The Business Men

PODCAST · business

The Business Men

Two mates, one new business. How will the nicest blokes in telly cope as they try to launch a new cosmetic business for men?  Ben Shephard and Joel Dommett have come together to launch a brand-new business. Really! But will their attempt to be entrepreneurs in the realm of skincare actually work? Join them for the trials of business, family life, and the grim/hilarious realities of aging not-so-gracefully.  What will they do when they step out of their comfort zone, name their product, find a business mentor, and learn what EBITDA means…    Join them every week on podcast platforms, YouTube and all social channels. Plus, you can directly influence their next business decision on our FREE Patreon, just go to: patreon.com/thebusinessmen Email us at [email protected] and follow on socials @thebusinessmenpod  The Business Men is a production of Sony Music Entertainment.  

  1. 32

    'When you’re pushed into a corner, you HAVE to innovate' - Luke Hersheson on building a global brand

    Luke Hersheson, stylist, entrepreneur, and CEO of cult British brand Hershesons, this week chats to Ben, about building a modern business in an old industry. From growing up in a legendary hairdressing family to reinventing the salon model, Luke opens up about taking creative risks, learning to lead teams, and what it really takes to scale a premium brand without losing its soul. Ben and Luke dig into the realities of entrepreneurship, decision‑making under pressure, and staying relevant in an ever‑changing market. It’s a candid conversation about legacy, innovation, and the business lessons Luke’s learned along the way – whether you’re running a company, building a brand, or just curious how creativity and commerce collide. Fill out our skincare survey here: https://tinyurl.com/3xeh4w4x Join our Patreon today at patreon.com/thebusinessmen Follow on socials @thebusinessmenpod   The Business Men is a production of Sony Music Entertainment.    Find more great podcasts from Sony Music Entertainment at sonymusic.com/podcasts and follow us at @sonypodcasts    To bring your brand to life in this podcast, email [email protected] Learn more about your ad choices. Visit podcastchoices.com/adchoices

  2. 31

    James Welsh on Korean skincare, breaking myths and why 'Natural Isn't Always Better’

    Skincare influencer James Welsh gives Ben and Joel his insights and advice on the skincare industry, Korean beauty trends, the problems facing the men's grooming market in particular, tips for building a routine and debunks popular myths around skincare. Plus, he gives expert opinion on For Skin and how they can successfully launch their brand. Fill out our skincare survey here: https://tinyurl.com/3xeh4w4x Join our Patreon today at patreon.com/thebusinessmen Follow on socials @thebusinessmenpod   The Business Men is a production of Sony Music Entertainment.    Find more great podcasts from Sony Music Entertainment at sonymusic.com/podcasts and follow us at @sonypodcasts    To bring your brand to life in this podcast, email [email protected] Learn more about your ad choices. Visit podcastchoices.com/adchoices

  3. 30

    We Opened Fallow… Then COVID Shut Us Down 3 Days Later

    London chefs Jack Croft and Will Murray, founders of Fallow share how their fine-dining backgrounds at Dinner by Heston shaped their nose-to-tail, low-waste, sustainability-led approach, and how they launched via pop-ups before being hit by COVID lockdown days after opening. They explain pivoting to takeaway to survive, negotiating a strong lease post-lockdown, and evolving Fallow into a central London “neighbourhood restaurant” focused on atmosphere, service, and team culture. They discuss scaling to large teams across multiple sites, using social media and YouTube POV kitchen content to drive bookings, and offer advice on learning every part of the business before delegating and focusing on product quality over chasing followers. PLUS Joel and Ben reveal their community-chosen skincare brand logo for For Skin. Fill out our skincare survey here: https://tinyurl.com/3xeh4w4x Join our Patreon today at patreon.com/thebusinessmen Follow on socials @thebusinessmenpod   The Business Men is a production of Sony Music Entertainment.    Find more great podcasts from Sony Music Entertainment at sonymusic.com/podcasts and follow us at @sonypodcasts    To bring your brand to life in this podcast, email [email protected] Learn more about your ad choices. Visit podcastchoices.com/adchoices

  4. 29

    YOU Get To Choose Our Brands Future!

    Brand designer Ella Williams‑Brown is back to reveal the final two logos for For Skin that YOU get to vote on. One of which will become the face of the brand, and there’s no room for compromise. Ella walks Ben and Joel through her final concepts after weeks of feedback, debate, and refinement. The boys break down what they love, what they’re unsure about, and where their instincts clash… before handing over the ultimate power to you. Which logo should represent 'For Skin'? Join and have your say, because whichever one wins becomes the final logo. TO VOTE.... join our Patreon here: https://tinyurl.com/mr3t5a5v Fill out our skincare survey here: https://tinyurl.com/3xeh4w4x Join our Patreon today at patreon.com/thebusinessmen Follow on socials @thebusinessmenpod   The Business Men is a production of Sony Music Entertainment.    Find more great podcasts from Sony Music Entertainment at sonymusic.com/podcasts and follow us at @sonypodcasts    To bring your brand to life in this podcast, email [email protected] Learn more about your ad choices. Visit podcastchoices.com/adchoices

  5. 28

    “You’ve Got To Play The Long Game In Skincare” - Wayne Goss On Why Consistency Beats Expensive Products

    Wayne Goss, YouTube legend and entrepreneur built one of the most trusted voices in the beauty industry from his bedroom — without hype, gimmicks, or filters — and turned it into a global business. He talks us through monetising honesty, building a brand his audience actually trusts, and his honest take on skincare and mens make-up.  Fill out our skincare survey here: https://tinyurl.com/3xeh4w4x Join our Patreon today at patreon.com/thebusinessmen Follow on socials @thebusinessmenpod   The Business Men is a production of Sony Music Entertainment.    Find more great podcasts from Sony Music Entertainment at sonymusic.com/podcasts and follow us at @sonypodcasts    To bring your brand to life in this podcast, email [email protected] Learn more about your ad choices. Visit podcastchoices.com/adchoices

  6. 27

    From MTV to Canned Bloody Mary’ - Will Best’s Bloody Business Venture

    Will Best, TV host and co‑founder of the award‑winning canned cocktail brand Bloody Drinks, joins Joel and Ben this week. Will shares how him and best mate Harry found a gap in the market at university, when they couldn't order the perfect Bloody Mary, just like Harry made. This sparked a business idea that grew from kitchen experiments into a rapidly expanding drinks company. He talks through the early chaos of creating a recipe worthy of a ready‑to‑drink can, the realities of launching a challenger brand in a crowded market, and why believing in your product (even when everyone thinks you’re a bit mad) is essential. Funny, honest, and packed with genuinely useful insight—this is one for anyone dreaming of turning a passion into a product. Fill out our skincare survey here: https://tinyurl.com/3xeh4w4x Join our Patreon today at patreon.com/thebusinessmen Follow on socials @thebusinessmenpod The Business Men is a production of Sony Music Entertainment. Find more great podcasts from Sony Music Entertainment at sonymusic.com/podcasts and follow us at @sonypodcasts To bring your brand to life in this podcast, email [email protected] Learn more about your ad choices. Visit podcastchoices.com/adchoices

  7. 26

    'This Skincare Ingredient Changed My Life’ - Nic Taylor on Launching 47 Skin

    Nic Taylor, founder of 47 Skin, shares his truly unbelievable origin story, one that starts not in a lab or a boardroom, but with his grandma Pat. In this episode, Nic shares the full journey from the moment his grandma discovered the now‑famous compound by complete chance, to Nic realising its potential, to the wild early days of trying to build a business around something that almost never existed. Joel and Ben dig into the science behind the discovery, the emotional family connection at the heart of the brand, the hurdles of turning an accidental breakthrough into a real product, and the surreal moment Nic realised he might actually be onto something big. Fill out our skincare survey here: https://tinyurl.com/3xeh4w4x Join our Patreon today at patreon.com/thebusinessmen Follow on socials @thebusinessmenpod The Business Men is a production of Sony Music Entertainment. Find more great podcasts from Sony Music Entertainment at sonymusic.com/podcasts and follow us at @sonypodcasts To bring your brand to life in this podcast, email [email protected] Learn more about your ad choices. Visit podcastchoices.com/adchoices

  8. 25

    Stop saying 'I'M GOING TO FAIL! YOU WILL FAIL' - Paul Boross on the Psychology of a great pitch

    Paul Boross AKA “The Pitch Doctor” joins Joel and Ben to break down what really goes into a powerful pitch. With decades of experience coaching CEOs, founders, performers and industry leaders, Paul knows exactly why some ideas soar while others fall flat. In this energetic and insight‑packed episode, the trio dig into the core ingredients of a pitch that actually gets remembered. How to create instant trust and connection with any audience, the biggest communication mistakes people make and why confidence isn’t magic, it’s a skill you can actually build.  Whether you’re pitching a business, pitching yourself, or just trying to get someone to finally listen, this episode will leave you with the mindset and methods to speak better, influence more, and pitch with purpose!  Fill out our skincare survey here: https://tinyurl.com/3xeh4w4x Follow Paul Boross's work at humourology.co and paulboross.com Join our Patreon today at patreon.com/thebusinessmen Follow on socials @thebusinessmenpod   The Business Men is a production of Sony Music Entertainment.    Find more great podcasts from Sony Music Entertainment at sonymusic.com/podcasts and follow us at @sonypodcasts    To bring your brand to life in this podcast, email [email protected] Learn more about your ad choices. Visit podcastchoices.com/adchoices

  9. 24

    Manager of The Sidemen Jordan Schwarzenberger On The Future Of Modern Media

    Jordan Schwarzenberger is the creative strategist and media operator behind some of the UK’s biggest digital success stories. From co‑founding Arcade Media to helping scale the global phenomenon of the Sidemen, Jordan has become one of the most influential figures in the creator economy. We dive into how he went from an internship at Vice to leading strategy for top creators, the inside story of building a creator‑first media company, what traditional businesses still get wrong about online audiences, the future of creator‑led brands and entertainment, how the Sidemen’s approach changed the industry, and the business philosophies and lessons that shaped his journey. Whether you’re a producer, creator, entrepreneur, or simply obsessed with the business behind online culture, this episode is packed with insight, honesty, and big‑picture thinking about where the industry is headed.  Fill out our skincare survey here: https://tinyurl.com/3xeh4w4x Join our Patreon today at patreon.com/thebusinessmen Follow on socials @thebusinessmenpod   The Business Men is a production of Sony Music Entertainment.    Find more great podcasts from Sony Music Entertainment at sonymusic.com/podcasts and follow us at @sonypodcasts    To bring your brand to life in this podcast, email [email protected] Learn more about your ad choices. Visit podcastchoices.com/adchoices

  10. 23

    Trinny Woodall's Advice That Changed Everything!

    Ben and Joel sit down with the unstoppable Trinny Woodall—founder of the powerhouse beauty brand Trinny London. Known for her bold vision, magnetic energy and no‑nonsense approach to reinvention, Trinny takes the boys behind the scenes of how she built a modern, digital-first skincare and makeup empire from scratch. From identifying a gap in the market to creating products people can’t live without, Trinny shares the real lessons she learned along the way: turning passion into purpose, building brand trust, scaling without losing your soul, and embracing failure as fuel. Ben and Joel open up about their own business ambitions, and Trinny offers sharp, practical, and totally Trinny advice on how to get started—what to focus on, what to ignore, and how to find your unique value in a crowded world. Fill out our skincare survey here: https://tinyurl.com/3xeh4w4x For more from Trinny head to our Patreon: https://www.patreon.com/posts/skincare-guru-152606843 Join our Patreon today at patreon.com/thebusinessmen Follow on socials @thebusinessmenpod   The Business Men is a production of Sony Music Entertainment.    Find more great podcasts from Sony Music Entertainment at sonymusic.com/podcasts and follow us at @sonypodcasts    To bring your brand to life in this podcast, email [email protected] Learn more about your ad choices. Visit podcastchoices.com/adchoices

  11. 22

    Joel And Ben Get Serious As They Figure Out What Their Brand Logo LOOKS Like!

    Brand designer Ella turns Ben and Joel's individual visions for the brand into reality. After receiving two separate creative briefs from each of them, Ella presents four unique logo concepts: two inspired by Ben’s direction and two shaped by Joel’s ideas. From typography and colour palettes to shape language and brand mood, she walks the team through her creative process. The brand is beginning to take shape and this episode captures the exciting moments where creativity and business vision meet. Head to Patreon for more top tips from brand designer Ella: https://tinyurl.com/3mre54wu Fill out our skincare survey here: https://tinyurl.com/3xeh4w4x Join our Patreon today at patreon.com/thebusinessmen Follow on socials @thebusinessmenpod   The Business Men is a production of Sony Music Entertainment.    Find more great podcasts from Sony Music Entertainment at sonymusic.com/podcasts and follow us at @sonypodcasts    To bring your brand to life in this podcast, email [email protected] Learn more about your ad choices. Visit podcastchoices.com/adchoices

  12. 21

    Spencer Matthews Reveals How His Drinks Brand Took A Nose Dive

    In this candid and compelling episode of The Business Men, ex- Made In Chelsea star turned endurance athlete Spencer  Matthews joins the show for his most open conversation yet. Known for his drive, ambition, and high-profile entrepreneurial journey,  Spencer pulls back the curtain on the real story behind his business ventures—from the exhilarating highs to the setbacks that tested his resilience. He talks openly about mistakes, pivots, lessons learned, and the pressure that comes with building brands in the public eye. Honest,  reflective, and surprisingly raw, this episode offers a rare look at the reality of entrepreneurship—and the unshakable mindset required to keep moving forward. Fill out our skincare survey here: https://tinyurl.com/3xeh4w4x Join our Patreon today at patreon.com/thebusinessmen Follow on socials @thebusinessmenpod   The Business Men is a production of Sony Music Entertainment.    Find more great podcasts from Sony Music Entertainment at sonymusic.com/podcasts and follow us at @sonypodcasts    To bring your brand to life in this podcast, email [email protected] Learn more about your ad choices. Visit podcastchoices.com/adchoices

  13. 20

    The Results Are In... Did Joel Dommett OR Ben Shephard get PIERCED?!

    Brave?! Or just plain stupid?! After weeks of teasing, debating, bargaining, and stalling… the day has finally arrived. It’s the moment you lot have been waiting for. One of our beloved hosts, Joel Dommett, or Ben Shephard, is officially getting PIERCED.  The tension is real. The stakes are absurd. The commitment? Questionable at best. In this highly anticipated episode, The Business Men deliver a perfect cocktail of chaos and anticipation as it ACTUALLY happens.... with YOU as our witness! Will the newly adorned host regret everything? There’s only one way to find out. Grab your headphones... today, history (and a nipple) is made. Fill out our skincare survey here: https://tinyurl.com/3xeh4w4x Thank you to Pierce Me London Holborn for being such great sports with this journey. You can find them here: https://piercemelondon.co.uk/ We want to hear from YOU! Do you own or work for a small business? Is there a small business you love and support? Please share it with us, email or send us a voice note at [email protected] and tell us about the business and why you love it. Join our Patreon today at patreon.com/thebusinessmen Follow on socials @thebusinessmenpod   The Business Men is a production of Sony Music Entertainment.    Find more great podcasts from Sony Music Entertainment at sonymusic.com/podcasts and follow us at @sonypodcasts    To bring your brand to life in this podcast, email [email protected] Learn more about your ad choices. Visit podcastchoices.com/adchoices

  14. 19

    Skincare Expert Caroline Hirons: Not Everyone Is A Fan Of You

    This week on The Business Men, Joel Dommett and Ben Shephard sit down with globally recognised skincare expert and bestselling author  Caroline Hirons. She is iconically a straight‑talking industry powerhouse  known for her no‑nonsense approach, loyal community, and  game‑changing beauty advice. In this refreshingly honest conversation, Caroline opens up about  growing her business, why it felt so right, and how she did NOT  enjoy pitching for investment! Expect candid stories, sharp insights, laughs, and a fascinating look into  what it really takes to run a brand when millions are watching  your every move. If you’re interested in business, beauty,  personal branding, or simply love hearing from people who  tell it like it is, this episode is unmissable. Fill out our skincare survey here: https://tinyurl.com/3xeh4w4x We want to hear from YOU! Do you own or work for a small business? Is there a small business you love and support? Please share it with us, email at [email protected] or leave us a voice note at https://www.speakpipe.com/TheBusinessMen and tell us about the business and why you love it. Join our Patreon today at patreon.com/thebusinessmen Follow on socials @thebusinessmenpod   The Business Men is a production of Sony Music Entertainment.    Find more great podcasts from Sony Music Entertainment at sonymusic.com/podcasts and follow us at @sonypodcasts    To bring your brand to life in this podcast, email [email protected] Learn more about your ad choices. Visit podcastchoices.com/adchoices

  15. 18

    How young Sara Davies took on Helix (the one's who make your school protractors!)

    Sara Davies from 'Dragons' Den,' shares her incredible experiences in business, from her humble beginnings in crafting to building a multi-million-pound empire. Sara offers invaluable advice on the crucial aspects of starting and maintaining a successful business, and the significance of listening to customers.  She also talks about her stint as the quiz show host for Time is Money and how stepping out of her comfort zone has helped her grow personally and professionally.  Plus Ben Vs Joel continues as the guys take on their next challenge to get as many people to fill out their skincare survey as possible. And we find out WHO's more famous....Catherine Tate or Jamie Oliver?! Fill out our skincare survey here: https://tinyurl.com/3xeh4w4x We want to hear from YOU! Do you own or work for a small business? Is there a small business you love and support? Please share it with us, email at [email protected] or leave us a voice note at https://www.speakpipe.com/TheBusinessMen and tell us about the business and why you love it. Join our Patreon today at patreon.com/thebusinessmen Follow on socials @thebusinessmenpod   The Business Men is a production of Sony Music Entertainment.    Find more great podcasts from Sony Music Entertainment at sonymusic.com/podcasts and follow us at @sonypodcasts    To bring your brand to life in this podcast, email [email protected] Learn more about your ad choices. Visit podcastchoices.com/adchoices

  16. 17

    How Tropicana lost $50 million when it switched it's branding

    Joel Dommett and Ben Shephard reveal how they came up with their skincare brand name - Joel and Ben For Skin. The rationale behind it, and their plans for the brand's logo and visual identity. And Sam Dumont, Executive Creative Director at Blue Marlin, shares her wealth of knowledge about design, branding and how to properly brief a designer.  Fill out our skincare survey here: https://tinyurl.com/3xeh4w4x We want to hear from YOU! Do you own or work for a small business? Is there a small business you love and support? Please share it with us, email at [email protected] or leave us a voice note at https://www.speakpipe.com/TheBusinessMen and tell us about the business and why you love it. Join our Patreon today at patreon.com/thebusinessmen 👉 Sam Dumont’s Creative Brief Template (FREE on Patreon): https://bit.ly/4bhGBWE  Follow on socials @thebusinessmenpod   The Business Men is a production of Sony Music Entertainment.    Find more great podcasts from Sony Music Entertainment at sonymusic.com/podcasts and follow us at @sonypodcasts    To bring your brand to life in this podcast, email [email protected] Learn more about your ad choices. Visit podcastchoices.com/adchoices

  17. 16

    Joel and Ben FINALLY have the name of their skincare brand.... thanks to YOU!

    Fill out our skincare survey here: https://tinyurl.com/3xeh4w4x The listeners have spoken! Joel and Ben finally unveil the official name of their brand‑new skincare brand.... FINALLY! This episode marks the true beginning of the brand’s journey: no products, no packaging… just a name, a dream, and two very excitable hosts. To help them understand what happens next, the boys sit down with former Chief Marketing Officer of Boots, Pete Markey, for a masterclass in early‑stage branding and marketing. From shaping a brand’s identity to figuring out how to stand out on a crowded shelf, Pete gives the boys a crash course in what they should (and shouldn’t) do now that the name is locked in. Expect laughs, lessons, listener power, and the first proper step into building a skincare brand from scratch. It all starts here. We want to hear from YOU! Do you own or work for a small business? Is there a small business you love and support? Please share it with us, email at [email protected] or leave us a voice note at https://www.speakpipe.com/TheBusinessMen and tell us about the business and why you love it. Join our Patreon today at patreon.com/thebusinessmen What's the stupidest brand name you've ever heard of? 👉 Submit here Follow on socials @thebusinessmenpod The Business Men is a production of Sony Music Entertainment.    Find more great podcasts from Sony Music Entertainment at sonymusic.com/podcasts and follow us at @sonypodcasts    To bring your brand to life in this podcast, email [email protected] Learn more about your ad choices. Visit podcastchoices.com/adchoices

  18. 15

    Unveiling Our Skincare Brand Name: The Final Three

    Fill out our skincare survey here: https://tinyurl.com/3xeh4w4x Ben Shephard and Joel Dommett reveal the final three names for their upcoming skincare brand. This episode delves into the rigorous workshop that led to the shortlist and discusses the unique significance of each name. The guys also talk about their ongoing survey challenge, and the weekly challenges they'll be set. PLUS an incentive for one of them to get pierced if they meet a target of 5000 survey submission by February 14th.  We want to hear from YOU! Do you own or work for a small business? Is there a small business you love and support? Please share it with us, email at [email protected] or leave us a voice note at https://www.speakpipe.com/TheBusinessMen and tell us about the business and why you love it. Join our Patreon today at patreon.com/thebusinessmen Follow on socials @thebusinessmenpod The Business Men is a production of Sony Music Entertainment.  To bring your brand to life in this podcast, email [email protected] Learn more about your ad choices. Visit podcastchoices.com/adchoices

  19. 14

    Joel & Ben on What’s Next for Business in 2026 (and What 2025 Taught Us)

    Survey for men: https://form.typeform.com/to/lzTbAxBU Survey for those who keep men alive, washed and vaguely presentable: https://form.typeform.com/to/VdDEn5Ho Joel and Ben are back in 2026 with a bang! They dive into the hottest business trends set to shape the year—from AI-driven innovation to sustainability strategies—while reflecting on their biggest wins and lessons from 2025. Expect sharp insights, candid conversations, and a roadmap for staying ahead in the ever-changing business world. Join our Patreon today at patreon.com/thebusinessmen Email us at [email protected] and follow on socials @thebusinessmenpod Email us at [email protected] and follow on socials @thebusinessmenpod The Business Men is a production of Sony Music Entertainment. Find more great podcasts from Sony Music Entertainment at sonymusic.com/podcasts and follow us at @sonypodcasts To bring your brand to life in this podcast, email [email protected] Learn more about your ad choices. Visit podcastchoices.com/adchoices

  20. 13

    We're getting festive...and a bit teary

    Survey for men: https://form.typeform.com/to/lzTbAxBU Survey for those who keep men alive, washed and vaguely presentable: https://form.typeform.com/to/VdDEn5Ho Celebrate the season with Joel and Ben in this heartwarming festive special! The holiday cheer comes in the form of a CLASSIC 'Secret Santa' gift exchange, and things get emotional when they listen to touching messages from little ones sharing what they love most about the father figures in their lives. It’s an episode packed with joy, sentiment, and the magic of Christmas—perfect for cozying up and feeling all the feels. Join our Patreon today at patreon.com/thebusinessmen Email us at [email protected] and follow on socials @thebusinessmenpodEmail us at [email protected] and follow on socials @thebusinessmenpod The Business Men is a production of Sony Music Entertainment. Find more great podcasts from Sony Music Entertainment at sonymusic.com/podcasts and follow us at @sonypodcasts To bring your brand to life in this podcast, email [email protected] Learn more about your ad choices. Visit podcastchoices.com/adchoices

  21. 12

    Facing the Truth: Ben Shephard & Joel Dommett's Business Reality Check

    In this episode of The Business Men, Ben and Joel are reunited as Joel returns from Australia with big news! It isn't all happy returns for Joel as Ben updates him with some of the challenges the business has been facing whilst he's been away. They hear some bad news from their business partner Russell and some advice from previous guest Deborah Meaden. The Boys also set each other a challenge to help drive more interest to their skincare survey and the loser will be getting pierced. To take part in the UK’s biggest-ever male skincare study fill out the form below. SURVEY FOR MEN: https://form.typeform.com/to/lzTbAxBU SURVEY FOR PARTNERS: https://form.typeform.com/to/VdDEn5Ho Join our Patreon today at patreon.com/thebusinessmen Email us at [email protected] and follow on socials @thebusinessmenpod The Business Men is a production of Sony Music Entertainment. To bring your brand to life in this podcast, email [email protected] Learn more about your ad choices. Visit podcastchoices.com/adchoices

  22. 11

    Pop Idol's Nicki Chapman: How Her PR Genius MADE the Spice Girls

    Survey for men: https://form.typeform.com/to/lzTbAxBU Survey for those who keep men alive, washed and vaguely presentable: https://form.typeform.com/to/VdDEn5Ho In this episode of The Business Men, Ben Shephard sits down with the legendary Nicki Chapman to uncover the stories behind the music that defined a generation. From helping launch the Spice Girls to shaping some of the biggest ’90s bands, Nicki shares insider secrets on building global icons and the role of PR in creating lasting success. Expect candid insights, nostalgic moments, and practical lessons on how smart publicity can transform a brand—whether in music or business. Join our Patreon today at patreon.com/thebusinessmen Email us at [email protected] and follow on socials @thebusinessmenpod The Business Men is a production of Sony Music Entertainment. Find more great podcasts from Sony Music Entertainment at sonymusic.com/podcasts and follow us at @sonypodcasts To bring your brand to life in this podcast, email [email protected] Learn more about your ad choices. Visit podcastchoices.com/adchoices

  23. 10

    Deborah Meaden: Lessons in Business from a Dragon

    Survey for men: https://form.typeform.com/to/lzTbAxBU Survey for those who keep men alive, washed and vaguely presentable: https://form.typeform.com/to/VdDEn5Ho Ben sits down with entrepreneur and investor Deborah Meaden to uncover what it really takes to make bold decisions in business. From navigating risk to spotting opportunities others miss, Deborah shares her hard-earned wisdom on resilience, innovation, and the mindset that drives success. Whether you’re building a start-up or scaling a global brand, this conversation is packed with practical advice and inspiring stories from one of the UK’s most respected business leaders. Join our Patreon today at patreon.com/thebusinessmen Email us at [email protected] and follow on socials @thebusinessmenpodEmail us at [email protected] and follow on socials @thebusinessmenpod The Business Men is a production of Sony Music Entertainment. Find more great podcasts from Sony Music Entertainment at sonymusic.com/podcasts and follow us at @sonypodcasts To bring your brand to life in this podcast, email [email protected] Learn more about your ad choices. Visit podcastchoices.com/adchoices

  24. 9

    BONUS EPISODE Be Cyber Smart: Staying Ahead in the Business Game

    In a world where businesses run on connectivity, staying secure is non-negotiable. In this episode of The Business Men, Joel Dommett and Ben Shephard dive into the critical topic of cybersecurity with Lee Stephens, BT’s cyber security expert. Packed with practical, real-world advice on safeguarding data this episode shows why cybersecurity isn’t just an IT issue—it’s a business imperative for start-ups and global enterprises alike.   For more on cyber security, please go to: Cyber Security is everyone’s business | BT Business Learn more about your ad choices. Visit podcastchoices.com/adchoices

  25. 8

    Expert Product Developer: What Do They Do?

    Survey for men: https://form.typeform.com/to/lzTbAxBU Survey for those who keep men alive, washed and vaguely presentable: https://form.typeform.com/to/VdDEn5Ho In this episode, Ben and Joel take their skincare vision to the next level with the help of Product Developer Angela Adjei. The pair discuss some of the market research so far, and Angela gives her insider tips in bringing to market exactly what the market wants! Plus, Ben & Joel hear from YOU, you lovely Patreon lot! And f you're not already, come join our Patreon today at patreon.com/thebusinessmen Email us at [email protected] and follow on socials @thebusinessmenpod The Business Men is a production of Sony Music Entertainment. Find more great podcasts from Sony Music Entertainment at sonymusic.com/podcasts and follow us at @sonypodcasts To bring your brand to life in this podcast, email [email protected] Learn more about your ad choices. Visit podcastchoices.com/adchoices

  26. 7

    How to be real Business Men: Ben & Joel get a business 101 from a Growth Investor

    It's week six and Ben & Joel still don't know how to run a business. They want to be real business men and turn to Growth Investor James Robson who schools them in a business 101. The guys also do some more brainstorming of brand names and think they've landed on a potential winner. Ben and Joel need your help! Join our Patreon today at patreon.com/thebusinessmen Email us at [email protected] and follow on socials @thebusinessmenpod The Business Men is a production of Sony Music Entertainment. Find more great podcasts from Sony Music Entertainment at sonymusic.com/podcasts and follow us at @sonypodcasts To bring your brand to life in this podcast, email [email protected] Learn more about your ad choices. Visit podcastchoices.com/adchoices

  27. 6

    Matt Edmonson gives The Business Men some much needed advice

    Matt Edmonson, Radio & TV presenter and board game business owner, joins Ben and Joel to talk about his journey creating Board Games and turning that into a business. Matt gives Ben and Joel some business gems, some much needed advice for setting up a business and he also talks about his new podcast 'Spent!' which is available now wherever you get yout podcasts. Spent! is the funny, revealing and unashamedly nosy new podcast where Matt Edmondson and his guests share the receipts that tell their story. Ben and Joel need your help! Join our Patreon today at patreon.com/thebusinessmen Email us at [email protected] and follow on socials @thebusinessmenpod The Business Men is a production of Sony Music Entertainment. Find more great podcasts from Sony Music Entertainment at sonymusic.com/podcasts and follow us at @sonypodcasts To bring your brand to life in this podcast, email [email protected] Learn more about your ad choices. Visit podcastchoices.com/adchoices

  28. 5

    Setting Goals: Will We Meet Them or Miss Them?

    Joel Dommett and Ben Shephard are a month into their new business and still getting to grips with everything they need to do to set up their skincare brand. To help give them some semblance of structure in the chaos they speak to Russ, their business partner, who sets out what they need to achieve in the next year, what their next steps will be and gives them some homework... things get REAL. Plus, Ben and Joel respond to some of your Patreon questions and comments and Joel tells us why he's suspicious of massages... Ben and Joel need your help! Join our Patreon today at patreon.com/thebusinessmen Email us at [email protected] and follow on socials @thebusinessmenpod Email us at [email protected] and follow on socials @thebusinessmenpod The Business Men is a production of Sony Music Entertainment. Find more great podcasts from Sony Music Entertainment at sonymusic.com/podcasts and follow us at @sonypodcasts To bring your brand to life in this podcast, email [email protected] Learn more about your ad choices. Visit podcastchoices.com/adchoices

  29. 4

    It’s All In The Name: Baby Naming Expert SJ Strum helps Joel and Ben name their Skincare Brand

    Joel Dommett and Ben Shephard are still going strong in their journey to launch a new skincare brand. This week, they realise they need a name for their brand but can’t think of one. So what do they do… they consult a Baby Name Expert of course. SJ Strum joins them on this episode to teach them some of the tricks of the trade and presents them some possible options for a brand name.   Plus Beauty Journalist and TV Presenter Nadine Baggott gives them both some great insights, advice and food for thought which may or may not overwhelm them Ben and Joel are taking the plunge—but they need help! What do you think of the names discussed on today’s show? Join our FREE Patreon today and let them know at patreon.com/thebusinessmen Email us at [email protected] and follow on socials @thebusinessmenpod The Business Men is a production of Sony Music Entertainment. Find more great podcasts from Sony Music Entertainment at sonymusic.com/podcasts and follow us at @sonypodcasts To bring your brand to life in this podcast, email [email protected] Learn more about your ad choices. Visit podcastchoices.com/adchoices

  30. 3

    Piles of Trouble: Hemorrhoid Cream for the face and Mission Statements

    Joel Dommett and Ben Shephard continue their highly questionable journey to launch a new skincare brand. This week, the duo attempts to craft a powerful mission statement. Along the way, the boys bravely asks the question no-one else wants to know the answer to... Can hemorrhoid cream really tighten your under-eye bags?   Plus comedian and voice of Love Island, Iain Stirling, weighs in, critiquing Joel's timekeeping and business acumen and Ben’s wife also voices her encouragement and concerns... Ben and Joel are taking the plunge—but they need help! Join our FREE Patreon today at patreon.com/thebusinessmen Email us at [email protected] and follow on socials @thebusinessmenpod The Business Men is a production of Sony Music Entertainment. Find more great podcasts from Sony Music Entertainment at sonymusic.com/podcasts and follow us at @sonypodcasts To bring your brand to life in this podcast, email [email protected] Learn more about your ad choices. Visit podcastchoices.com/adchoices

  31. 2

    Comedian Nish Kumar Roasts Our Big Idea and Why We are Launching a Business

    Joel and Ben have decided to start a skincare brand. Why? No one knows. Least of all them. In this chaotic first episode, they unveil their totally legitimate business plan to comedian Nish Kumar—who immediately regrets showing up. Expect brutal honesty, very questionable business acumen and Nish roasting their pitch so hard it needs aloe vera. Spoiler: There’s no actual product yet. Just vibes. Only vibes. Join our Patreon today at patreon.com/thebusinessmen Email us at [email protected] and follow on socials @thebusinessmenpod The Business Men is a production of Sony Music Entertainment. Find more great podcasts from Sony Music Entertainment at sonymusic.com/podcasts and follow us at @sonypodcasts To bring your brand to life in this podcast, email [email protected] Learn more about your ad choices. Visit podcastchoices.com/adchoices

  32. 1

    Welcome to The Business Men!

    Joel Dommett and Ben Shephard are The Business Men! A bold, funny and honest podcast where two TV favourites are attempting to form a company and launch their very own male skincare brand. Join Joel and Ben every week as they go from brainstorming in dressing rooms to navigating the beauty industry’s billion-pound maze and follow their journey as first-time founders trying to build something that actually works (and smells good too). First episode is out on Tuesday, October 14th.   The Business Men is a production of Sony Music Entertainment.   Email us at [email protected] and follow on socials @thebusinessmenpod    Find more great podcasts from Sony Music Entertainment at sonymusic.com/podcasts and follow us at @sonypodcasts    To bring your brand to life in this podcast, email [email protected] Learn more about your ad choices. Visit podcastchoices.com/adchoices

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ABOUT THIS SHOW

Two mates, one new business. How will the nicest blokes in telly cope as they try to launch a new cosmetic business for men?  Ben Shephard and Joel Dommett have come together to launch a brand-new business. Really! But will their attempt to be entrepreneurs in the realm of skincare actually work? Join them for the trials of business, family life, and the grim/hilarious realities of aging not-so-gracefully.  What will they do when they step out of their comfort zone, name their product, find a business mentor, and learn what EBITDA means…    Join them every week on podcast platforms, YouTube and all social channels. Plus, you can directly influence their next business decision on our FREE Patreon, just go to: patreon.com/thebusinessmen Email us at [email protected] and follow on socials @thebusinessmenpod  The Business Men is a production of Sony Music Entertainment.

HOSTED BY

Sony Music Entertainment

Produced by Sony Music

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