All episodes

Reducing Signal Loss with Well-Structured First-Party Data - Joshua Alvernia (Clue)

Tips for Overcoming SKAdNetwork’s 3 Biggest Issues - Eran Friedman (Singular)

Is Now the Right Time to Rebrand Your App? - Ariel Cohen

Debunking Myths About Offer Walls - Solomiya Mykoliv (Digital Turbine)

Marketing Strategies for Launching a Mobile Game - Dmitry Gubanenkov (Space Ape Games)

Monetization Strategies for Mobile Games - Farhan Haq (Hyper HQ)

Mobile Gaming: Are Your Creatives Inclusive & Accessible? - Claire Rozain (Rovio)

Is There a Winning Formula for Marketing a Mobile Game? - Aaron Pietsch (Rec Room)

Authentic Networking for Introverts - Vicki Goldman (Paramount Streaming)

Finding Ground Truth: Measuring & Testing Incrementality - Brian Krebs (MetricWorks)

Keep Your Creative Team Inspired - Sharon Romang (Headlight)

How Gaming Apps Are Adapting to SKAdNetwork 4.0 - Alexey Gusev (Goodgame Studios)

What to Expect When Marketing Mobile Games - Tiffanie Chau (Mistplay)

Mobile Measurement: Adapt or Die - Phil Golas (Spark Foundry)

How to Address Disrespectful Co-workers - Mariana D’Avila (Appreach)

How Marketers Influence Consumer Habits - Joaquín Flores (Kavak)

A Mobile Marketing Guide: The Growth Loop – Andre Kempe (Admiral Media)

Building a Brand Cause for Your App - Juliana Biasi (99/DiDi)

Preloads: A Frictionless User Experience - Martijn Lancee (LinkedIn)

Mergers & Acquisitions in App Industry - Satya Vinnakota (Vinted)

Why the Climate Change Fight Needs an App – Lily Dempster (One Small Step)

Surpass Your Job Title with Personal Branding - Jeff Perkins (ParkMobile)

Mobile Marketing Leaders Should Be a Voice for Minorities - Renato Camargo (RecargaPay)

Springing into Mobile Marketing Leadership - Laura Spikermann (Customlytics)

Experience the Uplift of Work-Life Boundaries - Liia Palipea (Bolt)

When Women In Mobile Speak Up and Unite - Camila Carneiro (AppsFlyer)

Women in Mobile: Your Ideas In Your Voice - Fabiana Ayala (Truebill)

Marketing Automation in the Privacy-First Era - Yury Bolotkin (StarBerry Games)

Optimize Your Website to Drive App Downloads - Hannah Parvaz (Uptime)

Omnichannel Marketing in the Privacy-First Era - Alexander Savelyev (Verve Group)

Four Growth Marketing Strategies for Cryptocurrency Apps - Tarik Amzil (Binance)

Rebroadcast: Making the Leap to a Third Party Retargeting Partner - Pablo Bereskyj (Etermax)

What the Data Shows About App Retargeting’s Viability – Patrick Eichmann (Remerge)

The Future of Micro-Influencers in Mobile App Growth- Ludie Veloso (AirBrush)

Monetizing Mobile App Games with NFTs - Eva Juretić (Pocket Worlds)

Customer Experience: The Key Ingredient to App Growth - Bryce Boothby (McDonald’s)

Lessons from the Loss of Third-Party Cookies on the Web - Sarah Polli (Hearts & Science)

Why It’s the Right Time to Consider Investing in a DSP - Alexa Wieczorek (Electronic Arts)

How to Lead with Confidence and Vulnerability - Erin Webster-Shaller (Lose It!)

Why Performance Marketers Need to Revisit the Olden Days - Diane Le (Curtsy)

How to Tell the Story of Your App’s Data - Anna Yukhtenko (Hutch)

How to Nail Humor in Your Mobile Ad Creatives - Arthur Cordier-Lassalle (Voodoo)

The Power of Podcasts and Audio Ads for Mobile Marketers - Josh Brooks (M&C Saatchi Performance)

The State of Retargeting in the Privacy-First Era - Pan Katsukis (Remerge)

Data Science: Advanced Modeling for Mobile - Suresh Pillai

Women in Mobile: Maybe You’re Not “Unqualified” - Adrienne Rice

Growth Marketing and the Secret to Tracking Events - Abdala Pineda (Fondeadora)

How Covid Affected Mobile Habits Globally - Lexi Sydow (App Annie)

Data Science: Measuring No-ID Campaigns with Causal Impact (Social Point)

What Managers Want from User Acquisition Marketers - Janos Perei (Voodoo)

Making the Leap to a Third Party Retargeting Partner - Pablo Bereskyj (Etermax)

Guaranteeing Profitability through testing and analysis Grégoire Mercier (Addict Mobile)

Seizing New Opportunities for Women in Mobile - Georgiana Ciobotaru (HelloFresh)

Adopting the Pareto Rule in Performance Marketing - Fiona Lauredi (Gameloft)

Arming Your Retargeting Playbook - Stephen Siegel (Scopely)

Is the App World Shifting from Ads to Subscriptions? - Jean-François Grang (Purchasely)

How Wellness Apps Are Changing Healthcare - Taylor Gobar (Bloom)

Managing Burnout in Mobile Marketing - Jocelyn Paz (Reebok)

Data Science: Designing an Experimentation Platform - Shan Huang (Zalando)

How to Nail User-Generated Content – Yoann Pavy (Diem)

Proactive Mobile Marketing Strategies for Apple’s Data Privacy Changes – Liz Emery (Tinuiti)

How to Build Social Validation for a Mobile App - Jon Lau (Weee!)

Building Resilience for Women in Mobile Gaming - Jayne Peressini (Electronic Arts)

Overcoming “Impostor Syndrome” as a Woman in Tech - Michelle Lerner (Branch)

Company Culture that Works for Women in Mobile Marketing - Fanny Jacoby (Trivago)

The Fight for Women’s Voice in the Gaming Industry – Jen Donahoe (Riot Games)

Data Science: Measuring Campaign Uplift Without Device IDs - Yue Meng (Delivery Hero)

A New Map for Marketers Based on the Customer Journey - Christian Eckhardt (Customlytics)

Calculating the Uplift of Marketing Moonshots - Cody Ryan (Ibotta)

How to Execute a Virtual App Growth Event - Louis Tanguay (AGS)

Automation and the Future of Performance Marketers - Simon Kreienbaum (kitchn.io)

Engaging Consumers with New Creatives in 2021 (M&C Saatchi Performance)

Achieving Rapid Growth in Fintech By Building Trust (Valiu)

How to Implement Rapid Experimentation - Matt Pate (Finimize)

How to Engage Gen Z Mobile Users - Ngozi Ogbonna (Overtime)

The Power of Programmatic for Mobile Gaming Apps - Pau Quevedo (Goodgame Studios)

[Rebroadcast] Using Incrementality to Drive User Growth

The Power of TikTok for Mobile App Acquisition - Katie Perry (Public.com)

One-to-One Lifecycle Marketing Tips for Mobile - Jessy Hanley (Intuit)

Mobile Marketing with QSR Giant - Kevin Nemeth (Popeyes)

5 Tips for Retargeting Mobile Game Users - Ian Masterson (Tilting Point)

APAC’s Mobile Marketing Melting Pot - Kabeer Chaudhary (M&C Saatchi Performance)

Drive App Growth by Building Community - Shana Sumers (HER)

All about Apple's IDFA changes & future role of MMPs - Susan Kuo (Singular)

The Opportunities of Shifting to In-App Advertising - Patrik Wilkens (Azerion)

Mobile Marketing Traffic Beyond Facebook & Google - Misha Syrotiuk (Huuuge Games)

Understanding African Markets for Mobile Games - Cordel Robbin-Coker (Carry1st)

Building Trust with Mobile App Users During Coronavirus - Alexandra Kleemann (Shpock)

Leveraging Dynamic Product Ads to Grow Your App – Christian Eckhardt (Customlytics)

Adapting Mobile Marketing Strategies During Coronavirus - Michael Jessen (Socialpoint)

Why Transparency Matters on an Impression Level - Daniel Lopez (Electronic Arts)

Building Gaming Apps as a Service, Not a Product - Luis de la Cámara (Genera Games)

Growing Your Gaming App Userbase with In-App Surveys - Erik Hegely (Pixel Federation)

Why the Mobile App Industry is Hot on Creatives - Adam Lovallo (Grow.co, MAU, & Thesis)

The Untapped Potential of In-App Messaging for Mobile Marketers - Andy Carvell (Phiture)

Mobile Marketing lessons from LATAM - Mariano Sáenz (Winclap)

Why Gaming Apps Should Be Talking Directly to Their Users - Amanda Lulewicz (Glu Mobile)

How to Optimize Your Mobile Marketing Strategies with A/B Testing - Wout Laban (Leanplum)

The “Engagement Pyramid” that Keeps Customers Coming Back - Peggy Anne Salz (MobileGroove)

Major Transportation App Applies Incrementality to UA Campaigns - Antoine Lamy (Raive)