PODCAST · business
Rising - Conversations with Leaders On Their Way Up
by Direct Agents and Prophet
There’s a lot of focus in our industry on those already at the top, but change is driven at all levels. Rising highlights the builders, the shapers and the doers across marketing, media, and innovation — the ones tagged to be our future leaders. Each episode showcases a leader rising up and what they see ahead. Hosted by Josh Boaz and Mat Zucker, we talk to guests about career trajectory, the people who helped them, skills gained along the way, and the trends they're watching. Don't forget to rate, review & subscribe
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Brian Myers - Careers Are Human
Brian Myers is the Founder and CEO of CURVEJUMPER Growth Accelerator, where he works with companies from Fortune 5 to startups to drive high-growth strategy and execution. With over 25 years of experience across Accenture, Prophet, and SC Johnson, he brings a unique blend of brand, innovation, and operational expertise.In this episode, Brian shares his journey from a “regular kid” in Texas to global consulting and brand leadership, the role of earned luck in career growth, and how AI is reshaping early careers. He also discusses launching CURVEJUMPER, the importance of learning hard skills, and how reconnecting with his passion for coaching baseball reshaped his definition of success, reminding us that careers, at their core, are humanSegment highlights~2:00 Brian’s early career + “regular kid” background ~5:00 Transition into brand management ~8:00 Building design + growth capabilities at Prophet & Accenture ~10:30 Founding CURVEJUMPER + the “333 model” ~12:30 Luck vs. hard work + early career advice ~15:30 How AI is reshaping careers + “academy companies” ~17:50 Career paths for 20-year-olds today ~20:00 Starting a business + lessons learned ~22:30 Biggest career mistake ~24:30 MBA + professional education POV ~29:30 Career decisions + shifting priorities over time ~31:00 Coaching baseball + redefining success ~35:00 Thank you notes ~38:30 Top Picks Links MentionedClaude Cowork (Anthropic)Rode Wireless Microphones Design Your Life Program (Stanford d.school)Find us on LinkedInJosh Boaz (host) Mat Zucker(host) Brian Myers(guest)
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Andrea Sullivan - Selling Vegetables
Andrea Sullivan is the CEO of vYve by Vayner, a leadership and business acceleration venture within VaynerX that helps high-performing entrepreneurs and intrapreneurs unlock their next level of growth. Drawing on her experience as a former CMO of VaynerX and Interbrand, a professor at the School of Visual Arts, and a longtime advisor to Fortune 500 leaders, she blends heart, strategy, and human transformation in her work. In this episode, Andrea shares her journey from a Wisconsin farm stand to global brand leadership, the career pivots that shaped her path, and why authenticity, storytelling, and community are essential for modern leaders.Segment highlights~2:00 Andrea's career arc (including selling vegetables and being Midwestern)~8:50 Career pivot to branding~12:56 Takeaways about tenure~17:54 About the new role at Vyve by Vanyner~24:33 Balancing, doing everything~26:33 Differentiating yourself (without B.S.)~29:24 Thank you notes (James___?)~31:50 Top PicksLinks Mentioned Unreasonable Hospitality, by Will Guidara (book)Cracking the Rich Code: 21 Thought Leaders Share Strategic Living, Jane BarandesMonarch Money (budgeting app)Find us on LinkedInJosh Boaz (host)Mat Zucker (host)Andrea Sullivan (guest)
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Ada Stout - From Classroom to Career
Breaking into the professional world isn’t easy especially in today’s job market. For Ada Stout, a summer marketing intern at Prophet the path from campus to industry has been shaped by persistence, curiosity, and a willingness to learn by doing.In this episode, Ada shares the realities of the internship search, the lessons she’s gained through hands-on experience, and why mentorship matters more than ever. She also offers a candid Gen-Z perspective on navigating rejection, building connections, and the practices that help young professionals rise.Links MentionedRick Steves on The Interview (Podcast) Spiraling Up by Hinge (Podcast) Attio CRM Find us on Linkedln Josh Boaz(host)Mat Zucker(host) Ada Stout(guest)
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Jodi Cary - The Art of Re-Emergence
Jodi Cary is the Director of Brand and Creative at Corewell Health, where she leads with empathy, clarity, and a strong creative vision. After stepping away from the workforce for over a decade to focus on motherhood, Jodi reemerged with a fresh perspective shaped by consulting, strategy, and deep curiosity. In this episode, Jodi joins us to talk about reemergence, how to navigate major career shifts, stay sharp during time away, and return to a fast-changing industry with confidence and purpose.Links MentionedCoursera Google Analytics courseGiggly Squad (Podcast)Unhedged Financial Time (Podcast)Find us on LinkedlnJosh Boaz (host)Mat Zucker (host)Jodi Cary (guest)
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Greg P. Liccardi - The Holy Grail of Marketing
Greg P. Liccardi is the Vice President of Sponsorships and Partner Programs at the Association of National Advertisers (ANA), where he connects leading brands with innovative marketing solutions. Known for his collaborative spirit, he helps brands drive engagement across the full marketing funnel as well as in his latest book, The Holy Grail of Marketing. Greg also teaches Integrated Marketing Communications as an Adjunct Professor at Fordham and Seton Hall Universities. In this episode, he joins us to explore how marketing and sales work together and the essential skills professionals need to grow in both. Links MentionedHoly Grail of Marketing by Greg LiccardiMorning Brew Daily (podcast)Zoe Science & Nutrition (podcast)Clearspace (app)Find us on LinkedInJosh Boaz (host)Mat Zucker (host)Greg Licciardi (guest)
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Kenny Smithnanic - The Direct Response Marketer
Kenny Smithnanic is an experienced marketing leader with a strong background in driving growth through digital strategy, content marketing, and customer engagement. Currently serving as a key figure at Mint Mobile, Kenny has led successful initiatives that enhance brand presence and deliver measurable results. With previous roles emphasizing data-driven marketing and creative storytelling, Kenny brings a wealth of expertise to his work. In this episode of Rising, Kenny shares insights on his career journey, lessons learned from developing impactful marketing strategies, his experience navigating leadership roles, and how his commitment to innovation has shaped his success.
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Omar Akhtar - Run Towards the Vegetables
Omar is the Founder and Principal Analyst of Benchmarker, where he has spent the last decade publishing research and advising companies on marketing excellence. Previously, he was the head of research at Altimeter, a Prophet Company, and an Associate Partner at Prophet, advising Fortune 500 companies on improving their marketing and content strategies. He is also the co-author of the best-selling book Winning Through Platforms - How To Succeed When Everyone Has One. In this episode, our guests and hosts talk about A.I. benefits and costs, moving from brand-name to start-up, rising through expertise, and more. 7:30 - Moving from name-brand to startup9:00 - Factoring in risks10:20 - Journalist to Analyst14:40 - Talking to the software16:30 - Rising through expertise19:25 - A.I. benefits—and costs20:35 - Becoming a consultant 23:20 - What good looks like quantitatively25:30 - Deciding to be an entrepreneur 29:55 - Josh’s advice30:25 - Thank you notes: Mina Kimes31:17 - Top Pick Links Mentioned Writing Without Bullshit by Josh Burnoff CanvaAccuWeatherRemarkable Find us on LinkedIn Josh Boaz (host) Mat Zucker (host) Omar Akhtar (guest)
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Tom Berry - Climb Across
Tom Berry is CMO at the CFA Institute where he leads a global team responsible for brand strategy, new learner acquisition, and engagement with over 200,000 members across the world. Prior to CFA Institute, Tom was Global Product Director at the Red Flag Group and previously worked in marketing at Euromoney Institutional Investor. In this episode of Rising, Tom speaks with our hosts about his dynamic professional journey, what he learned across direct response and brand, international moves including moving to Hong Kong, the shift to the CMO role, and how he has stayed curious throughout his career. In this Episode 0:00 - About Tom & Career 1:30 - First Job in a Call Center2:28 - Wanting to Be in Marketing & Early Learning7:37 - Global Moves11:03 - The Shift to CMO13:39 - Finding Peer Support27:54 - MBA or no MBA?19:42 - Lateral vs. Vertical Moves23:26 - Tenure vs. Switching26:58 - Thank You Notes28:04 - Top Picks Links Mentioned Tipping Point, Malcolm GladwellThe Heaven & Earth Grocery Store, James McBrideForced (app) Find us on LinkedIn Josh Boaz (host) Mat Zucker (host) Tom Berry (guest) Subscribe to never miss a show! Hosted by Josh Boaz and Mat Zucker, Rising is produced by Direct Agents and Prophet. For more information or to nominate a guest, please visit rising-podcast.com or email us at [email protected]. Original theme music created by Movers + Shakers.
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Andrea Derby - 3 Companies, 12 Jobs
Andrea Derby is Vice President of Digital Marketing at UPS. Beginning her career in the Ogilvy Associates program in New York City, she gained valuable experience in various agency functions including strategy, account management, and production. Andrea discusses her transitions between prominent agencies like Ogilvy and BBDO, delving into her roles in customer insights, one-to-one marketing, and large-scale brand campaigns. She reflects on her strategic shift to client-side positions, highlighting her impactful work at UPS and the startup initiative, Ware2Go. Andrea offers insights into mentorship, the art of internal selling, and the non-finality of ‘no’ in client-side roles. Her story is enriched by her decision to pursue an EMBA, emphasizing continuous learning and leadership development in the marketing sector. In this Episode ~0:00 - About Andrea & Career ~3:40 - Early Mentorship ~6:32 - Blending Brand & Performance ~10:09 - Moving Client Side ~16:37 - Business School ~21:41 - Work at UPS ~25:01 - Thank You Notes ~26:40 - Top Picks Links Mentioned Mr. Beast on Youtube Cult-ish, Amanda Mantell The Economist Podcasts Find us on LinkedIn Josh Boaz (host) Mat Zucker (host) Andrea Derby (guest) Subscribe to never miss a show! Hosted by Josh Boaz and Mat Zucker, Rising is produced by Direct Agents and Prophet. For more information or to nominate a guest, please visit rising-podcast.com or email us at [email protected]. Original theme music created by Movers + Shakers.
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Bob Sherwin - Value in Variety
Bob Sherwin has 20 years of operating experience as a Strategist, Chief Marketing Officer, Retail Executive, and Advisor. He’s a board member at Articore (parent company of RedBubble and TeePublic) and an independent advisor to public and private companies on a range of strategic, marketing, and organizational topics, such as creating innovative and data-driven cultures. His most recent full-time corporate role was as Chief Marketing Officer at Wayfair, where he was responsible for the entire family of global brands. Prior to Wayfair, he was a consultant at McKinsey and began his career at IBM’s Business Consultant Services. He shares with Josh and Mat about his trajectory, why he got an MBA, the early influence of data, important attributes for a career, the value of variety in what you do, and what to prioritize early in your career vs. later. In This Episode 0:00 - Seeking Variety & Learning Analysis in Consulting 6:01 - Getting an MBA 7:04 - McKinsey & IBM 9:02 - Wayfair 11:32 - Trade-offs, Titles & Building Teams 15:22 - Scope & Struggles 17:12 - Managing 1,000 People 19:14 - Having a Support System (Including The Marketing Academy) 21:02 - Being on a Board 22:57 - Career Attributes 25:42 - Prioritizing Skill & Content Accumulation 27:20 - Thank You Notes 31:12 - Top Picks Links Mentioned The Marking Academy High Output Management, Andy Grove "Peter Attic Drive" (Podcast) "Zoe Podcast: Science & Nutrition" (Podcast) Goodpods (Podcast Platform) Noble Rot Find us on LinkedIn Josh Boaz (host) Mat Zucker (host) Bob Sherwin (guest) Subscribe to never miss a show! Hosted by Josh Boaz and Mat Zucker, Rising is produced by Direct Agents and Prophet. For more information or to nominate a guest, please visit rising-podcast.com or email us at [email protected]. Original theme music created by Movers + Shakers.
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John Gaines - Versatility
John Gaines is the VP of Marketing at Cohere Health and has over 20 years of diverse, go-to-market leadership experience across health plans, health systems, physician organizations and healthcare IT vendors. Prior to joining Cohere, John led efforts to help grow the health plan UM businesses at McKesson/Change Healthcare, Cognizant Trizetto and InformedDNA. John holds a B.A. in Economics from Cornell University. He shared with Josh and Mat about his trajectory, grasping all aspects of a business, product management, the value in non-marketing experience and opportunities in healthcare. In This Episode01:15 - First Job at Macy’s & Running Your Own Business04:32 - Navigating to Management Consulting06:00 - Choosing Healthcare & Next Roles08:02 - Motivation Behind Job Switching13:49 - Establishing Preferences15:31 - The Importance of Non-Marketing Experiences19:10 - What's Next?20:13 - Opportunities in Healthcare22:32 - About Cohere Health26:11 - Mistakes28:38 - Thank You Note31:26 - Top Picks Links Mentioned The Creative Act: A Way of Being, Rick Rubin Beautiful AI House of Suns, Alistair Reynolds Subscribe to never miss a show! Hosted by Josh Boaz and Mat Zucker, Rising is produced by Direct Agents and Prophet. For more information or to nominate a guest, please visit rising-podcast.com or email us at [email protected]. Original theme music created by Movers + Shakers.
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Jeffrey L. Bowman - The Next Playbook
Jeffrey L. Bowman is the Co-Founder and CEO of Reframe, where he has pioneered a change operating system with software that helps people leaders build the most culturally inclusive employee and customer experiences at scale. Bowman is also a two-time award-winning published author. Before Reframe, Jeffrey was senior partner and managing director at Ogilvy & Mather in New York City, where he created the industry’s first cross-cultural practice. His work has been featured in The New York Times, The Economist, Fast Company, and NBC’s Today Show, and he speaks frequently at industry and trade events. On Rising, Jeffrey talks about his career from brand management to corporate strategy — starting at Pepsi and moving to Procter & Gamble, Miller Brewing, Whirlpool, Ogilvy & Mather, and finally founding Reframe. He shares what he has learned, how he sees moving the industry ahead, and advice for the rest of us. In This Episode 01:19 - First Job Client Side to Business School for Brand Management 03:01 - Procter & Gamble, Miller Brewing & Whirlpool 06:40 - Motivation Behind the Switches 19:23 - About Reframe & the Market Response 27:00 - What’s Next? 28:48 - Advice for Others 31:12 - Thank You Note 34:06 - Top Picks Links Mentioned How to Master the Art of Selling, Tom Hopkins We Should Not Be Friends, Will Schwalbe Lemon: A Novel, Kwon Yeo-sun Reframe Jeffrey L. Bowman Subscribe to never miss a show! Hosted by Josh Boaz and Mat Zucker, Rising is produced by Direct Agents and Prophet. For more information or to nominate a guest, please visit rising-podcast.com or email us at [email protected]. Original theme music created by Movers + Shakers.
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Diego Norris - A Growth Mindset
Diego Norris is currently Chief Marketing Officer at Gimme Seaweed. He has over 20 years of experience in CPG marketing, working at food companies like General Mills, Nestle, Red Bull, and Campbells. Diego also spent several years in consulting, first at Deloitte where he started his career, and later at Prophet. Diego grew up in Buenos Aires, Argentina and moved to the U.S. on his own at the age of 19 to pursue his dream of becoming a marketer. In this episode, Diego talks about his career beginning, professional choices, business school as a beneficial foundation, the multi-faceted role of a CPG marketer, how he utilizes AI in his work and the miracle which is seaweed. In This Episode 1:17 - Diego’s Start & Career Journey 12:31 - Continuous Learning & Growth Mindset 14:49 - AI Implementation in Work 17:26 - The Magic of Seaweed 19:33 - The Remit of a CMO in CPG 22:09 - Sustainability 25:56 - Maximizing Digital Performance 29:11 - Thank You Note 31:03 - Top Picks Links Mentioned MidJourney AI App PodViz by RSS.com Perplexity AI Spotify DJ Gimme Seaweed Diego Norris on LinkedIn Subscribe to never miss a show! Hosted by Josh Boaz and Mat Zucker, Rising is produced by Direct Agents and Prophet. For more information or to nominate a guest, please visit rising-podcast.com or email us at [email protected]. Original theme music created by Movers + Shakers.
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Dave Edwards - The Handshake ROI
Dave Edwards is currently EVP of Growth at R3, a global marketing consultancy. Our hosts, Mat Zucker and Josh Boaz, learn about Dave's career starting at Milton Samuels Advertising to 14 years at powerhouse R/GA and ultimately at R3. They also talk about his alter ego "Weather Edwards" which he explains as a goofball bit that weaved its way into his career. Dave has lots to share about career choices, what it takes to thrive in business development, being kind & optimistic, why he always asks two questions, and how to succeed at conferences (“The Handshake ROI”). Plus, he gives a special thank you note to his long-time colleague and friend Vin Farrell (and sneaks in a second one to his wife, Nomi!). Tune in for some great lessons, stories and laughs. In this Episode0:00 - Dave's Start at Milton Samuels & Andersen & Lembke6:53 - Going to Ogilvy9:31 - Lessons in Making Changes13:15 - Growing with R/GA15:54 - Staying Relevant20:03 - Skills He Learned22:16 - Business Development vs. Sales24:43 - Weather Edwards28:22 - Handshake ROI at Conferences30:50 - Thank You Note33:33 - Top Picks Links MentionedThe Innovators: How a Group of Hackers, Geniuses, and Geeks Created the Digital Revolution by Walter IsaacsonHomesick for Another World: Stories by Ottessa MoshhfeghJourney of Humanity: The Origins of Wealth and Inequality by Oded GalorWeather Edwards on InstagramDave Edwards on LinkedIn Subscribe to never miss a show! Hosted by Josh Boaz and Mat Zucker, Rising is produced by Direct Agents and Prophet. For more information or to nominate a guest, please visit rising-podcast.com or email us at [email protected]. Original theme music created by Movers + Shakers.
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Bradley Werner - Follow the Fun
Bradley Werner is currently Senior Director of Global Content Strategy, Innovation & Experience at CBRE, the world’s largest commercial real estate services brand. Bradley’s career is varied across digital media with internships in entertainment, an early career at start-ups in digital video and branded content, a slew of roles at publishers including running video at the NY Post and being a managing editor within Complex, and jumping back into the start-up world. Now, he is on the client-side at CBRE in content marketing, running the team that -- among other things -- produces their podcast, The Weekly Take. We talk about careers with startups, mentorship, why he follows the fun, coming to CBRE, and how and from whom he learned to “be a contributor not a contaminator.” In This Episode0:00 - Welcome Bradley Werner1:35 - Career Start7:31 - Intentionality About Career Choices10:52 - Two-Way Mentorship14:35 - Mistakes & Moves17:14 - Follow the Fun19:16 - When to Win the Argument21:53 - Coming to CBRE25:40 - Starting the CBRE Podcast27:24 - Working Globally & Building Consensus28:32 - Bradley's Thank You Note (Bill Caspari “There are contributors and there are contaminators”)31:40 - Top Picks Links MentionedCBRE The Weekly TakeMat’s pick: Marketecture podcastJosh’s pick: The Current podcastBradley’s picks (3 books he reads every year):It’s Not How Good You Are. It’s How Good You Want to Be by Paul ArdenWhatever You Think, Think the Opposite by Paul ArdenShow Your Work by Austin Kleon Hosted by Josh Boaz and Mat Zucker, Rising is produced by Direct Agents and Prophet. For more information or to nominate a guest, please visit rising-podcast.com and subscribe to never miss a show! Original theme music created by Movers + Shakers.
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Stephen Cassell - Cultural Fluency
Today on Rising, we're joined by Stephen Cassell, Chief Marketing and Brand Officer at Point32Health. Point32Health is a nonprofit health care provider that is the combination of Tufts Health Plan and Harvard Pilgrim Health Care, two of New England’s most iconic companies serving the market for over 90 years. Stephen has a 20+ year career in marketing. Prior to Point32, Stephen held strategic marketing roles at Cigna, JP Morgan, HSBC and American Express among others, in multiple countries and markets. In This Episode 0:00-9:00 - Stephen’s Start & Multi-Country Experience (UK, Brazil, Mexico) 9:00-11:15 - Stephen’s Goals & Launching Centurion Card in Mexico 11:15-12:50 - Coming Back to the US (JPM) & Moving Into Healthcare 12:50-15:30 - Switching Industries 15:31-17:25 - Assembling a Personal Board of Directors 17:26-19:38 - Acquiring Cultural Fluency (Companies & Countries!) 19:39-21:51 - Business School: Yes or No? 21:52-23:29 - Point32 & Health Equity 23:30-24.50 - Stephen’s Thank You Note (Cesar Solorzano) 24:51-27:46 - Top Picks (Turning Points podcast, Born Extraordinary book, silence) Links Mentioned Point32Health Stephen Cassell on Linkedin "Turning Points" Point32Health podcast on mental health Born Extraordinary: A Parent’s Guide to Empowering Children to Embrace Their Visible and Invisible Differences by Meg Zucker Hosted by Josh Boaz and Mat Zucker, Rising is produced by Direct Agents and Prophet. For more information or to nominate a guest, please visit rising-podcast.com and subscribe to never miss a show! Original theme music created by Movers + Shakers.
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Jesse Purewal - Learning Velocity
Today on Rising, we're joined by Jesse Purewal. Jesse is VP Corporate Marketing and Brand at PageDuty and was previously the Global Head of Brand at Qualtrics, where he and his team were defining the category of Experience Management and building a brand around Improving the Human Experience. He also hosted the Breakthrough Builders podcast, a Qualtrics-sponsored show that invites people with influential passions, perspectives, and instincts to share their stories. Prior to Qualtrics, Jesse was a Partner at Prophet, where he worked with clients in SaaS, mobility, AI, business services and more, and launched brands like T-Mobile’s Un-carrier, Intel’s Amazing, and Amazon’s Amazon Business. In this episode, we'll cover Jesse’s career (1:15) The value of business school (10:05) Learning velocity & maintaining an entrepreneurial spark (21:24) Jesse’s thank you note (29:26) Episode picks (35:21) Hosted by Josh Boaz and Mat Zucker, Rising is produced by Direct Agents and Prophet. For more information, visit rising-podcast.com and please subscribe to never miss a show!
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Abby Reiner - The Little Things Are the Big Things
Today on Rising, we are joined by Abby Reiner, the Director of Global Brand Reputation and Community Impact at Johnson & Johnson Vision. In this role, Abby is responsible for global business development, brand communication, social media strategy, and much more. Please enjoy this wonderful conversation that dives into brand management, career pivots, and embracing opportunity. Hosted by Josh Boaz and Mat Zucker, Rising is produced by Direct Agents and Prophet. Visit us at rising-podcast.com and please subscribe to never miss a show!
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Don Mathis of Comcast NBCUniversal - Finding the Balance
Today on Rising, we are joined by Don Mathis, the Senior Vice President of Strategic Development & Growth at Comcast NBCUniversal, among many other things. In this role, Don focuses on establishing, acquiring, and/or investing in new ventures that broaden Comcast NBCUniversal’s offerings, accessing new & emerging markets, capitalizing on disruptive technologies, and facilitating enterprise transformation. Don currently serves as Board Director at BluVector, A Comcast Company that works with state-of-the-art AI to revolutionize network security, as well as at Quil, a digital health platform that provides personalized and interactive health journies to consumers and their caregivers. Welcome, Don!
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Adrienne Fasano - Uncork Your Own Opportunities
Adrienne Fasano is the former CMO at Cushman & Wakefield and current CEO of Scoperta Wines, a platform which connects small to mid-size wineries to consumers through a digital marketplace. Tune in as she discusses how raising the bar for herself impacted the trajectory of her career. Hosted by Josh Boaz and Mat Zucker, Rising is produced by Direct Agents and Prophet, with original music by Movers+Shakers. Visit us at rising-podcast.com and please subscribe to never miss a show.
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Entrepreneurship - The Illusion of Perfect Timing
Greg Besner is both the founder of three successful companies and a teacher. Tune in to hear more about his 22-year-long career as an entrepreneur and his role as an Adjunct Professor at New York University. Hosted by Josh Boaz and Mat Zucker, Rising is produced by Direct Agents and Prophet, with original music by Movers+Shakers. Visit us at rising-podcast.com and please subscribe to never miss a show.
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Nicohle Schluender of Pinpoint Predictive, Inc. - Add Value & You’ll Get it Back
Nicohle Schluender is Head of Marketing at Pinpoint Predictive Inc. Tune in to hear her professional story and how her career experiences have shaped her outlook on marketing. Hosted by Josh Boaz and Mat Zucker, Rising is produced by Direct Agents and Prophet, with original music by Movers+Shakers. Visit us at rising-podcast.com and please subscribe to never miss a show.
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Kristin DiCunzolo of Wacoal America - Modernizing the Traditional
Kristin DiCunzolo is the VP of Marketing and Direct at Wacoal America. Tune in as she shares her experience bringing major heritage brands into the new era of digital marketing and the importance of internal networking. Hosted by Josh Boaz and Mat Zucker, Rising is produced by Direct Agents and Prophet, with original music by Movers+Shakers. Visit us at rising-podcast.com and please subscribe to never miss a show.
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Shelly Huang of Triplemint - Seeking the Trifecta
Shelly Huang is VP of Marketing at Triplemint. Join us as Shelly takes us through career moves that helped her become a more well-rounded marketer as well as the trifecta of criteria she seeks in a "dream job." Hosted by Josh Boaz and Mat Zucker, Rising is produced by Direct Agents and Prophet, with original music by Movers+Shakers. Visit us at rising-podcast.com and please subscribe to never miss a show.
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Jane Barandes Pollack of 4T Coaching - Find Your Why Before The What
Jane Barandes Pollack is a Career Coach at 4T Coaching. After 25+ years as a marketing leader managing multi-generational teams, Jane decided to pursue her passion and became a career coach. We dive into what led her to take this leap of faith as well as her take on burnout, leaving your comfort zone, and embarking on a journey towards career fulfillment. Hosted by Josh Boaz and Mat Zucker, Rising is produced by Direct Agents and Prophet, with original music by Movers+Shakers. Visit us at rising-podcast.com and please subscribe to never miss a show.
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Matt Diiorio of MetLife - Follow Great People
Matt Diiorio, Assistant Vice President, Head of Global Demand Generation at MetLife, takes us through his career journey from agency-side to client-side. Matt has built a successful career leading major brand transformations - from working on the account management side for iconic CPG brands like GE right out of college to leading MetLife’s global brand refresh. Along the way, Matt learned the value of establishing and maintaining connections with past mentors throughout his career. Hosted by Josh Boaz and Mat Zucker, Rising is produced by Direct Agents and Prophet, with original music by Movers+Shakers. Visit us at rising-podcast.com and please subscribe to never miss a show.
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Stephanie Dobbs Brown of Intercontinental Exchange - Creator of Culture
Stephanie Dobbs Brown is Chief Marketing Officer at Intercontinental Exchange and the New York Stock Exchange. Stephanie takes us through her start in media and her path to ICE. Along the way, Stephanie learned valuable lessons about teamwork and the power marketing has on an organization. Hosted by Josh Boaz and Mat Zucker, Rising is produced by Direct Agents and Prophet, with original music by Movers+Shakers. Visit us at rising-podcast.com and please subscribe to never miss a show.
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Chieh Huang of Boxed - Taking the Long Road
Chieh Huang is CEO of Boxed. Chieh takes us through his journey through law school and his escape from the traditional 9-5 job. Along the way, Chieh has learned key leadership lessons, from understanding the long path of success to fostering a people-focused culture. Hosted by Josh Boaz and Mat Zucker, Rising is produced by Direct Agents and Prophet, with original music by Movers+Shakers. Visit us at rising-podcast.com and please subscribe to never miss a show.
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Paul Suchman of Audacy, Inc - Leading with Empathy
Paul Suchman is Chief Marketing Officer at Audacy, Inc. Paul takes us through his long and wide career—from advertising to digital, and from agency to client-side. Along the way, Paul shares his lessons about building a successful team and building world-class brands. Hosted by Josh Boaz and Mat Zucker, Rising is produced by Direct Agents and Prophet, with original music by Movers+Shakers. Visit us at rising-podcast.com and please subscribe to never miss a show.
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Mat Zucker of Prophet - Luck Is What You Make It
Mat Zucker is a Senior Partner and co-leader of Prophet's global marketing and sales practice, as well as co-host of Rising. In this special episode, Josh turns the mic on Mat to hear about his career path and what he learned putting it all down in his new memoir Bronze Seeks Silver. Mat shares his rise from secretary in a creative department to agency creative director and management consultant. An entrepreneur and hustler from day one, Mat believes luck is what you make it. Find Mat's new book of lessons along the way on Amazon or via bronzeseekssilver.com. Hosted by Josh Boaz and Mat Zucker, Rising is produced by Direct Agents and Prophet, with original music by Movers+Shakers. Visit us at rising-podcast.com and please subscribe to never miss a show.
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Tony Ambroza of Carhartt - Be the Champion for the Idea
Tony Ambroza is the Chief Brand Officer at Carhartt. Tony takes us through his journey to Carhartt, from attending graduate school to his passion for sports. Learn from his career advice, including how to be the champion for the idea, connecting the dots within the organization, and always keeping an open and curious mindset. Josh and Mat are excited to share Tony's path to Carhartt. Hosted by Josh Boaz and Mat Zucker, Rising is produced by Direct Agents and Prophet, with original music by Movers+Shakers. Visit us at rising-podcast.com and please subscribe to never miss a show.
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Emily Smith of Chorus - Focus on What Matters
Emily Smith is the Founder & CEO of Chorus, a matchmaking app where friends swipe for friends. After attending business school for Social Entrepreneurship, Emily discovered her interest in non profits and social impact. What started as a “by the books” career matured into a path rooted in her passions. Tune in to to hear about her shift from consulting to startups and her life advice to focus on what matters. Hosted by Josh Boaz and Mat Zucker, Rising is produced by Direct Agents and Prophet, with original music by Movers+Shakers. Top Picks: Emily: Insecure - TV Show Maddie: Bob Iger Autobiography Josh: Economist Radio Podcast
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Julie Purser of Marriott International - Be Willing to Take a Chance
Julie Purser is Vice President of Marketing, Loyalty & Partnerships across Asia Pacific for Marriott International. In this episode, Julie shares her path from consulting to the client side, as well as taking the leap and moving her family overseas. Josh and Mat are excited to share Julie's journey through her MBA program, her careers learnings, and life advice along the way. Hosted by Josh Boaz and Mat Zucker, Rising is produced by Direct Agents and Prophet, with original music by Movers+Shakers. Visit us at rising-podcast.com and please subscribe to never miss a show. Top Picks: Mat Zucker: The Playground App Julie: Nice White Parents - Podcast Josh: Out School - eLearning Website, Bonvoy App
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Portia Mount of Trane Technologies - Take Charge of Your Career
Portia Mount is Vice President/Head of Marketing at Trane Technologies and a business leader with more than 20 years of experience in marketing and corporate communications. Portia is also the author of "Kick Some Glass: Ten Ways Women Succeed at Work on Their Own Terms" and host of her own new podcast called “The Manifesta.” Tune in to this episode to hear her global career trajectory as well as hard-earned lessons, including the three things you need to do to be successful. Hosted by Josh Boaz and Mat Zucker, Rising is produced by Direct Agents and Prophet, with original music by Movers+Shakers. Top Picks: Portia: Calm - App Mat: ShesThatWoman.com Josh: trends.co
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Gino Luci of YSL Beauté - Take Your Time
Gino Luci is Vice President of Marketing at YSL Beauté. Gino chats about his 16 years of marketing and brand management experience, his work on various iconic brands, and the digital revolution at YSL Beauté. Host Mat Zucker and Josh Boaz are excited to learn from his stories and share his insights. Top picks: Gino: 13 Things Mentally Strong People Don’t Do by Amy Morin Josh: Farenheit 11/9 - Netflix documentary Matt: The Tight Knit Podcast
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25
John McDonald of Mastercard- Build Your Network
John McDonald is Senior Vice President, Global Integrated Marketing and Communications at Mastercard. In this episode he shares his path starting at Ogilvy, shifting to the client side at British Airways and other moves. Josh and Mat are excited to share his story, advice, and learnings. Hosted by Josh Boaz and Mat Zucker, Rising is produced by Direct Agents and Prophet, with original music by Movers+Shakers. Visit us at rising-podcast.com and please subscribe to never miss a show. Top Picks: John: DeckofBrilliance.com and The Talking Politics Podcast Mat: Lunchclub
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24
Holly Mason of Prophet- Experience in Experience
Holly Mason is Senior Partner at Prophet and talks to us about her career from her start in social work hacking her way into programming at Andersen Consulting and later into leading agencies designing customer Top Picks: Holly: 10% Happier Podcast & Breaking the Habit of Being Yourself by Joe Dispenza Mat: Literary Journal of the Month Subscription Josh: Michael Jordan's Last Dance Documentary
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23
Sam Martin of Bic — Putting the Whole Retail Store Together
Sam Martin is Director of North America Grooming at BIC. In this episode, he shares his journey from finance to marketing, building critical pieces of expertise, sharing advice including what to volunteer for (everything), about choosing to go to business school part-time (yes), and the important part of the job (below the title). It’s no wonder Sam has received Brand Innovators 40 under 40 recognition and is closing in on 20 marathons over the past 7 years. Josh and Mat are excited to share his story. Top Picks: Sam: Eric Larson: The Splendid and the Vile: A Saga of Churchill, Family, and Defiance During the Blitz Mat: RedBubble Josh: Audm App
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22
Barron Caster of Rev.com - Stay Curious and Learn New Things
Barron Caster is the Senior Director of Product Management at Rev.com. In this episode, Barron takes us through his journey of leaving the mechanical engineering world to pursue his interest in startups. His decision to follow his passion gives him a unique perspective on switching career paths. He offers great advice from journaling and the importance of mentorships. Don't forget to subscribe! Top Picks Maddie: Steve Jobs Biography by Walter Isaacson Barron: The Libby App Mat: Netflix Documentary, American Factory
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21
Ashley Laporte of Seventh Generation- Learning by Doing
This episode was recorded on May 21st. Ashley Laporte is the Director of Integrated Marketing at Seventh Generation. In this episode, Ashely shares her career journey discussing the challenges she faced at her first job out of college to working at Burton Snowboards to Director of Integrated Marketing at Seventh Generation. She also explains what it was like creating a successful campaign that launched directly after the State of the Union in 2019. Ashley offers great advice on the importance of learning while doing and to always consider all the possibilities. Don't forget to subscribe! Top Picks: Mat Cameo App Ashley NYT Podcast, Rabbit Hole with Kevin Roose Josh Seveneves- Neil Stevenson
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20
Jason Anello of Booster Fuels - Go Sideways
Jason Anello is the Vice President of Brand Experience and Design at Booster Fuels. In this episode, he discusses his non-traditional journey from creative to marketing in a variety of different industries, and what lead him to where he is today. He also shares his experience of turning his passion hobby into a community of food lovers and travel enthusiasts, Forking Tasty. Jason's diverse background offers a unique perspective into what is like to switch industries and the importance of growth and change. Listen Today! Top Picks: Jason: “Eddie Travels” and “ Luke finds a home”- Facebook Messenger Bots. (Eddie Travels helps you book travel & Luke finds a home helps you find an apartment) Brave New Work- both a book and a podcast. Complimentary Mat: The Countdown App Josh: The Mandalorian on Disney+
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19
Anne Talley a Global Brand Leader - Setting Your Own Roadmap
Anne Talley is a Global Brand Leader with an extensive background in beauty and intimate apparel. In this episode, she discusses her journey from starting an intimate apparel brand for Ralph Lauren to becoming vice president of two major beauty brands. Anne also shares her predictions on the future of the beauty industry, and advice on the importance of challenging roles. Top Picks: Mat: Jay Acunzo’s Podcast, 3 Clips Anne: Made in America, by Sam Walton Josh: The Next Pandemic, by Ali Khan
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18
Marsha Askins of Global Wealth Management - The Skills to Become a Leader
Marsha Askins is the Chief of Staff for UBS Global Wealth Management and UBS Americas with an extensive 35-year background in financial services. In this episode, she discusses how her current position is a compilation of everything she’s done in her career, from starting as a systems analyst right out of school in the back office of a bond department to working in major banks, and a startup. Marsha shares defining leadership skills she’s learned through the years such as listening and understanding employees as they could be the best or worst advocates for a firm. Top Picks: Marsha: 1) Video clips on https://www.themakersconference.com/ 2) The Memo: What Women of Color Need to Know to Secure a Seat at the Table, by Minda Harts 3) Being Black in Corporate America by the Center for Talent Innovation, a nonprofit group Maddie: Think Dirty App Josh Convenience Store Woman, by Sayaka Murata
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17
Molly Carapiet of First Republic Bank- Appreciate What Different People Bring to the Table
Molly is the Head of Student Loan Refinancing at First Republic Bank with a diverse, yet nontraditional background. Molly attended Yale University and sailed for the collegiate team. She continued to sail after graduation for the US Sailing Team. In this episode, Molly discusses how her experiences being an athlete have shaped her into the leader she is today. She shares lessons on the importance of a team and to appreciate what different people bring to the table. Be sure to listen to how a sailer campaigning for the Olympics became the Head of Student Loan Refinancing in a major bank. Top Picks Maddie: Book - When Breath Becomes Air, by Paul Kalanithi Molly: Podcast - HBS After Hours Josh: App - Tech Top 10 by The Information
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16
Evan Horowitz of Movers + Shakers - Spreading Joy
Evan is CEO of Movers+Shakers, a creative studio focused on spreading joy, and breaking engagement records. Evan's team set the record for the most viral TikTok campaign in history, with e.l.f. Cosmetics. They also created Rising's original theme music. With an MBA from Harvard Business School, Evan has spent 20 years as a marketer, including P&L ownership with Samsung, consulting to the CEO of Macy’s, and even marketing microchips and political campaigns. In this episode, Evan shares his journey, including advice working at big companies as well as starting your own business. Hosted by Josh Boaz and Mat Zucker, Rising is produced by Direct Agents and Prophet. Find Evan at www.MoversShakers.co and https://www.linkedin.com/in/evanhorowitz/. Visit us at rising-podcast.com Top Picks: Evan- Trader Joe’s Podcast Mat- NeuralCam App Josh- Klook App
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15
Eunice Chi of Business Insider - You Need to be More Tenacious
Eunice Chi is the Director of Subscription Marketing at Business Insider, with a diverse background including finance, marketing, and a Masters in Education. In this episode, she discusses starting from the ground up in marketing, including the acquisition and retention at Time, Inc. for Sports Illustrated. She shares parallels and differences across jobs within the same organization, as well as advice for company politics. She finishes up with a special shout out to a career shaper from her past. Top Picks: Mat: Tile Trackers Eunice: Thank You for Being Late: An Optimist's Guide to Thriving in the Age of Accelerations, by Thomas Friedman Josh: Sapiens: A Brief History of Humankind, by Yuval Noah Harari
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14
Joe Meyer of ExecThread - Cause and Effect
Joe Meyer is the Founder & CEO of ExecThread, a premium job-sharing network that has exploded in the past few years. Joe was previously the CEO of HopStop, which was acquired by Apple (where Joe worked post-acquisition on what led to Apple Maps). Joe was also a VP at AOL (which acquired one of his earlier start-ups), a GM in the early days at eBay, a manager in PWC’s Technology Strategy Practice, and even sold wine for Gallo right out of college! Take a listen to this episode, and hear what Joe has to say about immersing himself in an industry in which he never thought he would end up. Top Picks: Mat: IA Writer Program Josh: Google Nest Hub Joe: ExecThread
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13
Kristin Fallon of GE Healthcare - Life is Not a Straight Line
Kristin Fallon is Head of Content & Storytelling at GE Healthcare. She'll share the two chapters of her career — marketing and international development. She tells us about the skills that overlap, why she chose business school, what she learned from past bosses, and much more on her career trajectory. It all starts with turning down a job as a bond trader to join the Peace Corps. Some things choose you. Hosted by Josh Boaz and Mat Zucker, Rising is produced by Direct Agents and Prophet, with original music by Movers+Shakers. Visit us at rising-podcast.com Top Picks: Joseph Campbell's The Power of Myth, The Dolly Parton's America, Eat to Beat Disease by William W. Li
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12
Emily Powers of BritBox - Take the Risk
Emily Powers is the SVP Commerical Head of BritBox. She was one of the original members who launched the service in March 2017. Emily was responsible for writing the initial business plan and oversaw the launch in the US and Canada. In this episode, Emily discusses the life long relationships she made at NYU business school, what goes into launching a streaming service, and advice on juggling it all! Top Picks: Podcast- Hubsbot - Weird Work, Podcast - Pivot, Blog: Wait by Why?; How Finance Works: The HBR Guide to Thinking Smart About the Numbers
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11
Ivy Brown of TD Bank - Building your Toolkit
Ivy Brown is Senior Vice President of Head of Brand and Community Marketing at TD Bank. She was previously at TIAA and at Johnson & Johnson where she built her career as a marketing and brand change agent. Ivy shares her story, including her ideas on how to build your career toolkit as a marketing leader. Hosted by Josh Boaz and Mat Zucker, Rising is produced by Direct Agents and Prophet, with original music by Movers+Shakers. Visit us at rising-podcast.com Top picks: Newletter: Under Consideration. Report: Altimeter's Conversational Business 2020
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ABOUT THIS SHOW
There’s a lot of focus in our industry on those already at the top, but change is driven at all levels. Rising highlights the builders, the shapers and the doers across marketing, media, and innovation — the ones tagged to be our future leaders. Each episode showcases a leader rising up and what they see ahead. Hosted by Josh Boaz and Mat Zucker, we talk to guests about career trajectory, the people who helped them, skills gained along the way, and the trends they're watching. Don't forget to rate, review & subscribe
HOSTED BY
Direct Agents and Prophet
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