PODCAST · arts
She Designed a Life She Loves
by Katrina Lumsden
If you are ready to start living life on your terms, in a soul led and easeful way then this is where you need to hang out.In this podcast I will be sharing with you the mindset and energetics behind creating a soul led Interiors business and how you can start, build and scale your business and skyrocket your income. I will take you from overwhelm to overflow with guest experts on all things energetics like human design, intuition, spirituality and so much more. Meet other creative women who have designed a life they love and created epically aligned business that gives them financial freedom.Plus I will be sharing my own experience and stories along the way - all to support you on your journey to designing a life you love!Connect with Katrina:Website: https://www.katrinalumsden.com.au/podcastCoaching Instagram: https://www.instagram.com/_katrinalumsden/Podcast Instagram: https://www.instagram.com/shedesigned_podcastPinterest: https://www.pinterest.com.au/_katrinalumsden/
Episodes
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Ep 76 | Soul Chat: Life Update & New Beginnings
The end of my interiors identity and the beginnings of a beautiful new aligned direction. ____ If you enjoyed this episode, please hit the subscribe button and leave a 5 star review! You will find Katrina Lumsden on Instagram @she_designed You will find links to all you need to know about working...
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Ep 75 | Soul Chat: Navigating a possible breast cancer diagnosis
Right as I began stepping into clarity around my next chapter, life delivered an unexpected test. After navigating the messy middle of identity, intuition, and change, a routine scan revealed a suspicious breast lesion—bringing fear, uncertainty, and a pause I didn’t see coming. In this episode…
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Ep 74 | Business Edit - Chatting with Rose Guida Astrologist
In today's episode I chat to Rose Guida about all things astrology and more importantly how we can use astrology as a compass for our purpose and business. Rose is a postpartum astrologer and rebirth guide for mothers navigating identity transformation after birth. Through astrology and…
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Ep 73 | Business Edit - Chatting with Kerrie Ann Jones
In today's episode I am joined by Kerrie Ann Jones - She is a Designer, Stylist, and author based in Sydney. Her work has been published in Vogue Living, Belle, House & Garden as well as several international publications. She is the former style editor of Real Living magazine and recently…
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Ep 72 | How to Design your Dream Life
What does it really mean to design a life you love? In this episode, I’m taking you back to the moment everything shifted for me — when I stopped feeling like life was happening to me and started seeing it through a completely different lens. I share the simple but powerful mindset shift that...
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Ep 71 | Business Edit - Chatting with Tara Wokulski
This week on the podcast I am joined by the lovely Tara Wokulski. Tara is an Interior Designer & Stylist based in Melbourne offering a personalised approach to all interior needs from initial concepts, internal elevations, bespoke joinery, finish specifications along with furniture, art and…
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Ep 70 | Business Edit: 5 Mindset Shifts to increase profits in your business
In today’s episode, we dive into one of the biggest foundations of a profitable interior styling business: your mindset around money. I share what really happens when you raise your prices without doing the inner work to back it, and a powerful client story that shows how shifting your beliefs...
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Ep 69 | Soul Chats - Designing a Life I Love from the Inside Out
Welcome Back - In this episode I am sharing what I have been navigating behind the scenes and being very honest about how I have gone off track with my mindset and health in the last month. I share what I am doing to change and hopefully improving my health and weight as well! Because Designing a...
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Ep 68 | Business Edit - Stop waiting for it to be perfect - just do the damn thing!
So many designers get caught up trying to make everything perfect—the website, the graphics, the feed—when the real growth happens through doing. In this episode, I’m sharing how experimenting and trying new things in my own interiors business—like workshops, masterclasses, and new service...
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Ep 67 | Soul Chats - My Raw & Real Journey into Spirituality
If you enjoyed this episode, please hit the subscribe button and leave a 5 star review! You will find Katrina Lumsden on Instagram @_katrinalumsden_or at the podcast Instagram account @she_designed You will find links to all you need to know about working with Katrina HERE BOOK a Discovery Call...
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Ep 66 | Soul chats - Turn passion into profit and design a business you love.
If you enjoyed this episode, please hit the subscribe button and leave a 5 star review! You will find Katrina Lumsden on Instagram @she_designed You will find links to all you need to know about working with Katrina HERE BOOK a Discovery Call Learn more about PURPOSE Get your FREE Interior…
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Ep 65 | Series - The Woman Behind the Business - Kellie Reynolds, Reynolds Residence
Today I am chatting with Kellie Reynolds from Reynolds Residence. Kellie started her career in interior design 20 years ago and has enjoyed some really incredible milestones during the early years of her career. Through a homewares store she owned her work was featured in magazines and saw her...
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Ep 64 | Series - Woman Behind the Business - Brittagh Lynn, Brittagh Lynn Designs
If you enjoyed this episode, please hit the subscribe button and leave a 5 star review! You can find Brittagh @brittaghlynndesign - Head over and give her a follow. You will find Katrina Lumsden on Instagram @_katrinalumsden_or at the podcast Instagram account @she_designed You will find links to...
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Ep 63 | Series-The Woman Behind the Business - Sharon Foster, La Palma Interiors
In today's episode I have a beautifu conversation with Sharon, an Interior designer who has been in the interiors industry for over 20 years through her own renovations and property developments, working in a homewares store and then starting her own styling business about 12 years ago. I had the...
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Ep 61: Soul Chat | Authentically me - The raw & real unfolding of my souls purpose
This episode is a very open, raw and real one. I share my journey of the unfolding of my souls purpose. That I am being shown and nudged to stop hiding and start to live and show up authentically as me. To follow my dream to help women to Design a Life they Love. Through mindset, meditation,...
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Ep 60: The Business Edit | How to get your first clients (without the overwhelm)
In today’s episode, I’m diving into a conversation that’s been coming up a lot with my clients—how to actually get new leads and clients when you’re starting out in your interiors business. It can feel really overwhelming in the early days when you don’t have a big portfolio, aren’t feeling...
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Ep 59 | Soul Chats: Eskape Burleigh - One of my favourite Manifestations to date
For over two decades, I’ve dreamed of owning a home with water views — a place I could see my family gathered, my grandchildren running around, and me sitting back in a deck chair soaking it all in. This vision lived on my vision board for more than 10 years, written in my journals, and even...
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Ep 58 | Soul Chats: I love my work - but this isn't it yet.
In this episode, I’m riffing from the heart about those quiet nudges we feel when something in our business or life is just… off. I open up about the signs and intuitive breadcrumbs that have guided me through every big decision—from opening my store to walking away from a thriving interiors...
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Ep 57 | Soul Chats: How to learn to feel safe in the stillness
In this episode, we unpack why intentional stillness is one of the most powerful — and uncomfortable — shifts you can make as a woman in business. If you've ever filled your calendar to avoid the quiet or panicked when things slow down, this one’s for you. Stillness isn’t laziness. It’s the...
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Ep 56 | Soul Led Stylist Membership
In today’s episode, I’m sharing the vision behind the Soul-Led Stylist Membership - a space I needed in my own career and one many of you might be craving now. This mastermind blends business strategy with soul alignment, giving you the structure and support your creativity deserves. It's all…
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Ep 55 | The Business Edit - 6 Ways Interior Designers can leverage their skills to build wealth.
The Soul Led Stylist Membership is open for enrolment! You can learn more and sign up via the link HERE ___ If you enjoyed this episode, please hit the subscribe button and leave a 5 star review! You will find Katrina Lumsden on Instagram @_katrinalumsden_or at the podcast Instagram account...
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Ep 54 | The Business Edit - How my client rebuilt her business around her life - Not the other way around
In today’s episode, I’m spotlighting a client transformation — a talented interior designer and beautiful soul inside the Soul Led Stylist Membership. After a booming year in business, she realised the pace she was keeping wasn’t sustainable… and more importantly, it wasn’t aligned with the…
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Ep 53 | The Business Edit - How to Create Your Irrestable Soul Aligned Offer in your Interiors Business
eady to create an offer that feels like you and pays you well? In the Soul Aligned Offer Workshop, you’ll be guided through a powerful visualisation to design, name, and price one aligned offer you can turn on whenever you’re ready to earn — and love every second of delivering. ✨ Join us here →...
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Ep 52 | She Designed - Manifesting Intuitive Abundance - Interview with Carla Townsend
If you enjoyed this episode, please hit the subscribe button and leave a 5 star review! You will find Carla @moneymindsethub on Instagram or listen to her podcast Money Mindset Hub You will find Katrina Lumsden on Instagram @_katrinalumsden_or at the podcast Instagram account @she_designed You…
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Ep 51 | Soul Chats | How to quickly reset & reframe to improve your mood
If you enjoyed this episode, please hit the subscribe button and leave a 5 star review! You will find Katrina Lumsden on Instagram @_katrinalumsden_or at the podcast Instagram account @she_designed You will find links to all you need to know about working with Katrina HERE BOOK a Discovery Call...
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Ep 50 | Soul Chats - How Manifestation & Meditation changed my life.
If you enjoyed this episode, please hit the subscribe button and leave a 5 star review! You will find Katrina Lumsden on Instagram @_katrinalumsden_or at the podcast Instagram account @she_designed You will find links to all you need to know about working with Katrina HERE BOOK a Discovery Call...
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Ep 49 | The Business Edit - How you can infuse an Online Course into your Interiors business model
If you enjoyed this episode, please hit the subscribe button and leave a 5 star review! You will find Katrina Lumsden on Instagram @_katrinalumsden_or at the podcast Instagram account @she_designed You will find links to all you need to know about working with Katrina HERE BOOK a Discovery Call...
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Ep 48 | Soul Chats - How to kick Imposter Syndrome to the curb.
Ever felt like a total fraud in your interiors business? Like you're just waiting for someone to tap you on the shoulder and say, “Hey… you don’t belong here”? In this episode, we’re diving into the all-too-common world of imposter syndrome for designers and stylists — and how to move through it...
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Ep 47 | The Business Edit - Kate Astill | From Science to Success: How Mindset and Strategy Fuel Business Growth
In today's episode I chat to Kate Astill of @womanceosayings on how she has moved from being a medical scientist into yoga teacher and content creation & online business expert. She has created and built an Instagram following through her clever marketing skills and now helps other women to grow...
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Ep 46 | Soul Chats - Healthy Hustle: How to Grow Your Business Without Losing Yourself
This week on the podcast, I’m getting real about burnout and hustle — and how my early days of business taught me everything not to do. From working late nights, weekends, and saying yes to every project, I ran myself into the ground... until I finally hit a wall. If you’ve ever felt like you’re...
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Ep 45 | Ashleigh Luhr from White Ink Creative | Creating a Premium Brand & Website to attract Premium Clients
In today's episode I am joined by Brand and Website Designer Ashleigh Luhr from White Ink Creative. White Ink Creative is a luxury brand and website design studio for the visionary entrepreneur ready to elevate their business with high end, refined branding. We chat about the importance of…
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Ep 44 | What to Include in your services guide
As a follow on from last week - I am sharing today what to actually include in your services guide. It's a short and simple episode that will help you get started. If you enjoyed this episode, please hit the subscribe button and leave a 5 star review! You will find Katrina Lumsden on Instagram...
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Ep 43 | How to Create a Signature Client Experience in your Interiors Business
What makes a client not only love working with you—but rave about you, refer you, and come back again? In this episode, I’m guiding you through how to craft your own signature client experience—one that aligns with your values and delivers serious wow-factor. We’ll explore: ✨ Why experience…
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Ep 42 | Part Two | Carla Townsend - Wealthy Woman Energy: Rewriting Your Money Story, Embodying Abundance & Leaving a Legacy
In part two of this incredible episode Carla shares her tips on how to embody the mindset of a wealthy woman as well as insights on asking yourself the question - do you have a fear of success? We dive into what might be holding you back with your earning potential and how to create boundaries…
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Ep 41 | Part One | Carla Townsend - Wealthy Woman Energy: Rewriting Your Money Story, Embodying Abundance & Leaving a Legacy
In this powerful two-part conversation, I’m joined by the incredible Carla Townsend — Money Mindset & Success Coach and host of the globally loved Money Mindset Hub podcast. Carla has helped hundreds of high-achieving women break through money blocks, charge their worth, and create businesses and...
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Ep 40 | Why Hosting Workshops & Events can Skyrocket your Interiors Business
Hosting events and workshops has been a game-changer in my interiors business. It positioned me as an authority, built my email list, increased leads, and filled my online courses. Whether in-person or online, these experiences create deep connections, build trust, and attract your dream clients....
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Ep 39 | How to go from feeling drained to feeling lit up in your business
In this episode, we're diving deep into a conversation that has been at the heart of our first week inside Soul Led Stylist. So many designers and stylists are craving a business that feels aligned, easeful, and joyful—but often, they're stuck in a cycle of overworking and burnout. If you've ever...
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Ep 38 | How to Build a Thriving Interiors Business —No Matter Where You’re Starting
If you enjoyed this episode, please hit the subscribe button and leave a 5 star review! You will find Katrina Lumsden on Instagram @_katrinalumsden_or at the podcast Instagram account @shedesigned_podcast Sign up for the next live round of The Kickstart Project HERE You will find links to all you...
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Ep 37 | How to Sell your Services in a Soulful Way
Selling doesn’t have to feel icky, pushy, or misaligned. In this episode, we’re diving into a soulful approach to selling that feels natural and easeful. If you’ve ever felt turned off by the traditional sales tactics of hard selling, bro marketing, or overpromising results, this conversation is...
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Ep 36 | How to Master Storytelling with Colette McBeth Part 2
I hope you enjoy Part Two of this juicy episode. Colette Mcbeth is an author, former TV correspondent and master storyteller. She has helped more than 600 entrepreneurs create content that makes their audience want what they have without the hard sell. You can find Colette @thecolettemcbeth ___…
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Ep 35 | How to Master Storytelling with Colette McBeth Part One
So many great takeaway's in today's episode! Colette Mcbeth is an author, former TV correspondent and master storyteller. She has helped more than 600 entrepreneurs create content that makes their audience want what they have without the hard sell. You can find Colette @thecolettemcbeth __ If you...
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Ep 34 | Building Confidence, Connections and Conversions: Coming out from behind your projects
Are you hiding behind your work instead of showing up as the face of your brand? In this episode, I dive into why stepping out from behind your projects and showing yourself is the key to building trust, connection, and ultimately, sales. I share my own journey of overcoming the fear of being on...
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Ep 33 | Ditch the 'should' do's and create a business that is soul led.
What if I told you there’s no one right way to build your interiors business? Success isn’t about following outdated industry “rules”—it’s about designing a business that truly aligns with YOU. In this episode, I’m sharing how breaking free from the ‘shoulds’ and tuning into what feels right can...
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Ep 32 | Interiors Content Made Easy | Content Strategy
If you enjoyed this episode, please hit the subscribe button and leave a 5 star review! SAVE YOUR SEAT - Tune in & Niche Down Masterclass You will find Katrina Lumsden on Instagram @_katrinalumsden_or at the podcast Instagram account @shedesigned_podcast You will find links to all you need to…
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Ep 31 | Series Interiors Content Made Easy |
If you're wondering what kind of content actually helps you grow, attract dream clients, and convert sales in 2024—this episode is for you! The Instagram landscape is always evolving, and while reels used to dominate, carousels are now taking the lead. I break down the best content strategies for...
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Ep 30 | Bonus Episode - How to Create a Soul Led Business.
The Soul-Led Stylist is your go-to resource for creating an interiors business that aligns with your purpose and lifestyle. From marketing and mindset to crafting irresistible offers. This is a unique 3-month container blending strategy, mindset, intuition, and energetics to help you: ✨ Attract...
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Ep 29 | Series Interiors Content Made Easy | Storytelling
In this episode, we dive into the art of storytelling as a game-changing tool for interior designers and stylists looking to stand out in a crowded market. Discover why storytelling builds emotional connections, showcases your personality, and helps clients see themselves in your designs. You’ll...
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Ep 28 | Series Interiors Content Made Easy - Dream Building Marketing
In this episode, we’re talking about two essential pillars of building a thriving interiors business: niching and social media marketing. These elements are non-negotiable if you want to attract your dream clients. Learn how to combine a clear niche with a strong online presence to position...
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Ep 27 | Series - Interiors Content Made Easy | Creating Content Pillars
If you enjoyed this episode, please hit the subscribe button and leave a 5 star review! DOWNLOAD - Your content pillars sheet here. You will find Katrina Lumsden on Instagram @_katrinalumsden_or at the podcast Instagram account @shedesigned_podcast You will find links to all you need to know…
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Ep 26 | Series - Interiors Content Made Easy | Know your Clients.
In this first episode of the Interiors Content Made Easy series, we explore why knowing your ideal clients is the foundation of great content. Without relatable, client-focused posts, your audience will keep scrolling. Learn how to create content that grabs attention, builds trust, and turns...
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ABOUT THIS SHOW
If you are ready to start living life on your terms, in a soul led and easeful way then this is where you need to hang out.In this podcast I will be sharing with you the mindset and energetics behind creating a soul led Interiors business and how you can start, build and scale your business and skyrocket your income. I will take you from overwhelm to overflow with guest experts on all things energetics like human design, intuition, spirituality and so much more. Meet other creative women who have designed a life they love and created epically aligned business that gives them financial freedom.Plus I will be sharing my own experience and stories along the way - all to support you on your journey to designing a life you love!Connect with Katrina:Website: https://www.katrinalumsden.com.au/podcastCoaching Instagram: https://www.instagram.com/_katrinalumsden/Podcast Instagram: https://www.instagram.com/shedesigned_podcastPinterest: https://www.pinterest.com.au/_katrinalumsden/
HOSTED BY
Katrina Lumsden
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