The EMpire Diaries

"You wouldn't say that you fell for a burglary. It's something that happened to you. You were targeted."Cecilie Fjellhøy was the golden child. Great grades, a career in tech, a master's degree in the UK, and a hopeless romantic who believed in love. Then she swiped right on a man calling himself Simon Leviev, and in just three weeks, he ramped up £67,000 on her Amex card. By the time it was over, she had lost £200,000 in high-interest loans, filed for bankruptcy, been taken to court by four banks, and become a suspect with the UK police, all for a relationship that lasted six months.Millions of people watched her story unfold in Netflix's The Tinder Swindler, the most-watched documentary the platform has ever released. But in this episode, Emily sits down with Cecilie to get past the headlines and find out who she really is behind them, the good, the brutal, and everything in between.In this episode, we discuss:✨ How a "true gentleman" with a bodyguard, a private jet and an entire fake team became the perfect con✨ Love bombing, future faking and the psychological tactics that make anyone vulnerable, not just the naive✨ The moment she realised the money wasn't coming, and what it actually feels like in your body✨ Why she calls coming forward "the waiting room", and what stopped her from opening that door sooner✨ Rebuilding her name, her finances and her sense of self after going public✨ Turning her story into Love Con Revenge, her own Netflix series, helping other survivors✨ Why she refuses to say she "fell for" a scam, and what language actually protects victims✨ The fight she's taking to Parliament next, and why social media platforms are her biggest targetIf you've ever:Wondered how someone "smart enough to know better" ends up defraudedJudged a fraud victim, even quietly, without knowing the full storyBelieved love bombing could never happen to youFelt shame for trusting the wrong personWanted to understand what real resilience looks like after devastating lossThen this conversation will change how you see it.Cecilie isn't a victim in this story. She's the woman who turned her worst six months into a mission that's reaching millions.🎙️ Hosted by Emily Mallender, Business & Marketing Strategist, Founder of The EMpowered Collective and Creator of Visible & Paid.📧 [email protected]🌐 www.empoweredwithemily.comJOIN THE EMPIRE: www.skool.com/the-empireEMPOWERED LIVE TICKETS: https://live.empoweredwithemily.com/📖 Order Cecilie's book, Swindled Never After: https://www.amazon.co.uk/Swindled-Never-After-Survived-Relationship-ebook/dp/B0DXQDVK7Y🌐 Find out more about LoveSaid, Cecilie's survivor-led organisation: https://lovesaid.org/📺 Watch Love Con Revenge on Netflix: https://www.netflix.com/search?q=LOVE%20CON%20REV&jbv=81685732Keywords: Tinder Swindler, Cecilie Fjellhøy, romance fraud, romance scam survivor, Simon Leviev, Love Con Revenge Netflix, financial fraud victim, online dating scams, love bombing, LoveSaid, Swindled Never After, fraud awareness, scam survivor advocate, coercive control, romance fraud recovery, women's podcast, The EMpire Diaries, Emily Mallender, financial abuse, dating app safety, online safety UK

"New levels bring new devils. And I'm done pretending mine don't exist."Everyone tells you to chase the next level. Push forward, grow the business, hit the goal. What nobody tells you is that your problems don't disappear when you get there. They just change shape.In this deeply honest solo episode, Emily pulls back the curtain on the last few weeks of running EMpowered, and it's not the highlight reel. It's launching a membership, running month three of Visible & Paid, taking on consultancy clients, and writing a brand new keynote talk from a squeaky deckchair on a pile of rubble at 4 am, all while juggling a festival clash with the World Cup, a last-minute childcare scramble, a family bereavement, a national gymnastics competition and her dad's baptism. In one weekend.This episode is risqué, unfiltered and exactly why The EMpire Diaries exists.In this episode, we discuss:✨ Why "new levels bring new devils" is the truth behind every business highlight reel✨ The mindset and identity work behind why women undercharge, hide and self-sabotage✨ Launching a membership with zero big launch strategy, on purpose✨ Running consultancy, one-to-one coaching and group programmes without dropping a single ball✨ Building and delivering a brand new keynote talk under serious pressure✨ Sharing a story on stage she'd never told anyone before, not even her husband✨ Putting family first when work and life collide at the worst possible time✨ What it really costs, financially and emotionally, to build your own flagship event from scratchIf you've ever:Felt like burnout is the price of ambitionWondered why nobody warned you that success would feel like thisJuggled business, motherhood and everything in between and still felt like you were failing at all threePut on a brave face while quietly falling apart behind the scenesWondered if it's time to just pack it all in and get a "normal" jobThen this conversation is for you.Because behind every successful business owner is a version of them that had to fall apart a little to grow. This episode is Emily's.🎙️ Hosted by Emily Mallender, Business & Marketing Strategist, Founder of The EMpowered Collective / The EMpire and Creator of Visible & Paid.📧 [email protected]🌐 www.empoweredwithemily.comJOIN THE EMPIRE: www.skool.com/the-empire🎟️ EMpowered Live: https://live.empoweredwithemily.com/Keywords: entrepreneur burnout, scaling a business, business owner mental health, women in business, female entrepreneur, work life balance, business and motherhood, imposter syndrome, small business owner UK, business coaching, mindset coaching, Visible and Paid, entrepreneurial pressure, honest business podcast, women supporting women, female founder, business growth, self-employed burnout, work life juggle, EMpowered, The EMpire Diaries, Emily Mallender

Esther Ghey, mother of Brianna Ghey, joins The EMpire Diaries to talk online safety, forgiveness and the legacy her daughter left behind.What do you say to a mother who has turned the most unimaginable loss into a movement that could protect millions of children? In this episode, I sit down with Esther Ghey, founder of the Brianna Ghey Legacy Project and one of the UK's most important voices on child protection and online safety.Esther shares Brianna's story with extraordinary honesty and courage, reflecting on her life, her transition, the challenges she faced online and the devastating events that changed everything.Recorded just one day after the Government announced plans to restrict social media access for under-16s, this conversation couldn't be more timely or more necessary.In this episode we discuss:✨ Brianna Ghey's life, transition and legacy✨ The real impact of smartphones on children's mental health✨ Online grooming and the dangers of Snapchat culture✨ Phone-free schools and what the research tells us✨ Forgiveness after unimaginable tragedy✨ Mindfulness and resilience for young people✨ Parenting in the digital age✨ The Government's social media ban for under-16s✨ The Brianna Ghey Legacy Project and the campaign for changeIf you're a parent, teacher or school leader, please share this episode. It could matter more than you know.To find out more about Esther's work and the Brianna Ghey Legacy Project visit www.briannaslegacy.org🎙️ Hosted by Emily MallenderFounder of The EMpire | Business, Marketing, Confidence & Visibility CoachJOIN THE EMPIRE: www.skool.com/the-empire📧 [email protected] 🌐 www.empoweredwithemily.com📖 Order Esther's Book🌸 Support the Brianna Ghey Legacy Project Keywords: Brianna Ghey, Esther Ghey, Brianna Ghey mother, Brianna Ghey legacy, Brianna Ghey murder, online safety, children's mental health, smartphones and children, social media ban UK, social media age restriction, under 16 social media, phone free schools, online grooming, Snapchat dangers, knife crime UK, transgender children, parenting in the digital age, child protection, Brianna's Legacy Project, mindfulness, resilience, The EMpire Diaries, Emily Mallender, women's podcast, empowerment.

What happens when 10 women come together in one room and start having the conversations most people keep to themselves?This episode of The EMpire Diaries is completely unscripted, unfiltered and unexpectedly powerful.During my Content, Confidence & Visibility Weekend, a group of incredible women began sharing their thoughts, experiences and struggles around confidence, money, judgement, self-worth, visibility and what it really means to be yourself in a world that constantly tells you who you should be.The conversation was so honest, so relatable, and so important that I couldn't not record it.What followed was a raw and vulnerable discussion about the challenges women face, the stories we tell ourselves, the fears that hold us back and the courage it takes to step outside our comfort zones and become the person we know we're capable of being.In this episode we discuss:✨ Confidence, self-belief and personal growth✨ Money, wealth and our relationship with success✨ Insecurities, self-doubt and imposter syndrome✨ Fear of judgement and what other people think✨ Relatability versus credibility in business and life✨ The pressure women place on themselves✨ Authenticity and learning to be yourself✨ Stepping outside your comfort zone✨ EMpowerment, resilience and backing yourself✨ The power of community and honest conversationsFeaturing Karen, Becky, Paula, Jenny, Nicola, Beth, Cilla, Rhianna, Ruby, Jane and Helen, this conversation is a reminder that no matter where you are in your journey, you're probably not as alone as you think.If you've ever doubted yourself, worried about being judged, questioned your worth, struggled with confidence or felt like you're making it up as you go along, this episode is for you.Because behind every confident woman is a story most people never get to hear.🎙️ Hosted by Emily MallenderFounder of The EMpire | Business, Marketing, Confidence & Visibility CoachJOIN THE EMPIRE:www.skool.com/the-empire📧 [email protected]🌐 www.empoweredwithemily.comKeywords: Women in Business, Confidence, Self-Belief, Money Mindset, Personal Development, Female Entrepreneurs, Empowerment, Visibility, Imposter Syndrome, Authenticity, Leadership, Community, Mindset, Women Supporting Women, Female Founder, Self-Worth, Business Growth, Entrepreneurship, Motivation, Resilience.

What happens when a group of female business owners come together in one room and starts having the conversations most women are thinking but rarely say out loud?This episode of The EMpire Diaries is unlike any I've recorded before.It wasn't planned.It wasn't scripted.It wasn't part of the agenda.During my Content, Confidence & Visibility Weekend, a group of incredible women started talking about confidence, visibility, self-doubt, motherhood, business growth, personal branding, imposter syndrome, community, loneliness and what it's really like trying to build a successful business whilst juggling everything else life throws at you.The conversation was so powerful that I grabbed a microphone and hit record.What followed was one of the most honest, vulnerable and inspiring conversations I've ever been part of.In this episode we discuss:✨ Confidence and self-belief as a woman in business✨ Why so many women struggle with visibility and showing up online✨ Personal branding and the fear of being judged✨ Imposter syndrome and playing small✨ Building confidence through action instead of waiting to feel ready✨ The realities of balancing business, motherhood and family life✨ Loneliness, connection and finding your community✨ The importance of surrounding yourself with supportive women✨ Overcoming fear and stepping outside your comfort zone✨ Why women need more safe spaces to have honest conversationsWhether you're a business owner, entrepreneur, freelancer, coach, consultant, creative, service provider or simply a woman who knows she's capable of more, this episode will remind you that you're not alone.If you've ever:Felt overwhelmed trying to juggle business and familyStruggled with confidence or self-worthWorried about what other people thinkAvoided posting on social mediaFelt lonely running your businessWondered whether you're good enoughPlayed smaller than you know you're capable ofThen this conversation is for you.This is more than a business podcast episode.It's a reminder that behind every successful woman is a story, a struggle, a challenge she's overcome and a community that helped her keep going.🎙️ Hosted by Emily Mallender, Business & Marketing Strategist, Founder of The EMpowered Collective and Creator of Visible & Paid.📧 [email protected]🌐 www.empoweredwithemily.comKeywords: Women in Business, Female Entrepreneurs, Business Growth, Confidence, Visibility, Personal Branding, Imposter Syndrome, Women Supporting Women, Female Founder, Small Business Owner, Mindset, Motherhood and Business, Business Coaching, Women Entrepreneurs UK, Leadership, Motivation, Community, Self-Belief, Content Creation, Personal Development.

What started as a Content, Confidence & Visibility Weekend became something far deeper than I ever expected…In this deeply personal diary-entry style episode of The EMpire Diaries, I reflect on one of the most emotional and transformational weekends I’ve ever created... and the lessons it taught me about visibility, burnout, confidence, ambition, motherhood, purpose and the waves we ride throughout life and business.This episode is raw, reflective and honest.I talk about:Why ambitious women struggle to fully switch offThe emotional aftermath of the Content, Confidence & Visibility WeekendWatching women reconnect with themselves in real timeThe hidden cost of staying invisiblePersonal branding, confidence and self-worthWhy so many women are mentally exhaustedBuilding momentum in business whilst trying to hold everything togetherMotherhood, pressure and emotional loadThe powerful realisation I had whilst sitting on the beach watching surfers ride the wavesWhy life is finite and why we owe it to ourselves to stop playing smallI also share:✨ Why the next two podcast episodes were completely unscripted✨ Exciting updates around Visible & Paid✨ New speaking opportunities✨ Selling out whilst away✨ The launch of my founding membership communityThis episode feels less like a strategy session…and more like a real conversation from somebody in the middle of growth, reflection and becoming.If you’ve ever felt:burnt outoverwhelmedstuckdisconnected from yourselfscared to be visiblefrustrated that you know you’re capable of more…this episode will hit home.Because maybe life isn’t about avoiding the waves altogether.Maybe it’s about learning how to keep getting back up and ride them anyway.

You don’t actually lack confidence… you’re just becoming someone your old identity no longer recognises.”In this powerful solo episode of The EMpire Diaries Podcast, business and marketing strategist Emily Mallender unpacks the real reason so many ambitious women struggle with imposter syndrome, visibility, confidence and charging what they’re worth.Because maybe the problem isn’t that you’re incapable.Maybe the problem is that your nervous system still feels safer playing smaller.After hosting a transformational Content, Confidence & Visibility Weekend with 20+ female business owners, Emily noticed a pattern:Some of the most talented, experienced and capable women in the room still believed they weren’t “confident enough” to truly be seen.“I need to work on my confidence first.”“I’ve got imposter syndrome.”“I just don’t believe in myself enough yet.”But what if that feeling isn’t weakness at all?This episode explores the emotional and psychological side of business growth that most online business conversations completely miss.Because growth is disruptive.Visibility is exposing.Success changes your identity.And becoming the version of you capable of sustaining your next level often feels uncomfortable before it feels empowering.Inside this episode, you will learn:The psychology behind imposter syndrome in womenWhy visibility online feels emotionally uncomfortableFear of success vs fear of failureWhy women undercharge and soften their expertiseThe identity shifts required for business growthHow your nervous system impacts confidence and visibilityWhy strategy creates emotional stabilityThe connection between self-trust, structure and sustainable successWhat actually creates genuine confidence in businessEmily also shares her own experiences with:Speaking on stage whilst internally doubting herselfRaising prices and owning her expertiseBuilding authority onlineFeeling emotionally exposed through visibilityGrowing through discomfort instead of waiting to “feel ready”This episode is for female entrepreneurs, creatives, service providers and ambitious women who know they’re capable of more… but still find themselves hesitating to fully own their space.If you’ve ever thought:“What if I’m not good enough?”“What if people judge me?”“What if I fail?”“What if I succeed… and can’t handle it?”This conversation will change the way you see yourself.Because confidence is not the absence of discomfort.Confidence is your willingness to continue whilst discomfort is still present.✨ Maybe you’re not broken.✨ Maybe you’re simply outgrowing the version of you that felt safe staying hidden.This episode also gives insight into Emily’s Visible & Paid programme, where she helps women build not just marketing strategies, but the confidence, positioning, messaging and identity needed to become visible, profitable and sustainably successful.Keywords:imposter syndrome, women in business, female entrepreneur mindset, confidence in business, visibility coaching, business mindset, self-belief, female leadership, personal branding, business growth mindset, identity shifts, nervous system and business, emotional resilience, online visibility, confidence for women, marketing mindset, women entrepreneur podcast, mindset coaching, authority positioning, fear of success, female business owner podcast

Most people think making more money will make them feel secure.But what happens when life proves that security can disappear overnight?In this episode of The EMpire Diaries, Emily sits down with Rochelle Gilburn... founder of FLOW, for one of the most honest and powerful conversations we’ve had on the podcast so far.After suddenly losing her husband and being left to raise two young children alone, Rochelle found herself navigating grief, fear, finances, responsibility and a future she never expected to face.And while most people would have stayed stuck in survival mode…Rochelle rebuilt.Not just emotionally.Financially too.What started as curiosity around property investing eventually became a business that now helps time-poor business owners build long-term wealth through hands-free property investing.But this episode is about far more than property.It’s about:What grief does to you,How responsibility changes you,Why entrepreneurship can feel lonely,and the difference between earning money… and actually building security.Because so many people right now look successful on the outside…But underneath it all?They know their money isn’t really working for them.And if property has ever felt confusing, intimidating or “something other people do”...Rochelle breaks it down in a way that finally makes sense.No fake “get rich quick” nonsense.No pretending passive income requires no work.Just a really honest conversation about:how property investing actually works, how people make money from it, how people lose money from it, and the mistakes that cost beginners thousands.Inside this episode, we talk about:✨ Losing her husband suddenly and rebuilding life as a single mum✨ What grief really feels like when life keeps moving around you✨ Why life is too short to stay stuck✨ Entrepreneurship, motivation and starting over✨ How Rochelle went from marketing into property investing✨ Building trust online and attracting investors through LinkedIn✨ What FLOW actually does and how hands-free property investing works✨ Property jargon explained simply for beginners✨ The biggest mistakes new investors make✨ Why making money is NOT the same as building wealth✨ What financial freedom actually means in real life💭 If this is you...- You’re earning money… but still don’t feel financially secure- You know you should be doing more with your money, but you don’t know where to start- You want long-term freedom, not just a monthly income- You’ve been curious about property but felt overwhelmed by it- You’re building a business and trying to build a future at the same time👉 This episode will genuinely change the way you think about money, wealth and security.Because income gives you options.But assets give you freedom.🎙 New episodes every Wednesday at 7AM (UK)💗 Connect with Emily & Join The EMpowered Collective✨ Join my free community👉 ⁠www.facebook.com/groups/theempoweredcollectivewithemilymallender⁠✨ Coaching, events & resources👉 ⁠www.empoweredwithemily.com⁠Real strategy. Real conversations. Real women building EMpires. 🩷🧡

Most of you don’t have a lead problem.You have a system problem.Because right now, you’re doing everything you’ve been told to do…You’re posting.You’re showing up.You’re trying to be visible.But there is nowhere for that visibility to actually convert into a paying client.So one month you’re busy.Enquiries are coming in.You feel like it’s finally working…And the next?Nothing.And that silence starts to mess with your head.You question your pricing.Your niche.Your content.Whether this business is even working at all.But this isn’t random.And it’s not because you’re not good enough.It’s because you don’t have a system that turns attention into income.In this episode, business coach and marketing strategist Emily Mallender breaks down one of the most important (and misunderstood) parts of your marketing:👉 The difference between your website, landing page, and funnel👉 What each one is actually designed to do👉 And which one you should be building first, based on where you are right nowBecause right now?Most of you are expecting your website to do everything…And that’s exactly why it’s doing nothing.✨ Inside this episode, you’ll learn:✨ Why your website isn’t broken… It’s just being used wrong✨ The real reason people are landing on your site and leaving without enquiring✨ Why you don’t have a traffic problem… You have a conversion problem✨ What a landing page actually is (and why it can change your results fast)✨ How to stop overwhelming your audience and start guiding them to a clear yes✨ What a funnel really looks like (without the jargon) and how it saves you hours every week✨ How to pre-qualify leads so you stop wasting time on people who were never going to buy✨ The exact journey from stranger → enquiry → client (without you chasing)✨ How to move from “I hope I get clients this month” to knowing exactly where they’re coming from💭 If this is you…You’re getting visibility, but it’s not turning into paying clientsYou’re relying on social media or referrals, and your income feels inconsistentYou’ve got a website, but it’s not doing anythingYou’re confused by funnels, landing pages, and what you actually need👉 By the end of this episode, you won’t just understand it…You’ll know exactly what you’re building next.🎙 New episodes every Wednesday at 7AM (UK)🚀 Ready to actually implement this?Join Visible & Paid — my 6-month Marketing Strategy Programme where we build your full system with you:👉 https://empoweredwithemily.com/visible-paid/💗 Connect with Emily & Join The EMpowered CollectiveIf this episode hit and you’re ready to stop being the best kept secret in your industry:✨ Join my free community👉 www.facebook.com/groups/theempoweredcollectivewithemilymallender✨ Coaching, events & resources👉 www.empoweredwithemily.comCome and tell me what landed for you.Real strategy.Real conversations.Real women building EMpires. 🩷🧡

Most websites aren't failing because of bad design. They're failing because the person who built yours didn't understand your business, your clients, your goals, or where your website fits in your marketing strategy.And nobody told you that before you paid them.In this episode, business coach and marketing strategist Emily Mallender says the quiet part loud and walks you through exactly why your website is sitting there looking gorgeous and generating absolutely nothing. Plus, the 16 features it needs to actually convert strangers into enquiries.Inside this episode, you'll learn:✨ Why a website without a clear customer journey is just an expensive online brochure and how to tell if yours is one✨ The 4 reasons your website isn't working, go through these honestly and identify which one is yours✨ The 7 jobs your website should be doing 24 hours a day, 7 days a week... with or without you✨ All 16 features a converting website needs, score yours out of 16 as you listen and find out exactly where it's falling short✨ The single feature that pre-qualifies every enquiry before you pick up the phone and saves hours every week dealing with time-wasters✨ What happens to your Google ranking when your website hasn't been touched since it launched, and why nobody selling you a website will ever mention this✨ What GEO (Generative Engine Optimisation) actually is and why getting ahead of it now gives your business a serious competitive advantage✨ Why the cheapest website you ever bought is probably the most expensive mistake your business has madeIf you feel like:You're posting, networking, and driving people to your website, and they're landing on it and bouncing straight back offYou spent real money on a website and have nothing to show for itYou've suspected for a while that something's wrong, but nobody's ever told you exactly what👉 By the end of this episode, you'll know precisely what's broken, what's missing, and what to do about it... no jargon, no fluff, just the truth.Next week: a website might not even be what your business needs right now. Emily is breaking down the real difference between websites, landing pages, funnels, booking systems, and lead magnets and how to work out which one is actually the right tool for your business at this stage. It's one of the most valuable conversations she has with clients. And it's coming to you for free.🎙 New podcast episodes every Wednesday at 7AM (UK)Join Visible & Paid my 6-month Marketing Strategy Programme: https://empoweredwithemily.com/visible-paid/💗 Connect With Emily & Join The EMpowered CollectiveIf this episode resonated with you and you're ready to build a marketing strategy that makes you genuinely visible to the right people and converts that visibility into consistent, predictable income…✨ Join my free community — The EMpowered Collective👉 www.facebook.com/groups/theempoweredcollectivewithemilymallender✨ Explore coaching, events & resources:👉 www.empoweredwithemily.comCome and tell me what landed for you... I'd love to connect.Real strategy. Real conversations. Real women building EMpires. 🩷🧡

If you're a business owner wondering why your Facebook reach has dropped in 2026, this episode is going to change everything.Facebook hasn't died. It's completely changed how it works. And most small business owners are still playing by rules that no longer exist.In this episode, business coach and marketing strategist Emily Mallender shares five major Facebook algorithm changes for 2026, straight from her own Meta training and exactly what they mean for your organic reach, your content strategy, and your business growth.Inside this episode, you'll learn:✨ Why Facebook now has 3 billion monthly active users and what that means for your reach as a small business owner✨ How Facebook's algorithm has shifted to a TikTok-style discovery engine and why that levels the playing field for businesses without big ad budgets✨ The March 2026 original content mandate is actively burying accounts that haven't read it✨ Why every video on Facebook is now a Reel and the exact length that gets 45% higher completion rates✨ The brand new AI tool Meta launched in January 2026, which now decides which Reels get recommended - including the flaw Meta admitted in their own research✨ Why one genuine share now beats a hundred likes for reach and the one question to ask before every post✨ The Facebook Groups strategy that is still one of the strongest organic reach opportunities on the entire platform✨ Why Facebook has completely reversed its stance on external links and how to use that to drive traffic to your website and offers right nowIf you feel like:Your Facebook reach has dropped, and you have no idea whyYou're posting consistently but not reaching new peopleYou're not sure whether Facebook organic marketing is even worth your time anymore👉 This episode will give you the clarity, the context, and a clear action plan... starting today!🎙 New podcast episodes every Wednesday at 7AM (UK)💗 Connect With Emily & Join The EMpowered CollectiveIf this episode resonated with you and you're ready to build a marketing strategy that makes you genuinely visible to the right people and converts that visibility into consistent, predictable income…✨ Join my free community — The EMpowered Collective👉 www.facebook.com/groups/theempoweredcollectivewithemilymallender✨ Explore coaching, events & resources:👉 www.empoweredwithemily.comCome and tell me what landed for you - I'd love to connect.Real strategy. Real conversations. Real women building EMpires. 🩷🩷

You're doing everything right. You're showing up. You're posting. You're networking. You're giving it everything you've got.And you're still not getting paid what you're worth.This episode is for the woman who is working herself into the ground and quietly wondering... what is wrong with me?Nothing. Absolutely nothing is wrong with you.In this episode, business coach and marketing strategist Emily Mallender delivers the truth bomb that the coaching industry doesn't want to say out loud!The problem was never your effort. It was never your talent. It was never your work ethic. It's the structure that your effort is sitting on top of. And until that changes, nothing else will.Inside this episode, you'll learn:✨ Why posting more, doing more and trying harder will never fix what's actually broken✨ The two-minute exercise that shows you exactly where the gap in your business really is✨ Why talented, qualified women are being consistently out-earned by people with less skill and the real reason why✨ The sentence that will change how you see your business forever: "Effort without structure is just exhaustion dressed up as progress"✨ What it actually feels like when your business isn't built to pay you and why it starts to cost you everything, not just money✨ Why more information, more courses and more strategies are making the problem worse - not better✨ What changes when you finally get the structure right in your content, your clients, your income and your lifeEmily also shares the raw, unfiltered truth about what happened to her when she built effort without structure, the exhaustion that sleep couldn't fix, the weight she gained, the hobbies she dropped, the moment she cried after snapping at her son and felt like a terrible mum and why she built Visible & Paid so no other woman has to reach that point before things change.This isn't a motivational episode. It's a wake-up call!!If any of this sounds familiar:You're working all hours, but your bank account doesn't reflect itYou know you're capable of more and that feeling absolutely will not leave you aloneYou're tired of guessing, trying things that don't work, and running out of motivation👉 This is the episode that explains why. And exactly what to do next.🎙 New podcast episodes every Wednesday at 7AM (UK)💗 Connect With Emily & Join The EMpowered CollectiveIf this landed for you and you're done exhausting yourself for results that don't match your effort, let's change that.✨ Join my free community - The EMpowered Collective👉 www.facebook.com/groups/theempoweredcollectivewithemilymallender✨ Explore coaching, events & resources:👉 www.empoweredwithemily.comCome and tell me what hit home... I'd love to hear from you.Real strategy. Real conversations. Real women building EMpires. 🩷🧡

In this episode, business coach and marketing strategist Emily Mallender breaks down why your social media content isn’t converting into clients - even if you’re posting consistently.If you’re a female entrepreneur, mum in business, service provider or personal brand who is visible online but struggling with inconsistent enquiries, this episode will show you exactly what’s missing.Because visibility alone does not create clients.And there is a crucial step between attention and enquiries that most women completely overlook.Inside this episode, you’ll learn:✨ Why attention, trust and demand are NOT the same thing✨ The real reason people engage with your content but don’t buy✨ The 3 beliefs every potential client must have before they enquire✨ Why “being liked” online doesn’t mean you’re in demand✨ The difference between connection content vs conversion content✨ How to create demand without feeling pushy or salesy✨ The 3 types of content that turn followers into paying clientsEmily also shares a simple content structure to help you move from posting randomly → to creating strategic content that actually drives enquiries and sales.If you feel like:You’re posting consistently but not getting clientsYour engagement doesn’t turn into enquiriesYour business feels like a “feast or famine” cycle👉 This episode will show you exactly what to fix.🎙 New podcast episodes every Wednesday at 7AM (UK)💗 Connect With Emily & Join The EMpowered CollectiveIf this episode resonated with you and you’re ready to build a profitable, confident business with more clarity, visibility and support…✨ Join my free community - ⁠⁠⁠⁠⁠The EMpowered Collective⁠⁠⁠⁠⁠👉 ⁠⁠⁠⁠⁠www.facebook.com/groups/theempoweredcollectivewithemilymallender⁠⁠⁠⁠⁠✨ Explore coaching, events & resources:👉 ⁠⁠⁠⁠⁠www.empoweredwithemily.com⁠⁠⁠⁠⁠Come and tell me what landed for you — I’d love to connect.Real strategy. Real conversations. Real women building EMpires. 🩷✨

In this episode, business coach and organic social media marketing strategist Emily Mallender shares how to build a social media marketing strategy that actually generates leads, enquiries and paying clients - without relying on paid ads.If you’re a female entrepreneur, mum in business, service provider or personal brand who is posting consistently but not getting results, this episode will show you exactly what’s missing.This is not about posting more.This is about building a clear, structured organic marketing strategy that converts.Inside this episode, you’ll learn:✨ What an organic social media marketing strategy really is (and why most people get it wrong)✨ The difference between marketing activity vs marketing strategy✨ Why posting consistently without a plan leads to no enquiries and inconsistent income✨ The simple customer journey that turns strangers into paying clients✨ How to move your audience from visibility → trust → enquiry → sale✨ The 3 types of content you must create: trust, competence and demand content✨ Why organic marketing can outperform paid ads for small businessesEmily also breaks down the biggest mistake women in business make, trying to sell to cold audiences without building trust and how to fix it with a simple, repeatable strategy.If you want to attract better quality clients, increase enquiries and grow your business using Instagram, Facebook or TikTok organically, this episode is essential listening.🚨 If your social media isn’t converting, this is why:You’re posting consistently but getting no leadsYou’re visible but not trustedYou’re busy online but not making money👉 This episode will show you exactly what to fix.🎙 New podcast episodes every Wednesday at 7AM (UK)💗 Connect With Emily & Join The EMpowered CollectiveIf this episode resonated with you and you’re ready to build a profitable, confident business with more clarity, visibility and support…✨ Join my free community — ⁠⁠⁠⁠⁠The EMpowered Collective⁠⁠⁠⁠⁠👉 ⁠⁠⁠⁠⁠www.facebook.com/groups/theempoweredcollectivewithemilymallender⁠⁠⁠⁠⁠✨ Explore coaching, events & resources:👉 ⁠⁠⁠⁠⁠www.empoweredwithemily.com⁠⁠⁠⁠⁠Come and tell me what landed for you...I’d love to connect.Real strategy. Real conversations. Real women building EMpires. 🩷✨

In this powerful coaching episode, business coach and marketing strategist Emily Mallender breaks down the 3 critical stages of business growth for women in business, and why so many female entrepreneurs get stuck in the “Hot Mess” stage - feeling overwhelmed, overworked and underpaid despite working hard.If you’re a female entrepreneur, mum in business, service provider or personal brand who feels constantly busy but not making the progress or income you expected, this episode will help you understand exactly where you are in business and what you need to do next to move forward.Inside this episode, you’ll learn:✨ The 3 stages of business growth every woman in business must navigate✨ Why the Hot Mess stage leads to burnout, stress and inconsistent income✨ The real reason your business feels chaotic, even when you’re doing “all the things”✨ What you should actually be focusing on at each stage of business✨ How to move from overwhelm into structure, clarity and controlThis episode is a foundational coaching episode designed to help you understand how to grow your business in the right order, so you stop repeating cycles, overworking and second-guessing yourself.If you want to build a business that feels structured, profitable and sustainable, this episode is essential listening for women in business and female entrepreneurs.🎙 New podcast episodes every Wednesday at 7AM (UK)💗 Connect With Emily & Join The EMpowered CollectiveIf this episode resonated with you and you’re ready to build a profitable, confident business with more clarity, visibility and support…✨ Join my free community — ⁠⁠⁠⁠⁠The EMpowered Collective⁠⁠⁠⁠⁠A supportive space for women in business and mums in business to grow their confidence, brand and income.👉 ⁠⁠⁠⁠⁠www.facebook.com/groups/theempoweredcollectivewithemilymallender⁠⁠⁠⁠⁠✨ Explore coaching, events & resources:👉 ⁠⁠⁠⁠⁠www.empoweredwithemily.com⁠⁠⁠⁠⁠Come and tell me what landed for you. I’d love to connect.Real women. Real strategy. Real EMpires. 🩷✨

⚠️ Trigger Warning: This episode contains discussion of domestic abuse and violence.This episode shares a powerful domestic abuse survivor story and explores the realities of domestic violence and support for survivors in the UK.In this powerful and deeply moving episode, I sit down with Deborah Jones, founder and CEO of Resolute Women’s Support Services, a charity dedicated to supporting women affected by domestic abuse and violence across the UK.Deborah’s journey is one of extraordinary strength.After surviving ten years of domestic abuse, she rebuilt her life with her two children and began the long process of healing. During that journey, Deborah discovered something deeply troubling - the systems designed to protect victims were often failing the very women they were meant to help!Rather than staying silent, Deborah turned her lived experience into action.In 2021, she founded Resolute Women’s Support Services to provide trauma-informed, survivor-led support for women navigating life after abuse. Today, the charity offers counselling, EMDR therapy, holistic support, advocacy through the criminal justice system, and compassionate services led by people with lived experience.But Deborah’s work goes even further.Driven by her own experience, she launched a campaign called Tag & App, calling for a national GPS proximity tagging system for domestic abuse perpetrators, technology designed to alert victims if an offender comes within a restricted distance, providing an additional layer of protection that could help prevent further harm and ultimately save lives.At the time this episode is released, this campaign has reached a historic moment, with the proposal being expected to be announced in the media publicly by Deputy Prime Minister David Lammy.In this conversation, we discuss:✨ Deborah’s personal story of surviving domestic abuse✨ The realities many survivors face when seeking help✨ The gaps that still exist within the systems designed to protect victims✨ Why survivor-led services are so important✨ The work Resolute Women’s Support Services is doing to support women across the UK✨ The campaign pushing for a national GPS proximity tagging system✨ What real change in protecting women could look likeThis conversation is raw, courageous and incredibly important.Deborah’s story is a powerful reminder that even after the darkest chapters, one person’s courage can spark change that protects countless others.If this episode moves you, please consider sharing it, because awareness, conversation and action are how real change begins!!Resources & LinksResolute Women’s Support ServicesSupport, advocacy, counselling and survivor-led services for women affected by domestic abuse.https://www.resolutesupport.uk/Kulpa CloudTechnology designed to alert victims if a domestic abuse perpetrator enters a restricted proximity zone.https://www.kulpacloud.com/Support ResourcesIf you or someone you know is experiencing domestic abuse, confidential help is available:National Domestic Abuse Helpline📞 0808 2000 247https://www.nationaldahelpline.org.uk/Refugehttps://www.refuge.org.uk/

In this powerful coaching episode, Emily breaks down why trying to do everything yourself is one of the biggest reasons women in business feel overwhelmed, stuck and burnt out, even when they’re successful.If you’re a female entrepreneur, mum in business, or personal brand who feels stretched, mentally overloaded, or like your business relies completely on you, this episode will help you understand how to build systems and support that create real freedom.Inside this episode, you’ll learn:✨ Why “trying harder” is no longer the answer once your business starts to grow✨ The difference between being busy and being supported✨ How systems remove stress, mistakes and mental load✨When and how to start getting help without losing control✨How to build a business that works even when you step awayThis episode is part of The EMpire Blueprint series, designed to help women build profitable, sustainable and well-structured businesses without sacrificing their time, energy or family life.If you want to grow without burning out or becoming the bottleneck in your own business, this episode is essential listening.🎙 New episodes weekly💗 Connect With Emily & Join The EMpowered CollectiveIf this episode resonated with you and you’re ready to build a profitable, confident business with more clarity, visibility and support…✨ Join my free community - ⁠⁠⁠⁠The EMpowered Collective⁠⁠⁠⁠ A safe, supportive space for women and mums in business to grow their confidence, brand and income. We have lots of online and in-person events.👉 Join here: ⁠⁠⁠⁠www.facebook.com/groups/theempoweredcollectivewithemilymallender⁠⁠⁠⁠✨ Explore coaching, events & resources:👉 ⁠⁠⁠⁠www.empoweredwithemily.com⁠⁠⁠⁠Come and tell me what landed for you. I’d love to connect.Real women. Real stories. Real EMpires.

In this powerful coaching episode, Emily breaks down why so many women in business are working harder than ever but still not making the money they deserve, and what to do about it.If you’re a female entrepreneur, mum in business, or service/product-based business owner who feels exhausted, resentful, or quietly underpaid for the effort you’re putting in, this episode will help you understand exactly where things are leaking and how to fix them.Inside this episode, you’ll learn:✨ Why underpricing is one of the biggest causes of burnout for women✨ How boundaries and pricing are deeply connected✨ Why “just charge more” doesn’t work without structure✨ How to price in a way that supports your life, not drains it✨ How to stop overdelivering and start running a sustainable businessThis episode is part of The EMpire Blueprint series, designed to help women build profitable, confident and well-structured businesses that don’t rely on exhaustion or self-sacrifice.If you want more income, more time and more self-respect in your business, this episode is essential listening.🎙 New episodes weekly💗 Connect With Emily & Join The EMpowered CollectiveIf this episode resonated with you and you’re ready to build a profitable, confident business with more clarity, visibility and support…✨ Join my free community - ⁠⁠⁠⁠⁠The EMpowered Collective⁠⁠⁠⁠⁠ A safe, supportive space for women and mums in business to grow their confidence, brand and income. We have lots of online and in-person events.👉 Join here: ⁠⁠⁠⁠⁠www.facebook.com/groups/theempoweredcollectivewithemilymallender⁠⁠⁠⁠⁠✨ Explore coaching, events & resources:👉 ⁠⁠⁠⁠⁠www.empoweredwithemily.com⁠⁠⁠⁠⁠Come and tell me what landed for you. I’d love to connect.Real women. Real stories. Real EMpires.

In this powerful coaching episode, Emily breaks down how women in business can build real visibility without burning out, disappearing, or feeling overwhelmed by content creation.If you’re a female entrepreneur, mum in business, or personal brand who knows you need to be more visible but feels exhausted, inconsistent, or unsure what to post, this episode will give you a calm, sustainable strategy that actually works.Inside this episode, you’ll learn:✨ Why posting more doesn’t create more clients✨ The real reason visibility feels emotionally draining for women✨ How to show up consistently without forcing yourself or faking confidence✨ The difference between being everywhere and being trusted✨ How to build authority and demand without chasing trends or burning outThis episode is part of The EMpire Blueprint series, designed to help women build a profitable, aligned and sustainable business without sacrificing their energy, family or identity.If you want to grow your audience, attract aligned clients and build a personal brand that works for you (not against you), this episode is essential listening.🎙 New episodes weekly💗 Connect With Emily & Join The EMpowered CollectiveIf this episode resonated with you and you’re ready to build a profitable, confident business with more clarity, visibility and support…✨ Join my free community - ⁠⁠⁠⁠⁠The EMpowered Collective⁠⁠⁠⁠⁠ A safe, supportive space for women and mums in business to grow their confidence, brand and income. We have lots of online and in-person events.👉 Join here: ⁠⁠⁠⁠⁠www.facebook.com/groups/theempoweredcollectivewithemilymallender⁠⁠⁠⁠⁠✨ Explore coaching, events & resources:👉 ⁠⁠⁠⁠⁠www.empoweredwithemily.com⁠⁠⁠⁠⁠Come and tell me what landed for you. I’d love to connect.Real women. Real stories. Real EMpires.

In this deep coaching episode, Emily breaks down why so many capable women in business feel stuck, hesitant or constantly restarting, even when they know what they’re doing.If you’re a female entrepreneur, mum in business, or woman building a personal brand who feels like you’re overthinking, second-guessing yourself, or changing direction too often, this episode will help you understand exactly what’s happening and how to fix it.Inside this episode, you’ll learn:✨ Why clarity doesn’t come from thinking more - but from deciding✨ The real reason decision-making feels heavy for women in business✨ How fear and discomfort disguise themselves as “lack of clarity”✨ Why constantly starting again kills momentum, confidence and income✨ How to stop self-sabotaging and commit long enough for results to compoundThis episode will help you stop hovering, stop waiting to feel ready, and start moving forward with calm confidence and intention, without burning everything down and rebuilding from scratch.If you’re ready to grow your business with more clarity, self-trust and decisive leadership, this episode is essential listening.🎙 New episodes weekly💗 Connect With Emily & Join The EMpowered CollectiveIf this episode resonated with you and you’re ready to build a profitable, confident business with more clarity, visibility and support…✨ Join my free community - ⁠⁠⁠⁠⁠The EMpowered Collective⁠⁠⁠⁠⁠ A safe, supportive space for women and mums in business to grow their confidence, brand and income. We have lots of online and in-person events.👉 Join here: ⁠⁠⁠⁠⁠www.facebook.com/groups/theempoweredcollectivewithemilymallender⁠⁠⁠⁠⁠✨ Explore coaching, events & resources:👉 ⁠⁠⁠⁠⁠www.empoweredwithemily.com⁠⁠⁠⁠⁠Come and tell me what landed for you. I’d love to connect.Real women. Real stories. Real EMpires.

In this powerful coaching episode, Emily breaks down the exact 5-stage blueprint every woman in business must build in the right order to create clarity, confidence, consistent income and long-term success.If you’re a female entrepreneur, mum in business, or an ambitious woman who feels busy but stuck, overwhelmed, underpaid, or like you’re constantly starting again, this episode will show you why and exactly what to do instead.Inside this episode, you’ll learn:✨ The 5 foundational stages of building a business that actually works✨ Why most women skip steps and end up burnt out or doubting themselves✨ How clarity, decision-making, visibility, pricing and systems fit together✨ The real reason “doing more” isn’t moving your business forward✨ How to stop rebuilding and start growing with intentionThis episode sets the foundation for everything that follows on The EMpire Diaries, blending real strategy, mindset, business structure and lived experience.If you want to grow a business that supports your life (not consumes it), this episode is essential listening.🎙 New episodes weekly💗 Connect With Emily & Join The EMpowered CollectiveIf this episode resonated with you and you’re ready to build a profitable, confident business with more clarity, visibility and support…✨ Join my free community - ⁠⁠⁠⁠⁠The EMpowered Collective⁠⁠⁠⁠⁠ A safe, supportive space for women and mums in business to grow their confidence, brand and income. We have lots of online and in-person events.👉 Join here: ⁠⁠⁠⁠⁠www.facebook.com/groups/theempoweredcollectivewithemilymallender⁠⁠⁠⁠⁠✨ Explore coaching, events & resources:👉 ⁠⁠⁠⁠⁠www.empoweredwithemily.com⁠⁠⁠⁠⁠Come and tell me what landed for you. I’d love to connect.Real women. Real stories. Real EMpires.

This is the story I’ve never fully shared.In this deeply personal episode of The EMpire Diaries, Emily Mallender shares her real journey, from becoming a teenage mum, feeling judged and underestimated, to finding her voice, building confidence, and creating a life and business she’s proud of.This isn’t a highlight reel.It’s an honest look at the years no one saw, the self-doubt, the quiet burnout, the bathroom-floor moments, and the small decisions that slowly changed everything.Emily talks openly about learning to stop shrinking, stepping into uncomfortable rooms, rebuilding her identity, and why personal development became a lifeline, not a trend. She also shares how connection, community and courage helped her go from feeling invisible to facilitating over £127 million in business through the communities she helped build.If you’ve ever felt behind, underestimated, or unsure whether you’re allowed to want more - this episode is for you.This episode is for:✨ women who became mums before they felt ready✨ female entrepreneurs finding their confidence✨ women rebuilding their identity✨ anyone who knows there’s more for them but doesn’t know where to startYou are not behind.You are not broken.You are becoming the most EMpowered version of yourself.🎙 New episodes weekly💗 Connect With Emily & Join The EMpowered CollectiveIf this episode resonated with you and you’re ready to build a profitable, confident business with more clarity, visibility and support…✨ Join my free community - ⁠⁠⁠⁠⁠The EMpowered Collective⁠⁠⁠⁠⁠ A safe, supportive space for women and mums in business to grow their confidence, brand and income. We have lots of online and in-person events.👉 Join here: ⁠⁠⁠⁠⁠www.facebook.com/groups/theempoweredcollectivewithemilymallender⁠⁠⁠⁠⁠✨ Explore coaching, events & resources:👉 ⁠⁠⁠⁠⁠www.empoweredwithemily.com⁠⁠⁠⁠⁠Come and tell me what landed for you. I’d love to connect.Real women. Real stories. Real EMpires.

If you’ve ever felt like you’re meant for more but fear, doubt, judgement, or comparison keep pulling you small - this episode will change something for you!In this powerful opening episode, Emily Mallender (business coach, marketing strategist and mum in business) teaches the 6-step framework to stop shrinking, build confidence, and step into the woman your EMpire needs.Emily shares real, unfiltered insights from her own journey, becoming a teenage mum, rebuilding her life from the ground up, leading communities that generated over £127M in business, and learning what it really takes for women to rise.This episode is packed with mindset shifts, identity work, confidence coaching and practical action women can take today to grow their business, their self-belief, and their life.Perfect for female entrepreneurs, ambitious women, mums in business and anyone ready to stop playing small.You’ll learn from this episode:✨ Why women shrink - and how to stop✨ The identity shift every entrepreneur must make✨ How to build confidence without waiting to “feel ready”✨ The micro-brave actions that change everything✨ How to embody the next-level version of you✨ What stepping into your EMpire really looks likeIf you’re ready to rise, this episode is your moment.🎙 New episodes weekly💗 Connect With Emily & Join The EMpowered CollectiveIf this episode resonated with you and you’re ready to build a profitable, confident business with more clarity, visibility and support…✨ Join my free community - ⁠⁠⁠⁠⁠The EMpowered Collective⁠⁠⁠⁠⁠ A safe, supportive space for women and mums in business to grow their confidence, brand and income. We have lots of online and in-person events.👉 Join here: ⁠⁠⁠⁠⁠www.facebook.com/groups/theempoweredcollectivewithemilymallender⁠⁠⁠⁠⁠✨ Explore coaching, events & resources:👉 ⁠⁠⁠⁠⁠www.empoweredwithemily.com⁠⁠⁠⁠⁠Come and tell me what landed for you. I’d love to connect.Real women. Real stories. Real EMpires.

Welcome to The EMpire Diaries - the podcast for ambitious women, female entrepreneurs, and mums in business who are done playing small and ready to rise. Hosted by business coach, marketing strategist and mum of two, Emily Mallender, this show shares the real, raw, unfiltered truth about what it actually takes to build success from the inside out.In this trailer episode, Emily shares why The EMpire Diaries exists, her personal journey through business, burnout, rebuilding, identity and stepping into self-belief, and what you can expect from the episodes ahead, from mindset and confidence to visibility, marketing, boundaries and powerful interviews with inspiring women who have risen from the unexpected.✨ If you’re ready to step into your power, be seen and build your EMpire unapologetically - hit Follow now.Because when one woman rises, we all rise.🎙 New episodes weekly💗 Connect With Emily & Join The EMpowered CollectiveIf this episode resonated with you and you’re ready to build a profitable, confident business with more clarity, visibility and support…✨ Join my free community - The EMpowered CollectiveA safe, supportive space for women and mums in business to grow their confidence, brand and income.👉 Join here: www.facebook.com/groups/theempoweredcollectivewithemilymallender✨ Explore coaching, events & resources:👉 www.empoweredwithemily.comCome and tell me what landed for you, I’d love to connect.💌 Share this trailer and tag Emily to support the launchReal women. Real stories. Real EMpires.