PODCAST · business
The Unstoppable Eventrepreneur™
by May Yeo Silvers
EVENTrepreneur: A person who turns their passion for events into a profitable business.The Unstoppable Eventrepreneur™ Podcast brings you the strategies and tactics you need to build and scale your event planning business. Learn about the thinking and habits you must develop in order to turn your passion for event planning into a full-time job!Learn from a multiple 6-figure event planning veteran, May Yeo Silvers. Her specialty? Her “no sugar coating, giving it to you the way it is” form of communication that breaks down ideas and strategies into actionable step-by-step processes. Tune in, be inspired and get ready to start discovering the untapped potential within you to truly become an Unstoppable Eventrepreneur! For more business tips, strategies and mindset reset, follow along with May:• Connect with me at: [email protected]• Website: www.mayyeosilvers.com• LinkedIn: www.linkedin.com/in/mayyeosilvers• Facebook: www.facebook.com/mayyeosilvers• IG: www.instagram.com/ma
Episodes
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How I Am Able to NOT Be Onsite for All My Events - Episode 187
What would it look like if you didn’t have to be onsite for every event you plan? Could your business actually grow faster if you weren’t tied to every detail in person? In this episode, May Yeo Silvers pulls back the curtain on how she manages multiple events, sometimes in different states,...
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Does the Number of Followers Determine How Much Money Your Business Will Make? - Episode 186
More followers won’t grow your business if you don’t know who they are or why they’re there. May Yeo Silvers is setting the record straight on one of the biggest social media myths in the event planning world: follower count does not equal business success. So what does matter? Who’s following…
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Why Being “Consistent” Is Not Enough to Grow Your Business - Episode 185
Consistency alone won’t move the needle if your actions aren’t aligned with what actually works. In this episode, May Yeo Silvers unpacks why so many business owners, especially in the events industry, get frustrated when their consistent efforts don’t lead to growth. Are you showing up every…
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The “Hidden” Event Costs - Episode 184
Most event budgets miss the mark because no one talks about the hidden fees that quietly drain your client’s wallet… and your value. May Yeo Silvers breaks down the overlooked costs that can quietly inflate an event budget, from taxable service charges to outdoor setup fees and AV vendor…
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When Should You Add On a New Service Offering - Episode 183
Adding a new service might sound exciting, but is it actually a smart move for your business? In this episode, May Yeo Silvers unpacks what it really means to expand your offer suite, and how to do it without losing money, energy, or clarity. She challenges the idea of pivoting just because…
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Event Budgeting 101- Episode 182
Every event has a budget. But are you spending in the right places? May Yeo Silvers pulls back the curtain on event budgeting, tackling the common misconception that adjusting your budget automatically changes how many people you can host. Instead of letting numbers dictate your event, she urges...
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To Niche or Not to Niche - Episode 181
Should you niche down or keep your options open? It’s one of the biggest questions entrepreneurs face, and the answer isn’t as simple as you might hope. May Yeo Silvers shares her own experience navigating this decision in the event planning industry. When she launched M2 Hospitality, she offered…
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Why “Assigned Seatings” Are Used for Events - Episode 180
Assigned seating can make or break an event. Are you using it to your advantage? May Yeo Silvers unpacks the strategy behind assigned seating, showing how a well-planned arrangement does more than keep things organized—it shapes conversations, builds connections, and even influences business...
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Mistakes=GROWTH. The What, Why & How - Episode 179
Mistakes aren’t failures; they are signals pointing to deeper issues. May Yeo Silvers explores why simply recognizing a mistake isn’t enough. To break the cycle, you have to understand what led to it in the first place. She shares a story about her daughter struggling with a math problem,...
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Business Finance Management 101 - Episode 178
Money moves fast in business, but without a solid plan, you could be spending when you should be investing—or worse, mismanaging the funds that keep your business running. In this episode, May Yeo Silvers breaks down the essentials of business finance, from why every entrepreneur needs a…
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How to Measure the ROI of Your Business Investments - Episode 177
Most business owners spend money to grow, but how many actually track whether those investments are working? Are you making strategic decisions or just following what other event profs are investing in at the moment? May Yeo Silvers breaks down how to measure return on investment across different...
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Do You Know Your Objectives & ROI When Deciding Which Networking Events to Attend? - Episode 176
Most event planners fill their calendars with industry networking, but is that really the best way to grow your business? May Yeo Silvers makes a case for being more strategic about where you invest your time, money, and energy, especially when it comes to networking. She shares why she doesn’t...
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The Biggest Rookie Mistake of All When Thinking to Start a Business - Episode 175
Talent and passion for your craft are great, but are they enough to build a thriving business? In this episode, May Yeo Silvers explores the biggest mistake new entrepreneurs make: underestimating the passion, discipline, and resilience required to run and grow a successful business. With…
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What Should You Do First When Thinking to Start a Business - Episode 174
“Do you have something that people want to pay you for? That’s the question you have to ask yourself,” says May Yeo Silvers, as she reframes what it truly takes to start a business. In this episode, May challenges aspiring entrepreneurs to think beyond logistics and focus first on the value they...
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Don’t Focus On the Year, Focus On the Day - Episode 173
Big goals often fail because we focus on the end result instead of the daily steps that lead to success. In this episode, May Yeo Silvers introduces the concept of “Quit Friday,” the second Friday of January when many abandon their New Year resolutions, and explains how focusing on daily actions...
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There’s More Than 1 Way to Build a Business - Episode 172
Success in the event industry shouldn’t demand exhaustion. In this episode, May Yeo Silvers urges event professionals to rethink the glamorized narrative of post-event burnout often shared on social media. She challenges the idea that physical exhaustion and pain should be seen as badges of honor...
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EVERYDAY is January 1 - Episode 171
For May Yeo Silvers, every day can be January 1st—a chance to act on your goals without waiting for the “right” moment. In the first episode of 2025, May unpacks the challenge of maintaining momentum with New Year resolutions. Why do so many of us wait for a Monday or the first of the month to...
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Focus On What You CAN Do Instead of What You CAN’T Do - Episode 170
Success, May Yeo Silvers notes, begins when you focus on what you can do today and take that first step, no matter how small. In this episode, she shares her straightforward approach to goal-setting and planning for the year ahead. How often do perfectionism or life’s responsibilities stop you in...
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Part 3 of the 3 Part Series for Strategic Planning 2025 - When things don’t go as planned - Episode 169
When plans unravel, resilience and adaptability become your greatest assets in building a thriving business. With over 20 years of experience, May Yeo Silvers exemplifies this as she shares actionable strategies for overcoming setbacks, staying grounded, and realigning goals to achieve both...
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Part 2 of 3 part series of Strategic Planning for 2025 - Setting REALISTIC Goals - Episode 168
“Adjust your actions to meet your goals, not your goals to meet your actions.” May Yeo Silvers challenges us to rethink how we approach goal setting in part two of her three-part series on strategic planning for 2025. Are your goals pushing you to grow, or are they keeping you in your comfort…
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Part 1 of 3 Part Series for Strategic Planning 2025 - Overview of the 3 Part Series and Defining What You Want for Your Business & Personal Life - Episode 167
“You need to tell money how you’re going to spend it, and you need to tell time how you’re going to use it,” says May Yeo Silvers, highlighting the power of intentionality in building a life and business that align with your priorities. In this episode, the first of a three-part series on…
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3 Reasons Why You Are Not Making Sales - Episode 166
“If they can’t find you, they can’t pay you.” For any business, visibility is essential. In this episode, May Yeo Silvers gets straight to the heart of why many entrepreneurs struggle with sales, breaking it down into three core reasons that often go unnoticed. Are you making it easy for…
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The 3 “Red Flags” to Spot When Speaking to a Lead - Episode 165
“This is your business. If you’re going to invest time and energy qualifying a lead to decide whether to book an event, you need to ensure you’re making the right decision. Because whatever you’re saying ‘yes’ to, you’re saying ‘no’ to something else.” May Yeo Silvers discusses recognizing red...
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How to Set Boundaries with Your Clients - Episode 164
“If you can’t even respect your own boundaries, how can you expect your client to respond or respect your boundaries?” says May Yeo Silvers in this episode, as she explores the art of setting firm but respectful boundaries with clients in the event planning industry. May shares personal stories…
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The Power of the “Golden Hour” for Your Business and Personal Life - Episode 163
“Golden hour is the hour of the day that you are operating at peak efficiency or at optimum. That means you are at your most focused, your best form, you are in the zone,” says May Yeo Silvers. In this episode, she discusses the value of identifying and embracing these golden hours to boost...
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The Things You Should NOT Say to Your Clients - Episode 162
“Every client thinks that they’re the most important client. Their event is the most important. Nothing else matters. This is their perspective, and you need to respect their perspective because they’re spending good money,” says May Yeo Silvers. In this episode, she discusses the critical role…
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What Do You Say When Your Client Says She Doesn’t Need an Onsite Coordinator Because She Has “Help” - Episode 161
“It is your job to educate your client on the specific expectations for the on-site coordinator and the tasks they need to perform on that day,” says May Yeo Silvers. In this episode, she points out the importance of clearly communicating the role of an on-site coordinator to clients, especially...
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Should You Reduce Your Fees When the Event Size Decreases? - Episode 160
“You need to understand, from a planner’s perspective, what fees will remain unchanged, even if the number of attendees fluctuates, unless there’s a significant increase in your workload,” says May Yeo Silvers. In this episode, she addresses a common dilemma for event planners: whether to reduce...
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Are You Managing Your Business Cash Flow Effectively? - Episode 159
“As a business owner, if you don’t work, you don’t make money. So you have to be extremely disciplined when it comes to cash flow,” says May Yeo Silvers. In this episode, she shares a personal story about her recent health scare, highlighting the critical need for both self-care and careful...
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Replay: CEO Mindset vs Employee Mindset - Episode 158
When most people think of running a business, they imagine making lots of money, traveling the world, and working less. May Yeo Silvers calls this the CEO mindset. While this lifestyle is achievable, it requires a lot of groundwork. In this episode replay, she explains the difference between a…
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Should You Advise Your Client to Pay Venue Room Rental? - Episode 157
“Every time your client has to pay for one thing, it means they will have less money to pay for another thing. And that other thing could be you,” says May Yeo Silvers, as she explores the impact of room rental fees on overall event budgets. She emphasizes that event planners need to understand…
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Learn This SKILL and Your Clients & Vendors Would LOVE You - Episode 156
“It’s not just the money—your reputation is on the line. That’s why I say you need to learn this skill. And once you learn it, your clients and your vendors will love you,” says May Yeo Silvers. This week, May underscores a vital skill for event professionals: mastering the logistics of setup…
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Lessons I Learned from My 7-9 Figure Business Mentors - Episode 155
“I spent over $100,000 on business mentors who helped me build my business, improve my wealth awareness, and taught me how to sell. I also worked with mentors who helped me understand the programming from my childhood to adulthood, and how I could change that programming. This shift in my belief...
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What Does a “Preferred Vendor List” Actually Do for Your Business? - Episode 154
“Being on a preferred vendor list doesn’t guarantee you business. In fact, sometimes it can cost you more than not being on the list at all,” says May Yeo Silvers. This week, May explores the advantages and potential pitfalls of preferred vendor lists within the event planning industry. She...
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Are You Doing These Things to Get Repeat Clients? - Episode 153
“Statistics show that growing a business is much easier and more profitable when the majority of your clients are repeat customers rather than constantly chasing new ones,” explains May Yeo Silvers. This week, she highlights the vital role that cultivating repeat clients plays in building a...
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You Are Doing All the “Right” Things, but Why Isn’t the Business Growing? - Episode 152
“I can totally relate to this because I feel that pain in my own business, even though we have a successful business. It can plateau, or it can decline in terms of growth. I have to do some soul-searching and a lot of auditing to understand why my business is not growing as fast as I want it to,”...
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The Things You Need To Grow from 4 to 5 to 6 Figure Profit Business - Episode 151
“How much revenue my business generates means nothing to me in reality. What I care about is the profit,” shares May Yeo Silvers. This week, May delves into the essential strategies and mindset shifts needed to grow an event planning business from four-figure to six-figure profits. Drawing from…
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The REAL Wealth You Will Attain When You Build Your Business With Intention - Episode 150
“For me, the real wealth in starting a business lies in time flexibility and autonomy,” shares May Yeo Silvers. In this episode, she delves into how true wealth encompasses more than just financial success; it includes personal freedom and time flexibility. She recounts her journey, particularly…
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The 5 “Valid” Reasons We Give To Ourselves To Justify For Slow Business Growth - Episode 149
“If you think that you can grow a business just by cruising along or believing what some other entrepreneurs are saying—that it only takes very little time, very little effort, and very little money to start, grow, and sustain a business—I’m here to shake you with some tough love: some of it is...
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How Much Experience Do You Need to Start Your Event Planning and Designing Business - Episode 148
How much experience is necessary to start an event planning business? In this episode, May Yeo Silvers tackles this frequently asked question, emphasizing that the quality and diversity of experiences matter more than the number of years in the industry. She explains that many event planners…
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The 3 Step Process To Ensure Business Success - Episode 147
“This is fundamental for any business’s success. Unfortunately, it’s something that many entrepreneurs overlook,” begins May Yeo Silvers as she delves into the three-step process for ensuring business success, especially for those in the event planning industry. Clarity - belief - action: these 3...
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The 3 Things That Could Tank Your Business - Episode 146
Are you making one of these three common mistakes that could sabotage your business? In this episode, May Yeo Silvers explores three major pitfalls that can tank an event planning business, sharing personal examples and valuable insights for each. Although her advice is tailored for event…
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The Buying Psychology of a High-End Buyer - Episode 145
"If you want to attract high-end buyers, you need to constantly work on these three factors: your energy, the trust, and also your level of experience," says May Yeo Silvers. In this episode, May delves into the psychology of high-end clients in the event planning industry. She discusses how the...
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How to Handle Leads From Friends and Family - Episode 144
"In terms of the quality of the lead, whether it’s from friends, family, or a stranger, it’s the same, in my opinion. As long as you conduct yourself professionally, you should treat your friends and family just as you would a total stranger who is interested in your business or service," says…
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The 6 Most Important Questions You Must Include on Your Initial Inquiry Form - Episode 143
Are your inquiry forms properly qualifying leads for your event planning business? In this episode, May Yeo Silvers addresses how to refine your initial inquiry forms to focus your time and energy on prospects who are right for your business. May highlights a common mistake many event planners...
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How to Show Your Value as an Event Planner When You Don’t Have Anything Tangible to Show - Episode 142
Are you effectively showcasing the value of your event planning services to clients? In this episode, May Yeo Silvers teaches listeners how to articulate the worth of services that aren’t immediately tangible. Drawing from her extensive experience charging between $15,000 and $100,000, May shares...
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How to Switch From Side Hustle to Full-Time CEO - Episode 141
“The commitment and energy that you give to your full-time job, you have to give to your side hustle,” says May Yeo Silvers. In this episode, May provides actionable insights for transitioning from a side hustle to a full-time events business. May emphasizes the importance of financial…
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The Guilt You Will Feel When Building Your Business - Episode 140
Are you struggling with balancing business growth and family responsibilities? In this episode, May Yeo Silvers addresses this common challenge for entrepreneurs, especially in the event planning industry. May shares a personal story about a recent event she planned in Atlanta, which required her...
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When Using Stock Photos “Gone Wrong” - Episode 139
“It's okay to use stock photos,” says May Yeo Silvers, but you must be cautious about representing your work and your skills honestly. May dives into the ethical use of stock images in event planning, sparked by an experience with a florist whose misleading Instagram portfolio led to a corporate...
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Are You “Justifying” Your Fees to Your Potential Clients? - Episode 138
“If you have to justify your fees, you’re doing it all wrong,” says May Yeo Silvers. In this episode, May addresses a common mistake event professionals make: over-justifying their fees based on the time and effort they put into planning and execution. She suggests shifting the conversation from...
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ABOUT THIS SHOW
EVENTrepreneur: A person who turns their passion for events into a profitable business.The Unstoppable Eventrepreneur™ Podcast brings you the strategies and tactics you need to build and scale your event planning business. Learn about the thinking and habits you must develop in order to turn your passion for event planning into a full-time job!Learn from a multiple 6-figure event planning veteran, May Yeo Silvers. Her specialty? Her “no sugar coating, giving it to you the way it is” form of communication that breaks down ideas and strategies into actionable step-by-step processes. Tune in, be inspired and get ready to start discovering the untapped potential within you to truly become an Unstoppable Eventrepreneur! For more business tips, strategies and mindset reset, follow along with May:• Connect with me at: [email protected]• Website: www.mayyeosilvers.com• LinkedIn: www.linkedin.com/in/mayyeosilvers• Facebook: www.facebook.com/mayyeosilvers• IG: www.instagram.com/ma
HOSTED BY
May Yeo Silvers
CATEGORIES
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Frequently Asked Questions
How many episodes does The Unstoppable Eventrepreneur™ have?
The Unstoppable Eventrepreneur™ currently has 187 episodes available on PodParley. New episodes are automatically indexed when they're published to the podcast feed.
What is The Unstoppable Eventrepreneur™ about?
EVENTrepreneur: A person who turns their passion for events into a profitable business.The Unstoppable Eventrepreneur™ Podcast brings you the strategies and tactics you need to build and scale your event planning business. Learn about the thinking and habits you must develop in order to turn your...
How often does The Unstoppable Eventrepreneur™ release new episodes?
The Unstoppable Eventrepreneur™ publishes regularly with 187 episodes available. Check the episode list for the typical release schedule.
Where can I listen to The Unstoppable Eventrepreneur™?
You can listen to The Unstoppable Eventrepreneur™ on PodParley by clicking any episode. We provide an embedded audio player for direct listening, and you can also subscribe via your preferred podcast app using the RSS feed.
Who hosts The Unstoppable Eventrepreneur™?
The Unstoppable Eventrepreneur™ is created and hosted by May Yeo Silvers.
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