PODCAST · business
Twisty & The Spizz (For Growth Focused Chiropractors and CA's)
by Twisty & The Spizz
The Spizz Newsletter Companion Podcast for Growth Focused Chiropractors
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96
The Power of Positivity in Chiropractic Practice
Send us Fan MailIn this engaging conversation, Amanda shares her insights on maintaining a positive outlook, the importance of community engagement, and strategies for thriving in chiropractic practice amidst challenges. Discover practical tips on networking, insurance navigation, and staying motivated to grow your practice.keywordschiropractic, positivity, networking, insurance, practice growth, mindset, community engagementkey topicsMaintaining a positive outlook and abundance mindsetEffective networking and community engagement strategiesNavigating insurance challenges and opportunitiesBuilding confidence and consistency in practicetakeawaysA gratitude-based outlook can transform your practice and life.Consistent community engagement is key to patient growth.Follow insurance guidelines to ensure patient health and practice profitability.Your mindset and confidence are more important than appearance.The #1 Chiropractic Growth Coordinator TheSpizz.comChiropracticResults.com
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95
Uncommon Unity: MAHA, The Get Checked Challenge & Chiropractic’s Next Movement
Send us Fan MailIn this episode of Twisted Toast, Twisty and Toast dive into one of the biggest conversations happening in chiropractic and natural health right now — the MAHA movement and why the timing matters more than ever.They unpack: Why chiropractors should support MAHA The need for “uncommon unity” inside the profession A new viral idea: The Get Checked Challenge Corporate wellness and EAP opportunities exploding right now The importance of guiding patients through objections COVID reflections, fear culture, and independent thinking Summer Camp 2027 announcements and big plans This one blends philosophy, business, culture, chiropractic, faith, controversy, and creativity into one classic Twisted Toast conversation.If you believe chiropractic needs to stop fighting itself and start building bigger movements… this episode’s for you.The #1 Chiropractic Growth Coordinator TheSpizz.comChiropracticResults.com
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Stop Letting Patients Manage the Practice | Mogul Minute with Dr. Amanda
Send us Fan MailDr. Amanda joins Twisty for a raw Mogul Minute on chiropractic travel, awards, patient compliance, pay-as-you-go care, collections, bad investments, and why waitlisted practices need to grow instead of bottlenecking patients.The #1 Chiropractic Growth Coordinator TheSpizz.comChiropracticResults.com
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Are You Letting the Inmates Run the Asylum?
Send us Fan MailThe biggest operational deficiency I’ve seen after 20+ clinic visits?It’s not bad adjusting. It’s not bad doctors. It’s not even bad marketing.It’s boundaries.Patients no-show. Patients reschedule last minute. Patients ask for extra work. Patients tell the doc what to do. Patients drift in and out of care.And most clinics just… allow it.Not because they don’t care. Because they care so much they accidentally train patients to treat the practice casually.That’s the real problem.You don’t need to be mean. You don’t need to become the DMV. But you do need standards.Because if your care is valuable… your time is valuable. your plan is valuable. your recommendations are valuable.And if you don’t frame that from the start, patients won’t either.Stop letting the inmates run the asylum.The #1 Chiropractic Growth Coordinator TheSpizz.comChiropracticResults.com
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92
Ever felt like you're working hard but not getting anywhere?
Send us Fan MailIn this interview with Dr. Jeffrey Cronk, we dive into the struggles chiropractors face when building a practice. From navigating the high demands of personal injury work to the pressures of marketing and branding, it's a journey filled with ups and downs.Dr. Cronk shares his own story of starting out, the challenges he faced, and the realizations that changed everything for him. He highlights how understanding the difference between personal injury and wellness care can transform a practice.What's the takeaway? It’s essential to create a results-oriented clinic where both patients and associates thrive. Still figuring this out myself. What about you?The #1 Chiropractic Growth Coordinator TheSpizz.comChiropracticResults.com
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Fixing Chiropractic Insurance with The ChiroMogul
Send us Fan MailIn this episode, Dr. Amanda shares insights on chiropractic practice, leadership, and professional growth, including her experiences at Life University, strategies for patient management, and upcoming industry events.The #1 Chiropractic Growth Coordinator TheSpizz.comChiropracticResults.com
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90
The Hard Part Isn’t Getting Them Well — It’s Keeping Them Well
Send us Fan MailFaith, fear, personal injury, and why chiropractors need to tell more human storiesIn this episode of Twisted Toast, Twisty and Toast go everywhere in the best way — from Easter, church, and Jesus to chiropractic philosophy, personal injury, corporate wellness, and the power of human relatability. They unpack how language shapes belief, why chiropractic keeps arguing over definitions, why docs should stop hiding behind the polished “perfect chiropractor” image, and why the future belongs to people who can connect through real stories, real struggle, and real outcomes. It is part spiritual jam, part profession talk, part cultural commentary — and all heart. The #1 Chiropractic Growth Coordinator TheSpizz.comChiropracticResults.com
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89
Steal This: Marketing Ideas Hidden Outside Chiropractic
Send us Fan MailA raw growth rant on where chiropractors should really be looking for their next best idea: pet businesses, schools, loyalty systems, soccer fields, and other industries doing simple things brilliantly. Plus a real look at sales fatigue, founder energy, and the next moves for ChiropracticResults. The #1 Chiropractic Growth Coordinator TheSpizz.comChiropracticResults.com
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88
The Voice Era Is Here for Chiropractic
Send us Fan MailIn this episode, I break down a real mystery-shop call with a chiropractic office and explain why so many clinics are still missing new patients in 2026. We’re in the AI crawler era, the voice era, and the click-list discovery era. If your office still handles the phone, trust, visibility, and patient questions like it’s 1996, you’re going to get left behind. I also share what we’re building at ChiropracticResults, why public case studies and trust signals matter, and the three growth lanes I believe matter most right now: AI, corporate wellness, and referral systems. 00:00 You Ain’t Ready for What’s Happening00:15 Mystery Shop Call: 1:30 and 4:30 Missed Opportunities00:40 Why Most Clinics Still Botch the Phone01:10 AI Agents Should Be Handling These Calls01:45 Insurance Questions and Weak Front Desk Answers02:20 Running a High-Ticket Clinic Like a Bodega02:50 Meet the Dinosaur CEO03:20 The AI Crawler Era + Voice Era04:05 Living Like It’s 199604:35 ChiropracticResults Q1 Growth05:20 Why We Don’t Hide Results05:55 Click-List and Voice Era Data06:30 Siri, Voice Search, and the Shift07:15 Becoming a Voice User07:50 The Northeast Is Adapting08:30 Get Cited, Sourced, and Mentioned09:05 Why Attribution Looks Weird Now09:35 Adapt or Move On10:00 New Trust Signal Features10:40 Results Assurance11:10 Zonies and Melissa Arnold11:25 The Big 3 for 202612:10 Crawl Rate and Sentiment Will Be Normal12:45 Final Challenge13:00 OutroThe #1 Chiropractic Growth Coordinator TheSpizz.comChiropracticResults.com
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The Hottest Signal in Chiropractic Right Now Is Price
Send us Fan MailPolitics shapes economics. Economics shapes consumer behavior. Consumer behavior shapes chiropractic demand.Biggest market signalThe hottest chiropractic search cluster right now is cost and pricing.What that meansConsumers are closer to buying, but they are stuck on: affordability value transparency trust OpportunityWhen the world gets chaotic: stress rises accidents rise problem awareness rises local health searches rise That can create more opportunity for chiropractors who are visible and persuasive.What docs need now Better internal referral systems Stronger sales and communication AI-first visibility and search positioning Corporate wellness playsThe #1 Chiropractic Growth Coordinator TheSpizz.comChiropracticResults.com
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86
The Average Chiropractor is Going to Get CRUSHED
Send us Fan MailTwisty and Dan Bai get into a blunt conversation about where things are headed for chiropractors over the next 18 to 36 months.The big point: people do not stop buying when the world gets uncertain. They get more cautious, more selective, and more likely to buy from people who know how to lead them with structure and certainty.Dan explains why fear has actually driven C4C’s innovation, why average performers are the ones most at risk, and how real sales systems do more than increase collections. They give doctors back time, reduce stress, and help them move into a true CEO role.This is a conversation about adaptation, leadership, loyalty, and why the next few years will reward the people who get better, not the people who stay comfortable.Show notesIn this episode, Twisty and Dan talk about:Why uncertain markets do not kill buying, but do expose weak salesWhy the “middle” of the profession is at the most riskHow fear can be a healthy driver for growth and innovationWhy Dan keeps evolving C4C every seasonHow structure creates time, freedom, and less stressWhy some of the happiest, best-fit clients came through a real sales processWhat makes the C4C community differentWhy the next training season matters so muchWhy adaptation is no longer optionalThe #1 Chiropractic Growth Coordinator TheSpizz.comChiropracticResults.com
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The Pinata Play, Better Clients, and Letting Go Faster
Send us Fan MailSome of the biggest business lessons don’t come from what works. They come from realizing who you need to stop carrying.In this solo episode, Twisty gets real about letting go faster, working with better-fit people, and why too many chiropractors and coaches waste their best energy performing for people who never implement. He breaks down the difference between reassurance seekers and result seekers, shares why the future belongs to vision + taste, and drops one of his favorite underused outreach strategies: The Pinata Play.This one is about growth, discernment, better partnerships, and building with people who are actually ready to go.The #1 Chiropractic Growth Coordinator TheSpizz.comChiropracticResults.com
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Mercury in Retrograde, David Fletcher & Questioning Trump | Twisty & The Spizz
Send us Fan MailTwisty goes solo and unfiltered. Mercury in retrograde hit hard this week — a fender bender, a bailed comedy show, and a miscommunication with one of chiropractic's most respected voices, David Fletcher. Twisty breaks down what actually happened on the Stephanie Libs podcast about scanning in pediatric chiropractic, why David reached out, and why it was actually a compliment — not a shot. Then he gets into his evolving take on the Trump administration, tariffs, the MAHA movement, and what's actually changing (or not) for chiropractic. Plus big updates from Chiropractic Results including the new Results Assured lead ads and a partnership with Advancing Animal Chiropractic.Book giveaway: Email [email protected] for a free copy of Beau Pierce's "Fly the Damn Plane."Learn more about Chiropractic Results at chiropracticresults.com Stephanie Libs' adjusting seminar at drstephanielibs.com0:00 Intro & Bo Pierce book giveaway1:39 Mercury in retrograde: fender bender & Mark Normand comedy show6:30 The David Fletcher situation explained14:00 Insight Machine love & keeping it real17:30 Questioning Trump, tariffs & the MAHA movement22:30 Chiropractic Results updates & Advancing Animal Chiropractic25:00 Wrap-upThe #1 Chiropractic Growth Coordinator TheSpizz.comChiropracticResults.com
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Why Pediatric Chiropractors Must Look Beyond Scanning (Dr. Stephanie Lives)
Send us Fan MailScanning Isn’t Pediatric ChiropracticThere’s a trend happening in pediatric chiropractic right now.Buy a scanner. Run the scan. Sell the care plan.But babies aren’t spreadsheets.They’re brains in development.And if chiropractors don’t understand:• brain phases • birth stress • neurological breastfeeding issuesthen they’re flying blind.Dr. Steph Libs isn’t playing that game.She’s teaching chiropractors to actually look at the brain.Which is exactly what pediatric chiropractic should have been about the whole time.The #1 Chiropractic Growth Coordinator TheSpizz.comChiropracticResults.com
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The Epstein Chiropractic Patient Files
Send us Fan MailEpstein Chiro-Files, Cringe Pricing, and Why Marketing Doesn’t Close the SaleThe conversation explores:How Epstein moved through chiropractic officesWhy doctor-shopping is a massive red flagHow “relationship capital” can become a shield for bad behaviorWhy referrals without outcomes are dangerousHow blind trust damages the professionAnd why chiropractic needs measurable results, boundaries, and standards—not vibes00:00 – A wake-up call: when reckless stops feeling fun01:10 – Aging, resilience, and realizing “that was stupid”02:22 – Genetics, drugs, and why some people don’t make it03:04 – Marriage truth: when your choices affect more than you04:03 – Passenger-seat judgment and relationship blowups05:21 – Growth looks like laughing instead of exploding06:22 – Aggressive driving, control, and picking battles07:44 – Near-miss accidents and perspective shifts09:51 – Driving cities, Atlanta chaos, and adaptation12:49 – Epstein rabbit hole and chiropractic patient red flags15:22 – Doctor-shopping, missed appointments, and bad patients18:59 – ChiropracticResults data growth and momentum19:29 – New patient expectations and results assurance21:26 – Risk reversal: what happens when patients don’t improve23:19 – Outliers, long care timelines, and referral ethics26:10 – Why healing isn’t linear and chunking care plans27:28 – Retention, commitment, and “if you leave, you can’t come back”30:23 – Marketing creates awareness—but doesn’t convert31:09 – Real sales calls, trust breakdowns, and emotional turning points34:25 – Pricing that makes your butt cringe36:55 – Stop talking like you take insurance if you don’t39:17 – Raise your fees or get trained to justify them40:02 – Final chaos, birthdays, and sign-offThe #1 Chiropractic Growth Coordinator TheSpizz.comChiropracticResults.com
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Protect Your Peace Over Profits (CEO Mindset Shift)
Send us Fan MailIn this solo episode, Twisty unpacks a manic Monday, canceling a performing account, and what stepping into your CEO era actually requires.This episode covers:• Why he moved his Sunday Scaries to Monday • The difference between access and scalability • Early adopters vs energy drainers • Why “peace over profits” isn’t soft — it’s strategic • The 43-year-old CEO mindset shiftIf you’re running a service business and scaling past yourself, this one’s for you.The #1 Chiropractic Growth Coordinator TheSpizz.comChiropracticResults.com
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Austin Cohen on Franchises, Freedom, Recurring Revenue & The Black Hole Number
Send us Fan MailOn this special episode of Twisted Toast, Tristan sits down with Austin Cohen for a real conversation about what’s actually working in chiropractic right now — and what isn’t.They unpack:• Why the franchise model often breaks in chiropractic • The difference between visionaries and integrators • What “Contract to Expand” really means • Redefining freedom beyond beaches and lifestyle hype • How recurring revenue changes stability • What private equity actually looks at when buying clinics • The Black Hole number and why clinics quietly bleedThis isn’t surface-level motivation. It’s operational truth, leadership mindset, and real math.If you’re building a clinic, scaling a team, or trying to stop restarting at zero every month — this one’s for you.Follow the show and share with a doc who needs to hear it.Chapters00:00 Hair routine and opening banter 02:05 The franchise lesson 06:15 Culture split: corporate vs franchise 09:30 Should chiropractors franchise? 12:10 Non-chiropractor ownership debate 15:00 Visionary vs integrator reality check 19:20 Would some docs be better off as operators? 22:40 Contract to Expand mindset 27:05 Growth Summit reflections 29:30 Redefining freedom 34:40 Family, boundaries, and calendar design 38:10 Rewarding yourself properly 40:20 Ruthless meeting cleanup 44:10 Recurring revenue and MRR 47:30 How buyers value clinics 50:50 The 10,000 file myth 53:40 When to shut down a clinic 57:10 The Four Agreements 59:40 Protecting access and time 1:03:00 Adventure Summit and doing hard things 1:06:40 The Black Hole number explained 1:10:00 Systems and retention 1:12:20 Closing thoughtsThe #1 Chiropractic Growth Coordinator TheSpizz.comChiropracticResults.com
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Nothing Trumps the Adjustment & Why Patients Don’t Credit Chiropractic
Send us Fan MailThis episode starts with an eye-injury scare (salsa is undefeated) and a wild near-eyeball accident story… then turns into a clinic-owner masterclass: the hook formula Twisty pulled from Austin Cohen’s event, why patients credit “the exercises” instead of the adjustment, and the simple “before/after” anchoring that makes results undeniable. Plus: Atlas Orthogonal, red light therapy protocols, and the cultural authority problem in healthcare.The #1 Chiropractic Growth Coordinator TheSpizz.comChiropracticResults.com
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Burnt Toast: Multisite Clinics & the Problem with ‘Chiropractor of the Year
Send us Fan MailThis week on Twisted Toast, Twisty and Toast unpack a long, exhausting winter week—snowstorms, kids stuck at home, pipe bursts, plastic surgery recovery chaos, and launching a sales team. The conversation turns sharp as Twisty questions the credibility gap between chiropractic awards, real-world patient reviews, and documented outcomes. Along the way: haircuts as identity shifts, multi-site chiropractic growth trends, swinger communities (apparently), and the death of “Twisty” as Tristan steps forward.Messy. Honest. Very Toasted.The #1 Chiropractic Growth Coordinator TheSpizz.comChiropracticResults.com
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ChiroMath vs. Fake $2.1M Clinics
Send us Fan MailEveryone loves a flashy revenue screenshot.Until you actually do the math.In this episode of Twisted Toast, we break down a viral “$2.1M / 3-clinic” flex and expose what happens when you confuse top-line revenue with real success.📊 We run the ChiroMath:• Visits per patient• Revenue per visit• What those numbers actually mean inside a practiceThen we bring in real-world perspective on why so many “million-dollar clinics” are quietly leaking money, burning out teams, and struggling with retention—despite looking great on Instagram.This isn’t hate.This isn’t guru bashing.It’s a reminder that screenshots don’t build sustainable practices — systems do.If you’ve ever thought:“I should be doing better than this…”or“These numbers don’t feel as good as they look…”This one’s for you.🔥 ChiroMath vs. Fake $2.1M Clinics🥂 Twisted ToastThe #1 Chiropractic Growth Coordinator TheSpizz.comChiropracticResults.com
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This Is Why Patients Don’t Understand You / Chiropractic Results Tiers
Send us Fan MailToday’s Twisted Toast starts as a live wig unboxing (yes, really)… and then turns into a full-send rant + strategy session on:Why scripts aren’t “cringe,” they’re confidenceThe problem with PI ego (and forgetting how to sell to real humans)Why “non-chiros” can still be the biggest advocates for chiropracticA plain-English breakdown of ChiropracticResults tiers (Freemium → Utility → Premium SaaS → Hype Accounts)The core money mindset: money isn’t real, but lifetime value isWhat it takes to scale: hiring closers, follow-up, and disciplineIf you’re building a practice, a platform, or a bigger mission—this one’s chaotic, hilarious, and weirdly tactical.00:00 Live intro + “Twisted Toast” chaos begins 00:15 Packaging praise + “don’t ship to my office” 01:07 Today’s menu: PI drama + Hype Accounts week recap 01:31 Wig visions + “did you have a plan?” 02:03 Wig #1 reveal + “Paula Ruffin hair” 02:16 “Sex butter” tangent (yep) 03:30 Wig #2 reveal (pink) + poll idea 04:18 Mic / audio setup quick note 04:41 Red Light promo + “MyRedLightSpecial.com” 05:45 Evan Katz / PI guy rant starts 06:12 Toast’s take: why scripts matter 07:09 “Stop explaining the whole machine” (make it digestible) 08:15 Don’t belittle non-chiros + advocates matter 09:07 Why scripts + tonality + selling matter 10:18 Four Agreements: “don’t take it personally” 11:03 Anger as fuel vs love as fuel 13:25 ChiropracticResults origin: testing AI + SEO lift 13:54 What a “Hype Account” actually is (third-party ads/social proof) 14:26 Freemium → Utility ($119) explained 14:47 Premium SaaS ($500+) + AI tethering to EHR + HIPAA/BAA mention 16:53 “AI recommendations” tracking + feeding the machine 17:56 Toast: “I’d rather pay for AI to pull from notes” 19:34 Hype accounts paused until February 20:00 ARR explained + valuation talk 20:11 “Money isn’t real” mindset 21:29 Give to get + LTV vs “dollar today” 22:40 What success actually means (happy + impact + money) 26:02 $396K sales rep post + commission math 27:23 PI post blowback + Shay Ridge story + Dexter got lost 30:34 “If you can’t close me, you can’t get hired” 31:00 Chiropractors doing marketing: expertise + 10,000 hours 34:18 Toast’s pricing idea: make AI tier more accessible 36:02 Value stack logic: not cheaper, more valuable 36:56 “People want something they can read” (simplify the doc) 38:50 Toast raises prices (+$10K/yr) 39:14 Trip to South Carolina + hiring sales reps soon 39:48 Ask for reviews + closeout + red light CTAThe #1 Chiropractic Growth Coordinator TheSpizz.comChiropracticResults.com
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Chiropractic Results Update - How Chiropractic Results is Changing the Game
Send us Fan MailIn this conversation, Twisty discusses the launch of Chiropractic Results, a platform designed to revolutionize chiropractic marketing and data management. He shares insights on the evolution of chiropractic marketing, the importance of data in driving results, and his vision for the future of the chiropractic community. The discussion highlights the innovative features of the platform, including hype accounts and integration with EHR systems, aimed at empowering chiropractors to leverage their results for business growth.takeawaysChiropractic Results aims to transform chiropractic marketing.The platform focuses on data-driven outcomes and results.Twisty has a history of innovation in the chiropractic field.The hype accounts are designed for early adopters.Integration with EHR systems is a key feature.The platform is free for all clinics to use.Twisty emphasizes the importance of community engagement.The vision includes a significant increase in company valuation.Chiropractors are encouraged to leverage their data effectively.The future of chiropractic is centered around measurable results.titlesRevolutionizing Chiropractic MarketingHarnessing Data for Chiropractic SuccessSound Bites"What's up everybody, happy new year.""We have converted five hype accounts.""Stay tuned for a lower entry price."Chapters00:00Introduction to Chiropractic Results02:50The Evolution of Chiropractic Marketing05:43Unlocking the Power of Data in Chiropractic08:26Vision for the Future of ChiropracticChiropractic Results, Marketing, Data, EHR, AI, Business Growth, Chiropractic Community, Health Tech, Innovation, Business StrategyThe #1 Chiropractic Growth Coordinator TheSpizz.comChiropracticResults.com
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Gonstead Chiropractor Calls BS on Modern ‘Chiropractic’
Send us Fan MailTwisty and Dr. Dan Lyons go head-to-head on the most dangerous sentence in chiropractic:“Chiropractic is everything.”Gonstead. Mixing. Red light beds. Shockwave. Boards. Student debt. Ego. Philosophy. Nobody gets spared.If you:Care about chiropracticHate fake unityWant better results, not louder opinionsBelieve conversations > complianceThis episode is required listening.⚠️ Expect: F-bombs. Laughing. Disagreement. Respect. Truth.The #1 Chiropractic Growth Coordinator TheSpizz.comChiropracticResults.com
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We Asked AI to Price a Chiropractic Visit… Here’s What It Said
Send us Fan MailChiropractors love to “keep it simple”… and accidentally belittle their own value.Brought to you by MyRedLightSpecial.comIn this episode, Twisty and Toast break down the real retail value of a wellness visit BEFORE the adjustment — consult + clinical decision-making + leg checks + pelvic assessment + palpation/motion palpation — and why the “it’s just a quick check” mindset keeps chiropractors stuck in $50–$80 visit land.We also jam on:Goal setting vs “idea setting” (staying ambitious without being emotionally hostage)Why prices everywhere have normalized (and your fees need to adjust too)How to value-stack your care like a pro (without sounding salesy)Membership/wellness pricing for 2026Challenge: Open up ChatGPT, list every step of your visit, and price it like an expert — not like a people-pleaser.Sponsored by: MyRedLightSpecial.com (red light deal for chiropractors)Outside of pricing and practice growth, we also jam on Christmas travel, hockey families, Canadian stereotypes, buying a Range Rover as a milestone (not a flex), treating taxes like a strategy game, choosing to rent for lifestyle flexibility, accepting that not every year needs to double, accidentally falling in love with coffee, building a home office ecosystem, sourcing rare chiropractic history from estate sales, honoring the profession’s lineage, designing an 80s-inspired studio space, goal setting vs idea setting, healthy ambition without emotional burnout, accountability without resentment, and how relationships, humor, and downtime often unlock the biggest ideas.00:00 – Sponsor: MyRedLightSpecial.com (red light deal)00:46 – Christmas recap + family vibes01:23 – Canadian “sorry” + chaos banter03:18 – Tax talk, rent prepay, and “good year” reality check04:46 – Section 179 / Range Rover decision (6,000 lb rule)07:10 – Keeper app (QuickBooks + Rocket Money + tax suggestions)10:15 – Coffee kick + home office write-off logic11:26 – Antique/estate sale stories + chiropractic artifacts14:50 – Goal setting vs “idea setting” (flexible ambition)17:22 – Healthy detachment vs obsession (the balance)21:00 – Inflation normalization + why prices feel “normal” now23:43 – The big takeaway: chiropractors must raise fees / know worth25:05 – Why most “$100 adjustments” need value stacking (services)26:04 – The AI value-stack exercise (what happens before the adjustment)33:00 – Retail value math: the “check” alone is ~$300+36:40 – Closing challenge: stop belittling your process (price with confidence)38:10 – The “I f*cking dare you” pricing challenge + wrap-up40:05 – New Year plans + outroThe #1 Chiropractic Growth Coordinator TheSpizz.comChiropracticResults.com
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Chiropractic Politics Is a Sh*t Sandwich (Here’s How You Take the First Bite) |
Send us Fan MailBrought to you by MyRedLightSpecial.comDr. Glenn Jaffe joins Twisted Toast for a State of the Union on chiropractic politics: what’s working (local relationships), what’s not (national infighting), and what’s ahead (Medicare modernization + access). We break down PAC vs Super PAC, how “Better Access to Chiropractic / BAC-PAC” supports pro-chiropractic candidates, why chiropractors can’t opt out of Medicare (right now), and how small monthly contributions scale into real influence. Then we pivot into fun: theme songs, jingles, and whether chiropractic needs one.Better Access to Chiropractic (BAC-PAC)Website: https://betteraccesstochiropractic.com/ betteraccesstochiropractic.com“About” page: https://betteraccesstochiropractic.com/about/ betteraccesstochiropractic.comInstagram: https://www.instagram.com/betteraccesstochiropractic/ InstagramFacebook: https://www.facebook.com/61573765523930/ FacebookBAC-PAC workgroup page (Chiropractic Future): https://chiropracticfuture.org/about-us/workgroups/bacpac/ chiropracticfuture.org“What is a Super PAC?” PDF: https://betteraccesstochiropractic.com/wp-content/uploads/2025/02/Super-Pac-Prospectus-Page.pdf betteraccesstochiropractic.com“Why invest in BAC-PAC?” PDF: https://betteraccesstochiropractic.com/wp-content/uploads/2025/02/Final_BAC_PAC_Ask_Letter_2023_1_.pdf betteraccesstochiropractic.comBAC-PAC / Rep. Jen Kiggans digital ad announcement (article): https://ilchiro.org/better-access-to-chiropractic-pac-backs-u-s-rep-jen-kiggans-with-digital-ad/ Illinois Chiropractic SocietyChiropractic Future Strategic PlanMain site: https://chiropracticfuture.org/ chiropracticfuture.orgGlenn’s newsletterSThe #1 Chiropractic Growth Coordinator TheSpizz.comChiropracticResults.com
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Life U Social Posting / Chiropractic Shit-Talking
Send us Fan MailTwisty has one of those “how is THIS my Tuesday?” weeks: Kat almost gets snagged by a scammy search result while trying to contact their insurance… and that rabbit hole accidentally exposes that the boys have been looking up inappropriate adult content. Cue: parenting panic + “they’re not little kids anymore” whiplash.From there it’s classic Twisted Toast chaos: rafting near-death stories, Twisty announcing his “billionaire arc,” hot takes on chiropractors who refuse insurance, why discount bundle offers can’t be your whole growth strategy, and why every practice is a media company now (newsletter + podcast + owned audience or die). Toast closes with a legit smart experiment: running two parallel LLCs (insurance days vs cash days) to see what the market actually rewards in 2026.The #1 Chiropractic Growth Coordinator TheSpizz.comChiropracticResults.com
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From Pap Smears to Principled Chiropractic Annual Exams (with a Side of Diddy & Diarrhea)
Send us Fan MailsummaryIn this lively conversation, Twisty and Toast explore a variety of topics ranging from personal experiences at a football game to reflections on the disappointments of Vegas. They delve into the importance of regular chiropractic checkups and the concept of delayed gratification in both personal and professional growth. The discussion also touches on the Diddy documentary, examining themes of accountability and personal transformation. Throughout the conversation, humor and candidness shine through, making for an engaging and thought-provoking dialogue.takeawaysThe conversation starts with light banter and technical difficulties.Excitement and stimulants can be found in everyday life experiences.Family outings, like football games, create lasting memories.Vegas can be a mix of fun and disappointment.Chiropractic care should include regular checkups for everyone.The importance of delayed gratification in personal and professional growth is emphasized.Diddy's documentary raises questions about accountability in relationships.The need for a grassroots effort to normalize annual chiropractic exams is discussed.Humor and candidness are key elements of the conversation.Predictions about personal transformations and future successes are made.titlesFrom Vegas to Chiropractic: A Journey of InsightsThe Importance of Annual Exams in Chiropractic CareSound Bites"Delayed gratification is key.""The answer is always God.""You gotta pick a team though."Chapters00:00Introduction and Technical Difficulties01:54Discussion on Neurodivergence and Substance Use04:49Family Experiences and Football Games07:51Vegas Adventures and Social Connections10:30Reflections on Vegas and Event Experiences13:35Chiropractic Conversations and Annual Checkups16:13The Importance of Annual Checkups22:33Implementing Annual Exams in Chiropractic Practice28:21The Diddy Documentary and Personal Accountability38:06Predictions and Reflections on Sports and Lifekeywordspodcast, chiropractic, Vegas, Diddy, annual exams, family, excitement, stimulants, personal growth, delayed gratificationThe #1 Chiropractic Growth Coordinator TheSpizz.comChiropracticResults.com
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The Redneck Coach & the Power of Mundane Greatness: A Conversation with Dr. Jordan Bowen
Send us Fan MailWhat happens when a blue-trash homeschooled kid who played Christian death metal, tried to fail out of school on purpose, and thought chiropractors were absolute quacks… breaks his back on a four-wheeler and accidentally gets recruited into chiropractic through a spam email?You get Dr. Jordan Bowen You get a hell of a story. And you get a masterclass in grit, courage, identity, and becoming who the hell you really are.In this special SPIZZ edition, Twisty sits down with the Redneck Coach himself to unpack:Growing up on an 80-acre farm and trying to avoid becoming “the quiet kid who might blow up the school”The broken-back moment that rerouted his lifeBecoming a chiropractor without ever being adjusted till 8th triHow accountability—not motivation—is the missing engine in most docs’ dreamsWhy “mundane greatness” beats talent every day of the weekAnd the brand-new 52-week accountability system Jordan built for 2025This isn’t just an interview. It’s a blueprint for finding your courage, owning your weird, and doing the damn work when no one is watching.The #1 Chiropractic Growth Coordinator TheSpizz.comChiropracticResults.com
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Stinky Vaginas, Family Vacations and Best Chiropractic Techniques
Send us Fan MailTwisty is back from Mexico with a sunburn, a story, and a brand new obsession: the DDS Attack — “Don’t Do Sh*t” mode.In this episode, Twisty and Toast riff on:Why taking 7–10 full days off nearly broke his brain (in a good way)Family travel at Xcaret, lagoon kids, pool dads, and beach wivesRealizing the Schaub clan might be permanently ruined for buses, groups, and non-VIP anythingThe death of “automatic tipping,” why service feels different now, and how a $750 viral tip got a bartender firedOld-school chiropractic vs today’s seminar culture — why his dad still out-earns most docs in 3 weeksThe 2026 Mexico idea: intimate retreat with Dr. Tim Schaub to learn how to adjust without blowing out your backBurnout, boundaries, and why 2026 will come with real “office hours” and less 24/7 accessThe Four Agreements, being impeccable with your word, and trying not to be a garbage husband on SundaysPlus: entirely too much talk about post-lagoon funk, pheromones, and why vacation stink apparently turns Twisty into a feral animal.NSFW language. NSFW topics. 100% Twisted Toast.The #1 Chiropractic Growth Coordinator TheSpizz.comChiropracticResults.com
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Chiropractic’s Dark Side: Dick Pics and Creeps
Send us Fan MailIn this Twisted Toast, Tristan (“Twisty”) and Toast go fully off-script about what it’s really like to be a female chiropractor running ads, dealing with creeps, and trying not to burn out while the profession is getting hammered in the news.We start with Toast getting FIVE dick pics from a Facebook lead and a “hey, I’m masturbating while we text” confession… and walk through how she handled it, why she filed a police report, and what it feels like to work alone as a woman in practice with predators in your DMs.The Illinois case of chiropractor Dr. David Hansen, arrested on charges of secretly recording patients (including minors) and alleged child pornography distributionThe gap between ethics class and real-world boundariesHorrifying abuse stories like “nipple therapy for headaches” and why the profession has to stop pretending this stuff doesn’t happenWhy everyone is exhausted right now and how burnout leads to horrible business decisionsToast’s spontaneous Miami trip vs the “split-week” vacation trap most chiros runWhy your patients can survive a full week without you (they already do when they go to Disney)How Tristan blew $62,341 this year on drinks as part of his “relationship budget”… and what he’s stealing from Austin Cohen’s playbook to make it healthierEdging, orgasms, male pleasure, and why Twisty is team “legalize prostitution” from a trauma / harm-reduction angleOld-school coaching legends (Schofield, Rick, Don & Brandy) and modern killers like Amanda and AustinHow ChiropracticResults.com is indexing outcomes into AI so we can finally have something better than “just testimonials” when patients search for helpThis is one of those “bar after the seminar” episodes: messy, honest, NSFW, and exactly what nobody says on stage.00:00 – Cold open: What the hell did we just live through?00:25 – When a Facebook lead sends Toast FIVE dick pics02:38 – How she actually responded + being a woman in practice alone03:33 – Safety, cops, cameras and working solo as a female chiropractor04:27 – Why are men still sending dick pics? Tech, porn & COVID creep culture06:33 – Edging, orgasms & Tristan’s “male pleasure empowerment” rant08:11 – Ethics class vs reality: boundaries, laws & board complaints09:19 – Big Illinois news: Dr. David Hansen’s arrest & hidden cameras11:50 – Horrifying “nipple therapy” story & how NOT to be that chiropractor14:13 – Nipples, neuroanatomy & why Tristan will NOT let a chiro do that to him18:13 – Miami, ocean therapy & why everyone’s tired right now19:22 – Burnout vs just being tired: how bad decisions get made23:08 – High school mistakes, breakups, and how unprocessed emotion shows up later25:13 – CloseForChiro weekend + Tristan’s $62,341 drinking budget reveal29:08 – Learning from Austin: runs instead of rounds (of shots)30:20 – Healthier relationship-building that doesn’t wreck your liver33:13 – Who are the best chiropractic coaches alive right now?36:01 – Schofield, Rick, Amanda, Don & Brandy: coach talk with receipts38:32 – Stop splitting your vacation week. Take the whole damn week off.39:54 – Your patients survive a week at Disney… they’ll survive a week without you40:40 – Compressing care plans, Vera Gupta, and designing your own schedule41:31 – Final rant: donThe #1 Chiropractic Growth Coordinator TheSpizz.comChiropracticResults.com
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Bigger Ovaries Energy in Chiropractic Needed + MFK ChiroEvent Organizers Edition
Send us Fan MailThis episode contains explicit language and adult themes. Views are the speakers’ own.Dr. Kim Thor drops in for our first guest ep and doesn’t tap the brakes. We get into why female speakers should be closing shows, running cash practices without apology, raising fees on the back of real results, and saying the quiet parts out loud. We also spar on how to respond when MDs dunk on chiropractic online—swing back or stand taller. It’s spicy, it’s honest, and yeah… it’s very Twisted Toast.00:00 Cold open + intro to first guest01:44 Event “bro culture” & booking women speakers03:53 Do female speakers get underserved? Closing the show05:15 Backstage relationships & why “the hang” matters06:56 Stages Kim wants to close (Cal Jam, Focus, ChiroFest)07:30 Kim’s topics: rights, courage, saying the hard thing08:29 Pandemic lines in the sand & confidence10:48 Kim’s origin: cheerleader → chiropractor13:44 Cash-only pivot, two offices, speaking reps16:28 Fear work: congruence at home and in practice21:31 Pricing: charge for outcomes; pediatric wins23:11 Technique: Gonstead influence, cervical chair, side posture27:14 What’s grinding Kim’s gears in the profession28:13 How to work with Kim (who she coaches & how)29:25 Unity, ego checks, and loving the same things32:35 Handling MD criticism online: louder vs. lower44:56 Where Kim’s speaking next + closing hypeThe #1 Chiropractic Growth Coordinator TheSpizz.comChiropracticResults.com
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Above the Atlas: How Feelings, AI, and Chiropractic Collide
Send us Fan MailThis week on Twisted Toast, Twisty and Toast go all in — from the weird world of AI-generated chiropractors to the rise of mental wellness inside chiropractic.🌀 Twisty dives into how Sora (the new AI video creator) has opened a new frontier for creativity and chaos — including a flood of fake chiro content that’s part WWE, part wellness cult.💀 Toast brings balance (and light switches) with a tale of home wiring gone wrong, a philosophical dive into mechanists vs. mixers vs. straights, and why chiropractors are really in the “feelings business.”🔥 Topics include:Why AI-generated chiropractors might actually help the professionThe link between chiropractic and mental wellness (“Above Atlas”)Why most patients say: “Chiropractic made me feel like me again”Endorphins, cold plunges, and how your body is the real drug labPlus: live stream offices, vampire metaphors, and meth jokes gone philosophicalIt’s part therapy session, part twisted TED Talk, and all Twisted Toast.00:00 The Rage That Is Sora (AI Video Madness)01:30 Creepy AI Chiropractors & Wrestling Crossovers03:30 Martha Vila & The MacGyver Wig Chronicles06:00 The Evolution of ChiropracticResults.com07:45 What Spark & CairoHD Are Up To10:15 Endorsements, Fear, and “Just Hit Record”12:20 Mixers, Straights & Mechanists – The Three Factions13:50 The Rise of Above Atlas Care (Mental Wellness Meets Chiropractic)16:00 Why Patients Really Buy: “I Want to Feel Like Me Again”18:45 The Feelings Business (Whether We Admit It or Not)21:00 Joe Dispenza, Mindful Wellness & the Next 10 Years of Chiropractic22:30 Can We Make Meth Inside Us? (Endorphins, Cold Plunges & Euphoria)24:00 Sex, Drugs & Rock’n’Roll in Chiropractic (Boundaries Edition)26:00 Fraud, Voyeurism & The Weird Side of Google News28:00 Wrapping Up + Next Week’s Guest: Dr. Kim Thor AdamsThe #1 Chiropractic Growth Coordinator TheSpizz.comChiropracticResults.com
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Tax Lawyers, Insurance Wins, RX Rights and Why Love Still Scales
Send us Fan MailTwisted Toast Podcast: Tax Lawyers, Insurance Wins & Why Love Still ScalesThe #1 Chiropractic Growth Coordinator TheSpizz.comChiropracticResults.com
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From “Get Checked” to “Get Proof”: Building ChiropracticResults.com
Send us Fan MailAnother unfiltered Twisted Toast. We play an AI “police sketch artist” game (on Billy D. 😂), debrief a very eventful weekend, and then get to work on the future of chiropractic proof: ChiropracticResults.com—outcomes > reviews.What we cover • 00:00 Cold open: Twisty’s weekend, 80s freestyle, and The Game • 02:20 Live “Police Sketch Artist” prompts (Billy DeMoss) • 10:40 “The Straights Were Right” (tell the story) • 11:40 From reviews → recommendations → results (why outcomes win) • 13:20 What to measure: ROM, neuro (Mittelmeyer, balance), sleep, BP (both arms), QoL • 22:20 You are a media company (since 2017, now non-negotiable) • 24:30 Hiring male CAs + role design • 29:40 Handling an angry spouse voicemail: be proactive, own the story • 33:40 Life insurance + POA: the unsexy clinic protector • 37:30 Upcoming guests + $5k vs $500 client experience talkCalls to Action 👉 Subscribe + hit the bell (we drop weekly). 👉 Comment: What 3 outcomes do YOU track every new patient? 👉 Want our outcomes press-release template? Comment “PR ME” and we’ll drop it.Disclaimers Language: Explicit. Opinions are our own. This is not medical, legal, or financial advice.Hashtags #Chiropractic #ChiropracticResults #PracticeGrowth #PatientOutcomes #GoogleBusinessProfile #ChiroMarketing #UpperCervical #SmallBusiness #HealthcareChapters (copy/paste)00:00 Cold open: weekend recap 02:20 AI “Police Sketch Artist” game (Billy D.) 10:40 “The Straights Were Right” 11:40 Reviews → Recommendations → Results 13:20 What to measure (ROM, neuro, sleep, BP, QoL) 22:20 You’re a media company now 24:30 Hiring men as CAs / OM roles 29:40 Handling the angry spouse call 33:40 Life insurance + POA for docs 37:30 Upcoming guests ($5k vs $500 experience)Episode Tags / Keywords (paste across platforms)chiropractic, chiropractic outcomes, chiropractic marketing, Google Business Profile, reviews vs results, patient outcomes, upper cervical, ROM testing, neurological testing, sleep improvement, blood pressure both arms, male CAs, hiring playbook, handling complaints, PR template, press release SEO, life insurance for chiropractors, power of attorney, media company mindset, Twisted Toast podcastShow Notes (site or Buzzsprout “episode website”)The Sketch Game (Play at Home): We read a list of prompts (age, height, build, vibe, eyes, brows, nose, mouth, posture, outfit, aura), then generate an AI sketch. Try it with friends/family.Outcomes > Reviews: Why GBP stars are table stakes and measured changes (ROM, neuro tests, QoL, sleep, BP) are the new moat.Clinic Ops: Consider men for CA/OM roles—hire for warmth, systems, and follow-through.PR Move: Publish monthly Outcome Case Releases to feed Google/AI with structured stories.Crisis Script: “Own the narrative” response when spouses go nuclear—proactive call, clarify expectation, propose fix, document everything.Adulting for Clinics: Life insurance + power of attorney + beneficiary + basic estate docs. Boring = protective.Next Week: High-end service breakdown: why some charge $5k/night vs $500—and what clinics can copy.The #1 Chiropractic Growth Coordinator TheSpizz.comChiropracticResults.com
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Burnout, Bumps, and ButtPlugs - A New Chiropractic Brand
Send us Fan MailBurnout. Belly kisses. Business expansion. Twisty and Melba Toast deliver another hilariously unfiltered deep dive into the chaos of chiropractic, relationships, and real life.This week on Twisted Toast, Twisty and Melba Toast go off the rails in the best possible way. From post-burnout confessions and mentorship with Dr. Stu (founder of ChiroOne) to Twisty’s big announcement — he’s opening his own chiropractic clinic, Club Twisty.But between plans for Club Twisty and reflections on love, intimacy, and laughter, things take a turn into male vulnerability, butt plugs, and belly kisses (you’ve been warned). Melba brings the science, Twisty brings the overshare, and together they spin gold from the chaos.Stick around for stories from Mile High, plans for Summer Camp vendor bootcamps, and why “booze still sells” at every chiropractic event.💥 Highlights:Twisty’s burnout and new mentorship with Dr. StuThe origin of Club TwistyThe art (and comedy) of intimacyChiropractors who’ve been in business for 73 yearsThe truth about vendor booths, booze, and bump musicWhy Twisty thinks chiropractic is the best bump in the worldFeaturing a major announcement — Club Twisty is happening — plus wild stories from Mile High, rave days, and the weirdest DM ever.⚠️ Explicit content, unfiltered laughs, and maybe the best episode yet.The #1 Chiropractic Growth Coordinator TheSpizz.comChiropracticResults.com
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How Deep Can You Love Your Patients?
Send us Fan MailWhat happens when you stop chasing new patients and start building relationships that last a lifetime.Most chiropractors think retention is about systems, scripts, or better reminders. Twisty flips that script.In this raw, funny, and heart-punching session, he shares how deeper connection — not just communication — is the real retention superpower. From friending patients on social media (yeah, he said it) to using the five love languages inside your practice, to the boldest rule in business — “If you leave, you can’t come back.”You’ll hear stories about loss, love, boundaries, and why your annual exam should be the heartbeat of your lifetime practice.💬 “You gotta train people how they should treat you. That includes your patients.”🔖 Key TakeawaysWhy friending patients online builds trust — not risk.How to use love languages to improve retention.The difference between over-delivering and over-functioning.The power of exclusivity: “If you leave, you can’t come back.”How to make your annual exam the anchor of your lifetime practice model.🔥 Episode Tags#Chiropractic #PracticeGrowth #Retention #TwistyTalks #SPIZZ #RelationshipsOverRevenueThe #1 Chiropractic Growth Coordinator TheSpizz.comChiropracticResults.com
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When Did the Straight Chiro Become a Whiny Libratard?
Send us Fan MailSolving the Chiropractic Boards Dilemma (Twisty’s Manifesto)Description: Fueled by Mile High madness, whiskey, and zero sleep, Twisty comes in hot with a manifesto on the chiropractic boards debate. Should exams stay expensive and centralized? Or should the profession keep whining about cost and travel?In this episode:Mile High recap (battles, reunions, and wild late-night stories).Shoutouts to leaders like Kim Thor Adams and Cornell “Zeus” who are reshaping the profession.The lack of diversity on chiropractic stages.Twisty’s unfiltered take on boards, tuition, vendors, and why we need pressure to weed out the weak.A raw discussion on student enrollment, homeschool outreach, and what schools really owe new docs.Warning: Explicit language. No safe takes. Just chiropractic without the filter.👉 If you want to be a guest, hit up: [email protected] #1 Chiropractic Growth Coordinator TheSpizz.comChiropracticResults.com
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You Can’t Fake Health (or a Hard-On): Vax, Sex, Certainty, and Sizzle in Chiropractic
Send us Fan MailSummaryIn this episode of Twisted Toast, hosts Twisty and Toast engage in a lively conversation covering a range of topics from personal updates to health discussions, particularly focusing on vaccination studies and the impact of chiropractic care on sexual health. They explore the importance of humor in chiropractic practice, patient relationships, and retention strategies. The conversation also delves into the significance of peer-reviewed studies in chiropractic, the future of chiropractic education, and societal perceptions of judgment. The episode concludes with insights on care plans and the importance of authenticity in practice.TakeawaysThe importance of personal updates in building rapport.Vaccination studies can reveal significant health differences.Chiropractic care may positively impact sexual health.Humor can enhance patient relationships and practice.Building patient relationships is crucial for retention.Inspiration from events like Life Vision Extravaganza is valuable.Peer-reviewed studies are essential for validating chiropractic practices.Chiropractic education must evolve to meet modern needs.Judgment and self-perception affect patient interactions.Effective care plans require clear communication and compliance.TitlesTwisted Toast: A Deep Dive into Health and HumorChiropractic Insights: From Vaccination Studies to Sexual HealthSound bites"Sex sells, always.""You can't fake health.""You always gotta keep going back."Chapters00:00 Introduction and Background Exploration02:14 Health Discussions: Vaccination Insights04:48 Sexual Health and Chiropractic Connections07:22 Humor in Healthcare: The Power of Laughter09:52 Inspiration from Life Vision Extravaganza14:02 Healing Through Frequency of Action17:48 The Role of Peer-Reviewed Evidence21:53 Navigating Chiropractic Education and Institutions25:43 The Importance of Technique and Continuous Learning29:07 Creating Effective Care PlansKeywordsChiropractic, Vaccination, Health, Sexual Health, Humor, Patient Relationships, Peer-Reviewed Studies, Education, Judgment, Care PlansThe #1 Chiropractic Growth Coordinator TheSpizz.comChiropracticResults.com
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Kirk, RFK, Gavin (Cocaine, Conspiracies & Chiropractic Reactivations are BS)
Send us Fan MailIn this raw Twisted Toast episode, Twisty and Toast dive into tragedy, conspiracy theories, and political perspectives shaping today’s world. From RFK’s journey to freedom of speech battles, they explore how chiropractic fits into bigger societal conversations.They break down the importance of informed consent in healthcare, the power of authentic business relationships, and why reactivations aren’t as effective as building new ones. Along the way, they reflect on personal beliefs, faith, and the lessons learned from navigating past mistakes.Newsom, Cocaine, and Charisma: The Stories I Shouldn’t Tell.Plus why they think Reactivations are BS👉 Expect unfiltered takes on politics, healthcare, and growth strategies—plus a reminder that finding common ground is still possible in divisive times.The #1 Chiropractic Growth Coordinator TheSpizz.comChiropracticResults.com
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Anthony Iannarino -Eat Their Lunch Winning Chiropractic Patients Away From Your Competition
Send us Fan MailBlast from the past with Dan Bai and CloseforChiroThe #1 Chiropractic Growth Coordinator TheSpizz.comChiropracticResults.com
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Twisted Toast 001 — Sex, Stern, & The “Death” of ChiropracTIC?
Send us Fan MailBuckle up. In the debut of Twisted Toast, Twisty and co-host Melba Toast go full Howard-Stern-energy on sex, relationships, MDMA conversations, and why chiropractic must evolve—regenerative medicine, lasers, EMTT, polyvagal theory, and “thoughts, traumas, toxins.” We hit industry beef (hate-straights), documentation/consent, referrals, and the culture of big seminars (Mile High, Cal Jam). Explicit content. Adult language & mature themes.Topics & keywords: chiropractic, regenerative medicine, MDMA & couples communication, polyvagal theory, informed consent, BJ Palmer lore, Mile High seminar, Cal Jam, evidence-based vs principled, practice growth, patient notes, ethics. Follow for weekly drops and guest chaos soon.The #1 Chiropractic Growth Coordinator TheSpizz.comChiropracticResults.com
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Bookkeeping Halftime Conversations for Chiropractors
Send us Fan MailIn this conversation, Dr. Josiah Fitzsimmons, founder of Lucro, shares insights on evaluating business performance at the halfway point of the year, emphasizing the importance of self-reflection and data-driven decision-making. He discusses the significance of understanding financial metrics, setting realistic goals, and maximizing clinic capacity. The conversation also touches on the challenges of fraud detection and the future vision for advancing the chiropractic profession through better financial clarity and confidence.takeawaysHalftime is an opportunity for reflection and adjustment.Self-reflection is crucial for personal and professional growth.Data-driven insights can significantly improve clinic performance.Setting realistic goals with team buy-in is essential.Understanding your financial metrics is key to making informed decisions.Maximizing clinic capacity can lead to increased profitability.Fraud detection is an important aspect of financial management.Investing in growth requires a shift in mindset from cost-cutting to value creation.The right financial tools can replace traditional bookkeeping methods.Advancing the chiropractic profession starts with better financial understanding.titlesHalftime Reflections: Evaluating Progress and GoalsSelf-Reflection: The Key to GrowthSound Bites"Comparison is definitely a thief of joy.""You should answer that question just as fast.""We're a bookkeeper replacement."Chapters00:00Halftime Reflections: Evaluating Progress and Goals02:49Self-Reflection: The Key to Growth05:55Data-Driven Insights: The Power of Financial Analysis08:50Marketing Metrics: Understanding ROI11:53Operational Efficiency: Maximizing Clinic Capacity14:55Fraud Detection: Safeguarding Your Practice17:48Future Vision: Advancing the Chiropractic ProfessionThe #1 Chiropractic Growth Coordinator TheSpizz.comChiropracticResults.com
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The Collapse of Google SEO, Broken Lead Forms & Building Chiropractic Studs — w/ Dr. Andrew from Phynyx
Send us Fan Mail📋 Episode Description:In this raw, unfiltered jam session, Twisty teams up with Dr. Andrew from Phynyx to break down WTF is going on with Google Ads, Facebook Lead Forms, and how AI is both a blessing and a total dumpster fire for local business marketing right now. If you rely on lead forms or SEO, brace yourself. This episode covers marketing chaos, consolidation of chiropractic clinics, and what the smart offices are doing to build home-run growth engines that don't collapse overnight.🕰️ Timestamps:00:00 – Intro: Twisty tees up Google + AI breakdown with Dr. Andrew from Phynyx01:00 – Google SEO and Performance Max collapse (why your leads went to zero)02:30 – Facebook Lead Forms are BROKEN – and Meta’s pretending they’re not04:00 – How Phoenix builds bounce-proof ad funnels and beats the spam bots05:40 – Why AI-driven fraud is ahead of compliance (and killing trust)07:00 – Aaron Judge marketing theory: Growth engines need studs08:40 – Saturated market ad fatigue vs rural market domination10:00 – AI's growing power & how it's already warping the buyer journey11:00 – Personal Branding Break: Andrew’s favorite films and vibes12:00 – 🧨Chiro Business News: The rise of roll-ups and regional clinic buyouts14:00 – The private equity chiropractic land grab is real — and strategic16:00 – Why the next 9 months might look like 2008 and COVID had a baby18:00 – What to do NOW: Ad budget shifts, prepping for July 15th, and Q419:30 – Events, where to catch Dr. Andrew next, and Twisty's party radar21:00 – The best after-parties in chiropractic… plus mushrooms and Molly?22:00 – Shoutouts, software, and Phoenix being your go-to growth weapon📌 Show Notes & Links:Learn more about Phynyx Marketing and Dr. Andrew’s work: [Insert Link]Want a real growth engine? Message Twisty or Phynyx about what's working nowMentioned tools: Google Local Service Ads, Meta Lead Form Failures, and PMaxStay tuned for possible events: Mile High, C4C Chicago, Florida PI ConferencesBonus: Shoutout to Austin Cohen & the cutting-edge software in development🔖 Tags:#ChiropracticMarketing #LeadGenFails #PhynyxMarketing #AIvsAds #GoogleAdsCrisis #MetaGlitch #SEO2024 #GrowthEngines #TwistyPodcast #ChiropracticRollups #ChiropracticBusiness #DigitalAdsThe #1 Chiropractic Growth Coordinator TheSpizz.comChiropracticResults.com
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Navigating Burnout and Personal Growth
Send us Fan MailIn this engaging podcast episode, the hosts discuss their recent experiences, including a trip to Detroit, the challenges of burnout, and insights into the chiropractic industry. They share personal anecdotes, humorous moments, and reflections on self-care, while also addressing serious topics within their profession. The conversation flows naturally from light-hearted banter to deeper discussions about personal growth and industry challenges, making for an entertaining and informative listen.The importance of taking breaks to avoid burnout.Investing in personal rewards is crucial for well-being.Experiences in Detroit highlighted the need for adaptability.Self-care should be prioritized amidst busy schedules.The chiropractic industry faces unique challenges and controversies.Humor can be a great way to cope with stress.Regular audits and feedback are essential for business success.Personal growth often comes from uncomfortable experiences.Building relationships in the industry can lead to new opportunities.It's okay to have fun and enjoy life, even as responsibilities grow.Sound Bites"I got cut off at the bar.""The burnout is starting to happen.""You gotta neuro program those rewards.""I hope I don't get pee on me."The #1 Chiropractic Growth Coordinator TheSpizz.comChiropracticResults.com
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The SuperZweig Signal for Chiropractors
Send us Fan MailThe source, from "Twisted Thots," discusses the concept of the SuperZweig, a rare and historically significant market signal indicating strong future gains, despite current economic uncertainties. It draws a parallel between this contradiction in the market and the hesitation chiropractors' patients are currently experiencing due to various anxieties, causing them to delay care. The author argues that just as market growth can occur amid messiness, health transformations often begin when things are not perfect. Therefore, chiropractors should shift their approach to address this patient hesitation directly, framing their services not as something to wait for stability for, but as essential action to take even when the world feels chaotic. The piece suggests that both markets and bodies benefit from action rather than waiting for ideal conditions.The #1 Chiropractic Growth Coordinator TheSpizz.comChiropracticResults.com
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🔥 The Devil You Need: Igniting Purpose Through Adversity
Send us Fan MailThese resources from "Twisty" offer a fiery, unconventional guide to reigniting one's drive, particularly for those in chiropractic. The "SPIZZ Easter Email" serves as an initial call to action, urging readers to overcome feelings of burnout by remembering their purpose and the battles they originally set out to fight, drawing parallels to the resurrection. Expanding on this, the "Devil You Need" guide provides a seven-step process for harnessing past hurts and anger as fuel, transforming these "devils" into a powerful source of motivation and sustained focus. Ultimately, both texts encourage readers to embrace their inner fight and use past grievances as a catalyst for achieving their goals, rather than seeking peace or closure.The #1 Chiropractic Growth Coordinator TheSpizz.comChiropracticResults.com
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Grow Up, Don't Just Show Up: Evolution in Business
Send us Fan MailThis source from "Twisted Thots" argues that simply "showing up" is insufficient for true growth in entrepreneurship and business. The author, the #1 Growth Coordinator in Chiropractic, contends that consistent presence without evolution leads to stagnation. Instead of mere persistence, the text emphasizes the importance of actively learning from failures, adapting strategies, and ultimately driving change rather than just reacting to it. True success, according to this piece, lies in evolving one's approach to become indispensable and influential, moving beyond adaptability to redefine the game. The article provides a diagnostic grid to help business owners differentiate between reactive adaptation and proactive evolution in various areas of their operations.The #1 Chiropractic Growth Coordinator TheSpizz.comChiropracticResults.com
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How to Become a Legend (in 24 Hours or Less) - Twisted Thots Chat 🚀 Say Yes: Becoming a Legend in Motion
Send us Fan MailThis blog post from a chiropractic growth coordinator uses two anecdotes to illustrate a central idea. The first story recounts how Dillon, labeled a "yo-yo master" by his daughter despite minimal past experience, agreed to perform yo-yo tricks for her class and improvised his way to success. The second tale describes Deepak, who claimed to play the cello at an audition despite having no experience, then frantically learned enough to convincingly perform on the Modern Family finale. Ultimately, the author encourages readers to embrace opportunities by saying "yes" and then figuring out how to deliver, emphasizing action over preparedness.The #1 Chiropractic Growth Coordinator TheSpizz.comChiropracticResults.com
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😂 Beyond Demographics: Chiropractic Growth Strategies
Send us Fan MailThe provided text is a blog post from a chiropractic growth coordinator challenging the notion of an overly specific "ideal client." The author argues that chiropractors may be overlooking reliable patients by fixating on affluent demographics who might lack commitment. Instead, the post suggests that practitioners should value consistent patients from more modest backgrounds who appreciate and actively engage with their care. The author implies that a chiropractor's struggles might stem from their own biases, positioning, or care plans, rather than the demographics of their current clientele. Ultimately, the post encourages chiropractors to recognize the value of their existing patient base and focus on making them feel seen and valued.The #1 Chiropractic Growth Coordinator TheSpizz.comChiropracticResults.com
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📈 Chiropractor Growth: The 5 Stages to Market Leadership
Send us Fan MailThis article from Twisted Thots outlines a five-stage growth model for chiropractors aspiring to market leadership. It describes the progression from the initial "Spark" phase, focused on basic visibility, through "Builder" with system implementation and "Boost" involving scaling marketing efforts. The model continues with "Expansion," emphasizing replication and leadership development, culminating in the "Empire" stage characterized by industry influence and attraction. The author suggests most chiropractors operate in the early stages while harboring ambitions for the later ones, highlighting the importance of intentional growth.The #1 Chiropractic Growth Coordinator TheSpizz.comChiropracticResults.com
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ABOUT THIS SHOW
The Spizz Newsletter Companion Podcast for Growth Focused Chiropractors
HOSTED BY
Twisty & The Spizz
CATEGORIES
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