PODCAST · business
Thriving Therapist Talk: Business and Marketing Tips for Therapists
by Nadene van der Linden, Clinical Psychologist & Coach to Therapists
This show shares business and marketing tips that work for therapists. Nadene van der Linden, Clinical Psychologist & Coach to Therapists guides you to thrive as a therapist and create the kind of life and business that has the freedom, flexibility and income you dream of. If you want to make your private practice more profitable or add additional income streams so you can reduce your reliance on 1:1 therapy for income, this is the podcast for you.Ready to Amplify Your Expertise and Profit through additional income streams? Thrive Amplified: Amplify Your Expertise, Amplify Your Profit is my 6 week coaching intensive that sees 90% of therapists getting results in their business. Join the waitlist for Thrive Amplified: Amplify Your Expertise, Amplify Your Profit here.Want to reclaim your diary and make more money? Sign up for my free traing Detox Your Therapy Practice here
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From Fear to Confidence: Embracing Imperfection and Selling Out Multi‑Five‑Figure Launches
In this final episode before the podcast goes on pause, Claire Trevitt, founder of The Growing Therapist, shares her powerful journey of personal growth, confidence, and business success. Once held back by fear and self‑doubt, Claire went from being unable to sell her offers to repeatedly selling out programs and achieving a multi‑five‑figure launch.Together we explore:• Why confidence comes from taking imperfect action, not waiting to feel “ready”• How embracing imperfection fuels personal growth and self‑acceptance• The mindset shifts that helped Claire overcome fear and step into her power• Practical lessons for therapists and coaches who want to grow their business authenticallyClaire’s story is proof that confidence is built through action, and that embracing imperfection can lead not only to personal transformation but also to extraordinary business results.For more about Claire go to The Growing TherapistGet weekly inspiration and insights straight to your inbox, plus special offers and updates. Sign up here
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Explain Your Therapy Business Simply: How to Position Offers Clients Actually Understand
In this episode of Thriving Therapist Talk: Business and Marketing Tips for Therapists, Clinical Psychologist and Coach Nadene Van Der Linden shares one of the most powerful questions she asks her coaching clients:Can you explain your business idea in plain language so your ideal clients truly get it?Too often, therapists hide behind professional jargon or complex therapy terms that sound impressive but fail to connect with the people they want to serve. Nadene breaks down why clarity matters more than sophistication, and how simplifying your message can transform your marketing, increase bookings, and boost sales.What You’ll Learn in This Episode: Why therapy jargon creates a “smoke screen” that blocks client connection The three essential questions to ask about your business idea: Who you help, how you help, and what makes you different How to position your practice, course, or product so it resonates immediately with ideal clients Practical tips for simplifying complex concepts (like schema therapy or EMDR) into language anyone can understand A quick activity to refine your message and make it crystal clearGet weekly inspiration and insights straight to your inbox, plus special offers and updates. Sign up here
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Turning Disappointment Into Direction: Building Therapist Businesses That Thrive Over Time
This episode addresses the common frustrations and emotional challenges faced by business owners, particularly therapists, when their efforts don't yield the desired results. Nadene van der Linden, a clinical psychologist and business coach, shares her personal experiences and insights on managing strong emotional reactions and making informed decisions in the face of disappointment. The discussion includes strategies for handling lower sales from a launch than anticipated, not getting instant refferals from marketing, a lack of engagement on social media and improving business outcomes.What You’ll Learn in This Episode:• Why business frustration is normal — and how to reframe it• How strong emotional reactions can lead to reactive decisions• Practical strategies for managing disappointment and making informed choices• Why lack of social media engagement is common and how to address it• How business coaching can help therapists improve marketing and outcomes• The importance of emotional regulation in building a thriving practiceGet weekly inspiration and insights straight to your inbox, plus special offers and updates. Sign up here
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Identity, EMDR, and Visibility: A Journey to a Thriving Therapy Practice w/ Helen Tang
In this inspiring episode, Nadene van der Linden sits down with Helen Tang, a Vietnamese Australian psychologist who has carved out a powerful niche supporting Asian Australians through culturally attuned therapy and EMDR. Helen opens up about her personal and professional evolution- from grappling with imposter syndrome around her cultural identity, worrying about making enough money in private practice to building a thriving practice that now boasts a waitlist and creating online offers through Asian in Progress.Key themes include: Niching with Purpose: Helen’s shift from general psychology to a culturally focused niche brought clarity, joy, and deeper impact to her work. Mindset Mastery: She credits key mindset shifts and coaching support for helping her overcome self-doubt and embrace visibility. Marketing with Meaning: Though initially uncomfortable, Helen’s presence on social media became a vital tool for connection and growth. Cultural Empowerment: Her project, Asian in Progress, is an online learning hub designed to help Asian Australians navigate emotional wellbeing and cultural identity.Helen’s journey is a testament to the power of authenticity, strategic niching, and the courage to be seen. Whether you're a therapist or simply someone navigating identity and growth, this episode offers rich insights and inspiration.https://www.trueyoupsychology.com/https://www.instagram.com/helentang.psychologist/https://www.instagram.com/asian.inprogress/ Get weekly inspiration and insights straight to your inbox, plus special offers and updates. Sign up here
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Why Clients Choose You: Building Confidence and Marketing Clarity in Private Practice
In this episode, Nadene van der Linden shares the one foundational question every therapist should ask when starting or growing a private practice: “Why would clients choose me?”Drawing on over 25 years of experience as a therapist and more than a decade running her own practice, Nadine explains how clarifying your unique value can transform your marketing, client engagement, and referral relationships. She explores:• How to identify the qualities that make you desirable to clients without breaching ethical codes• Why communicating your strengths and values builds trust and confidence in prospective clients• The role of personal brand in therapist coaching and income streams• Practical ways to weave your “Why Me” answer into websites, networking, and client conversations• How values‑based marketing can differentiate you from competitors and align with your authentic styleWhether you’re launching a solo practice, adding new income streams, or refining your existing business, this episode will help you articulate your unique value and attract the right clients with confidence.Get weekly inspiration and insights straight to your inbox, plus special offers and updates. Sign up here
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Therapist Coaching Insights: Business Strategies to Elevate Engagement and Income
In this revelatory episode of Thriving Therapist Talk: Business and Marketing for Therapists, Nadene van der Linden discusses the importance of consumer perception of availability and urgency in the online business.She shares her experience of removing free resources from her offerings and how this created a sense of scarcity that increased engagement and interest in the offerings.Nadene emphasizes the psychological factors that influence client and buyer perceptions and provides strategies for therapists to enhance the perceived value of their services, including managing appointment availability and communicating value effectively.Get weekly inspiration and insights straight to your inbox, plus special offers and updates. Sign up here
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Finding Your Voice & Niche — Dr. Alison Bocquee on Schema Therapy, Branding & Visibility
In this episode of Thriving Therapist Talk, host Nadene Van Der Linden sits down with Dr. Alison Bocquee, a clinical psychologist and leading trainer in child and adolescent schema therapy. Alison shares her inspiring journey from generalist practice to becoming a niche expert, and how self-reflection played a pivotal role in uncovering her true passion.The conversation dives into the challenges therapists face with visibility, especially on social media, and how Alison overcame those hurdles by embracing creativity, consistency, and strategic platform choices. She opens up about the importance of personal branding, learning through feedback, and staying aligned with what works for your business.Alison also gives us a glimpse into the future of schema therapy training in Australia—and why niche specialization can be the gateway to more meaningful work and professional growth.Get weekly inspiration and insights straight to your inbox, plus special offers and updates. Sign up here
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Ideal Clients Over Critics: Smart Marketing for Therapists
In this encouraging episode of Nadene Van Der Linden discusses the challenges therapists face in marketing their services and creating additional income streams. She emphasizes the importance of focusing on ideal clients rather than critics, and how to navigate the landscape of advertising. Nadene shares insights on how to handle criticism and the significance of understanding the audience's needs to thrive in business.Get weekly inspiration and insights straight to your inbox, plus special offers and updates. Sign up here
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Evolving Your Therapist Brand: Online Presence That Attracts & Converts
In this episode Nadene van der Linden dives into the world of therapist branding and digital marketing, revealing how your online presence can make—or break—your business growth. She explores the evolution of therapist websites and why keeping your branding assets fresh and aligned with your current business goals is essential for attracting ideal clients.Nadene shares practical marketing strategies and mindset shifts that help therapists move from outdated websites to high-converting platforms. From personal branding to client attraction, she breaks down how to build a therapy business that reflects your expertise, filters out misaligned clients, and positions you as the go-to professional in your niche. Your personal brand already exists—it's time to use it intentionally. Your website should evolve as your therapy business grows. Strategic branding helps attract the right clients and repel the wrong ones. Every page on your site should have a clear conversion goal. Investing in branding assets saves time, boosts visibility, and increases profit. Mobile-friendly, user-focused websites are non-negotiable. Outdated online presence can damage your credibility. Reinvesting in your digital presence is a smart business move.This episode is a must-listen for therapists ready to modernize their marketing, elevate their brand, and build a thriving online presence that works while they do the real work.Get weekly inspiration and insights straight to your inbox, plus special offers and updates. Sign up here
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Why I Don’t Follow This Popular Coaching Advice—And You Shouldn’t Either
In this refreshingly candid episode of Thriving Therapist Talk, Nadene Van Der Linden challenges a popular piece of marketing advice often given to therapists: “Follow everyone in your niche and model your content after theirs.” Nadene passionately explains why she avoids this strategy—and why you might want to as well.Rather than absorbing and reacting to others’ content, Nadene advocates for cultivating your own authentic voice. She emphasizes that therapists already know their ideal clients’ pain points and desires, and that originality comes not from inventing new problems to solve, but from expressing familiar ones in a way that’s uniquely yours.Whether you're just starting out or refining your brand, this episode is a powerful reminder that your originality is your greatest asset. Nadene’s advice? Unfollow the crowd—and let your voice lead.Get weekly inspiration and insights straight to your inbox, plus special offers and updates. Sign up here
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Therapist, is Your Marketing Strategy Getting Lost In Trends? What to Do Instead
Nadene explores the question "It's so easy to get thrown off your game by what everyone else is doing.But where you draw the line. How do you distinguish between unhealthy, voice-killing comparison and just general, healthy market awareness?"She shares mindset shifts and practical tips to help your brand voice develop, to prevent the dilution of your voice through trends and niche competitoe comparisons and how to stay market aware without closely watching your competitors.Get weekly inspiration and insights straight to your inbox, plus special offers and updates. Sign up here
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Outsource to Uplevel: Tali Stow on Building Smarter Therapy Businesses
In this episode, host Nadene Van Der Linden sits down with Tali Stow, founder of the VA Circle, to explore how virtual assistants are revolutionizing the therapy and allied health sectors.Tali shares her inspiring journey of building a thriving VA agency that supports psychologists and health professionals, and dives deep into the mindset shifts required to embrace delegation. From overcoming trust barriers to unlocking time and energy for growth, this conversation is a must-listen for therapists ready to step into true business leadership.You’ll also hear about Tali’s new Reset and Refine offer, designed to help small business owners streamline operations, boost efficiency, and finally stop doing it all alone without committing to long term VA contracts.If you’ve ever wondered whether outsourcing could be the key to scaling your practice—this episode will change the way you think.Get weekly inspiration and insights straight to your inbox, plus special offers and updates. Sign up here
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Therapist Marketing Confidence: Overcome the Fear of Annoying Potential Clients
Nadene shares her tips to overcome the fear of annoying others when you market your business. Many therapists struggle with this problem when they attempt to become visible. This blocks them from creating profitable practices and income streams.Nadene shares the tips she offers her one-to-one coaching clients to overcome this so they can thrive in business through the power of marketing.Get weekly inspiration and insights straight to your inbox, plus special offers and updates. Sign up here
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The Two Ingredients Therapists Need To Attract Clients and Make Online Sales
In this informative episode of Thriving Therapist Talk: Business and Marketing Tips for Therapists, clinical psychologist and coach Nadene van der Linden walks you through the two simple ingredients therapists like you need to focus on to attract dream clients and make consistent sales in the online world.It's time to stop making marketing hard work and get down to basics. Nadene shares an example of how she used these two important ingredients to have a successful online business.Want to sell more of your offer so you can help more people & create profit? Launch Magic takes you through how to launch your offer right - step by step. Get the pre-launch bonus offer hereGet weekly inspiration and insights straight to your inbox, plus special offers and updates. Sign up here
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Therapist Money Tips: Diversify Your Income and Say Goodbye to Financial Stress
Nadene van der Linden explores the common - and often judgmental - discussion around how many therapy clients a practitioner should see per week. She challenges the notion of a “standard” workload and emphasizes that capacity varies widely based on personal, financial, and health circumstances. Nadene argues that private practice often falls short of the financial stability it appears to offer, especially for therapists with limited capacity. She highlights the critical value of building additional income streams to boost earnings and create a more sustainable, flexible business model.Key takeaways: Stop judging therapists based on how many clients they see. Recognize that financial and personal circumstances shape workload capacity. Explore additional income streams to reduce reliance on one-on-one therapy. Nadene offers support for therapists ready to diversify their incomeNadene has something new coming in her Black Friday 5 Days of Deals sale to make the transition to additional income streams easier.Get weekly inspiration and insights straight to your inbox, plus special offers and updates. Sign up here
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Rave Reviews: How Therapists Can Build Trust & Sell with Testimonials and Stay Ethical
Nadene explores the vital role testimonials and review play in building trust and help you sell your offers but, as she shares, not all testimonials are created equal.Nadene quickly summarises the complexities surrounding the use of testimonials in the therapy profession, particularly for Australian psychologists where regulations restrict their use. She explores the reasons behind these restrictions, the importance of testimonials in building trust with potential clients, and offers insights into how therapists can navigate these challenges in non-health service contexts so that they can use testimonials to support their business success.Nadene also introduces her new instant access training Rave Reviews: Testimonials that Build Trust and Sell which will be available for 1 day only as part of her Black Friday Special Offers.Mentioned in the show:Rave Reviews: Testimonials that Build Trust and Sell - Nadene's training to collect testimonials that sell your offers and coaching products will be available as part of my Black Friday daily specials. Sign up to my email list to get the special offer.Get weekly inspiration and insights straight to your inbox, plus special offers and updates. Sign up here
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Permission to Want More: How This Therapist Transformed Her Practice w/ Angela Chadwick
In this inspiring episode, host Nadene van der Linden sits down with perintatal psychologist Angela Chadwick to explore her transformative journey from a broad-spectrum generalist to a thriving specialist in EMDR and perinatal psychology.Angela shares how professional development reshaped her practice, the strategic branding and marketing moves that helped her attract ideal clients and build a training and supervision stream for therapists, and the deep fulfillment she discovered in niche work. Together, they discuss the myths around specialization, including the fear of limiting opportunities, and reveal how narrowing focus can actually expand both impact and income.Listeners will gain practical insights into: Building a strong referral network Overcoming imposter syndrome by letting go of the need to do it all Outsourcing non-core tasks to stay in your zone of genius Asking for the work you truly want Using strategic efforts to create rapid business transformationAngela’s story shows what’s possible when therapists align passion with purpose and take bold steps toward focused growth. Whether you're just starting out or considering a pivot, this episode offers actionable advice and inspiration to help you thrive.Tune in to learn how clarity, courage, and strategy can reshape your practice in just a few months.Mentioned in the episode:https://angelachadwickpsychology.com.au/Thrive Amplified: Amplify Your Expertise, Amplify Your Profit - get on the waitlist for the next round hereGet weekly inspiration and insights straight to your inbox, plus special offers and updates. Sign up here
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Proof Over Promises: Therapists This is Why Sharing Results Matters
In this reflective and empowering episode Nadene Van Der Linden opens up about a major shift she’s made in her content strategy—one that’s already transforming her coaching business. After working with a new coach who audited her social media, Nadene realized she wasn’t showcasing the most important thing: her results.As a clinical psychologist turned business coach, Nadene explains how her therapist training—especially around confidentiality—had shaped her reluctance to share client outcomes. But in the coaching space, she’s not bound by the same ethical constraints, and that realization unlocked a powerful new direction for her marketing.🎧 Whether you're a therapist stepping into coaching or simply looking to elevate your marketing, this episode is a powerful reminder: your results are your best sales tool. Don’t hide them—highlight them.Get weekly inspiration and insights straight to your inbox, plus special offers and updates. Sign up here
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Think, Plan, Launch: The Strategy for Profitable Launch.
In this helpful episode of Thriving Therapist Talk: Business and Marketing Tips for Therapists, clinical psychologist and coach Nadene van der Linden discusses the essential mindset and strategies for launching new offers, particularly for therapists looking to create additional income streams. Nadene shares insights from her own experiences, to help therapists create profitable income streams.Tune in to discover how a well-planned launch can transform your reach and profitability. Don't miss out on these valuable tips to elevate your business and help more people.Mentioned in the show:Launch MagicGet weekly inspiration and insights straight to your inbox, plus special offers and updates. Sign up here
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Social Media Tips For Therapists: Strategy That Works
In this helpful episode of Nadene van der Linden discusses how to get the most out of social media for your business. Nadene talks through how to avoid the common pitfalls for therapists and stop wasting your precious time.Mentioned in the Show:Marketing MagicGet weekly inspiration and insights straight to your inbox, plus special offers and updates. Sign up here
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From Therapist to Sold-Out Expert: Dr Natasha Hepworth’s Eating Disorder Brand & Marketing Magic
In this inspiring episode of Thriving Therapist Talk: Business and Marketing Tips for Therapists, clinical psychologist and coach Nadene van der Linden is joined by eating disorders expert Dr Natasha Hepworth. Natasha is Marketing Magic’s biggest fan.They dive into Natasha’s pivot from full time one-to-one therapist to building a strong brand as an expert in eating disorders and how this enabled her to sell out in-person and online training events in under 6 months.Key takeaways:The strategy behind Natasha’s pivot away from 1:1 therapyThe role of coaching and Marketing Magic in her transformationNatasha’s favourite marketing tipExciting opportunities to work with NatashaWork with Natasha:https://www.natashahepworth.com.au/training-workshops/https://www.natashahepworth.com.au/free-resources-for-health-professionals/Get weekly inspiration and insights straight to your inbox, plus special offers and updates. Sign up here
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Launch Right: Help More People & Make More Profit with Launch Magic
In this episode of "Thriving Therapist Talk: Business & Marketing Tips for Therapists," Nadene van der Linden unveils her new offering, Launch Magic, designed to help therapists maximize their sales and impact through effective launch strategies. Nadene shares insights from her own experiences, emphasizing the importance of a structured approach to launching online offers, courses, and even podcasts. Tune in to discover how a well-planned launch can transform your reach and profitability. Don't miss out on these valuable tips to elevate your practice and help more people. Link in the show notes!Grab Launch Magic hereGet weekly inspiration and insights straight to your inbox, plus special offers and updates. Sign up here
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Name It Right, Sell It Fast: A Therapist’s Guide to Profitable Offers
In this practical and eye-opening episode of Thriving Therapist Talk, Nadene Van Der Linden dives into a deceptively simple yet game-changing topic: how you name your offers—even your freebies—can make or break their success.Nadene explains that therapists often fall into the trap of naming resources based on what they think clients need, rather than what clients actually want. She stresses that even free offerings must be marketed with intention, and that the title is your first—and sometimes only—chance to capture attention and spark engagement.If you’ve ever wondered why your freebie isn’t getting traction—or how to make your offers irresistible—this episode is a must-listen. Nadene’s insights will help you craft titles that speak directly to your ideal clients and drive real results.Want to make sure you launch your offer right so you can help more people and create profit? Get the pre-launch bonus offer forLaunch Magic. Launch Right. Sell More. Help More. Create Profit.Get weekly inspiration and insights straight to your inbox, plus special offers and updates. Sign up here
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Scaling Your Offers: One-to-One vs. One-to-Many for Therapists
In this episode, Nadene Van Der Linden explores the pros and cons of one-to-one and one- to- many offers. She highlights the appeal of one-to-many formats like webinars and instant-access products, which can generate passive income after an initial investment of time and marketing. However, Nadene emphasizes that group offers come with challenges, including the need for active launches, strategic marketing funnels, and scheduling logistics that can deter clients who prefer personalized, private sessions. One-on-one coaching, by contrast, is often easier to sell due to its flexibility and direct value. Nadene encourages therapists to consider their own preferences and business goals, noting that one-on-one services can be packaged creatively to avoid trading time for money. Ultimately, success in either model requires a blend of mindset, marketing, and sales strategy, and Nadene offers coaching support for those ready to refine their approach. Details available in the show notes.Key insights: Many therapists feel stuck trading time for money in one-on-one sessions. Group offers and instant-access products (like webinars or digital courses) can be created once and sold repeatedly, offering passive income potential. Pros and cons of 1 to many versus 1:1. Both 1:1 and 1 to many require marketing funnels 1:1 can also be packaged to move away from time per hour business modelWant to launch a new offer outside of 1:1 therapy and create impact & profit? Launch Magic guides you through all the steps to launch to maximise sales, meaning you can help more people with your offer & create profit. Pre-launch bonus available here.Get weekly inspiration and insights straight to your inbox, plus special offers and updates. Sign up here
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Leading the Way in Psychedelic Therapy w/ Dr Bianca Sebben
Nadene van der Linden is joined by Dr Bianca Sebben, a clinical psychologist who's blazing a trail in the psychedelic integration therapy world. They dive into Bianca’s journey into the field, how Indigenous wisdom plays a powerful role in healing, and some of the tricky stuff around marketing and the stigma that still lingers around psychedelics. They also talk about why real human connection matters so much in therapy, and Bianca shares some awesome insights on how therapists can get started with psychedelic integration training and what the future of mental health might look like.Mentioned in the showhttps://www.consciousinsights.com.au/elementsofintegrationUpcoming Perth training https://ipat.au/trainingeventsGet weekly inspiration and insights straight to your inbox, plus special offers and updates. Sign up here
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Rest, Recharge, and Reignite: Why Fun Fuels Your Therapy Business
In this energizing episode of Thriving Therapist Talk: Business and Marketing Tips for Therapists, clinical psychologist and coach Nadene Van Der Linden shares a powerful reminder: rest and fun aren't luxuries; they are essential business strategies.Fresh from a rejuvenating 10-day getaway split between the serene surf town of Margaret River and the vibrant culture of Melbourne, Nadene reflects on how stepping away from the business reignited her creativity, boosted her energy, and clarified her business offers. She dives into the importance of scheduling joy, setting boundaries, and building a business that supports your life rather than drains it. Need help to thrive in your career as a therapist -Thriving Therapist Formula is for you Get weekly inspiration and insights straight to your inbox, plus special offers and updates. Sign up here
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It’s Been Done—Now Do It Your Way: Strategy for Competing with Other Therapists
In this insightful episode of Thriving Therapist Talk, host Nadene Van Der Linden dives into the emotional and strategic challenges therapists face when trying to carve out their niche in a crowded market. She explores the familiar “someone else is doing it too" wobble—that moment of doubt and hesitation—as therapists question whether their ideas are original or valuable enough to stand out. Key Themes & Takeaways:The Wobble Is Normal: Feeling uncertain about your ideas is a shared experience among therapists. It’s not a sign to stop—it’s a sign to reflect and refine.Originality vs. Authenticity: Nadene reminds us that very few ideas are truly new. What matters is how you personalize and deliver them.Avoid the ‘Blue Ocean’ Trap: Waiting for a groundbreaking idea can delay your growth. Start with what excites you and evolve it.Branding & Engagement: Your unique voice and approach are what differentiate you—not just your niche.Amplify Your Expertise: Lean into what you know and love. That’s where profitability and impact meet.Whether you're launching a new offering or refining an existing one, this episode is a must-listen for therapists seeking clarity, confidence, and a path forward in their business journey.Want to know how to create an offer that sells? Grab Creating Offers That Sell hereGet weekly inspiration and insights straight to your inbox, plus special offers and updates. Sign up here
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Overcoming "I'm Not Good Enough": Top Tips for Therapists In Business
In this powerful episode of Thriving Therapist Talk: Business and Marketing Tips for Therapists, Nadene Van Der Linden explores the emotional and mindset challenges that often resurface for therapists as they grow their businesses - especially the persistent “I’m not good enough” belief.Drawing from recent coachiing client work and her own journey, Nadene unpacks how core schemas like defectiveness and shame can re-emerge during times of personal stress or professional expansion. She shares practical strategies to identify and challenge limiting beliefs, shift toward a strengths-based mindset, and take meaningful action to build confidence and momentum.Listeners will learn:Why old patterns resurface even after progressHow to audit internal rules and redefine “good enough”The importance of daily strengths reflectionWhy action — not perfection — is the key to growthWhether you're launching a private practice or expanding into new income streams, this episode offers a compassionate and empowering roadmap to lead with confidence and clarity.Try the strengths exercise Nadene shares and notice how it transforms your mindset. If it helps, she’d love to hear from you!Get weekly inspiration and insights straight to your inbox, plus special offers and updates. Sign up here
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Expanding Impact: A Therapist’s Journey to a Successful Online Parenting Program w/ Dr Kirstin Barchia
In this compelling episode, Dr. Kirstin Baccia, a seasoned clinical psychologist, offers an in-depth look at her journey from traditional practice to developing the highly successful Calm Connection Program. This discussion is particularly relevant for therapists and mental health professionals looking to build or expand their online offerings and specialize in adolescent and parent coachingKirstin dissects the strategic development of her program, which focuses on empowering parents to foster stronger connections and improve teen mental health outcomes. She shares invaluable insights into:Program design and curriculum development for an online format.Marketing and outreach strategies to attract and engage a niche audience of parents.The unique approaches and communication frameworks integrated into her program.Navigating the operational challenges and rewards of running a successful online parenting program.Her vision for future program expansion and diversification, offering a roadmap for other practitioners.This episode serves as a practical guide and inspiring case study for any therapist considering the transition to or growth within the online program space. Learn from Kirstin's expertise on how to effectively scale your impact, innovate your service delivery, and make a significant difference in family systems and adolescent well-being through a well-structured online program.Get weekly inspiration and insights straight to your inbox, plus special offers and updates. Sign up here
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The "Ick"- Free Way: How Therapists Can Market with Integrity
In this empowering episode of Thriving Therapist Talk, Business and Marketing Tips for Therapists, Nadene van der Linden tackles one of the most common concerns therapists face when expanding their business: "How can I create additional income streams without feeling gross, salesy, or inauthentic?"Drawing from her years of experience coaching therapists, Nadene shares how you can build a thriving, values-aligned business without resorting to manipulative marketing tactics or exhausting hustle culture. Whether you're introverted, new to online offers, or simply want to stay true to your personality, this episode offers practical insights into: ✅ Ethical marketing strategies for therapists ✅ Building trust through quiet marketing and email lists ✅ Why there’s no one-size-fits-all formula for business growth ✅ How to align your income strategy with your personality and niche ✅ The importance of choosing a flexible coach who adapts to your business modelGet weekly inspiration and insights straight to your inbox, plus special offers and updates. Sign up here
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The Best Additional Income Streams for Therapists Who Want to Do Less 1:1 Therapy
In this episode, Nadene Van Der Linden discusses various additional income streams for therapists, and which ones are better for creating profit that allows you to reduce or cease 1:1 therapy. She focuses on effective strategies for generating income, marketing, and selling offers that create profit. She emphasizes the importance of finding income streams that align with personal interests and market demand.Want to know what sells? Grab Creating Offers That Sell hereGet weekly inspiration and insights straight to your inbox, plus special offers and updates. Sign up here
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The Bored Out, Not Burnt-Out Therapist: Re-Igniting Your Spark
Host Nadene van der Linden, clinical psychologist and coach, dives into a taboo topic—what if your fatigue isn’t burnout but boredom? Nadene shares her personal experience and the stories of coaching clients who feel uninspired, dulled, or creatively stifled in their therapy careers. She introduces the concept of being bored-out, not burnt out, and explores how lack of stimulation—despite meaningful work—can impact therapists’ wellbeing and performance.Listeners will learn:The difference between burnout and bored-outWhy repetition and sameness in therapy can erode passionCareer pivot opportunities beyond one-on-one therapyHow boredom signals the need for creative outlets and growthPaths to build additional income streams through mentoring, training, or alternate industriesThis episode offers compassionate permission to reassess your career path, honor boredom as a signal for change, and explore dynamic ways to reignite your professional spark. If you’re ready to amplify your expertise and escape the therapy treadmill, Nadene invites you to explore her Thrive Amplified: Amplify Your Expertise, Amplify Your Profit coaching program.Get weekly inspiration and insights straight to your inbox, plus special offers and updates. Sign up here
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The Secret to My 6X Sell Out Launch Strategy (Therapist Edition)
What's the strategy for selling out your offer 6 times in a row? Recorded straight after selling out the 6th round of Thrive Amplified: Amplify Your Expertise, Amplify Your Profit, Nadene Van Der Linden takes you behind the scenes of the strategy she has used to 6 times to sell out her successful coaching program with less effort than other programs she has previously launched. Thrive Amplified: Amplify Your Profit, Amplify Your Expertise is Nadene's coaching intensive that helps therapists create profitable additional income streams beyond 1:1. Tune in for actionable insights to amplify your launch results.Get weekly inspiration and insights straight to your inbox, plus special offers and updates. Sign up here
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Pivot to Profit: How a Therapist Turned a Parenting Challenge into a Thriving Web Design Business w/ Jessica Barrett of Seed Website Design
In this episode, Nadene van der Linden welcomes former coaching client Jessica Barrett. When Jess' 15 month old daughter was diagnosed with Type 1 Diabetes, she realised she had to pivot her business from private practice to a business that didn't involve client care and back back to appointments. She discusses the importance of having a strong online presence for health professionals and how her unique background allows her to create effective websites that resonate with clients. Jess shares valuable tips to help you improve your website and also shares her future plans, including launching website templates for allied health professionals and her new venture focused on supporting those affected by type 1 diabetes.Mentioned in the show:www.slowreleasepsychology.com.auGet weekly inspiration and insights straight to your inbox, plus special offers and updates. Sign up here
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How Therapists Can Boost Their Income - Even During Business Upheaval
When you can't afford to have drops or gaps in your income, being a therapist in business is stressful. Based on a real life therapist dilemma, Nadene shares her top tips for therapists to manage transitions in business with a focus on the power of marketing. She emphasizes the need for therapists to have a financial safety net during transitions and business disruptions. Nadene offers practical strategies for generating income. Need more help with marketing strategy Marketing Magic makes it easy for you to create marketing that attracts dream clientsGet weekly inspiration and insights straight to your inbox, plus special offers and updates. Sign up here
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Earning More Without Selling Out: Ethical Additional Income Streams for Therapists
Do you want to make more money through additional income streams but you also feel afraid of selling out as a therapist? You're not alone. In this episode, Nadene discusses the common challenges therapists face when transitioning from one-on-one therapy to broader business opportunities. She addresses the internal critics that may arise, the importance of community, and strategies to manage feelings of shame and guilt associated with this shift. Nadene emphasizes the need for therapists to recognize their worth and explore new avenues for income while maintaining connections with their professional community.Book a coaching session here Get weekly inspiration and insights straight to your inbox, plus special offers and updates. Sign up here
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34
Marketing Lessons for Therapists: What Broadway Can Teach You
In this episode, Nadene discusses the significance of using client language to increase connection, potency and convert in therapy marketing. Nadene draws inspiration from Tim Minchin's insights on writing for children in the musical Matilda and similarities she sees between therapist marketing difficulties.Mentioned in the showMarketing Magic — Nadene van der Linden... Helping Therapists Thrive | Coaching | Skills Training | Supervision | PodcastGet weekly inspiration and insights straight to your inbox, plus special offers and updates. Sign up here
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33
From Therapy to Finding Love: How a Clinical Psychologist Became a Dating Expert w/ Phoebe Rogers
In this episode of Thriving Therapist Talk, Nadene Van Der Linden interviews Phoebe Rogers, a clinical psychologist who has transitioned from one-on-one therapy to specializing in dating and finding love. Phoebe shares how the coaching on branding and marketing that she received through Nadene's coaching intensive Thrive Amplified: Amplify Your Expertise, Amplify Your Profit helped her take flight in her business. Phoebe shares the development of her framework for helping women, and the steps involved in writing and marketing her new book, 'When Will It Happen For Me?'. The conversation emphasizes the importance of persistence, emotional connection in marketing, and the significance of helping others through personal experiences.Mentioned in the show:https://www.therelationshipspace.com.au/when-will-it-happen-for-me-bookGet weekly inspiration and insights straight to your inbox, plus special offers and updates. Sign up here
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32
Therapist Podcasting 101: Starting a Podcast to Reach More Clients
In this episode of Thriving Therapist Talk, Nadene shares how podcasts can be a tool for therapists in business. She shares her journey into podcasting, discussing the challenges and successes she faced along the way. Nadene also explores the differences between solo and interview podcasts and offers insights for therapists looking to start their own podcasts, highlighting the value of understanding one's ideal client and niche.Book a coaching session hereGet weekly inspiration and insights straight to your inbox, plus special offers and updates. Sign up here
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31
Why Do Some Therapists Build Successful Income Streams & Others Don't?
In this episode of Thriving Therapist Talk, Nadene discusses the key differences between therapists who successfully build additional income streams and those who do not. She draws from her experience of coaching and training thousands of therapists.Mentioned in the show:1:1 Coaching - book hereCreating Offers That Sell » Powered by ThriveCartGet weekly inspiration and insights straight to your inbox, plus special offers and updates. Sign up here
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30
Sell More, Stress Less: Tips for Therapists
Want to create an additional income stream but don't know what will sell?Nadene discusses how therapists can create additional income streams through effective online offers. She emphasizes the importance of understanding what works in online training, designing programs that are concise and valuable, and the significance of personal branding in a competitive market.Want more insights - Grab Nadene's popular Creating Offers That Sell hereGet weekly inspiration and insights straight to your inbox, plus special offers and updates. Sign up here
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29
The Power of Relationship Building in Business w/Caroline Burrows
In this conversation, Nadene speaks with Caroline Burrows, leader of a therapy team of 27, EMDR trainer and consultant, about her journey from being a solo private practice owner to leading a successful EMDR therapy and training business. Caroline shares her experiences of feeling overwhelmed in her early career, the evolution of her personal brand, and the importance of building relationships in business. She also discusses her upcoming EMDR training opportunities and the impact of her work on the mental health community.Mentioned in the showAccess Caroline's EMDR training hereWant to learn to use your personal brand to increase your bookings and sell more? Marketing Magic is for youGet weekly inspiration and insights straight to your inbox, plus special offers and updates. Sign up here
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28
Therapists You Can Make More Money in Private Practice: Proven Strategies, Not Myths
There's a myth that private practice is super risky and hard to make money in. This leads therapists to staying in employment where they are dissatisfied and not reaching their potential. In this episode, I bust that myth and provide you with easy to action strategy that helps you minimise risk and be successful in your own private practice.Mentioned in this episode:Referral Magic - easy strategies to bring more referrals into your businessMarketing Magic - create marketing messages that attract dream clients who want to work with youGet weekly inspiration and insights straight to your inbox, plus special offers and updates. Sign up here
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27
Confidently Dealing with Trolls And Malicious Agents on Social Media
Social media can cause therapists a lot of anxiety. Nadene discusses the challenges therapists face on social media, particularly dealing with trolls and malicious agents. She differentiates between trolls, who often act out of personal inadequacy, and malicious agents, such as bots or politically motivated individuals. Nadene shares her experiences with online negativity and offers strategies for therapists to protect themselves, emphasizing the importance of blocking harmful accounts and maintaining professional boundaries. The conversation highlights the darker side of social media while also acknowledging its potential for connection and growth.Get weekly inspiration and insights straight to your inbox, plus special offers and updates. Sign up here
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26
The Secret to a Joyful & Profitable Business for Therapists
In this episode, Nadene encourages therapists to seek out the most joyful business you can run. So many therapists find themselves unhappy in the businesses they have created. There's no need to suffer. Instead, Nadene shares how you can transform your business so that it works for you.Mentioned in the episode: Grab my instant access training: Marketing Magic: Attract Dream ClientsGet weekly inspiration and insights straight to your inbox, plus special offers and updates. Sign up here
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25
Overcoming Marketing Challenges: How Therapists can Adapt to Unexpected Issues
In this episode of Thriving Therapist Talk, Nadene discusses the challenges therapists face in marketing their businesses, particularly when unexpected issues arise, such as social media account restrictions. She shares her experience with her successful coaching program, Thrive Amplified, and how she adapted her marketing strategy by leveraging her email list instead of relying solely on Instagram. Nadene emphasizes the importance of problem-solving and being flexible in marketing approaches to achieve success, even when faced with obstacles.Want to join the waitlist for Thrive Amplified: Amplify Your Expertise, Amplify Your Profit? You can join hereGet weekly inspiration and insights straight to your inbox, plus special offers and updates. Sign up here
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24
Marketing Without Social Media: Effective Strategies for Therapists
A lot of therapists want to market without using social media. It’s time consuming and requires you to be on a platform and sometimes it’s not very effective. In this conversation, Nadene Van Der Linden, a clinical psychologist and coach for therapists, discusses various marketing strategies for therapy businesses, particularly focusing on alternatives to social media. Nadene shares her personal experiences and insights on how to attract the right clients and build a successful business without solely relying on social media.Want to make sure every marketing message from your website to your social media works for your business? Grab Marketing Magic, my instant access offer especially designed for therapists hereGet weekly inspiration and insights straight to your inbox, plus special offers and updates. Sign up here
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23
Profitable Group Practice: Building Your Brand and Expanding Your Business w/ Kerstin Anderson Ridge
In this episode, host Nadene van der Linden speaks with Kirsten Anderson Ridge, the Private Practice Academy about her journey from being a solo therapist to running a group practice and coaching other therapists to scale private practice. They discuss the importance of personal branding, the challenges of exposure in media, and practical marketing tips for therapists to connect with clients. Kirsten shares insights on scaling a practice and introduces her new scaling checklist as a resource for therapists looking to grow their businesses.Mentioned in the show:Roadmap to Scale https://www.privatepracticeacademy.com.au/roadmap-for-scalingGrab my instant access offer Marketing MagicGet weekly inspiration and insights straight to your inbox, plus special offers and updates. Sign up here
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22
Therapist Ethics & Coaching Boundaries: Learning from The Ruby Franke Story
Ever been enouraged to create a community for your business so you can make more money and create recurring revenue? Communities can be great AND they need to be safe, ethical and focused on the member's needs not just a way to make recurring revenue. In this episode of Thriving Therapists Talk, Nadene discusses the troubling story of Ruby Franke and her therapist/coach Jodie Hildebrandt, focusing on the implications for coaching ethics and community building. The conversation highlights the dangers of misleading credentials, the importance of creating safe coaching environments, and the need for client independence. Nadene emphasizes the significance of maintaining professional boundaries and encourages therapists to foster client agency, ensuring that clients can thrive without prolonged dependency on their coaches.Get weekly inspiration and insights straight to your inbox, plus special offers and updates. Sign up here
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21
Rejection Sensitivity Dysphoria (RSD) and Social Media: Tips for Therapists
Have Rejection Sensitivity Dysphoria (RSD) and think you can’t handle being online because of it?In this episode, Nadene shares her journey of overcoming the fear of being visible online to build her personal brand in the context of RSD. She discusses her initial anxieties about criticism and negativity, how she learned to focus on the positive responses, and the transformative impact of engaging with her audience. Nadene emphasizes the significance of consistency in posting and the personal growth that comes from facing one's fears. She encourages listeners to embrace their online presence as a means of self-discovery and professional development.Mentioned in the show Thriving Therapist Formula - Nadene van der LindenGet weekly inspiration and insights straight to your inbox, plus special offers and updates. Sign up here
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ABOUT THIS SHOW
This show shares business and marketing tips that work for therapists. Nadene van der Linden, Clinical Psychologist & Coach to Therapists guides you to thrive as a therapist and create the kind of life and business that has the freedom, flexibility and income you dream of. If you want to make your private practice more profitable or add additional income streams so you can reduce your reliance on 1:1 therapy for income, this is the podcast for you.Ready to Amplify Your Expertise and Profit through additional income streams? Thrive Amplified: Amplify Your Expertise, Amplify Your Profit is my 6 week coaching intensive that sees 90% of therapists getting results in their business. Join the waitlist for Thrive Amplified: Amplify Your Expertise, Amplify Your Profit here.Want to reclaim your diary and make more money? Sign up for my free traing Detox Your Therapy Practice here
HOSTED BY
Nadene van der Linden, Clinical Psychologist & Coach to Therapists
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