All Episodes
A People's Guide to Publishing — 359 episodes
Episode 360: How does a publisher decide to update their website? | A People's Guide to Publishing Podcast
Episode 359: Are middle-aged punks still cool? w/J. Hunter Bennett | A People's Guide to Publishing Podcast
Episode 358: How does a book warehouse work? | A People's Guide to Publishing Podcast
Episode 357: Mia Ballard, Shy Girl, and AI in Publishing, w/ Jane Friedman | A People's Guide to Publishing
Episode 356: What did we learn by packing orders? | A People's Guide to Publishing Podcast
Episode 355: Romantasy, Horror, Microstores: Bookstore Trends w/ Sales Rep Maureen Karb | A People's Guide to Publishing
Episode 354: Do book reviews matter anymore? w/Jane Friedman | People's Guide to Publishing Podcast
Episode 353: Book Bans and How to Fight Them w/Danny Caine | A People's Guide to Publishing Podcast
Episode 352: How do you take care of your air? w/Melissa Wrolstad | A People's Guide to Publishing Podcast
Episode 351: The Queer, Feminist Joy of Bikes in Space w/ Summer Jewel Keown | A People's Guide to Publishing
Episode 350: Do Book Awards Matter? (w/Jane Friedman) | A People's Guide to Publishing Podcast
Episode 349: Lessons Learned: New Edition of People's Guide to Publishing | People's Guide to Publishing Podcast
Episode 348: 30 Years of Growing Worlds: It's Microcosm's Birthday! ! | A People's Guide to Publishing Podcast
Episode 347: How do you organize inclusive events and conferences? w/Dr. Alex D. Ketchum | A People's Guide to Publishing Podcast
Episode 346: What is marketing? | A People's Guide to Publishing Podcast
Episode 345: Can publishing fewer books lead to more sales? | A People's Guide to Publishing Podcast
Episode 344: AI, Closures, Tariffs, and More: 2025 in Publishing | A People's Guide to Publishing Podcast
Episode 343: What do Edelweiss changes mean for book publishers? w/Jane Friedman | People's Guide to Publishing
Episode 342: Budgeting When Thinking About Money Gives You Hives | A People's Guide to Publishing Podcast
Episode 341: When should book publishers innovate? w/Jane Friedman | A People's Guide to Publishing Podcast
Episode 340: How do publishers use math to make books? | A People's Guide to Publishing Podcast
Episode 339: How Can Book Publishers Utilize Bookstore Coop? w/Jane Friedman | A People's Guide to Publishing
Episode 338: What is in a good book contract? | A People's Guide to Publishing Podcast
Episode 337: It doesn't have to be perfect: Punk, Art & DIY w/Ashley Rowe Palafox | People's Guide to Publishing
Episode 336: We Are Stronger Than Censorship: Book Bans & Empathy w/ Lee Wind | People's Guide to Publishing
Episode 335: Marketing and Selling Books on Tiktok Shop, w/ Jane Friedman | A People’s Guide to Publishing Podcast
Episode 334: Iconic Images, Information, & Accessibility: Designing Book Covers | A People's Guide to Publishing
Episode 333: Finding & Reaching Your Customer: Book Marketing w/ Lindsay McKee | A People's Guide to Publishing
Episode 332: Taste or Market: Deciding Your Publishing Focus | A People's Guide to Publishing Podcast
Episode 331: The Heart vs The Mind: Tarot, Art, and Books w/ Nic LaRue | A People's Guide to Publishing Podcast
Episode 330: Do book reviews matter? | A People's Guide to Publishing Podcast
Episode 329: Submitting AI to Publishers w/ Jane Friedman | A People’s Guide to Publishing Podcast
Episode 328: Queerness in Horror Movies, w/Joe Carlough & Gina Brandolino | People's Guide to Publishing Podcast
Episode 327: Does AI help publishing? with Jane Friedman | A People's Guide to Publishing Podcast
Episode 326: Incorporating Zines Into Our Marketing and Production Strategy | A People's Guide to Publishing
Episode 325: Conferences, Promos, & More: Booksellers & Publishers Work Together | A People's Guide to Publishing
Episode 324: How do we think book tradeshows can improve? | A People's Guide to Publishing Podcast
Episode 323: What does it mean that Costco is cutting books? | A People's Guide to Publishing Podcast
Episode 322: How can regional trade shows improve for bookselling? | A People's Guide to Publishing
Episode 321: How effective are regional trade shows for book publishers? | A People's Guide to Publishing Podcast
Episode 320: How well do regional trade shows work for publishers? | A People's Guide to Publishing
Episode 319: How does a press release their first book? w/Jane Friedman | A People's Guide to Publishing
Episode 318: "The Bookshelf and Beyond" Microcosm Spring '25 Spectacular | A People's Guide to Publishing Podcast
Episode 317: How Do Tariffs Affect Canadian Publishers? w/ Kim Werker | A People's Guide to Publishing
Episode 316: How can publishers lower information barriers? w/ Jelani Memory | A People's Guide to Publishing
Episode 315: How Should Authors Market Their Books? w/ Jane Friedman | A People's Guide to Publishing
Episode 314: Marketing Your Book | A People's Guide to Publishing Podcast
Episode 313: Ben Snakepit Returns to the Snake Pit in 2025 | A People's Guide to Publishing
Episode 312: How Should a Publisher Pitch a Book to an Author? | A People's Guide to Publishing
Episode 311: How do I publish thematically? w/ Jelani Memory of A Kids Co | A People’s Guide to Publishing
Episode 310: How do you market a book publisher? w/Jane Friedman | A People's Guide to Publishing
Episode 309: Does AI innovate publishing or just add noise? | A People's Guide to Publishing
Episode 308: What is the Impact of Book Bans? | A People's Guide to Publishing
Episode 307: How Should Publishers Manage Overstock? w/ Jelani Memory | A People's Guide to Publishing
Episode 306: Is Print-on-Demand a Class Issue? w/Jane Friedman | A People's Guide to Publishing
Episode 305: Why are bugs so cool? w/Karyn Light-Gibson (author of BUG LIFE) | A People's Guide to Publishing
Episode 303: How can you teach experts to write a book in a day? w/Jelani Memory | A People's Guide to Publishing
Episode 304: How do tariffs affect books? | A People's Guide to Publishing
Episode 302: How Should You Handle Criticism? w/Jane Friedman
Episode 301: How Do I Identify the Plants in My Path? w/ Maggie Herskovitz
Episode 300: Unf*ck Your Parenting with Bonnie Scott and Dr. Faith G. Harper | A People's Guide to Publishing
Episode 299: How does a press become an imprint? w/ Jelani Memory
Episode 298: What tarot spreads will get you through the year? w/Karen Krebser
Episode 297: How do books get into bookstores? w/Kurtis Lowe
Episode 296: How Do I Hire Sales Reps?
Episode 295: What are the 3 Biggest Misconceptions in Publishing? w/Chris Vega
Episode 294: What did Taylor Swift reveal about book publishing? w/Jane Friedman
Episode 293: Relationships, Anxiety, and Lamps- A Q&A w/Dr. Faith G. Harper
Episode 292: How Did You Get a New York Times Bestseller? w/ Angela Engel
Episode 291: What Makes a Hybrid Publisher a Good Value Chain? w/ Brooke Warner
Episode 290: How does an election impact publishing? (with Jane Friedman)
Episode 289: How do you manage author expectations? w/ Chris Vega of Blue Cactus | A People's Guide to Publishing
Episode 288: How Can a Publisher Expand Their List Outside Personal Interests?
Episode 287: How Can Edelweiss Digital Cataloging and Community Help Publishers? | A People's Guide to Publishing
Episode 286: Is Your Distributor Working?
Episode 285: What Publishing Industry Media Should I Read?
Episode 284: What is Vertical Integration?
Episode 283: How To Design a Book Cover
Episode 282: What is book editing (and how do I do it right)?
Episode 281: Why are so many books so mediocre?
Episode 280: How does being an editor make you a better author? w/ Kandi Zeller | A People's Guide to Publishing
Episode 279: How Should a Publisher Manage Their Brand?
Episode 278: Where Does the Money Go in Publishing?
Episode 277: How Can Every Book You Publish Be Evergreen?
Episode 276: How do I get my first books in stores and libraries?
Episode 275: The Burning Rage of a Dying Planet (with Craig Rosebraugh)
Episode 274: How do you become a neighborhood bookstore? w/Spoke & Word Books
Episode 273: Why Do We Keep Talking About Boxes?
Episode 272: What is a Hybrid Publisher? (starring Jane Friedman)
Episode 271: The All New Henry & Glenn Comic (is back!) starring our tattooed, musclebound rockstars.
Episode 270: How Do You Handle Publishing Controversial Material Safely & Sustainably?
Episode 269: What do books and sneakers have in common? w/ CLASS bookstore
Episode 268: What is a Small Press Publisher? (starring Jane Friedman)
Episode 267: What if someone else just published the same book?
Episode 266: Can booksellers increase bonding over Corgis? Janet Geddis of Avid Bookshop
Episode 265: How do you organize a Cat Party? w/ Katie Haegele
Episode 264: What does AI mean for publishers? (starring Jane Friedman)
Episode 263: What are the Limits of What You Would Publish?
Episode 262: What Can Your Regional Bookseller Association Do For You? starring Larry Law, ED of GLIBA
Episode 261: What Can a Publisher's Advocacy Association Do For You? w/ IBPA CEO Andrea Fleck-Nisbet
Episode 260: Bookstore Solidarity Project: King's Coop Bookstore
Episode 259: Are Audiobooks Profitable? (starring Jane Friedman)
Episode 258: How Can Publishers Reach Their Core Audience? with Leah Hernandez- A People’s Guide to Publishing
Episode 257: What Did the Funk Brothers Teach Us About Book Editing?
Episode 256: How Should A Publisher Change Distributors?
Episode 255: Bookstore Solidarity Project: Charlie's Queer Books
Episode 254: What Does a Publisher Need to Distribute Books?
Episode 253: Bookstore Solidarity Project: Alibi Bookshop of Vallejo, CA
Episode 252: How does a book publisher deal with failure?
Episode 251: Why Does Publishing Create So Much Waste (and what can we do about it)?
Episode 250: Joe Biel awarded PubWest Innovator 2024 by Andrea Fleck-Nisbet
Episode 249: Bookstore Solidarity! Josh Christie of Print: A Bookstore
Episode 248: Which Publishers Grew 12% Over The Past Three Years?
Episode 246: What is ONIX and do small publishers need to use it?
Episode 247: How Should Publishers Create Budgets and Predict Finances?
Episode 245: Can Book Publishers Vertically Integrate? Blackstone Publishing President Anthony Goff
Episode 244: 2023: A Publishing Year in Review
Episode 243: What Did We Learn at Frankfurt Book Fair?
Episode 242: How Should Book Publishers Talk About Current Events?
Episode 241: How did we become the distributor for the new Lydia Davis book?
Episode 240: How does design build community bookselling? w/ Rick from Shop at MATTER
Episode 239: What is a Sales Conference?
Episode 238: How Should Publishers Handle Submissions?
Episode 237: What are the jobs of a publisher?
Episode 236: How Do I Know if My Book is "Good?"
Episode 235: Who is the book's client?
Episode 234: How do you make a book's sales last forever?
Episode 233: How to Love Your Queer Kid, an interview with Marc Campbell
Episode 231: Bookstore Solidarity Project: Copper Dog Books of MA
Episode 232: How do you manage book inventory and reprints?
Episode 230: What Does It Mean to Have Distributed Client Publishers?
Episode 229: Who is your reader?
Episode 227: Bookstore Solidarity Project: The Raven Bookstore of Lawrence, Kansas
Episode 228: How Do You Get A Job in Book Publishing?
Episode 226: How Do I Protect Bookstores? (with Danny Caine)
Episode 225: How should you utilize Profit & Loss Statements?
Episode 224: Do Smaller Publishers Have Different Economic Models?
Episode 223: How Can Publishers Expand Adult Reading?
Episode 222: Why make masturbation graphic? An interview with Vic Liu
Episode 221: Queer Affirmations (an interview with Joe Carlough and Ally Schwed)
Episode 220: How do we solve Publishing's Biggest Problem?
Episode 219: What is publishing's Biggest Problem?
Episode 218: What Does a Day in the Life of a Publisher Look Like?
Episode 217: How we came to distribute Seth Tobocman's War in the Neighborhood
Episode 216: Year of the Witch (An Interview with Francesca Black)
Episode 215: How does an old punk get fiction published?
Episode 214: Queer Community with Laura Q (A Tight Squeeze)
Episode 213: Be Present in Your Emotions with the Monthly Manifestation Manual, featuring Jessica Mullen and Kelly Cree
Episode 212: How Do You Write a Pitch? w/Jessie Kwak (From Big Idea to Book)
Episode 211: How did we end up with a Third Book Warehouse?
Episode 210: What does it mean that Booktok represents 4% of book sales?
Episode 209: Should an author have a contract when they self-publish?
Episode 208: If an author doesn't have an agent, should they hire a lawyer?
Episode 207: How should publishers think about Platform w/ Guy LeCharles Gonzalez?
Episode 206: What Forms Your Publishing Perspective?
Episode 205: How do I make a living as a writer? An interview with Jessie Kwak
Episode 204: How do I publish a book without someone stealing my idea?
Episode 203: How do you know if a book will sell?
Episode 202: How Can Publishers Better Work with Libraries? w/ Guy LeCharles Gonzalez
Episode 201: How Do You Make Lemonade (Out of a Bad Situation)?
Episode 200: Episode 200: How Would We Like Publishing to Change?
Episode 199: Why is Guy LeCharles Gonzalez honest about the industry?
Episode 198: The History of Miami Hip Hop: An interview with John Cordero
Episode 197: How Should publishers respond to callouts and controversy?
Episode 196: From Conflict to Community, an interview with Gwen Olton
Episode 195: Reviewing Our Annual Reports: Why 2022 Was Our Best Year Ever (A People's Guide to Publishing)
Episode 194: From Big Idea to Book! w/ an interview with author Jessie Kwak (From Dream to Reality)
Episode 193: What Editorial References Do You Use?
Episode 192: How Do You Become An Editor?
Episode 191: How Do You Level Up Your Publicity?
Episode 190: How do you get book publicity?
Episode 188: How do I pack for an event? (with Jess Driscoll)
Episode 189: Finding Your Path with Friday Gladheart (Practical Witch's Almanac/WitchAcademy.org)
Episode 187: "Thanks, it has pockets!" with Jess Driscoll (Magic of Pockets)
Episode 180: Do Cowbots Get Blue Balls? An interview with S. Park (Queering Consent)
Episode 186: An interview with Set Sytes (Born to be Weird)
Episode 185: Where do you get your economics theories?
Episode 184: Do Authors Need a Platform? with Ariel Gore (Wayward Writer)
Episode 183: How did we become Publisher's Weekly's fastest growing publisher in 2022?
Episode 182: Is Scientific Accuracy and Liability a Consideration for Publishers?
Episode 181: What did we learn about profit & loss statements from PRH/S&S trial?
Episode 179: How Do I Become an Imprint of a Larger Press? (A People's Guide to Publishing)
Episode 178: A contributor to my anthology says it's a ripoff. Is it fair?
Episode 177: How do you protect your title and your name?
Episode 176: Did 1/2 of books published in 2021 really sell fewer than 12 copies?
Episode 174: Could Barnes & Noble's cutbacks on middle reader fiction hardcovers be a good thing for indies?
Episode 174: What did we learn at the Penguin Random House/Simon & Schuster trial?
Episode 173: What Do Elly and Joe Disagree About?
Episode 172: How do you balance your values while selling books?
Episode 171: An Interview with Eric Sandy about his history of Speak In Tongues, the legendary Cleveland venue
Episode 170: How do Publishers Make Good Decisions?
Episode 169: Who are your influences?
Episode 168: How do you bypass publishing gatekeepers?
Episode 161: How do you bypass publishing gatekeepers? (with Ariel Gore)
Episode 167: How Do You Navigate Gatekeepers?
Episode 166: How do I build a writing career?
Episode 165: What do we think about new, upstart publisher models?
Episode 164: Why are some books canceled? What is censorship? (A People's Guide to Publishing)
Episode 163: How do you cancel a book contract?
Episode 162: What do you learn while training others?
Episode 160: What is a Niche Book?
Episode 159: How Do I Receive a Pallet of Books?
Episode 158: Can I be my own agent?
Episode 157: How does a publisher leverage?
Episode 154: Why Does It Take Two Years to Publish a Book?
Episode 156: A conversation with Carla Butwin and Josh Cassidy, authors of If Animals Could Talk
Episode 155: Katie Haegele (Kitchen Witch) and Joe Carlough (Queer Horror)
Episode 152: Ayun Halliday, author of Creative, Not Famous: The Small Potato Manifesto
Episode 151: How to Resist Amazon (and Why) with Danny Caine (Raven Bookstore)
Episode 150: Microcosm Publishing's Top 10 Goals for 2022
Episode 149: Top 10 Reasons Why Microcosm's 2021 Was So Successful
Episode 148: Reviewing our 2021 Annual Money Report
Episode 147: How many books should you publish per season?
Episode 146: Why is Simon & Schuster making a book that is continually delayed?
Episode 146: How do I design a great book cover?
Episode 145: What books have inspired you?
Episode 144: What's involved in opening a warehouse?
Episode 143: Will an isbn help me get into stores?
Episode 142: How does a book publisher manage growth?
Episode 141: How Should a Publisher Experiment?
Episode 140: Why Have I Never Heard of that Publisher?
Episode 139: What do you do if publisher pays you but doesn't release the book?
Episode 138: How Will Publishing Change in the Next Five Years?
Episode 137: Why do publishers make shirts, buttons, stickers, and the like?
Episode 136: How do I sell translations, foreign rights, and audio of my book?
Episode 136: What forms your publishing point of view?
Episode 135: How do publishers think about free speech?
Episode 134: What does Follett selling Baker & Taylor mean?
Episode 133: The Future of Publishing with Bookshop.org
Episode 132: What does the Failed Penguin Random House/Simon & Schuster Merger Mean?
Episode 131: Why is U.S. Printing in Style Again?
Episode 130: Why isn't cheap labor working anymore?
Episode 127: Should I work with a traditional publisher or self-publish?
Episode 129: What did we learn at the Pacific Northwest Booksellers Association Show?
Episode 128: How do you create contracts with multiple authors?
Episode 127: What is bootlegging?
Episode 126: What is Content Licensing?
Episode 125: What is Intellectual Property and how does it affect publishers?
Episode 124: What is an "Indie Author?"
Episode 123: What Did We Learn at Las Vegas Market?
Episode 122: What does Hachette Book Group buying Workman Publishing mean? (A People's Guide to Publishing)
Episode 121: Women on Wheels interview with April Streeter (A People's Guide to Publishing)
Episode 120: How can publishers provide healthcare?
Episode 119: Should Publisher Price Against Amazon?
Episode 119: What new zines have we made recently?
Episode 118: What does a publisher do when the first draft is bad?
Episode 117: Did Audio Downloads Kill Ebooks?
Episode 116: What happened with audiobooks in 2020?
Episode 115: What is notable about Kathi Berens' and Rachel Noorda's Book Study?
Episode 114: How do I publish my graphic novel?
Episode 113: How do I pitch my book?
Episode 112: How do i get started as a new publisher?
Episode 111: How do I get suitable manuscripts to publish?
Episode 110: What does the news from Ingram Publisher Services Mean?
Episode 109: How do I plan my book, tarot deck, board game, or creative project?
Episode 108: Why did HarperCollins buy Houghton Mifflin and what does it mean?
Episode 107: What Have Been Our Biggest Mistakes?
Episode 106: What are the roles of being an author and a publisher?
Episode 105: How do borrow money for my publishing?
Episode 104: How Does a Publisher Select Their Focus?
Episode 103: Should I License My Books or Distribute Them?
Episode 102: How do you know what a distributor specializes in?
Episode 101: How do I attract a trade distributor?
Episode 100: Episode 100: Our Favorite Memories!
Episode 99: How will COVID forever change publishing?
Episode 98: What is a fair royalty for a book's author?
Episode 97: How does COVID continue to affect book publishing?
Episode 96: What Metrics Should a Publisher Keep Track of?
Episode 95: 25 years—with a memory from each year!!
Episode 94: What do publishers do with that data?
Episode 93: How Does Data Management Work?
Episode 92: How Do ISBNS Work?
Episode 91: Financial Annual Analysis 2020
Episode 90: What new zines have we published recently?
Episode 89: How do we rebuild kids self-image after sexual assault?
Episode 88: Will the new strategies of Barnes & Noble work?
Episode 87: How does the Holiday Rush change things?
Episode 75: Why are Simon & Schuster, Houghton Mifflin Harcourt for sale? (A People's Guide to Publishing)
Episode 74: How do you sell your press?
Episode 73: How to Be Accountable: Nov 29 event
What's the deal with these books about GG Allin?
Comics about the history of service dogs, the Americans with Disabilities Act, and anarchist prince Peter Kropotkin
The story of publishing Practical Witch's Almanac 2021 and Trans-Galactic Bike Ride
Why do we publish so many workbooks?
A Tour of Microcosm
How Should a Publisher Manage Inventory?
How Does a Publisher Manage Their Brand?
Damn, Why Didn't I Write That? (A Review)
What is the publishing midlist?
Why Did We Rebind These Books with New Covers?
How Do You Determine a Book's Word Count?
What Can a Publisher Do in the Time of COVID?
How did these books get published?
What are Advance Reader Copies?
What is Book Marketing?
History Lesson Part Two
How do publishing supply chains work for books?
How Does My Press Join the Revolution?
What happened to chain bookstores?
How Is Fair Competition Ensured in Publishing?
How much does it cost to make an ebook?
Why can't publishers talk about price?
How Should Authors Interact with their Audience? w/ Dr. Faith Harper, Unfuck Your Brain
How Will the Comics Industry Change?
How Do Publishers Find Staff?
How Should Authors and Publisher Manage Conflict? (with Faith Harper, Unfuck Your Brain)
What Job Duties Does a Publisher Have?
How Should a Publisher Budget for a Crisis?
How Should a Publisher Find Early Submissions?
What We Learned at AWP Writing Conference
How do you make zines? #Quaranzine
How Should Publishers Respond to Coronavirus?
How To Make a Profit & Loss Statement
Is the educational market bigger than all others combined?
What do you think about Bookshop.org?
Where Can I Sell Books?
How To Write and Develop Erotica
How to Develop a Book
What We Learned at Winter Institute and Las Vegas Market
Wherein We Review Our Annual Reports
How Should A Publisher Use Kickstarter?
How should a publisher’s time management work?
How does a publisher's acquisition process work, step by step?
How Much Do Bestseller Lists Matter?
How to Launch a Book
What constitutes a "difficult author?"
Honing Your Craft and Author Platform
Costs and Consequences of Publishing
Aim Your Microphone: How to Bring Diverse Viewpoints to Publishing
5 Things I Learned from Metal Scrappers that Made Joe a Better Publisher / 5 Things I Learned from Liberal Arts College that Made Elly a Better Publisher
How do books get into bookstores? (with Kurtis Lowe of Book Traveler's West)
What is in a good book contract?
What is book production and how do I get started?
What is book editing and how do I do it right?
How do you tell the world about your book?
How are Tariffs Affecting Book Publishing?
How to Submit Your Book to Publishers
Selling books at conferences
How Should A Publisher's Workflow Be Organized? (A People's Guide to Publishing)
What to do with books that don't sell
How to Design a Book Cover
Your Book's Print Run
How to Sell Books
Author Events
Marketing Fiction vs. Nonfiction
Dr. Faith Harper's Unf*ck Your Intimacy at Powell's
The Unbearable Whiteness of Publishing with Samm Saxby
Curate Your Niche
Ayun Halliday, author and performance entertainer!
Mari Naomi talks what publishing success takes, identity politics, and
Rachel Bell of Overcup Press talks about reaching your readers
Bringing Your Book To Its Audience
Unf*ck Your Brain with Dr. Faith Harper
Corbett Redford: director of Turn it Around: The Story of East Bay Punk
Kate Berube, children's author/illustrator
Laura Stanfill, publisher of Forest Avenue Press
Why Not? Minot's Jazmine Wolff Schultz
Top Shelf Comix's Brett Warnock
John "Jughead" Pierson