PODCAST · business
Sprout Nonprofit | the podcast for small shop nonprofits
by Rachel Bearbower
Feeling overstretched, distracted and drained all for the mission you love? Yea, that is not our jam.This is the community where small shop nonprofit executive directors, founders and change makers can learn to reclaim their time, build their blueprint and boost their impact by fundraising smarter and prioritizing radical connections, all while seeding their mission for sustainable and lasting impact.This is Sprout, THE podcast for small shop nonprofits looking to do more good in the world. This podcast is hosted by former nonprofit Executive Director, Founder and farmer-in-training Rachel Bearbower of Small Shop Strategies.Welcome to the farm. Let's dig in. 🌱
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73 | [CASE STUDY] How an arts nonprofit embraced the art of storytelling through email
Can an email series transform your community engagement? In today's episode, I'm join by the one and only Trent Rash, Executive Director of the Missouri Symphony to talk about being stopped on the street because of an email — and how storytelling is essential to every nonprofit organization. Trent reflects on the challenges and rewards of nonprofit leadership, especially in the arts sector. Join us to hear how storytelling and embracing change can redefine the success of a nonprofit organization. 🔗 Links mentioned in this episode How to launch an automated new donor welcome series ☕️ Find me on social media Instagram LinkedIn ⭐️ Get to know Trent + MOSY Website LinkedIn Instagram ⚙️ My favorite tech tools ConvertKit (PS. nonprofits get 20% off!) Learn the steps needed to increase your donor retention without sacrificing the personalization needed to build a real connection with your donors! In this webinar, I'll walk you through the 3 action steps to create, write and automate a new donor (or subscriber) welcome series this year. Sign up today! https://www.smallshopstrategies.com/webinar
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72 | [CASE STUDY] This nonprofit recognized the power of relationship building and increased engagement by 357%
Whether you're a small shop leader, an aspiring nonprofit professional, or simply someone interested in the intersection of creativity, finance, and education, this episode is a must-listen. Andrea Ferrero-Haggerty is on the podcast sharing about her journey as the Executive Director and Co-Founder of Pockets Change. This episode serves as an inspiring example of how small organizations can make a substantial impact with the right approach, mindset, and community support. Join this conversation in exploring how productivity and purpose can align to create meaningful, sustainable change. 🔗 Links mentioned in this episode How to launch an automated new donor welcome series ☕️ Find me on social media Instagram LinkedIn ⭐️ Get to know Andrea + Pocket's Change Pockets Change Website Find out your Money Personality Quiz Andrea on LinkedIn Pockets Change on Instagram ⚙️ My favorite tech tools ConvertKit (PS. nonprofits get 20% off!) Learn the steps needed to increase your donor retention without sacrificing the personalization needed to build a real connection with your donors! In this webinar, I'll walk you through the 3 action steps to create, write and automate a new donor (or subscriber) welcome series this year. Sign up today! https://www.smallshopstrategies.com/webinar
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71 | Productivity isn't the point
If you're feeling the strain of endless tasks and unrelenting expectations, this episode is a breath of fresh air. Ask we kick off the new year, we're also calling for a call to action to rewrite the narrative on productivity, focusing on what truly matters. Tune in for an enlightening journey towards sustainable productivity, where doing less can actually mean achieving more. 🔗 Links mentioned in this episode One Day Calendar Productivity Challenge How to launch an automated new donor welcome series ☕️ Find me on social media Instagram LinkedIn ⚙️ My favorite tech tools ConvertKit (PS. nonprofits get 20% off!) Running a nonprofit is not easy, but what if you had a few more hours back in your day? During the challenge, I will show you the 3 strategies you need to create more space on your calendar this year – easily. Sign up today! https://www.smallshopstrategies.com/challenge
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70 | Get your inbox under control before year-end
This time of year, your inbox is the LAST place you should be spending all your time. Yet, here we are. Stuck spending our days and weeks in our inboxes. You likely know this frustration. In today's episode, we're talking about just that - your email inbox! And more specifically, the simple strategies you need to keep it under control and from taking over your life. ☕️ Find me on social media Instagram LinkedIn ⚙️ My favorite tech tools ConvertKit (PS. nonprofits get 20% off!) Running a nonprofit is not easy, but what if you had a few more hours back in your day? During the challenge, I will show you how to start saving 2+ hours in your day – easily. (Yes, that's 10+ hours a week!). Sign up today! https://www.smallshopstrategies.com/challenge
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69 | Direct Mail Fundraising at Year-End with Steven Screen
Is direct mail fundraising all that and a bag of chips? Dive into this Bonus Call from inside the SproutED membership featuring Steven Screen, a fundraising guru with over 30 years of experience! Steven shares a treasure trove of tips on leveraging direct mail for donor engagement. He unpacks the nuances of creating impactful appeals and explains why direct mail remains a powerful tool in your fundraising arsenal, especially amidst the trend of decreasing online giving. Get ready to transform your fundraising strategy from transactional to relational with Steven's expert guidance. 🔗 Links mentioned in this episode Get to know Steven and the Better Fundraising Company Connect with Steven Screen on LinkedIn ☕️ Find me on social media Instagram LinkedIn ⚙️ My favorite tech tools ConvertKit (PS. nonprofits get 20% off!)
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68 | Unlocking major gifts and overcoming your fundraising mindset with Rhea Wong
Are you ready for a no-BS conversation with Rhea Wong all about raising major money with high net worth donors? On this 🌱 SproutED bonus call replay, Rhea and I dive into the significance of major gifts in fundraising and the impact that our mindset plays in our fundraising success. Giddy up, because this episode is chalked full of mic drop moments. If major giving is part of your fundraising strategy, you're not going to want to miss this episode. 🔗 Connect with our guest Connect with Rhea on LinkedIn Learn more about the Fundraising Accelerator Listen to the Nonprofit Lowdown ☕️ Find me on social media Instagram LinkedIn ⚙️ My favorite tech tools ConvertKit (PS. nonprofits get 20% off!) Running a nonprofit is not easy, but what if you had a community of people to support you? Enrollment for 🌱SproutED, the only community for small shop Executive Directors to grow — together. Enroll today: https://www.smallshopstrategies.com/joinsprouted
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67 | The 4 Rules of Inbox Management
Have you all of a sudden looked up from your computer and realized you've spent all day in your inbox? You likely know this frustration. In today's episode, we're talking about just that - your email inbox! And more specifically, the 4 rules you need to keep from wasting your whole day responding to emails that are other people's priorities. ☕️ Find me on social media Instagram LinkedIn ⚙️ My favorite tech tools ConvertKit (PS. nonprofits get 20% off!) Running a nonprofit is not easy, but what if you had a community of people to support you? Enrollment for 🌱SproutED, the only community for small shop Executive Directors to grow — together. Enroll today: https://www.smallshopstrategies.com/joinsprouted
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66 | Building Relationships, Not Just Lists: Email Marketing Q+A
Welcome back to Part 2 of our deep dive into email marketing and list segmentation. If you missed Part 1, make sure to take a listen so you have the full scoop! In this episode, I dive into all your email marketing questions — including my favorite tool (ConvertKit - duh!), is unsubscribe stress worth it and a powerful case study from Andrea, Executive Director, of Pockets Change, and SproutED member. ☕️ Find me on social media Instagram LinkedIn ⚙️ My favorite tech tools ConvertKit (PS. nonprofits get 20% off!) Running a nonprofit is not easy, but what if you had a community of people to support you? Enrollment for 🌱SproutED, the only community for small shop Executive Directors to grow — together. Enroll today: https://www.smallshopstrategies.com/joinsprouted
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65 | Segmentation Secrets: Tailoring Your Nonprofit's Message for Impact
Today, we're diving into the tech and automation side of email marketing, and there was so much to unpack, you'll need to check back next week for part 2! This episode was inspired by a voice memo we received from Jo, the Executive Director of Make.Do., a creative organization in Arkansas. If you're new to email marketing or still getting the hang of managing your donor list, this is the episode for you as I break down key email marketing terminology, why segmenting your list is so important and the impact it can have on your org. 🔗 Resources mentioned in this episode 👀 WATCH - Part 1 - Why paying attention to some* metrics in your email can be powerful 👀 WATCH - Part 2 - My tagging secrets 👀 WATCH - Part 3 - How you can apply it to your org 🏷️ ➜ My Email Tag - Naming Conventions + Strategy Template - DOWNLOAD NOW ☕️ Find me on social media Instagram LinkedIn ⚙️ My favorite tech tools ConvertKit (PS. nonprofits get 20% off!) Running a nonprofit is not easy, but what if you had a community of people to support you? Enrollment for 🌱SproutED, the only community for small shop Executive Directors to grow — together. Enroll today: https://www.smallshopstrategies.com/joinsprouted
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64 | Peek inside the SproutED community — Grant Writing Q+A with DeaRonda Harrison
Peeling back the curtain on one of the SproutED Community Bonus calls. In this episode, DeaRonda Harrison of June First Firm chats with SproutED community members and answers all their grant writing questions. Bonus calls take place monthly inside the SproutED community and members get exclusive access to industry experts on some of the biggest issues facing EDs and nonprofits. Join the SproutED waitlist. Get to know DeaRonda Harrison. ☕️ Find me on social media Instagram LinkedIn ⚙️ My favorite tech tools ConvertKit (PS. nonprofits get 20% off!)
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63 | How to Set Boundaries and Banish Burnout with Julia Campbell (Nonprofit Nation)
Helllloooo from Nonprofit Nation! In this episode, I am sharing an episode from when I was a guest on Julia Cambell's podcast, Nonprofit Nation. This is one of my favorite interviews I've ever done. We talk about ideas for building resilience in our organizations and in ourselves, especially after the collective trauma we all experienced (the pandemic) and what the most successful nonprofit organizations and successful EDs have in common. Follow Nonprofit Nation Get to know Julia Campbell ☕️ Find me on social media Instagram LinkedIn ⚙️ My favorite tech tools ConvertKit (PS. nonprofits get 20% off!)
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62 | What to expect this Fall
We are back in action! The Sprout Nonprofit podcast is back from summer vacation and shaking things up. In this episode, I share with you some of the shifts I'm making in my business, some exciting new offerings (this will be a surprise to no one), more about enrollment for SproutED and some fun updates to the Sprout podcast. 🔗 Links mentioned in this episode Got a question about systems, productivity or your org? Leave a voice memo Interested in System Setup support? Fill out this form Ready to be the next SproutED member? Join the waitlist ☕️ Find me on social media Instagram LinkedIn ⚙️ My favorite tech tools ConvertKit (PS. nonprofits get 20% off!)
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61 | Why Email is the Secret Weapon for Nonprofits to Retain Donors
Need a few hot tips for retaining your donors? A new report is in and I'm giving you all the highlights for keeping your donors engaged amidst the decreasing giving trend. I also dive into the importance of email marketing and share some important benchmarks for small shops. Giddy up because it's time to make the shift from a transactional approach to a more relational approach. My favorite email marketing tool: ConvertKit (PS. nonprofits get 20% off!) Join me for the North America Giving Conferece hosted by Fundraising Everywhere next week, click here to get signed up. ____ Running a nonprofit is not easy, but what if you had a few more hours back in your day? During the challenge, I will show you how to start saving 2+ hours in your day – easily. (Yes, that's 10+ hours a week!). Sign up today! https://www.smallshopstrategies.com/challenge
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60 | Overcoming your fundraising fears [REPLAY]
Ready to take back control of your calendar? In this episode, I will share with you the three layers of calendar management and how practice putting your non-negotiables and boundaries in the calendar will help you work more efficiently and intentionally. ____ Running a nonprofit is not easy, but what if you had a few more hours back in your day? During the challenge, I will show you how to start saving 2+ hours in your day – easily. (Yes, that's 10+ hours a week!). Sign up today! https://www.smallshopstrategies.com/quiz
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59 | Want 546 hours added to your calendar?
Ready to take back your time and banish that burnout for good?⏰ Find out how I plan my calendar and practice flexible time blocking. ____ Running a nonprofit is not easy, but what if you had a few more hours back in your day?During the challenge, I will show you how to start saving 2+ hours in your day – easily. (Yes, that's 10+ hours a week!). Sign up today! https://www.smallshopstrategies.com/challenge 📦 As your go-to nonprofit productivity pal, check out my Amazon store with my favorite productivity tools. https://www.amazon.com/shop/smallshopstrategies *yes, I earn commission on anything you purchase through my store. Current commission earned: $0.09.
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58 | How to create a new donor welcome series [REPLAY]
The best way to retain new donors? With an automated welcome series. No need to let new donors slip through the cracks - keep 'em coming back for more. Here's how to put a crucial part of donor stewardship on autopilot. 😍 make donor relationships a priority. Steal my 100-day roadmap to give donors a welcoming experience -www.smallshopstrategies.com/100days
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57 | The 4 systems every nonprofit needs
Systems are crucial for becoming more focused, organized, and productive. In this episode, we'll cover the 4 systems every nonprofit needs and how they work together to boost your productivity -- and, therefore, your impact. ____ ⚙️ Running a nonprofit is not easy, but what if you had a few more hours back in your day? During the challenge, I will show you how to start saving 2+ hours in your day – easily. (Yes, that's 10+ hours a week!). Sign up today! (It's FREE!) https://www.smallshopstrategies.com/challenge 📦 As your go-to nonprofit productivity pal, check out my Amazon store with my favorite productivity tools. https://www.amazon.com/shop/smallshopstrategies *yes, I earn commission on anything you purchase through my store. Current commission earned: $0.09.
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56 | Can anyone be a fundraiser?
Being a fundraiser is not for the faint of heart. But what happens when someone unexpected becomes a fundraiser. This episode is a peek inside of a project that my partner and I are working on together for our small town in the middle of nowhere Iowa. But it's really about giving everyone an opportunity to to find alignment about something they are passion about and letting them run with it. ____ 🌱 Take this 4-question quiz to get a curated podcast playlist and reveal where you need to focus to create sustainable impact inside your nonprofit. https://www.smallshopstrategies.com/quiz
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55 | What's an annual report and do you need one? [REPLAY]
Do you need an annual report? Is there a difference between an annual report and an impact report? In this podcast, we'll walk through everything you need to know about annual reports and how to use them to steward your supporters. ___ 👀 Prefer to read? Check out our blog post: How to create an impactful annual report for your nonprofit: https://www.smallshopstrategies.com/podcast/nonprofit-annual-report 🌱 Stuck on how to format your impact report? Snag this free template: www.smallshopstrategies.com/impact
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54 | 5 reasons to join a membership program for EDs
If you've wondered if you should give a membership a try, or even if it works, this episode will give you all the clarity. Hear my hot take on memberships, and what type of memberships are most effective for small shop EDs. After coaching hundreds of executive directors, I have lots of thoughts to share with you! 👉 Ready to reclaim your time, build better relationships, and raise more money? 🌱🌱Join SproutED - the ONLY membership program for small shop EDs. www.smallshopstrategies.com/sprouted
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BONUS | No trophies for being busy
Running your nonprofit all on your own isn't easy, but what if it didn't have to feel so hard? Listen to this episode for the ONE question you need to ask yourself this week. 🌱 🌱 🌱 Does this feel familiar? -You've got board members questioning your every move -You're constantly being pulled in a million directions -You don't have a place to turn with your questions -You just want to do the good work you set out to do Newsflash 👉 it doesn't have to be this way It's time to do it differently with SproutED. 🌱 Ready to reclaim your time, build better relationships, and raise more money? Join SproutED. Doors close February 6, so save your spot today! www.smallshopstrategies.com/sprouted
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LIVE PANEL: Meet the EDs who are saving time and raising more
Want to peek behind the curtain of what it's like be inside the SproutED community? This is the episode for you. This is a replay of a conversation with a few members of the SproutED Community. Come hear from them about their ah-ha moments, how they are planning for 2023 and how they've met some of their best friends inside the community. 🌱 Ready to reclaim your time, focus on donor relationships, and raise more money? Join SproutED. Doors close on February 6, so save your spot today! https://www.smallshopstrategies.com/sprouted
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Bonus | ED Panel tomorrow
Want to peek behind the curtain of what it's like be inside the SproutED community? Join 3 long time members of the SproutED Community tomorrow, Tuesday, January 17 at 12pm CT (10am PT, 1pm ET) for a conversation. Come hear from them about their ah-ha moments, how they are planning for 2023 and how they've met some of their best friends inside the community. Of course, you'll have a chance to ask any questions you have about the topic or SproutED. Listen to this episode to find out more! Join us tomorrow ➜ https://www.smallshopstrategies.com/edpanel 🌱 Ready to reclaim your time, focus on donor relationships, and raise more money? Join SproutED. Doors close on February 6, so save your spot today! https://www.smallshopstrategies.com/sprouted 🤔 Not sure if SproutED is right for you? Come to the panel tomorrow! https://www.smallshopstrategies.com/edpanel
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53 | How to create a lasting impact this year
How do you create a lasting impact? The answer: relationships. But how do you find time for relationships when your to-do list and schedule are already over-stuffed? Hear my thoughts on how to make relationships a priority this year. 🌱 Join our FREE productivity challenge coming up on January 10. Learn my method for prioritization and make sure you run your calendar (not the other way around). Sign up at https://www.smallshopstrategies.com/challenge
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BONUS | Take back your time
What would it feel like to get 2+ hours back every day? YOU'RE INVITED. Mark your calendar for January 10, 11, + 12 for a free 3-day productivity challenge. Sign up today: https://www.smallshopstrategies.com/challenge
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52 | My favorite productivity tips for 2023
Start off the New Year on the right track 🎉🎉🎉 Hear my favorite productivity tips for 2023. ___ 🌱 Join our FREE productivity challenge coming up on January 10. Learn my method for prioritization and make sure you run your calendar (not the other way around). Sign up at https://www.smallshopstrategies.com/challenge
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51 | Why is stewardship so hard?
Stewardship is essential to creating a sustainable impact. But why is it so hard to do? Hear the 4 most common challenges faced by EDs, along with how to make stewardship easier. ___ ➡️ snag the stewardship roadmap: https://www.smallshopstrategies.com/100days
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50 | Small Shop is evolving - podcast rebrand announcement
Drum roll… The Productive Executive Director is now called SPROUT! This episode is a little different from our normal episodes where I share tips for nonprofit EDs. Today, I'm sharing what's been going on behind the scenes at Small Shop. Listen in to hear all about the how and why behind our podcast rebrand! In this episode, you will hear: - A quick celebration of our 50th episode - Some background on Productive ED - Why a name change matters - What you can expect from the change ___ 📣 share a screenshot of this episode and tag @smallshopstrategies on Instagram https://www.instagram.com/smallshopstrategies/ 👀 see our new branding at http://www.smallshopstrategies.com
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49 | Should you do Giving Tuesday?
Picture this. It's the week of Thanksgiving and you see another Giving Tuesday email in your inbox. "Oops, is that next week already?!" Hear why this national day of giving isn't for everyone and how to make #GivingTuesday easy as apple pie. Connect with Rachel from Small Shop Strategies: smallshopstrategies.com instagram.com/smallshopstrategies facebook.com/smallshopstrategies
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BONUS | "You can't be political"
Can nonprofits talk about politics? Why are we afraid to talk about social and political issues? There are a lot of misconceptions about what's allowed. Those misconceptions keep nonprofits from boosting their impact and mobilizing your donors and community members. In this episode, we're going to clarify some of the myths about politics and how your organization can be part of having conversations about issues that are important to your work. Resources: The Rules of the Game: A Guide to Election-Related Activities for 501(c)(3) Organizations by Bolder Advocacy Permissible Election Activities Checklist by Nonprofit Vote IRS restrictions - 501(c)(3) vs. 501(c)(4) Tax-Exempt Organizations Be The Ones has a free nonpartisan voters guide that explains 10 state & local positions you should know before heading to the polls and how their jobs directly impact issues like reproductive justice, education, and voting access. Disclaimer: The information in this podcast does not, and is not intended to, constitute legal advice. All information, content, and materials available are for general informational purposes only. Connect with Rachel from Small Shop Strategies: smallshopstrategies.com instagram.com/smallshopstrategies facebook.com/smallshopstrategies
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48 | Let's talk about campaigns
Is it marketing? Fundraising? A little bit of both? Campaigns. Love 'em or hate 'em, campaigns help you plan your communications and move people to take action. Tune into this episode to learn best practices and the most common campaign mistakes to avoid. Connect with Rachel from Small Shop Strategies: smallshopstrategies.com instagram.com/smallshopstrategies facebook.com/smallshopstrategies
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47 | What's a fundraising offer?
When it comes to fundraising campaigns, clear always beats clever. Clear is kind. Want to move your donors to take action and make a gift? Create a crystal clear fundraising offer. In this episode, we'll walk through how to turn your impact statement into a fundraising offer, with the help of Build Good founder Mike Duerkson. Sample appeal: buildgood.com/read-the-blog/2022/07/01/this-appeal-raised-835911-heres-what-you-can-learn-from-it/ Resources mentioned: Impact statement worksheet: https://www.smallshopstrategies.com/isw Build Good Podcast: buildgood.com/category/podcast/ Connect with Rachel from Small Shop Strategies: smallshopstrategies.com instagram.com/smallshopstrategies facebook.com/smallshopstrategies
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46 | 6 ways to create solid relationships with first-time donors [replay]
Did you know 80% of new donors don't give a second gift? Why? Because they either didn't get a response to their gift. Or they don't feel like the organization cares about them as a person. In today's episode, we're talking about what you need to do the moment a new donation rolls in and how to create a really solid relationship with a new donor. Resources mentioned: Get your steward$h!t together: smallshopstrategies.com/keepyourdonors Donor experience roadmap: smallshopstrategies.com/100days Connect with Rachel from Small Shop Strategies: smallshopstrategies.com instagram.com/smallshopstrategies facebook.com/smallshopstrategies
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45 | The year-end warm up: How to have a successful YE
You don't want to hear this but… year-end will be here before we know it. Are you ready? Of course not! It's barely September. Want to avoid the year-end tornado (aka your brain feeling like scrambled eggs for 7 weeks straight?) Listen to this episode to learn the 6 steps you can take now to make life easier later. Resources mentioned: Get your steward$h!t together www.smallshopstrategies.com/keepyourdonors Change title case support.microsoft.com/en-us/topic/change-the-case-of-text-in-excel-adc65f5b-958f-46a2-4d23-ab4d5faf48a8 Connect with Rachel from Small Shop Strategies: smallshopstrategies.com instagram.com/smallshopstrategies facebook.com/smallshopstrategies
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44 | How to write an impact statement [REPLAY]
"So…what do you do?" The dreaded question. How do you keep people interested when you talk about your nonprofit —and list off the dozens of programs you offer. (Hint: you don't). In this episode, find out how to create an impact statement that's not only easy to remember, but memorable and engaging. Impact statement worksheet: https://www.smallshopstrategies.com/pod44 Prefer to read? Blog here: smallshopstrategies.com/podcast/creating-a-memorable-impact-statement Connect with Rachel from Small Shop Strategies: smallshopstrategies.com instagram.com/smallshopstrategies facebook.com/smallshopstrategies
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43 | Why I put mental health weeks on my calendar
It's not about taking more vacation. It's about creating more whitespace to get stuff done. (And sneaking in a little rest too). Find out how I planned my mental health breaks and what you can do to implement them for yourself. So you can work smarter—not harder. Resources mentioned: calendly.com Prefer to read? Blog here: smallshopstrategies.com/podcast/why-i-put-mental-health-weeks-on-my-calendar Connect with Rachel from Small Shop Strategies: smallshopstrategies.com instagram.com/smallshopstrategies facebook.com/smallshopstrategies
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42 | Is social media distracting you?
How much time are you spending on content creation? Yes, social media matters. But…how important is it? In this episode, we'll talk about why social media is a distraction and how to steward your donors more effectively. Resources mentioned: 102 captions for nonprofits - astounding-maker-5659.ck.page/products/99-social-media-captions-for-nonpr Connect with Rachel from Small Shop Strategies: smallshopstrategies.com instagram.com/smallshopstrategies facebook.com/smallshopstrategies
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41 | How we can raise more together
What can you do TODAY to make sure you have a great year-end? I know it's summer, and I know things like appeals, campaigns, and Giving Tuesday all seem like a year away. But the work you do now will create the foundation for a smooth end of year. Listen to this episode to find out how. raisemoretogether.co Connect with Rachel from Small Shop Strategies: smallshopstrategies.com instagram.com/smallshopstrategies facebook.com/smallshopstrategies
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BONUS | Coaching call open house
Not sure what coaching looks like? Here's your chance to get a little behind the scenes look! I'm so excited to announce that I'll be hosting an open house tomorrow, Tuesday, June 28th at 12pm CT (10am PT, 1pm ET). Listen to this episode to find out more! Sign up: smallshopstrategies.com/openhouse Connect with Rachel from Small Shop Strategies: smallshopstrategies.com instagram.com/smallshopstrategies facebook.com/smallshopstrategies
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40 | Your biggest PED questions
What's a Small Shop nonprofit? Who is the Productive Executive Director meant for? Tune into this episode to find out what the PED is all about and whether it's the right community for you. RSVP to Tuesday's Open House: www.smallshopstrategies.com/openhouse Connect with Rachel from Small Shop Strategies: smallshopstrategies.com instagram.com/smallshopstrategies facebook.com/smallshopstrategies
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BONUS | Two BIG Announcements
Tomorrow is a BIG DAY! I'm popping into your podcast feed on a Monday with two big announcements. Hint: if you're an ED who doesn't have enough time in your day, this is for you. Join the Productive Executive Director: smallshopstrategies.com/beproductive Connect with Rachel from Small Shop Strategies: smallshopstrategies.com instagram.com/smallshopstrategies facebook.com/smallshopstrategies
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39 | The emotional labor of being an ED
There's a reason EDs are exhausted all of the time (and no, it's not because you need more hours in the day!). Say it with me: thinking is work. Anticipating is work. Planning is WORK. In this episode, we'll talk about emotional labor and what you can do to navigate the extra mental load you carry as an ED. Resources mentioned in the episode: nytimes.com/2021/04/21/parenting/women-gender-gap-domestic-work.html english.emmaclit.com/2017/05/20/you-shouldve-asked/ fairplaylife.com/ www.fairplaylife.com/the-cards Connect with Rachel from Small Shop Strategies: smallshopstrategies.com instagram.com/smallshopstrategies facebook.com/smallshopstrategies
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38 | Mid-Year Fundraising: It's that time already!
Has it been a whole 5 months since the last time you asked for a gift from your donors? What's holding you back from reaching out to your donors. If you are feeling a little nervous about asking again.. Then this episode will walk you through some of the fears you might be facing and how to overcome them. Connect with Rachel from Small Shop Strategies: www.smallshopstrategies.com/ www.instagram.com/smallshopstrategies/ www.facebook.com/smallshopstrategies/
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37 | The cost of not hiring
Love to DIY? You're not alone. But what's the financial impact of doing everything yourself? Listen to this episode to find out. We'll also cover how to prioritize and figure out who your next hire should be. Grab this worksheet to help make delegating a bit easier: www.smallshopstrategies.com/delegate Connect with Rachel from Small Shop Strategies: www.smallshopstrategies.com/ www.instagram.com/smallshopstrategies/ www.facebook.com/smallshopstrategies/
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36 | The emotional side of delegating
Delegating isn't easy. What's harder? Asking for help. When it comes to building your team, there's a lot you have to come to terms with— imposter syndrome, anxiety, and…probably hardest of all… vulnerability. In this episode, we're going to talk about the emotional side of delegating and hiring a team for your nonprofit. Grab this worksheet to help make delegating a bit easier: www.smallshopstrategies.com/delegate Connect with Rachel from Small Shop Strategies: www.smallshopstrategies.com/ www.instagram.com/smallshopstrategies/ www.facebook.com/smallshopstrategies/
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35 | Time to hire? → Start here!
Should you hire a contractor, consultant, or part-time employee? What's the difference between a freelancer and a part-time employee? As a Small Shop nonprofit, hiring a full-time employee might not be in the cards right now, and that's OKAY. In this episode, we'll walk through your options. Mentioned in the episode: smallshopstrategies.com/essentials smallshopstrategies.com/projectplanner Connect with Rachel from Small Shop Strategies: smallshopstrategies.com instagram.com/smallshopstrategies facebook.com/smallshopstrategies
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34 | Realign your social media strategy
Does something in your social media strategy feel off? Feeling like you're putting in all this effort and never seeing any traction? Let's talk about how you can realign your social media strategy and build stronger connections with your audience. (Hint: it has nothing to do with asking for more donations on Instagram) Mentioned in the episode: smallshopstrategies.com/contentcalendar smallshopstrategies.com/essentials-social-media Connect with Rachel from Small Shop Strategies: www.smallshopstrategies.com/ www.instagram.com/smallshopstrategies/ www.facebook.com/smallshopstrategies/
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33 | What's an annual report and do you need one?
"Do I need an annual report?" Today, we're going to talk about everything you need to know about annual reports—whether they're required or not, and how to make them less of a snooze fest for your donors. In this episode, you'll learn: The difference between an Annual Report for taxes and an Annual Report for marketing Why you should call it an Impact Report (or anything other than "Annual Report") What you need to include in your report How to market and get the most out of your report Mentioned in the episode: Content Calendar: https://www.smallshopstrategies.com/contentcalendar Impact Report Template: https://www.smallshopstrategies.com/impact Connect with Rachel from Small Shop Strategies: https://www.smallshopstrategies.com/ https://www.instagram.com/smallshopstrategies/ https://www.facebook.com/smallshopstrategies/
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32 | The problem with consistency and what to choose instead
Why do we put so much pressure on ourselves to be perfect? Is there something wrong with how we're approaching consistency in our nonprofits? Listen to this episode to find out how to reframe your approach to work and why you need to be steady instead of perfect. In this episode, you'll learn: The problem with aiming for "perfect" consistency Why being a steady leader is the key to reaching your goals My project planning method to keep you steady this year Mentioned in this episode: Link to the project manager tool Other episodes you might like: Ep 20: How to Prioritize and Plan for Consistency Ep 18: Why you Need 90-Day Goals Connect with Rachel from Small Shop Strategies: https://www.smallshopstrategies.com/ https://www.instagram.com/smallshopstrategies/ https://www.facebook.com/smallshopstrategies/
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BONUS | Black history is American history (feat. Yoga4Philly)
This is a special episode brought to you by Steven Brice, the Executive Director of Yoga4Philly. For this episode, you'll want to find a comfy place where you can be still, breathe and take in the meditation Steven shares about Black History and what this month represents. Mentioned in the episode: Purchase Meditation for Executive Directors Connect with Steven from Yoga4Philly: DONATE to Yoga4Philly https://www.instagram.com/yoga4philly/ Steven Brice – Yoga 4 Philly Connect with Rachel from Small Shop Strategies: smallshopstrategies.com instagram.com/smallshopstrategies facebook.com/smallshopstrategies
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ABOUT THIS SHOW
Feeling overstretched, distracted and drained all for the mission you love? Yea, that is not our jam.This is the community where small shop nonprofit executive directors, founders and change makers can learn to reclaim their time, build their blueprint and boost their impact by fundraising smarter and prioritizing radical connections, all while seeding their mission for sustainable and lasting impact.This is Sprout, THE podcast for small shop nonprofits looking to do more good in the world. This podcast is hosted by former nonprofit Executive Director, Founder and farmer-in-training Rachel Bearbower of Small Shop Strategies.Welcome to the farm. Let's dig in. 🌱
HOSTED BY
Rachel Bearbower
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