️ Loved this episode? Leave a review - your review helps spread the word about the show and I read each and every one!🎧 Never miss a new episode! Be sure to follow or subscribe to stay up to dateWork with Seran:🌟 Join the Thrive Business Coaching Program and get smart strategies that drive growth (and profit) in your boutique fitness studio🌟Enroll in the Marketing Intensive and get everything you need to finally master your marketing and stand out from the competition
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243
Why Random Marketing Won’t Grow Your Pilates Studio (and What to Do Instead)
In this episode of The Pilates Business Podcast, host Seran Glanfield shares how to move from scattered, last-minute marketing efforts to a streamlined system that works on autopilot. If you’ve ever felt like your social posts, emails, and promotions were random acts of marketing — taking your time but not bringing in consistent clients — this conversation is your wake-up call.Seran breaks down the essential structure of a marketing engine that consistently attracts, nurtures, and converts clients while giving you back your time and sanity. Discover how to build systems that run smoothly behind the scenes so your Pilates studio or boutique fitness business grows sustainably — even when you’re not online 24/7.Learn more about Thrive at www.springthree.com/thriveGot a question for Seran? Add it here 👉~~~GRAB YOUR FREE RESOURCE 👉 The Studio Owner's Guide to MASTERING REELS 📲 Follow Seran on Instagram @seran_spring_three❤️ Loved this episode? Leave a review - your review helps spread the word about the show and I read each and every one!🎧 Never miss a new episode! Be sure to follow or subscribe to stay up to dateWork with Seran:🌟 Join the Thrive Business Coaching Program and get smart strategies that drive growth (and profit) in your boutique fitness studio🌟Enroll in the Marketing Intensive and get everything you need to finally master your marketing and stand out from the competition
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242
Your Software is More Than a Scheduling Tool: How to Use It to Boost Conversions & Retention
In this episode of The Pilates Business Podcast, host Seran Glanfield reveals how your scheduling software isn’t just an admin tool — it’s actually one of the most powerful parts of your client experience. From first impressions to seamless booking, automation, data tracking, and integration, Seran shows boutique fitness studio owners how to use features they already have at their fingertips to reduce friction, boost conversions, and increase retention. If you’ve ever wondered why one Pilates studio is packed while another struggles — even though they use the same software — this conversation will open your eyes to the real reason why. Tune in to discover how to transform your software into a growth engine for your Pilates studio or boutique fitness business.Got a question for Seran? Add it here 👉~~~GRAB YOUR FREE RESOURCE 👉 The Studio Owner's Guide to MASTERING REELS 📲 Follow Seran on Instagram @seran_spring_three❤️ Loved this episode? Leave a review - your review helps spread the word about the show and I read each and every one!🎧 Never miss a new episode! Be sure to follow or subscribe to stay up to dateWork with Seran:🌟 Join the Thrive Business Coaching Program and get smart strategies that drive growth (and profit) in your boutique fitness studio🌟Enroll in the Marketing Intensive and get everything you need to finally master your marketing and stand out from the competition
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241
What Really Happens When You Switch Booking Apps with Maggie from Arketa
On this episode of The Pilates Business Podcast, host Seran Glanfield sits down with Maggie Calegari, who leads the Studio Owner Success Team at Arketa, to demystify the exact process of switching studio management software. If clunky systems, manual workarounds, and spotty support are slowing your growth, this conversation breaks down how migrations really work—data transfer, timelines, team training, client comms, and smart “spring cleaning” moves that simplify your Pilates studio or boutique fitness business. You’ll learn how to prep your must-haves, consolidate pricing/packs, decide on payment data migration, and use the switch as a powerful moment to reengage clients, modernize policies (hello, automation!), and set up features like on-demand, trainings, and a branded app. If you’ve been nervous about making the leap, Seran and Maggie show you how to make it smooth, supported, and strategic.Got a question for Seran? Add it here 👉~~~GRAB YOUR FREE RESOURCE 👉 The Studio Owner's Guide to MASTERING REELS 📲 Follow Seran on Instagram @seran_spring_three❤️ Loved this episode? Leave a review - your review helps spread the word about the show and I read each and every one!🎧 Never miss a new episode! Be sure to follow or subscribe to stay up to dateWork with Seran:🌟 Join the Thrive Business Coaching Program and get smart strategies that drive growth (and profit) in your boutique fitness studio🌟Enroll in the Marketing Intensive and get everything you need to finally master your marketing and stand out from the competition
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240
Don’t Let Q4 Revenue Slip Through Your Fingers: Here’s What To Do Now
In this episode of The Pilates Business Podcast, host Seran Glanfield dives deep into what it really takes to make Q4 your most profitable season yet — without burning out or running constant discounts. If you're a boutique fitness studio owner juggling full classes, holiday chaos, and planning for the new year, this episode is your ultimate guide.You’ll learn how to strategically plan your marketing, boost client retention, and fine-tune your operations so you can maximize revenue and minimize stress. With studio owners making up to 40% of their annual revenue in Q4, this is the moment to get intentional.Whether you’re running a Pilates studio, barre business, or yoga space, Seran’s expert insight will help you take action now to finish the year strong — and enter January already ahead of the game.Got a question for Seran? Add it here 👉~~~GRAB YOUR FREE RESOURCE 👉 The Studio Owner's Guide to MASTERING REELS 📲 Follow Seran on Instagram @seran_spring_three❤️ Loved this episode? Leave a review - your review helps spread the word about the show and I read each and every one!🎧 Never miss a new episode! Be sure to follow or subscribe to stay up to dateWork with Seran:🌟 Join the Thrive Business Coaching Program and get smart strategies that drive growth (and profit) in your boutique fitness studio🌟Enroll in the Marketing Intensive and get everything you need to finally master your marketing and stand out from the competition
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239
Why Pilates Is Exploding (and How to Make Your Studio Stand Out) with Rachael Lea, CEO of Arketa
On this episode of The Pilates Business Podcast, host Seran Glanfield sits down with Rachel Lea, CEO and founder of Arketa, to explore the powerful shifts shaping the boutique fitness industry in 2025 and beyond. From the explosive growth of Pilates studios to the rising demand for personalized client experiences, Seran and Rachel break down what’s driving industry change — and how studio owners can adapt to thrive. Whether you’re struggling to keep up with client expectations, feeling overwhelmed by outdated systems, or wondering where to focus next, this conversation will give you clarity on the future of boutique fitness and the tools that will help you grow your Pilates business sustainably.Got a question for Seran? Add it here 👉~~~GRAB YOUR FREE RESOURCE 👉 The Studio Owner's Guide to MASTERING REELS 📲 Follow Seran on Instagram @seran_spring_three❤️ Loved this episode? Leave a review - your review helps spread the word about the show and I read each and every one!🎧 Never miss a new episode! Be sure to follow or subscribe to stay up to dateWork with Seran:🌟 Join the Thrive Business Coaching Program and get smart strategies that drive growth (and profit) in your boutique fitness studio🌟Enroll in the Marketing Intensive and get everything you need to finally master your marketing and stand out from the competition
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238
Stop Being the Bottleneck: How to Build a Studio That Runs Without You
On this episode of The Pilates Business Podcast, host Seran Glanfield dives into the systems and structures every boutique fitness business needs to run smoothly — even when you’re not there. If you feel like you are your Pilates studio (answering emails, fixing schedules, handling payroll, and putting out fires), this episode will show you why that approach is unsustainable and what you can do about it. Seran shares how building the right systems not only reduces chaos and burnout but also improves client retention, empowers your team, and sets your business up for real growth. This is the path to a Pilates studio that feels lighter, more sustainable, and much more profitable.Got a question for Seran? Add it here 👉~~~GRAB YOUR FREE RESOURCE 👉 The Studio Owner's Guide to MASTERING REELS 📲 Follow Seran on Instagram @seran_spring_three❤️ Loved this episode? Leave a review - your review helps spread the word about the show and I read each and every one!🎧 Never miss a new episode! Be sure to follow or subscribe to stay up to dateWork with Seran:🌟 Join the Thrive Business Coaching Program and get smart strategies that drive growth (and profit) in your boutique fitness studio🌟Enroll in the Marketing Intensive and get everything you need to finally master your marketing and stand out from the competition
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237
Stop Leaving Money on the Table: The Hidden Link Between Pricing and Client Retention
💸 Is your pricing secretly driving clients away?In this episode of The Pilates Business Podcast, Seran Glanfield reveals the hidden link between your pricing strategy and client retention — and why matching the studio down the street is keeping you stuck in hustle mode.Discover how small shifts in your pricing model can: ✔️ Boost client loyalty ✔️ Increase lifetime value (LTV) ✔️ Stabilize your revenue ✔️ Help you grow your Pilates business sustainablyWhether you’re tired of chasing new clients or struggling with unpredictable income, this episode will change the way you think about pricing forever.🎧 Tune in and learn how to make your pricing work for you — and finally build a boutique fitness business that’s profitable, sustainable, and built to last.Got a question for Seran? Add it here 👉~~~GRAB YOUR FREE RESOURCE 👉 The Studio Owner's Guide to MASTERING REELS 📲 Follow Seran on Instagram @seran_spring_three❤️ Loved this episode? Leave a review - your review helps spread the word about the show and I read each and every one!🎧 Never miss a new episode! Be sure to follow or subscribe to stay up to dateWork with Seran:🌟 Join the Thrive Business Coaching Program and get smart strategies that drive growth (and profit) in your boutique fitness studio🌟Enroll in the Marketing Intensive and get everything you need to finally master your marketing and stand out from the competition
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236
Cutting Through the AI Chaos: The Secret to a Brand People Trust
In this episode of The Pilates Business Podcast, host Seran Glanfield dives into one of the most pressing challenges for boutique fitness studio owners today: building brand trust in an AI-saturated world. With so much “perfect” yet impersonal content flooding social media, your community is craving something real, human, and authentic. Seran shares why trust is now the most valuable currency for your Pilates studio or boutique fitness business—and exactly how to cultivate it. From showing up consistently to embracing transparency and focusing on your client experience, this episode is packed with practical strategies to help your studio stand out, attract loyal clients, and grow sustainably in today’s noisy online space.To learn more about business coaching with Seran Glanfield inside Thrive click here → www.springthree.com/thriveGot a question for Seran? Add it here 👉~~~GRAB YOUR FREE RESOURCE 👉 The Studio Owner's Guide to MASTERING REELS 📲 Follow Seran on Instagram @seran_spring_three❤️ Loved this episode? Leave a review - your review helps spread the word about the show and I read each and every one!🎧 Never miss a new episode! Be sure to follow or subscribe to stay up to dateWork with Seran:🌟 Join the Thrive Business Coaching Program and get smart strategies that drive growth (and profit) in your boutique fitness studio🌟Enroll in the Marketing Intensive and get everything you need to finally master your marketing and stand out from the competition
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235
Stop Micromanaging: The Leadership Shift That Frees Up 8 Hours a Week
On this episode of The Pilates Business Podcast, host Seran Glanfield tackles one of the biggest growth blockers for boutique fitness studio owners — micromanagement. If you find yourself redoing your team’s work, fixing small mistakes, or thinking “it’s faster if I just do it myself,” you might be keeping your Pilates studio stuck and draining your own energy.Seran shares why stepping into true leadership is the key to building a profitable Pilates business that runs smoothly without you putting out constant fires. You’ll discover the systems, training strategies, and mindset shifts that allow you to let go of the day-to-day details, empower your team, and open up space to think, plan, and grow. Whether you run a Pilates studio, barre business, or boutique fitness brand, these insights will help you create the freedom and stability you’ve been craving.Ready to step into your CEO role and build a studio that runs like a well-oiled machine?Inside Thrive, you’ll get the exact systems, tools, and strategies to delegate with confidence, train a high-performing team, and free up your time—without sacrificing client experience or revenue.💡 Imagine walking into your studio knowing everything is running smoothly… even when you’re not there. That’s what Thrive helps you create.👉 Learn more and see if Thrive is right for you: www.springthree.com/thriveGot a question for Seran? Add it here 👉~~~GRAB YOUR FREE RESOURCE 👉 The Studio Owner's Guide to MASTERING REELS 📲 Follow Seran on Instagram @seran_spring_three❤️ Loved this episode? Leave a review - your review helps spread the word about the show and I read each and every one!🎧 Never miss a new episode! Be sure to follow or subscribe to stay up to dateWork with Seran:🌟 Join the Thrive Business Coaching Program and get smart strategies that drive growth (and profit) in your boutique fitness studio🌟Enroll in the Marketing Intensive and get everything you need to finally master your marketing and stand out from the competition
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234
Want to Stand Out in a Saturated Market? Start Here
Is your marketing feeling a little...blah? You're posting on Instagram, sending emails, maybe updating your website—but it’s just not clicking with your audience? 🤷♀️In this episode of The Pilates Business Podcast, host Seran Glanfield uncovers the secret weapon that every boutique fitness studio should be using but most totally overlook - STORYTELLING.Because let’s face it: people don’t remember class times... they remember how you made them feel ❤️You’ll learn how to tell your studio’s story in a way that creates connection, builds community, and turns casual scrollers into loyal clients who can’t stop raving about your brand. If you’ve ever wondered how to stand out in a sea of sameness, this episode is your roadmap.👉 Tune in to discover how to use your story to boost client retention, stand out in your market, and grow your Pilates business with heart 💥Got a question for Seran? Add it here 👉~~~GRAB YOUR FREE RESOURCE 👉 The Studio Owner's Guide to MASTERING REELS 📲 Follow Seran on Instagram @seran_spring_three❤️ Loved this episode? Leave a review - your review helps spread the word about the show and I read each and every one!🎧 Never miss a new episode! Be sure to follow or subscribe to stay up to dateWork with Seran:🌟 Join the Thrive Business Coaching Program and get smart strategies that drive growth (and profit) in your boutique fitness studio🌟Enroll in the Marketing Intensive and get everything you need to finally master your marketing and stand out from the competition
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233
Marketing on a Budget: Cost-Effective Strategies for Studio Growth
In this episode of The Pilates Business Podcast, host Seran Glanfield dives deep into what really moves the needle in studio marketing - without breaking the bank. Designed especially for boutique fitness studio owners, this episode is packed with actionable, low-cost and even no-cost marketing strategies that help boost visibility, attract high-quality leads, and increase revenue—even if you’re working with a tight budget. If you’ve ever felt overwhelmed trying to “keep up” with studios throwing money at slick branding or fancy ad campaigns, this one’s for you. Discover how to out-strategize, not outspend. 💡Whether you own a Pilates studio, barre, yoga or dance fitness business, you’ll walk away from this episode with practical marketing shifts to streamline your approach and grow sustainably.Learn more about the strategies shared here when you join Thrive: Learn more here 👉 www.springthree.com/thriveGot a question for Seran? Add it here 👉~~~GRAB YOUR FREE RESOURCE 👉 The Studio Owner's Guide to MASTERING REELS 📲 Follow Seran on Instagram @seran_spring_three❤️ Loved this episode? Leave a review - your review helps spread the word about the show and I read each and every one!🎧 Never miss a new episode! Be sure to follow or subscribe to stay up to dateWork with Seran:🌟 Join the Thrive Business Coaching Program and get smart strategies that drive growth (and profit) in your boutique fitness studio🌟Enroll in the Marketing Intensive and get everything you need to finally master your marketing and stand out from the competition
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232
How to Grow Your Pilates Business Without Burning Out
In this heartfelt and eye-opening episode of The Pilates Business Podcast, host Seran Glanfield flips the script on what it truly takes to grow a successful Pilates studio. It's not just about strategy, systems, or marketing—it's about YOU. If you’ve ever felt overwhelmed, depleted, or secretly resentful of the business you love, this episode is your wake-up call.Seran reveals how burnout is quietly sabotaging your success and why self-care isn’t selfish—it’s smart business. Packed with relatable truths and actionable insights, this episode will help you reclaim your energy, reset your mindset, and rediscover the joy in your studio.Perfect for boutique fitness studio owners who are craving more balance, more impact, and a business that supports their life—not the other way around.Got a question for Seran? Add it here 👉~~~GRAB YOUR FREE RESOURCE 👉 The Studio Owner's Guide to MASTERING REELS 📲 Follow Seran on Instagram @seran_spring_three❤️ Loved this episode? Leave a review - your review helps spread the word about the show and I read each and every one!🎧 Never miss a new episode! Be sure to follow or subscribe to stay up to dateWork with Seran:🌟 Join the Thrive Business Coaching Program and get smart strategies that drive growth (and profit) in your boutique fitness studio🌟Enroll in the Marketing Intensive and get everything you need to finally master your marketing and stand out from the competition
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231
Inside the Marketing Playbook Fueling 40+ Top Fitness Studios with Zach Mills from ONBRND
Ever wonder how top-performing boutique fitness studios generate consistent leads and convert them with ease? In this episode of The Pilates Business Podcast, host Seran Glanfield is joined by Zach Mills, the marketing mastermind behind OnBrnd, a boutique agency fueling over 40 studios worldwide. With experience scaling YBell Fitness to acquisition and leading marketing at Xponential Fitness, Zach pulls back the curtain on what actually works when it comes to lead generation, conversion, and building a marketing machine that runs on autopilot.Whether you’re struggling with ineffective ad spend, low lead quality, or just want to stop relying on free trials to fill your classes, this episode is packed with real talk and tactical strategies. Learn how to ditch the outdated tactics, improve lead quality, and set up systems that work while you sleep (or finally take a day off!).Connect with Zach at www.onbrndmarketing.comGot a question for Seran? Add it here 👉~~~GRAB YOUR FREE RESOURCE 👉 The Studio Owner's Guide to MASTERING REELS 📲 Follow Seran on Instagram @seran_spring_three❤️ Loved this episode? Leave a review - your review helps spread the word about the show and I read each and every one!🎧 Never miss a new episode! Be sure to follow or subscribe to stay up to dateWork with Seran:🌟 Join the Thrive Business Coaching Program and get smart strategies that drive growth (and profit) in your boutique fitness studio🌟Enroll in the Marketing Intensive and get everything you need to finally master your marketing and stand out from the competition
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230
Stop the Seasonal Slump: How Smart Studios Stay Profitable Year-Round
Is your Pilates studio stuck in a seasonal cycle of feast or famine? Do your classes fill up in January only to empty out by summer or the holidays? In this episode of The Pilates Business Podcast, host Seran Glanfield shares exactly how successful studio owners flatten the seasonal revenue curve and maintain steady income all year long—without resorting to frantic discounts or burnout-level hustle.Whether it’s summer slowdowns or holiday no-shows, Seran explains how to plan ahead, align your marketing with seasonal rhythms, and keep clients engaged and coming back. From building retention systems to launching strategic promotions, this episode is packed with actionable insights that can help you create a more predictable, profitable Pilates business.This is a must-listen for any boutique fitness studio owner who wants to ditch reactive panic and start running their studio with CEO-level strategy. ✨Got a question for Seran? Add it here 👉~~~GRAB YOUR FREE RESOURCE 👉 The Studio Owner's Guide to MASTERING REELS 📲 Follow Seran on Instagram @seran_spring_three❤️ Loved this episode? Leave a review - your review helps spread the word about the show and I read each and every one!🎧 Never miss a new episode! Be sure to follow or subscribe to stay up to dateWork with Seran:🌟 Join the Thrive Business Coaching Program and get smart strategies that drive growth (and profit) in your boutique fitness studio🌟Enroll in the Marketing Intensive and get everything you need to finally master your marketing and stand out from the competition
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229
The 5 Key Traits of Wildly Successful Studio Owners (That Most People Overlook)
In this power-packed episode of The Pilates Business Podcast, host Seran Glanfield dives deep into the five essential traits that distinguish thriving, confident studio owners from those stuck in a cycle of burnout and overwhelm. These aren’t surface-level tips—they’re the mindset shifts and leadership qualities that drive sustainable growth, financial freedom, and a more balanced life in your Pilates studio or boutique fitness business.Whether you’re tired of juggling a million roles or wondering what it really takes to grow a team and scale without chaos, this episode offers a roadmap for transformation. If you’ve ever felt stuck, overworked, or unsure how to lead effectively—this one’s for you.You’ll learn:The leadership shift that changes everythingWhy “hustle” isn’t the answer (and what to do instead)How to build a team that runs with your visionThe emotional skill most studio owners overlookHow to lean into your strengths (and get help where you need it)This is the kind of insight Seran teaches inside her Thrive program, and it just might be the missing link you’ve been searching for.Learn more at www.springthree.com/thriveGot a question for Seran? Add it here 👉~~~GRAB YOUR FREE RESOURCE 👉 The Studio Owner's Guide to MASTERING REELS 📲 Follow Seran on Instagram @seran_spring_three❤️ Loved this episode? Leave a review - your review helps spread the word about the show and I read each and every one!🎧 Never miss a new episode! Be sure to follow or subscribe to stay up to dateWork with Seran:🌟 Join the Thrive Business Coaching Program and get smart strategies that drive growth (and profit) in your boutique fitness studio🌟Enroll in the Marketing Intensive and get everything you need to finally master your marketing and stand out from the competition
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228
Profit Isn’t a Dirty Word: The Financial Foundations for Studio Success
In this eye-opening episode of The Pilates Business Podcast, host Seran Glanfield pulls back the curtain on one of the most avoided—but essential—topics in boutique fitness businesses: finances.If you’ve ever felt stressed looking at your revenue or unsure if you’re even paying yourself enough, you’re not alone. Seran dives into the financial foundations every studio owner needs to feel confident, empowered, and in control—without becoming a CPA. From tracking the right KPIs to the mindset shifts around money and success, this episode is packed with must-hear insights to help you simplify your studio’s financial strategy and grow sustainably. Whether you're just getting started or scaling up, this episode is your permission slip to stop avoiding the numbers and start leading like a true CEO.Got a question for Seran? Add it here 👉~~~GRAB YOUR FREE RESOURCE 👉 The Studio Owner's Guide to MASTERING REELS 📲 Follow Seran on Instagram @seran_spring_three❤️ Loved this episode? Leave a review - your review helps spread the word about the show and I read each and every one!🎧 Never miss a new episode! Be sure to follow or subscribe to stay up to dateWork with Seran:🌟 Join the Thrive Business Coaching Program and get smart strategies that drive growth (and profit) in your boutique fitness studio🌟Enroll in the Marketing Intensive and get everything you need to finally master your marketing and stand out from the competition
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227
Late Cancel Fees: How to Protect Your Studio Without Losing Loyal Clients
In this episode of The Pilates Business Podcast, host Seran Glanfield tackles a hot topic for boutique fitness studio owners: late cancel and no-show fees. If you've ever felt awkward charging these fees — especially to your loyal clients — you’re not alone! With cancellation policies now becoming the norm in the industry, how you structure and communicate yours can make a huge difference to your studio’s revenue, retention, and community culture.Seran shares what’s working at top studios across the U.S., how to balance fairness with accountability, and the simple steps you can take to protect your revenue while keeping your clients happy. Whether you run a Pilates studio, barre, or yoga business, you’ll walk away with practical ideas to streamline this tricky area of operations.Tune in and discover how to confidently implement a cancellation policy that supports your brand and strengthens client relationships — without the stress!Got a question for Seran? Add it here 👉~~~GRAB YOUR FREE RESOURCE 👉 The Studio Owner's Guide to MASTERING REELS 📲 Follow Seran on Instagram @seran_spring_three❤️ Loved this episode? Leave a review - your review helps spread the word about the show and I read each and every one!🎧 Never miss a new episode! Be sure to follow or subscribe to stay up to dateWork with Seran:🌟 Join the Thrive Business Coaching Program and get smart strategies that drive growth (and profit) in your boutique fitness studio🌟Enroll in the Marketing Intensive and get everything you need to finally master your marketing and stand out from the competition
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226
Why 5-Star Reviews Aren’t Enough - And What Really Sells Boutique Fitness Memberships
In this insightful episode of The Pilates Business Podcast, host Seran Glanfield pulls back the curtain on one of the most powerful (yet often overlooked) marketing tools for boutique fitness studios: client reviews and testimonials. If you've ever felt like you're shouting into the marketing void, wondering why your efforts aren't converting or why retention feels so elusive — this episode is for you!Seran dives into the psychology behind why testimonials drive trust and conversions, how to strategically use them throughout your marketing funnel, and why not all testimonials are created equal. Studio owners will walk away with actionable tips on how to collect story-driven reviews that actually move the needle for their Pilates studio, barre studio, yoga studio — or any boutique fitness business.Tune in to learn how to build credibility, increase conversions, and fuel retention using the voices of your happiest clients.Got a question for Seran? Add it here 👉~~~GRAB YOUR FREE RESOURCE 👉 The Studio Owner's Guide to MASTERING REELS 📲 Follow Seran on Instagram @seran_spring_three❤️ Loved this episode? Leave a review - your review helps spread the word about the show and I read each and every one!🎧 Never miss a new episode! Be sure to follow or subscribe to stay up to dateWork with Seran:🌟 Join the Thrive Business Coaching Program and get smart strategies that drive growth (and profit) in your boutique fitness studio🌟Enroll in the Marketing Intensive and get everything you need to finally master your marketing and stand out from the competition
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225
Meaningful Careers in Pilates with Olivia Bioni
In this inspiring episode of The Pilates Business Podcast, host Seran Glanfield sits down with Olivia Bioni—nationally certified Pilates teacher, educator, podcaster, and now author of The Pilates Teacher's Manual. Olivia shares how mentorship, storytelling, and authentic connection can help Pilates instructors and studio owners reignite their passion and build sustainable, thriving careers. Tune in to hear how Olivia transformed burnout into bold action and why your next best move might not be doing more, but thinking differently. If you're a studio owner feeling stuck, overwhelmed, or uncertain about the future, this is the episode that will remind you why you started and where you can go next. 🌟Topics covered include:Building a sustainable Pilates careerStarting a podcast and writing a bookOvercoming imposter syndromeMentorship and leadership in boutique fitnessCreating scalable impact without burnoutConnect with Olivia : @pilatesteachersmanualWebsite: https://pilatesteachersmanual.oliviabioni.comhttps://book.oliviabioni.com/pilatesteachersmanualGot a question for Seran? Add it here 👉~~~GRAB YOUR FREE RESOURCE 👉 The Studio Owner's Guide to MASTERING REELS 📲 Follow Seran on Instagram @seran_spring_three❤️ Loved this episode? Leave a review - your review helps spread the word about the show and I read each and every one!🎧 Never miss a new episode! Be sure to follow or subscribe to stay up to dateWork with Seran:🌟 Join the Thrive Business Coaching Program and get smart strategies that drive growth (and profit) in your boutique fitness studio🌟Enroll in the Marketing Intensive and get everything you need to finally master your marketing and stand out from the competition
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224
The Hidden Reason Your Referral Program Isn’t Working (It’s Not What You Think)
In this episode of The Pilates Business Podcast, host Seran Glanfield uncovers one of the biggest myths in boutique fitness marketing: that happy clients will naturally refer their friends. While word-of-mouth is the holy grail of marketing for Pilates and boutique fitness studios, relying on "hope" alone isn’t a strategy.Seran breaks down the real reasons referral programs often flop — and exactly what you need to do to create a referral strategy that is clear, compelling, and consistent. From making referrals frictionless to building a culture of connection and belonging, Seran shares the powerful mindset and systems shifts that can turn your loyal members into your most valuable marketing asset.Whether you’ve got a half-baked referral program or none at all, this episode will give you the framework you need to increase brand awareness, drive more leads, and grow your boutique fitness business with ease.Got a question for Seran? Add it here 👉~~~GRAB YOUR FREE RESOURCE 👉 The Studio Owner's Guide to MASTERING REELS 📲 Follow Seran on Instagram @seran_spring_three❤️ Loved this episode? Leave a review - your review helps spread the word about the show and I read each and every one!🎧 Never miss a new episode! Be sure to follow or subscribe to stay up to dateWork with Seran:🌟 Join the Thrive Business Coaching Program and get smart strategies that drive growth (and profit) in your boutique fitness studio🌟Enroll in the Marketing Intensive and get everything you need to finally master your marketing and stand out from the competition
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223
3 Metrics That Predict Studio Success (And You’re Probably Ignoring Them) with guest Tessa Thomas
On this episode of The Pilates Business Podcast, host Seran Glanfield sits down with former Division I athlete and tech founder Tessa Thomas of Pipeline Solutions to uncover the powerful (and often overlooked) data that drives growth in boutique fitness businesses. Tessa shares the insider strategies used by top-performing studios to streamline operations, boost client retention, and finally take control of the numbers that truly matter. They dive into what retention really means, why your intro offer may be holding you back, and how simple tweaks to your tracking could unlock hidden revenue. If you’ve ever felt buried under admin or unsure which metrics actually move the needle, this episode will bring the clarity you need to make confident, data-informed decisions that grow your Pilates studio.Connect on IG @pipelinesolutionscowww.pipeline-solutions.co/Got a question for Seran? Add it here 👉~~~GRAB YOUR FREE RESOURCE 👉 The Studio Owner's Guide to MASTERING REELS 📲 Follow Seran on Instagram @seran_spring_three❤️ Loved this episode? Leave a review - your review helps spread the word about the show and I read each and every one!🎧 Never miss a new episode! Be sure to follow or subscribe to stay up to dateWork with Seran:🌟 Join the Thrive Business Coaching Program and get smart strategies that drive growth (and profit) in your boutique fitness studio🌟Enroll in the Marketing Intensive and get everything you need to finally master your marketing and stand out from the competition
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ABOUT THIS SHOW
The Pilates Business Podcast is where boutique fitness studio owners come to get actionable insights and strategies to grow and scale their businesses! Hosted by business growth expert Seran Glanfield, this podcast is packed with real-world advice, marketing know-how, and the exact steps you need to attract more clients, boost revenue, and create systems that make running your studio a breeze. From the latest industry trends to tried-and-true business tactics, Seran breaks down the essentials in a way that’s easy to understand and even easier to implement. Whether you're dreaming of taking your studio to new heights or looking to bring balance back into your business life, tune in to The Pilates Business Podcast and finally build a studio you and your clients love!
HOSTED BY
Seran Glanfield
CATEGORIES
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