PODCAST · business
The Doctor of Digital™ GMick Smith, PhD
by The Doctor of DigitalTM
Check out and subscribe to The Doctor of Digital Podcast hosted by Mick Smith. This Podcast simplifies the complexity of the internet for businesses and unlocks their full potential by leveraging digital marketing and its many unrecognized opportunities. Moreover, this top international podcast has been a top marketing podcast so you can listen in the car, at the gym or while you’re walking the dog. Do you have access to the top digital marketers in the world? If not, I do! The Doctor of Digital has interviewed experts by phone from all over the world from such places as Ireland, Mexico, Ottawa, and Switzerland. Other interviewees in the United States come from Richmond, Virginia, Atlanta, Chicago, Michigan, Rohnert Park, CA, Fallbrook, CA, and San Clemente, California.Moreover, in this podcast, you’ll discover tips, success stories, and best practices from leading social media marketing pros. Discover how successful businesses employ social media, learn new str
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Chapter 21 Happy Father-Daughter Day Burning Serial - The Doctor of Digital™ GMick Smith, PhD
Grandma left and mom clutched her breast when she got back home hyperventilating, I got her a glass of water but she filled in the gaps to what I could see down the street.I called Deborah to do something.Time to answer a quick 4-question survey? Click to answer; thank you!https://docs.google.com/forms/d/1pfdA_6_7YzUnyolusOJy0lJeU0gNm07HIOMFyM2YCT4/editIf you like the Podcast please do three simple things for me: rate, subscribe, and write a review. Thank you!Amazon Associate ID is thedoctorofdi-20
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Do I Trust this Website? 5-Minute Lunch Lesson Digital Brownbag LXIII - The Doctor of Digital™ GMick Smith, PhD
After a website visitor has determined that they are in the right place, the next question they’ll ask themselves is: do I trust this website? That’s why trust elements such as content and images can have a real impact. Your visitors want to know they’ve not only landed in the right place, but they are somewhere they can feel comfortable sharing their contact details.Time to answer a quick 4-question survey? Click to answer; thank you!https://docs.google.com/forms/d/1pfdA_6_7YzUnyolusOJy0lJeU0gNm07HIOMFyM2YCT4/editIf you like the Podcast please do three simple things for me: rate, subscribe, and write a review. Thank you!Amazon Associate ID is thedoctorofdi-20
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Chapter 20 Due Process Burning Serial - The Doctor of Digital™ GMick Smith, PhD
“A. I can’t imagine why you want to drag it out at $400 an hour, either.”The Officer ruled: “the child is here so I’m taking the violin so it stays here with the babysitter. Indeed, Mrs. Theus, wouldn’t it be a fine thing for your husband to find you here visiting, only to land up in the Pennsylvania jail? I would suggest that you leave immediately or that’s exactly what will happen,” the Officer threatened. Time to answer a quick 4-question survey? Click to answer; thank you!https://docs.google.com/forms/d/1pfdA_6_7YzUnyolusOJy0lJeU0gNm07HIOMFyM2YCT4/editIf you like the Podcast please do three simple things for me: rate, subscribe, and write a review. Thank you!Amazon Associate ID is thedoctorofdi-20
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What Is the Right Information at the Right Time for Website Visitors? 5-Minute Brownbag LXXII - The Doctor of Digital™ GMick Smith, PhD
The right information at the right time: the heart of optimizing your site for conversions lies in providing the correct information at the right time. Plenty of businesses make the mistake of asking for too much, too soon. A strategically designed flow builds upon each piece of content to support the next thing a customer will experience. Take charge of your visitors’ experience by offering the following information throughout the flow: value proposition, how it works, social proof, minimal friction, and clear calls to action.Time to answer a quick 4-question survey? Click to answer; thank you!https://docs.google.com/forms/d/1pfdA_6_7YzUnyolusOJy0lJeU0gNm07HIOMFyM2YCT4/editIf you like the Podcast please do three simple things for me: rate, subscribe, and write a review. Thank you!Amazon Associate ID is thedoctorofdi-20
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Chapter 19 Deposition Blues Burning Serial - The Doctor of Digital™ GMick Smith, PhD
Waiting for the transcript, I tried Dr. Heschel’s exercise on assertiveness when she asked me to recite the interaction at Kaitrin’s Reconciliation ceremony, in preparation for her First Holy Communion.“A. I can’t imagine why this marriage didn’t work, can you?”Time to answer a quick 4-question survey? Click to answer; thank you!https://docs.google.com/forms/d/1pfdA_6_7YzUnyolusOJy0lJeU0gNm07HIOMFyM2YCT4/editIf you like the Podcast please do three simple things for me: rate, subscribe, and write a review. Thank you!Amazon Associate ID is thedoctorofdi-20
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What User Flow Principles Optimize Your Website for Conversions? 5-Minute Lesson LXXI - The Doctor of Digital™ GMick Smith, PhD
Here are the user flow principles I recommend following when optimizing your website for conversions. You don’t want to give your visitors too many choices, too soon. You only give your visitors a limited amount of options so you can control their experience on the website. Another note on keeping it simple: it’s wise to minimize distractions to your users by omitting gratuitous images and unnecessary information. Concentrate on just the information they need to decide to do what you want. Make it easy for the user to scan and consume your content in small chunks.Time to answer a quick 4-question survey? Click to answer; thank you!https://docs.google.com/forms/d/1pfdA_6_7YzUnyolusOJy0lJeU0gNm07HIOMFyM2YCT4/editIf you like the Podcast please do three simple things for me: rate, subscribe, and write a review. Thank you!Amazon Associate ID is thedoctorofdi-20
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Chapter 18 Surviving Therapy Burning Serial - The Doctor of Digital™ GMick Smith, PhD
“I mean to get her deposed and on record, formally.”“Fine, yes, the transcript is on its way. I found out more than I suspected.”Time to answer a quick 4-question survey? Click to answer; thank you!https://docs.google.com/forms/d/1pfdA_6_7YzUnyolusOJy0lJeU0gNm07HIOMFyM2YCT4/editIf you like the Podcast please do three simple things for me: rate, subscribe, and write a review. Thank you!Amazon Associate ID is thedoctorofdi-20
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How Do I Convert Website Visitors Into Leads? 5-Minute Lunch Lesson Digital Brownbag LXX - The Doctor of Digital™ GMick Smith, PhD
Web design by trial and error is not a strategy. Building a performance-based website is not just about design; it’s about architecture. You wouldn’t build a house without a blueprint, so why would you develop your site without one? An architect designs a custom home around the homeowner’s lifestyle. A good web designer creates a website around the user’s experience: the buyers journey. The layout of a site can make or break a customer’s experience. Design it well, and you’ll see a direct impact on your leads and ultimately your sales. In this episode, I’ll walk you through the critical components of a website that is optimized for conversions. I’ll tackle how to do this by answering the three questions every visitor asks themselves when they land on a website: am I in the right place? Do I trust this website? What am I supposed to do next?Time to answer a quick 4-question survey? Click to answer; thank you!https://docs.google.com/forms/d/1pfdA_6_7YzUnyolusOJy0lJeU0gNm07HIOMFyM2YCT4/editIf you like the Podcast please do three simple things for me: rate, subscribe, and write a review. Thank you!Amazon Associate ID is thedoctorofdi-20
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Chapter 17 In the Best Interests of the Children Burning Serial - The Doctor of Digital™ GMick Smith, PhD
“A pediatrician and a Court-appointed shrink say a child can be left alone.”“You mean a deposition?”Time to answer a quick 4-question survey? Click to answer; thank you!https://docs.google.com/forms/d/1pfdA_6_7YzUnyolusOJy0lJeU0gNm07HIOMFyM2YCT4/editIf you like the Podcast please do three simple things for me: rate, subscribe, and write a review. Thank you!Amazon Associate ID is thedoctorofdi-20
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What is the 90-Day Website Accessibility Checklist? Episode #149 - The Doctor of Digital™ GMick Smith, PhD
The 90 day website accessibility checklist includes start documenting research and conversations, get your website tested, enlist the help of a digital marketing professional, put a website accessibility plan together and start implementing, and maintain and review beyond the 90 days.Time to answer a quick 4-question survey? Click to answer; thank you!https://docs.google.com/forms/d/1pfdA_6_7YzUnyolusOJy0lJeU0gNm07HIOMFyM2YCT4/editIf you like the Podcast please do three simple things for me: rate, subscribe, and write a review. Thank you!Amazon Associate ID is thedoctorofdi-20
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What Are 5 Reasons Why Web Accessibility is Good for Your Business & Customers Episode #148 - The Doctor of Digital™ GMick Smith, PhD
What is website accessibility? Why is website accessibility important? Elements impacting website accessibility. Benefits of having an accessible website. Recommendations and next steps. Document research and conversations. Get your website tested. Enlist the help of a digital marketing professional. Put a website accessibility plan together. Maintain and review periodically.Time to answer a quick 4-question survey? Click to answer; thank you!https://docs.google.com/forms/d/1pfdA_6_7YzUnyolusOJy0lJeU0gNm07HIOMFyM2YCT4/editIf you like the Podcast please do three simple things for me: rate, subscribe, and write a review. Thank you!Amazon Associate ID is thedoctorofdi-20
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What is the Future of Paid Search & Digital Marketing? Episode #147 - The Doctor of Digital™ GMick Smith, PhD
#paidsearch #digitalmarketing #locationtargeting #digitalmarketingblueprint #cookies #microsoftads #microsoftaudiencenetwork #googleio #pageexperienceupdate #googlelens #googlephotos #shopify #woocommerce #godaddy #square #knowledgegraph #shoppinggraph #merchantcenter #googlemaps #bert #mum #lamda #googleresponsivesearchads #rsas #personalization #coreupdates #eat #eventads #boostedposts #linkedin Time to answer a quick 4-question survey? Click to answer; thank you!https://docs.google.com/forms/d/1pfdA_6_7YzUnyolusOJy0lJeU0gNm07HIOMFyM2YCT4/editIf you like the Podcast please do three simple things for me: rate, subscribe, and write a review. Thank you!Amazon Associate ID is thedoctorofdi-20
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Chapter 16 Do No Harm Burning Serial - The Doctor of Digital™ GMick Smith, PhD
I was jolted out of my complacency by reality. I got a surprise call but at least I got a call. “Perhaps a trial but Protective Services should step in immediately. Are they involved?”Time to answer a quick 4-question survey? Click to answer; thank you!https://docs.google.com/forms/d/1pfdA_6_7YzUnyolusOJy0lJeU0gNm07HIOMFyM2YCT4/editIf you like the Podcast please do three simple things for me: rate, subscribe, and write a review. Thank you!Amazon Associate ID is thedoctorofdi-20
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What is a Model of Content Planning? 5-Minute Lunch Lesson Digital Brownbag LXIX - The Doctor of Digital™ GMick Smith, PhD
Once you’re done with contact mapping with existing contact you will be able to start planning new content. You may use a spreadsheet to organize, direct, and prioritize your content production according to your goals. You can use Google Sheets, Airtable, Trello, or another service for your editorial calendar planning. It’s essential to choose a tool that keeps everything in one place, allows for collaboration, and manages version control.Time to answer a quick 4-question survey? Click to answer; thank you!https://docs.google.com/forms/d/1pfdA_6_7YzUnyolusOJy0lJeU0gNm07HIOMFyM2YCT4/editIf you like the Podcast please do three simple things for me: rate, subscribe, and write a review. Thank you!Amazon Associate ID is thedoctorofdi-20
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What Are 3 Steps to Creating a Content Plan? 5-Minute Lunch Lesson Digital Brownbag LXVIII - The Doctor of Digital™ GMick Smith, PhD
Here are three steps you can use to ensure your content plan aligns with your inbound marketing objectives: set marketing goals, map the available contact to your goals, and identify the buyer’s journey for your buyer personas. Put these three steps down in a single document and build out the details from there. There is a bit more about each step to help guide you.Time to answer a quick 4-question survey? Click to answer; thank you!https://docs.google.com/forms/d/1pfdA_6_7YzUnyolusOJy0lJeU0gNm07HIOMFyM2YCT4/editIf you like the Podcast please do three simple things for me: rate, subscribe, and write a review. Thank you!Amazon Associate ID is thedoctorofdi-20
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Chapter 15 Happy Birthday to You Burning Serial - The Doctor of Digital™ GMick Smith, PhD
I strongly urge Mr. Theus to approach therapy differently than he has in the past.“Fact. Children are 88% more likely to be seriously injured from child abuse or neglect by their mothers than by their fathers.” US Department of Health and Human ServicesTime to answer a quick 4-question survey? Click to answer; thank you!https://docs.google.com/forms/d/1pfdA_6_7YzUnyolusOJy0lJeU0gNm07HIOMFyM2YCT4/editIf you like the Podcast please do three simple things for me: rate, subscribe, and write a review. Thank you!Amazon Associate ID is thedoctorofdi-20
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What is the Marketing Funnel? 5-Minute Lunch Lesson Digital Brownbag LXVII - The Doctor of Digital™ GMick Smith, PhD
The steps of your buyer’s journey correspond to the stages of your marketing funnel. The marketing funnel describes a customer in relation to your brand. When they’re brand new or entering the awareness phase, they may only be a site visitor with no intention to purchase. However, they move down the marketing funnel a bit when there’s a notion that they fit your target market. It’s important to note that a lead is just a lead, you just can’t know, if they fit your typical customer persona description.Time to answer a quick 4-question survey? Click to answer; thank you!https://docs.google.com/forms/d/1pfdA_6_7YzUnyolusOJy0lJeU0gNm07HIOMFyM2YCT4/editIf you like the Podcast please do three simple things for me: rate, subscribe, and write a review. Thank you!Amazon Associate ID is thedoctorofdi-20
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What Final Components for Inbound Marketing & Content Marketing Are Needed? Lunch Lesson LXVI - The Doctor of Digital™ GMick Smith, PhD
The fourth component of an inbound marketing strategy is content. The fifth and final major component of an inbound marketing strategy is goal-setting. Contact Marketing is a strategy focused on producing and distributing relevant and valuable content to attract and engage a particular audience.Time to answer a quick 4-question survey? Click to answer; thank you!https://docs.google.com/forms/d/1pfdA_6_7YzUnyolusOJy0lJeU0gNm07HIOMFyM2YCT4/editIf you like the Podcast please do three simple things for me: rate, subscribe, and write a review. Thank you!Amazon Associate ID is thedoctorofdi-20
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What Are the Main Components of an Inbound Marketing Strategy? 5-Minute Lunch Digital Brownbag LXV - The Doctor of Digital™ GMick Smith, PhD
Inbound marketing is exactly what it sounds like: marketing that draws customers to you, rather than actively reaching out to them. Though there are hundreds of ways to “do” inbound marketing, inbound marketing is not about forcing a sale on your potential client. If anything, inbound marketing is about pre-selling your leads and warming them up to you long before they speak to your sales team.Time to answer a quick 4-question survey? Click to answer; thank you!https://docs.google.com/forms/d/1pfdA_6_7YzUnyolusOJy0lJeU0gNm07HIOMFyM2YCT4/editIf you like the Podcast please do three simple things for me: rate, subscribe, and write a review. Thank you!Amazon Associate ID is thedoctorofdi-20
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Summer of Love (Or, When the Revolution Could Not Be Televised) TuneSmith Series T - The Doctor of Digital™ GMick Smith, PhD
The civil rights era might be American culture’s most relentlessly mythologized decade, and nowhere has that been marketed more successfully when mythmaking our collective memory of music festivals. Woodstock has become a shorthand for the counterculture’s zenith, Altamont for its nadir, while Monterey—which featured superstars—was arguably more important than either of the two. Now we have the 1969 Harlem Cultural Festival documented in this new film. Time to answer a quick 4-question survey? Click to answer; thank you!https://docs.google.com/forms/d/1pfdA_6_7YzUnyolusOJy0lJeU0gNm07HIOMFyM2YCT4/editIf you like the Podcast please do three simple things for me: rate, subscribe, and write a review. Thank you!Amazon Associate ID is thedoctorofdi-20
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What Are the Inbound Marketing Stages? 5-Minute Lunch Lesson Digital Brownbag LXIV - The Doctor of Digital™ GMick Smith, PhD
Let’s walk through each of the three main phases of a modern inbound marketing methodology: attract, engage, and delight. Attract: you can’t build a relationship with potential customers if you don’t know who you want to attract. Engage: after you start to attract your audience, it’s time to engage them. Delight: after you’ve built trust with your target customers through engagement, the third and final phase of inbound marketing is delight.Time to answer a quick 4-question survey? Click to answer; thank you!https://docs.google.com/forms/d/1pfdA_6_7YzUnyolusOJy0lJeU0gNm07HIOMFyM2YCT4/editIf you like the Podcast please do three simple things for me: rate, subscribe, and write a review. Thank you!Amazon Associate ID is thedoctorofdi-20
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What is From Funnel to Flywheel with Inbound Marketing? 5-Minute Lunch Lesson Digital Brownbag LXII- The Doctor of Digital™ GMick Smith, PhD
The most current model of inbound marketing methodology is a cycle called Flywheel. In this model, consistent personal relationships will be strong drivers of your business growth as you provide more opportunities to sell and better serve customers and prospects.Time to answer a quick 4-question survey? Click to answer; thank you!https://docs.google.com/forms/d/1pfdA_6_7YzUnyolusOJy0lJeU0gNm07HIOMFyM2YCT4/editIf you like the Podcast please do three simple things for me: rate, subscribe, and write a review. Thank you!Amazon Associate ID is thedoctorofdi-20
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Chapter 14 Deborah’s “Boy” Burning Serial - The Doctor of Digital™ GMick Smith, PhD
“You have your wife to thank for that.”“He had no insight into himself, he was often oblivious of the impact of his behavior, and did not take feedback very well; he was very intense.”Time to answer a quick 4-question survey? Click to answer; thank you!https://docs.google.com/forms/d/1pfdA_6_7YzUnyolusOJy0lJeU0gNm07HIOMFyM2YCT4/editIf you like the Podcast please do three simple things for me: rate, subscribe, and write a review. Thank you!Amazon Associate ID is thedoctorofdi-20
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How Do I Implement Inbound Marketing Best Practices? 5-Minute Lunch Lesson Digital Brownbag LXII I- The Doctor of Digital™ GMick Smith, PhD
What determines success in inbound marketing? It all starts with, you guessed it, the best strategy driving it. Your role as an inbound marketer is to guide your customers down a path that gives them the information and resources they need and want throughout their buyer’s journey. Your company should be an authority in your industry and all the topics surrounding your products and services you offer. This knowledge will help you build trust with your buyer personas, along with long-term growth for your company.
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“If I Had a Hammer” (Pete Seeger) by Peter, Paul, and Mary, 1963, The TuneSmith Series S - The Doctor of Digital™ GMick Smith, PhD
Pete Seeger was an American folk singer and social activist. A fixture on nationwide radio in the 1940s, he also had a string of hit records during the early 1950s as a member of the Weavers, most notably the recording of Lead Belly’s “Good Night Irene.” Peter, Paul, and Mary was an American folk group formed in New York City in 1961, during the American folk music revival phenomenon. The trio was composed of tenor Peter Yarrow, baritone Noel Paul Stookey, and alto Mary Travers.Time to answer a quick 4-question survey? Click to answer; thank you!https://docs.google.com/forms/d/1pfdA_6_7YzUnyolusOJy0lJeU0gNm07HIOMFyM2YCT4/editIf you like the Podcast please do three simple things for me: rate, subscribe, and write a review. Thank you!Amazon Associate ID is thedoctorofdi-20
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Chapter 13 Banking Blues Burning Serial - The Doctor of Digital™ GMick Smith, PhD
“Fax that to me,” Deborah said, “I won’t be able to get Kaitrin out of public school this week, but as long as you allow Anne to renege on her promise to pay for Kaitrin’s education, you can send Kaitrin to Holy Spirit next week. Usually a Master will not allow one parent, with only co-legal custody to determine where a child will go to school.”“So the way this bankruptcy business goes down is that my own flesh and blood sue me?”Time to answer a quick 4-question survey? Click to answer; thank you!https://docs.google.com/forms/d/1pfdA_6_7YzUnyolusOJy0lJeU0gNm07HIOMFyM2YCT4/editIf you like the Podcast please do three simple things for me: rate, subscribe, and write a review. Thank you!Amazon Associate ID is thedoctorofdi-20
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Chapter 12 Ring, Ring, Goes the Bell Burning Serial - The Doctor of Digital™ GMick Smith, PhD
Once the bus slowed down, with me behind them, Anne saw me, motioned to Silena by using a circular ‘roll it’ motion on the side of her head, and I saw that Silena had a video camera. I saw the red blinking light winking at me. I breathed deeply.“That’s false. I have a receipt for Kaitrin’s uniforms dated September 16, 1998, a date which verifies that I paid all of the uniform expense, before Anne left the home,” I added, “so Kaitrin has to leave her school because Anne and Selena say so?”Time to answer a quick 4-question survey? Click to answer; thank you!https://docs.google.com/forms/d/1pfdA_6_7YzUnyolusOJy0lJeU0gNm07HIOMFyM2YCT4/editIf you like the Podcast please do three simple things for me: rate, subscribe, and write a review. Thank you!Amazon Associate ID is thedoctorofdi-20
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How Do I Target Based Where Prospects Surfed? LXI The 5-Minute Lunch Lesson The Digital Brownbag - The Doctor of Digital™ GMick Smith, PhD
What if I told you that where an Internet user searches provides useful information about almost all the information I talked about in the last several episodes? Well, it’s true. Your prospects’ search behavior can tell you a lot about who they are, what they do, and where they’re from.Time to answer a quick 4-question survey? Click to answer; thank you!https://docs.google.com/forms/d/1pfdA_6_7YzUnyolusOJy0lJeU0gNm07HIOMFyM2YCT4/editIf you like the Podcast please do three simple things for me: rate, subscribe, and write a review. Thank you!Amazon Associate ID is thedoctorofdi-20
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How Do I Target What Prospects Are Saying & Seeing? LX 5-Minute Lunch Lesson The Digital Brownbag - The Doctor of Digital™ GMick Smith, PhD
An underappreciated method of reaching prospects is targeting them based on what they are saying. And where can you find out what your potential customers are saying? Social Media, of course! In today’s world, one in which people aren’t shy to make a personal opinions, thoughts, needs, and desires public, it’s incredibly easy to figure out what your target audience thinks about a wide variety of topics: including what they think about the products or services in your industry.Time to answer a quick 4-question survey? Click to answer; thank you!https://docs.google.com/forms/d/1pfdA_6_7YzUnyolusOJy0lJeU0gNm07HIOMFyM2YCT4/editIf you like the Podcast please do three simple things for me: rate, subscribe, and write a review. Thank you!Amazon Associate ID is thedoctorofdi-20
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How Do I Target What Prospects Do? LVIX 5-Minute Lunch Lesson The Digital Brownbag - The Doctor of Digital™ GMick Smith, PhD
Let’s face it: our jobs, what we do, are part of who we are. Our jobs determine who we spend our time with, what products or services we are familiar with, and even our daily surroundings. It’s no surprise, then, what we do defines what we’re interested in buying, too.Time to answer a quick 4-question survey? Click to answer; thank you!https://docs.google.com/forms/d/1pfdA_6_7YzUnyolusOJy0lJeU0gNm07HIOMFyM2YCT4/editIf you like the Podcast please do three simple things for me: rate, subscribe, and write a review. Thank you!Amazon Associate ID is thedoctorofdi-20
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What Tools Target on Social Media? The 5-Minute Lunch Lesson The Digital Brownbag - The Doctor of Digital™ GMick Smith, PhD
Generating demand for your products or services using social media tools such as Facebook and Instagram.
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Chapter 11 The American Health Care System Burning Serial - The Doctor of Digital™ GMick Smith, PhD
“Because,” she smiled, “and I will deny a word of this if you repeat it publicly. In the last campaign I threw a party for the Judge and I donated a large amount to his last election.”Anne had her hands on her hips, looking very much like a movie director, Silena stood off to the side, while Silena’s kid and Kaitrin came off the bus together. Time to answer a quick 4-question survey? Click to answer; thank you!https://docs.google.com/forms/d/1pfdA_6_7YzUnyolusOJy0lJeU0gNm07HIOMFyM2YCT4/editIf you like the Podcast please do three simple things for me: rate, subscribe, and write a review. Thank you!Amazon Associate ID is thedoctorofdi-20
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Chapter 10 Deborah Silver-Levine, Esq., Feminist Bulldog Burning Serial - The Doctor of Digital™ GMick Smith, PhD
I replied. “How can you be so sure?” I asked. Deborah was already springing for the door to dismiss me, walking down the hall and excusing me to visit the ladies room.Time to answer a quick 4-question survey? Click to answer; thank you!https://docs.google.com/forms/d/1pfdA_6_7YzUnyolusOJy0lJeU0gNm07HIOMFyM2YCT4/editIf you like the Podcast please do three simple things for me: rate, subscribe, and write a review. Thank you!Amazon Associate ID is thedoctorofdi-20
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Chapter 9 Dr. Bob E. Maple, The Poster Boy of Oysters
The commotion caused people to pop out of offices; I walked downstairs to see myself.“Perhaps it would be better for you to represent yourself. . . . Please advise as I am scheduling next week’s tasks.”
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Know ‘Em? Target Your Prospects Episode #149 - The Doctor of Digital™ GMick Smith, PhD
Generating demand for your products or services and how to target your prospects based on what you know about them. Once you’ve gathered information about your prospects, the next step is determining which digital marketing strategies are best suited to turn those prospects into customers.Time to answer a quick 4-question survey? Click to answer; thank you!https://docs.google.com/forms/d/1pfdA_6_7YzUnyolusOJy0lJeU0gNm07HIOMFyM2YCT4/editIf you like the Podcast please do three simple things for me: rate, subscribe, and write a review. Thank you!Amazon Associate ID is thedoctorofdi-20
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How Do I Target My Prospects? Episode #148 - The Doctor of Digital™ GMick Smith, PhD
Generating demand for your products and services by targeting your prospects using what you know about them. Think about targeting your prospects by using what you know about them in terms of buying presents for your family members. That weird uncle you see once a year is pretty difficult to shop for because, well, you don’t really know him. But what about that family member who you’re really close with? You know they’ll find the perfect present every time because you know and understand them.Time to answer a quick 4-question survey? Click to answer; thank you!https://docs.google.com/forms/d/1pfdA_6_7YzUnyolusOJy0lJeU0gNm07HIOMFyM2YCT4/editIf you like the Podcast please do three simple things for me: rate, subscribe, and write a review. Thank you!Amazon Associate ID is thedoctorofdi-20
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Chapter 8 Bankruptcy Blues Burning Serial - The Doctor of Digital™ GMick Smith, PhD
“For the time being, it looks that way. If you have an official order, stamped by a Judge, we will honor it.”What the?Time to answer a quick 4-question survey? Click to answer; thank you!https://docs.google.com/forms/d/1pfdA_6_7YzUnyolusOJy0lJeU0gNm07HIOMFyM2YCT4/editIf you like the Podcast please do three simple things for me: rate, subscribe, and write a review. Thank you!Amazon Associate ID is thedoctorofdi-20
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Chapter 7 Can Lightening Strike Twice in the Same Spot? Burning Serial - The Doctor of Digital™ GMick Smith, PhD
“I dislike involvement in my client’s relationship with Mrs. Theus, however, the extraordinary measures she takes and her outrageous behavior warrants this attention.” “I can reach him this late? I tried to reach him. They are clever eh? Silena and Anne win on a technicality.” Time to answer a quick 4-question survey? Click to answer; thank you!https://docs.google.com/forms/d/1pfdA_6_7YzUnyolusOJy0lJeU0gNm07HIOMFyM2YCT4/editIf you like the Podcast please do three simple things for me: rate, subscribe, and write a review. Thank you!Amazon Associate ID is thedoctorofdi-20
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How Do I Grow My Business with Online Reputation Management? Episode #146 - The Doctor of DigitalTM
Why is online reputation so important? What tools can you use to monitor what’s said about your brand online? How do you respond to negative and positive reviews to help strengthen your reputation? What tactics can you use prepare for negative reviews and generate more positive online reviews for your business? In summary: monitor your reputation (social listening review tracking and Google); track volume, sentiment (score), sources, cloud terms, and influencers; reputation management helps boost your sales; leverage the power of technology, I provide a list of useful tools; to manage your reputation in Google you need a good SEO strategy; and respond to negative and positive reviews.Time to answer a quick 4-question survey? Click to answer; thank you!https://docs.google.com/forms/d/1pfdA_6_7YzUnyolusOJy0lJeU0gNm07HIOMFyM2YCT4/editIf you like the Podcast please do three simple things for me: rate, subscribe, and write a review. Thank you!Amazon Associate ID is thedoctorofdi-20
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How Do Customers Find You? Episode #145 - The Doctor of Digital™ GMick Smith, PhD
Define local search and benefits; review four main types of search results; seven action items you can implement in your business. in summary: need a mobile friendly site; add address to Web Site; create GMB listing; create new content with location; update business citations; optimize for voice searches; and get Google guaranteed.
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Chapter 6 The Big Afghan Burning Series - The Doctor of Digital™ GMick Smith, PhD
The Judge said, “Mr. Schlechter, since I’ve got your client’s IRS returns here, and Mrs. Theus will supply her records at a later date, I will render a decision based on the evidence presented today. “We again request that you kindly direct Mrs. Theus to act in a civilized and cordial fashion; to do otherwise in violation not only of the spirit, but the letter of the Custody Order.”Time to answer a quick 4-question survey? Click to answer; thank you!https://docs.google.com/forms/d/1pfdA_6_7YzUnyolusOJy0lJeU0gNm07HIOMFyM2YCT4/editIf you like the Podcast please do three simple things for me: rate, subscribe, and write a review. Thank you!Amazon Associate ID is thedoctorofdi-20
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“I Second That Emotion,” The Miracles The TuneSmith Series R
Live 5 June 2021 Pala Casino, CA
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Hey! Baby What Channels? LIV 5-Minute Lunch Lesson The Digital Brownbag - The Doctor of Digital™ GMick Smith, PhD
Once you have identified the components of your message, it’s time to decide which online channels you want to use to tell your story. Since each channel requires a different format, your creative team should be briefed on how to present the story best for that channel. Building your digital strategy requires answering important questions. Throughout several episodes I have drafted a checklist with a set of items that will help you develop your strategy or validate the one you already have. Here’s the episode with a full list of questions for your reference.Time to answer a quick 4-question survey? Click to answer; thank you!https://docs.google.com/forms/d/1pfdA_6_7YzUnyolusOJy0lJeU0gNm07HIOMFyM2YCT4/editIf you like the Podcast please do three simple things for me: rate, subscribe, and write a review. Thank you!Amazon Associate ID is thedoctorofdi-20Please consider purchasing the intro song, “Hey! Baby,” Bruce Channel.
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Chapter 5 The Eunuch Burning Serial - The Doctor of Digital™ GMick Smith, PhD
I felt Anne slowly backing away.“Will counsel please rise,” the Judge said. Robert motioned for me to stand as were Bill and Anne. Time to answer a quick 4-question survey? Click to answer; thank you!https://docs.google.com/forms/d/1pfdA_6_7YzUnyolusOJy0lJeU0gNm07HIOMFyM2YCT4/editIf you like the Podcast please do three simple things for me: rate, subscribe, and write a review. Thank you!Amazon Associate ID is thedoctorofdi-20
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Live Miracles! - The Doctor of Digital™ GMick Smith, PhD
I interviewed the Miracles live before their concert fifth of June 2021!
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Test 2
A new episode
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Chapter 4 The Law is a Process Burning Serial - The Doctor of Digital™
“i love you too, my Star & Angel, time to go now. We’ll stay in touch.” “I’m so fucking angry I could scratch your eyes out!”Time to answer a quick 4-question survey? Click to answer; thank you!https://docs.google.com/forms/d/1pfdA_6_7YzUnyolusOJy0lJeU0gNm07HIOMFyM2YCT4/editIf you like the Podcast please do three simple things for me: rate, subscribe, and write a review. Thank you!Amazon Associate ID is thedoctorofdi-20
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Are You a Tool (Or, Do You Know How to Use Them)? B2B LIII 5-Minute Lunch Lesson The Digital Brown - The Doctor of Digital™ GMick Smith, PhD
The company is a manufacturer of handtools and equipment. Let’s call them TFY (Tools For You). They’re targeting two primary buyer personas: number one, the consumer, who will ultimately be using the tools; and number two, the retail stores where their tools are sold (their distribution channel). According to our checklist questions, you should have different themes of messaging, that will look something like I describe: TFY’s message to the distributor (B2B).Time to answer a quick 4-question survey? Click to answer; thank you!https://docs.google.com/forms/d/1pfdA_6_7YzUnyolusOJy0lJeU0gNm07HIOMFyM2YCT4/editIf you like the Podcast please do three simple things for me: rate, subscribe, and write a review. Thank you!Amazon Associate ID is thedoctorofdi-20
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Chapter 3 Home, Sweet, Home Burning Serial - The Doctor of Digital™ GMick Smith, PhD
“One time I made the mistake of estimating their value from collector magazines. I told Anne that my childhood baseball card was collection 10 to 12 Gs, maybe 15.”I slipped a kids pamphlet entitled, You Can Say No, in her backpack.Welcome to the latest feature on The Doctor of Digital Podcast! This serial will be released chapter by chapter as an unfolding drama. Sign up now for the forthcoming novel release. In the meantime, subscribe, like, & review the Podcast and you won’t miss one exciting episode! Time to answer a quick 4-question survey? Click to answer; thank you!https://docs.google.com/forms/d/1pfdA_6_7YzUnyolusOJy0lJeU0gNm07HIOMFyM2YCT4/editIf you like the Podcast please do three simple things for me: rate, subscribe, and write a review. Thank you!Amazon Associate ID is thedoctorofdi-20
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ABOUT THIS SHOW
Check out and subscribe to The Doctor of Digital Podcast hosted by Mick Smith. This Podcast simplifies the complexity of the internet for businesses and unlocks their full potential by leveraging digital marketing and its many unrecognized opportunities. Moreover, this top international podcast has been a top marketing podcast so you can listen in the car, at the gym or while you’re walking the dog. Do you have access to the top digital marketers in the world? If not, I do! The Doctor of Digital has interviewed experts by phone from all over the world from such places as Ireland, Mexico, Ottawa, and Switzerland. Other interviewees in the United States come from Richmond, Virginia, Atlanta, Chicago, Michigan, Rohnert Park, CA, Fallbrook, CA, and San Clemente, California.Moreover, in this podcast, you’ll discover tips, success stories, and best practices from leading social media marketing pros. Discover how successful businesses employ social media, learn new str
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The Doctor of DigitalTM
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