Audience Connection cover art

All Episodes

Audience Connection — 39 episodes

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Title
1

How Olly wowed the crowd at Adfest

2

Are you doing brand storytelling right? Jordan Kelley will know

3

Sandra Gaudenzi on Intentional Storytelling | Part 2

4

From Storytelling to Storyliving with Sandra Gaudenzi | Part 1

5

Why Most Content Misses the Mark - Insights From Creative Testing Expert Sabrina Talma

6

Why Neuroinclusive Design Is Better for Everyone with Oliver Markeson

7

MindStates: The Hidden Moment That Changes Every Decision with Will Leach

8

A Count Down to Connection with Amazon LEO's Global CD Michael Sternoff

9

Audience Connection Essentials for 2026 with your hosts Oliver and Lydia

10

Can AI Replace Creative Taste? Kristen Souders Says No.

11

What Today’s Tech Professionals Really Crave from Employers — with Angela Siddall

12

How to Tell Stories for Distracted Brains with Dr. Gemma Calvert

13

Make it Easy: The One Nudge that Moves People with Richard Shotton

14

Building Brand Strategy with Storytelling That Sticks with Braden Dragomir

15

The Science of Resonance: Cracking the Creative Code with Dr Christopher Demetrakos

16

ICYMI: Eternal Polk on Culture & Trends in Emotive Storytelling

17

Stop Feeding Audiences Digital Junk Food with Dr. Imran Rashid

18

The Surprising Science That Makes Ideas Stick with Phill Agnew | Part 2

19

Why This Simple Shift Hooks Any Audience with Phill Agnew | Part 1

20

Why Corporate Creative Has Gone Sour with Orlando Wood

21

Marketing in MedTech: Terrence Wiggins on Authenticity, Consistency, and Innovation

22

ICYMI: How Ancestry Studios Drives Demand Through Authentic Storytelling with Brad Argent

23

Data Vs. Art: Why Great Storytelling Needs Both Art and Analytics

24

What Happens When You Can Finally Measure Emotive Storytelling — with Dr. Paul J Zak

25

The Hidden Formula for Building Top Creative Teams with Nicky Russell

26

Sabrina Godden on The Creativity Trap: How to Use AI Without Losing Your Mind (or Your Audience)

27

Why Successful Brands Invest in Storytelling: Lessons from Pixar Veteran Matthew Luhn

28

Why Good Ideas Fail: The Science of Selling Stories with Dr. David Parkinson

29

Storytelling in Tech: Marcus Jones on Translating Complex Ideas into Human Stories

30

The Power of Audio: How it influences behavior and builds brands — with Cliff Chiet of iHeartMedia

31

Inside the Content Pressure Cooker: How to Thrive Under Tight Deadlines

32

B2B Content Strategy: Editorial Mindset from The Trade Desk’s Editor-in-Chief, Stephanie Paterik

33

Eternal Polk on Culture & Trends in Emotive Storytelling

34

How to Write Briefs That Get Results: Expert Tips from Amy Goodman, Creative Content VP

35

How to Scale Customer Stories: Strategic Partnerships Approach with Jillian Johnson

36

How to Tell Stories Like a Publisher with Christine Sanders at Buzzfeed

37

How Ancestry Studios Drives Demand Through Authentic Storytelling with Brad Argent

38

Crafting Stories with Samantha Charlip: The Intersection of Brand and Entertainment

39

Welcome to Audience Connection