PODCAST · business
Podcasts From The Printerverse
by Print Media Centr
Podcasts From The Printerverse is the flagship podcast network of Print Media Centr, featuring expert conversations about printing, print production, print marketing, print design, print sales, packaging, labels, wide format, direct mail, publishing, customer communications, workflow, new business development, and marketing and sales strategy.Hosted by Deborah Corn, Podcasts From The Printerverse connects print professionals around the world with industry leaders, experts, manufacturers, suppliers, marketers, designers, and printers sharing practical insights, strategies, ideas, and experiences that support creative and business success.LISTEN LONG AND PROSPER! | #PMCpodcasts #Printerverse
Episodes
-
PrinterChat: Printer Bridge Updates Drive Profits for Printers
In this episode of PrinterChat, Will Crabtree introduces the revamped Printer Bridge platform from 4over that provides printers with an online storefront and web-to-print system designed to make it easier to sell print, manage orders, and run production from one place. Available through a monthly...
-
Specialize, Scale, Partner, or Pivot with Warren Werbitt
Warren Werbitt, Founder of The Print Whisperer, joins Deborah Corn to discuss his work as a consultant for print business owners, including how he helps them solve operational and profitability challenges, the opportunities that can come from finding the right specialized niche, and how print...
-
Manifesting A Great Idea with Shane Lukas, Creative Strategist
Shane Lukas, Founder and Creative Strategist at A Great Idea, joins Deborah Corn to discuss the enduring value of print in a digital world, why his agency prioritizes local print partners, how collaboration can bring creative ideas to life, and how to create authentic, meaningful connections...
-
B2B Marketing B.S. - Known Beats New: Trust is a Shortcut
Deborah Corn and Behavioral Science and Marketing Strategy Consultant Gee Ranasinha discuss why familiar brands often beat new options, even when people say they value new. The first in a three-part discussion, this episode unpacks the human behavior side of the topic, exploring how recognition...
-
B2B Marketing B.S. - Known Beats New: Risking to Win
Deborah Corn and Behavioral Science and Marketing Strategy Consultant Gee Ranasinha discuss how businesses can stand out in a landscape where buyers tend to choose what they already know. The second in a three-part discussion on Known Beats New, this episode explores the business behavior side of...
-
B2B Marketing B.S. Known Beats New: Polished to Death
Deborah Corn and Behavioral Science and Marketing Strategy Consultant Gee Ranasinha discuss why businesses become harder to remember when they start to look and sound like everyone else in the marketplace. The final installment in a three-part discussion on Known Beats New, this episode explores...
-
UKvUSA: How to Ignite Your Print Sales Channels
In this episode of UKvUSA, Deborah Corn and Matthew Parker discuss how printers can move beyond cold calls and generic sales emails to create more effective prospecting channels, and Deborah introduces Ignite, Engage, and Reconnect as channels for creating sales experiences people want to...
-
B2B Marketing B.S. Series Kick-Off with Gee Ranasinha, KEXINO
Deborah Corn and Behavioral Science and Marketing Strategy Consultant Gee Ranasinha, CEO of KEXINO, discuss the role of behavioral science in understanding customer decision-making, the gap between what people say they will do and what they actually do, and why familiar brands often beat new...
-
Time Management Tips in 20: How to Productively Delegate
Deborah Corn and Productivity Coach Sarah Ohanesian discuss ways to free up limited capacity, identify bottlenecks, reassign work across and up, and set others up for success without micromanaging. Mentioned in This Episode: Time Management Tips in 20: How to Use Email Effectively:...
-
PrinterChat: It's Wrong. Now What?
Jamie McLennan, Will Crabtree, and Deborah Corn discuss how printers determine whether a job needs a reprint, where responsibility lies when customer files, production errors, materials, or unexpected reactions cause problems, and what it takes to protect the customer relationship when print goes...
-
PRINTING United Expo Power Hour: Direct Mail
The PRINTING United Expo Power Hour turns its focus to mailing and direct mail, with a conversation about relevance, personalization, postal pressures, customer data, and why printers need to move beyond producing mail to helping customers get better results from it. Deborah Corn and co-host…
more -
PRINTING United Expo Power Hour: Commerical Print
The PRINTING United Expo Power Hour turns its focus to commercial printing, with a conversation about convergence, diversification, branded merchandise, AI, education, and how printers can identify opportunities that make sense for their businesses. Deborah Corn and co-host Ashley Roberts discuss...
-
Printing United Expo Power Hour: Wide Format
The PRINTING United Expo Power Hour turns its focus to wide format printing, with a conversation about technology, applications, education, print-on-demand, branded merchandise, and how printers can identify opportunities that make sense for their businesses. Deborah Corn and co-host Ashley…
more -
Printing United Expo Power Hour: Packaging
The PRINTING United Expo Power Hour turns its focus to packaging, with a conversation about convergence, flexible packaging, digital printing, new applications, education, and opportunities for printers and converters to expand their capabilities and enter growing markets. Deborah Corn and…
more -
Printing United Expo Power Hour: Apparel, Promo, Branded Merch
The PRINTING United Expo Power Hour turns its focus to apparel, promotional products, and branded merchandise, with a conversation about convergence, community, education, supply chain challenges, new revenue opportunities, and how printers can expand the products and services they offer…
more -
Time Management Tips in 20: How to Achieve Inbox Zero
Deborah Corn and Productivity Coach Sarah Ohanesian discuss what it means to achieve inbox zero, why relying on email as a to-do list, CRM, and filing system can make work harder than it needs to be, and practical strategies for reducing overwhelm through better organization, smarter triage, time...
-
Time Management Tips in 20: Communicating with Clarity Part 2
Deborah Corn and Productivity Coach Sarah Ohanesian discuss how unclear communication creates frustration and wasted time, practical ways to improve clarity through better processes, and aligning expectations, and communication styles that help people absorb and act on information more…
more -
Making It With Print: The Print Process Roadmap
David Drucker, Noel Tocci, and Deborah Corn discuss why successful print projects begin with the end in mind, how open communication helps align creative and production decisions, what needs to be checked before a job is awarded, and how clear expectations, trusted partners, and proactive…
more -
UKvUSA: Why Customers Unsubscribe
In this episode of UKvUSA, Deborah Corn and Matthew Parker discuss why customers choose to unsubscribe from emails, what printers can do to earn attention rather than chase leads, and how better content, smarter follow-up, and the right strategy can help build stronger customer relationships....
-
Time Management Tips in 20: Communicating with Clarity Part 1
Deborah Corn and Productivity Coach Sarah Ohanesian discuss why communication breakdowns create frustration and resentment at work, how unclear expectations lead to repeated mistakes and rework, and practical ways teams can improve clarity, define outcomes, and foster two-way communication before...
-
PrinterChat: The Pressure Points of Print
Jamie McLennan, Will Crabtree, and Deborah Corn discuss the realities of workplace stress in the print industry, the challenges of frustrating communication breakdowns, how leaders can create healthier workplace cultures, and ways we can all support mental wellness in demanding work environments....
-
PrinterChat: Are Rising Costs Reshaping the Print Industry
Jamie McLennan, Will Crabtree, and Deborah Corn discuss how print businesses are responding to rising costs across materials, shipping, fuel, and operations. From inventory planning and pricing decisions to customer communication and payment policies, they share practical strategies for managing...
-
Time Management Tips in 20: Delegation and Team Productivity
Deborah Corn and Productivity Coach Sarah Ohanesian discuss how better delegation improves time management, reduces bottlenecks, and strengthens team trust. They also look at best practices for handing off work more effectively, leading with curiosity instead of criticism, and focusing on…
more -
Making It With Print What Makes a Sample Save-Worthy?
David Drucker, Noel Tocci, and Deborah Corn discuss what makes a print sample work, from the design choices that capture attention to the strategy, quality, and execution that help samples connect with audiences, demonstrate real-world possibilities, and inspire action instead of getting tossed...
-
Making Space for Neurodiversity in the Workplace
Jeff Gibbard and Sarah Ohanesian, Co-Founders of Super Productive, join Deborah Corn to discuss what neurodiversity really means in the workplace by breaking down how different brains operate, how to align roles, expectations, and communication styles for better performance, and how Super...
-
UKvUSA: The Curious Case of Co-opetition
In this episode of UKvUSA Deborah Corn and Matthew Parker discuss the idea of co-opetition, what it is and isn't, what printers should consider before rejecting the idea, and how updating your view of competition can lead to more offerings and opportunities for strategic partnerships and sales....
-
Making It With Print: Picking a Side for Printers
David Drucker, Noel Tocci, and Deborah Corn have a 'pick a side" debate exploring strategic questions facing print, including AI choosing paper for projects, specializing or diversifying print services for growth, and whether new applications or new audiences will fuel the long-term success of...
-
Leading Industry Coverage with Ashley Roberts, Printing Impressions
Ashley Roberts, Content Director of Printing Impressions, joins Deborah Corn to discuss the role of journalism in the printing industry, AI's impact on trade media, how her team is focused on more original storytelling, and how thoughtful industry coverage supports smarter business decisions....
-
PrinterChat: Why Printers Join and Leave Printing Associations
Jamie McLennan, Will Crabtree, and Deborah Corn discuss the pros and cons of printing associations, what value these organizations provide, and how printers can use the right communities to strengthen collaboration, enhance operations, and keep their businesses moving forward. Mentioned in This...
-
Leadership, Sales, and Collaboration with Larry Vaughn
Larry Vaughn, mentor, speaker, author of Business Cards and Shoe Leather, and host of The Larry Vaughn Show, joins Deborah Corn to discuss his podcast, people-first leadership, the power of collaboration over competition, and how to persevere in the face of personal challenges. Mentioned in This...
-
Specialization, Risk, and Relevance with Sarah Smith, Dynamic Print
Sarah Smith, Owner of Dynamic Print, joins Deborah Corn to discuss her leap of faith from a prosperous career in paper sales to selling her home and purchasing a print business, building a niche around high-value work and specialized products, and how planting seeds during COVID grew into brand...
-
Time Management Tips in 20: Assigning Time and Value to Tasks
Deborah Corn and Productivity Coach Sarah Ohanesian discuss why people consistently underestimate how long tasks take, how failing to measure and value time leads to budget overruns, burnout, and resentment, and how tracking time, accounting for interruptions, and assigning a realistic value to...
-
UKvUSA: Driving B2B Needs-Based Collaboration
In this episode of UKvUSA, Deborah Corn and Matthew Parker discuss how printers can develop B2B needs-based collaborations as new business opportunities, increase profits through B2B customer-focused collaboration and packages, and position themselves as strategic connectors and creative thought...
-
Time Management Tips in 20: How to Keep Projects on Time
Deborah Corn and Productivity Coach Sarah Ohanesian discuss how projects derail due to poor time management and workflows, how to align teams around a realistic timeline when the deadline won't move, and how leaders can manage capacity, communication, and buffer time so the work stays on track....
-
Moving into Obsession with Tobias Degsell, Combiner
Tobias Degsell, founder of Combiner, and former Curator of the Nobel Museum, joins Deborah Corn to discuss why obsession, not passion, drives excellence, rethinking systems that support human collaboration, and why trust, diversity of thought, and long-term thinking are essential to building…
more -
UKvUSA: A Print Seller's Guide to AI
In this episode of UKvUSA, Deborah Corn and Matthew Parker discuss how AI can help print sellers simplify sales tasks, create stronger outreach, and stay competitive, as Matthew explains why AI is becoming a core business skill and how his new Print Seller's Guide to AI supports real-world...
-
Escaping the 70-hour Prison with Shawn Borga
Shawn Borga, Founder at Your Biz Coach, joins Deborah Corn to discuss what the "70-hour prison" is, and why working more often leads to earning less, his move from building and selling print businesses to a full-time business coach, and how investing one hour a week can get you to operational...
-
PrinterChat: AI-Driven Online Shopping Needs Print
Jamie McLennan, Will Crabtree, and Deborah Corn discuss how AI-driven holiday shopping is reshaping buyer behavior, and how printers can reposition print to add value throughout an AI-first customer journey. They also explore retail trends, shopping in-store versus online, and the critical role...
-
UKvUSA: Selling Yourself to Print Buyers
In this episode of UKvUSA, Deborah Corn and Matthew Parker discuss how printers can sell themselves more effectively, the small behaviors and hooks that make you memorable to buyers, and why consistent, relatable marketing and clear calls to action build stronger, more profitable print...
-
PrinterChat and PrintFM go to PRINTING United
Jamie McLennan, Will Crabtree, and Deborah Corn discuss their trip to PRINTING United, where they captured live conversations and interviews from the show floor for PrintFM. They share highlights from the event, including standout technologies like Dimense textured printing and swissQ's...
-
Making It With Print: Preserving the Craft
David Drucker, Noel Tocci, and Deborah Corn discuss how to make printing more attractive to the younger generation, why the printing industry is being overlooked, and what we can do to prepare the next generation of printers. Mentioned in This Episode: David's LinkedIn Post:...
-
Design That Rocks with Frontman Craig Bower
Craig Bower, Creative Director and owner of Design That Rocks, joins Deborah Corn to discuss how his decades in packaging, pre-press, and in-house design have shaped his creative process, his philosophy on collaboration between printers and designers, the evolution of his Rub That Rocks spice...
-
Powering Creativity Through Technology with Betsy Davis, Sandy Alexander
Betsy Davis, CMO and EVP National Director of Sales at Sandy Alexander, joins Deborah Corn to discuss how her team connects technology, data, and creativity to deliver meaningful, personalized campaigns. From client collaborations to Sandy's Color Bar podcast and Glimpse innovation series, Betsy...
-
Leading with Legacy and Vision, Emilee Christianson, CEO and Shayne Terry, COO, Trekk
Emilee Christianson, CEO, and Shayne Terry, COO, at Trekk, join Deborah Corn to discuss leading a second-generation creative and technology agency into the future, balancing human-first creativity with AI innovation, building meaningful client relationships through authenticity and curiosity, and...
-
UKvUSA: The Shifting Sands of Print Selling
In this episode of UKvUSA, Deborah Corn and Matthew Parker discuss the different types of print sellers, who's going to thrive and who's going to struggle, and how the fate of a print business may differ on both sides of the pond. Mentioned in This Episode: Podcast About Print Management…
more -
PrinterChat: Will The Software Developer
Jamie McLennan, Will Crabtree, and Deborah Corn discuss Will's printing and software development journey and the relaunch of Printing In A Box. They explore how the platform streamlines web-to-print, e-commerce, and workflow management, making it easier for shops to grow without costly...
-
Making It With Print: How Much Finishing is Too Much?
David Drucker, Noel Tocci, and Deborah Corn discuss how to create impact without excess, the importance of helping designers make the right decisions, innovative die-cutting and slipcase solutions, and why just because you can does not mean you should. Mentioned in This Episode: David Drucker on...
-
Print for Good with Steve Thobela and Frank Tueckmantel, The FESPA Foundation
Steve Thobela, Africa Coordinator of the FESPA Foundation, and Frank Tueckmantel, a marketing consultant at FESPA, join Deborah Corn to discuss how the global nonprofit is using the power of print to create social impact while fostering community pride, inspiring students, building pathways to...
-
PrinterChat: Intel on Inkjet with Pat McGrew
Jamie McLennan, Will Crabtree, and Deborah Corn discuss inkjet printing with Pat McGrew, Owner and Managing Director at McGrewGroup. They cover when inkjet printing makes sense for print shops, cost and quality considerations, workflow and variable data benefits, advances in reliability, color...
-
PrinterChat: PrinterChat Goes Postal with guest Dave Krawczuk, Lob
Jamie McLennan, Will Crabtree, and Deborah Corn discuss data-driven direct mail with Dave Krawczuk, Vice President of Print and Mail Strategy at Lob. Dave shares insights from Lob's State of Direct Mail reports, best practices for sourcing and managing data, USPS tools for tracking campaigns, and...
We're indexing this podcast's transcripts for the first time — this can take a minute or two. We'll show results as soon as they're ready.
No matches for "" in this podcast's transcripts.
No topics indexed yet for this podcast.
Loading reviews...
ABOUT THIS SHOW
Podcasts From The Printerverse is the flagship podcast network of Print Media Centr, featuring expert conversations about printing, print production, print marketing, print design, print sales, packaging, labels, wide format, direct mail, publishing, customer communications, workflow, new business development, and marketing and sales strategy.Hosted by Deborah Corn, Podcasts From The Printerverse connects print professionals around the world with industry leaders, experts, manufacturers, suppliers, marketers, designers, and printers sharing practical insights, strategies, ideas, and experiences that support creative and business success.LISTEN LONG AND PROSPER! | #PMCpodcasts #Printerverse
HOSTED BY
Print Media Centr
Loading similar podcasts...